In this episode of The Late Night Restaurant Podcast, we’re joined by Joanna and Melissa from Taste the City, the duo shaking up how locals (not tourists!) experience the best food neighborhoods in Canada and beyond.
We go deep into how their tech-meets-food tour concept is making it easier (and way more fun) to support local restaurants, one mystery dish at a time. From building an MVP with $25k to ending up on Dragon’s Den, these two are proving you don’t need a fancy app or Silicon Valley swagger to build something that actually helps restaurants thrive.
We talk about the marketing mistakes restaurants keep making (yes, we're looking at your gravy photo), why mystery and joy matter in dining, and how authenticity—not another app, is the future of food culture.
👉 Restaurants: Want to get featured? Learn more about working with Taste the City at tastethecity.ca
🎧 Tune in, turn up the volume, and maybe even throw a pillow shaped like a croissant.
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