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February 11, 2025 66 mins

In this episode of The Legend Effect, host Howie Chan interviews Nelson Dellis, a 4x U.S. Memory Champion, brain performance coach, and author, about how to unlock the full potential of your mind through memory training.


Nelson breaks down the myths about memory and shares how anyone—yes, anyone—can develop powerful mental focus, strengthen recall, and apply memory techniques to improve public speaking, personal branding, and everyday effectiveness.


His story of going from average memory to world-class competitor will inspire anyone looking to boost their cognitive performance, become more influential, and show up with clarity in both business and life.


Episode Breakdown:

02:39 The Michael Jordan of competitive memory sports

03:02 What inspired Nelson to start working on his memory

06:54 Learning to read at 3 years old

08:44 Why Nelson turned to memory competitions to improve his memory

10:43 How Nelson feels about having to perform for others

13:12 Improve your networking skills with these tips to remember people’s names

18:49 How Nelson memorizes quotes, texts, and speeches

24:17 A glimpse into Nelson’s mind and memory palaces

26:35 Start any memory task by doing this

27:23 Short and long-term memory palaces and forgetting the things you don’t want

30:04 Nelson’s daily mind training routine when he’s not competing

31:19 When Nelson realized he was actually good at memorizing

32:42 Strategies and mistakes in memory sports

37:04 Nelson’s career as a professor and the irony of being called forgetful

42:17 Nelson’s first-ever video and his passion for learning and teaching

43:50 Nelson’s journey as a YouTube content creator and his lessons along the way

50:07 The next challenges for Nelson with his YouTube channel

52:19 About being known as the “memory guy” and branching out

54:03 The book that changed Nelson’s life

57:15 How to be and create more memorable things

59:48 Advice on what will truly help you improve your memory

1:01:45 A letter to Nelson’s younger self


From Our Guest:

Website

LinkedIn 

Youtube


Learn the basics of How to Remember Names with this video.

Check out Nelson’s first-ever video.

Get the book that changed Nelson’s life, Gödel, Escher, Bach: An Eternal Golden Braid.


Want to go from unknown to legendary in 44 simple steps?


Get your FREE copy of my Personal Brand Checklist.


Join Legend Letters: The free newsletter helping thousands of business owners influence human behavior (and look like a legend) using brand psychology.


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