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April 21, 2025 60 mins

Imagine strategy as something felt, not just written—that's the core of Britt Hogue's approach to leadership. After years in corporate roles immersed in data and KPIs, Britt realized that behind every metric were real people making decisions. As the founder of The Collective Good, she now champions "humanized strategy" for mission-driven organizations, focusing on inclusion and collaboration in strategic planning.

Britt believes strategy isn't just about decisions—it's about who gets to make them. By involving diverse voices, organizations create strategies that are not only more effective but also embraced by the people who implement them. Her three-phase framework—listen deeply, prioritize transparently, and communicate clearly—helps leaders foster ownership and alignment, whether in a global enterprise or a small nonprofit.

In our conversation, Britt shares a powerful truth: inclusion isn't just a moral imperative—it's a business one. When people feel seen and heard, they contribute more, innovate boldly, and own outcomes. As she says, “Do it for the humans, do it for the business”—because in the end, both benefit.

🌐 Connect with Britt:
• Website: https://www.the-collective-good.com/
• LinkedIn: https://www.linkedin.com/in/bhogue/

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