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August 14, 2025 40 mins

The ongoing uncertainty in the economy, the government demanding enormous sums from Ivy League institutions, research funding freezes and changes to the endowment tax mean that everyone has their mind on higher ed’s money and higher ed’s money on their mind.

Kara Freeman, president and CEO of the National Association of College and University Business Officers joins Inside Higher Ed's editor in chief Sara Custer to share how NACUBO members are adapting their budgeting practices to respond to heightened unpredictability. Kara also explains how some colleges are diversifying revenue streams to meet the moment and discusses what she’s most concerned about when she looks at the federal policy landscape.

Later in the episode, Dee Goines, the higher education lead at KI, joins Sara to discuss a new study that surveys the strategic and master plans of institutions in Texas, Arizona, New York and Florida. 

Thanks to KI for sponsoring this episode. 

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