Richard Medcalf is Founder and CEO of Xquadrant and an executive coach to some of the world's most impressive and successful CEOs and their teams. He’s also the host of the Impact Multiplier CEO Podcast. In today’s show you can learn about:
Join our Tribe at https://leadership-hacker.com
Music: " Upbeat Party " by Scott Holmes courtesy of the Free Music Archive FMA
Transcript: Thanks to Jermaine Pinto at JRP Transcribing for being our Partner. Contact Jermaine via LinkedIn or via his site JRP Transcribing Services
Find out more about Richard below:
Special Link to resources: https://xquadrant.com/hacker
Richard on LinkedIn: https: https://www.linkedin.com/in/richardmedcalf/
Richard on Twitter: https://twitter.com/rmedcalf
Podcast: https://xquadrant.com/podcast/
Company Website: https://xquadrant.com/
Full Transcript Below
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Steve Rush: Some call me Steve, dad, husband, or friend. Others might call me boss, coach, or mentor. Today you can call me The Leadership Hacker.
Thanks for listening in. I really appreciate it. My job as The Leadership Hacker is to hack into the minds, experiences, habits and learning of great leaders, C-Suite executives, authors, and development experts so that I can assist you developing your understanding and awareness of leadership. I am Steve Rush, and I am your host today. I am the author of Leadership Cake. I am a transformation consultant and leadership coach. I cannot wait to start sharing all things leadership with you
Joining on today. Show is super coach Richard Medcalf. He's the founder of Xquadrant, and he's an Executive Coach of some of the world's most impressive and successful CEOs and their teams. He's also the host of The Impact Multiplier CEO Podcast. But before we get a chance to be Richard, it's The Leadership Hacker News
The Leadership Hacker News
Time is a valuable commodity that should not be wasted. A marketer is likely to be concerned with both time and money about the value they create. Luckily, plenty of thought leadership techniques are also available for those who do not mind spending time on their strategy, but don't wish to spend a lot of money on marketing. Thought leadership is a leader's best friend for promoting what they do. Recently I researched Services, a global thought leadership agency that focused on evidence-based research, published a list of techniques and ideas to help leaders in the space of thought leadership. And I'm just going to share with you the top four.
Be accessible. Thought leadership is about being visible. You can boost your visibility by making yourself accessible to others. Sharing your expertise freely and having your team do the same. Don't be afraid to speak to media outlooks or bloggers or write articles. It can all help you get your brand out there and your message to the audience.
Always create content. Consistently creating content can take time, but it also can help you build an audience for your brand. Additionally, it can help you create more ideas, content creations is an excellent way to show that you're aware of your industry. You're aware of the news and you're aware of what's trending. This can really help you become an industry leader, become more renowned so that people can see your content and become familiar with who you are and what you stand for.
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