What if the key to scaling your business isn't a new strategy but rewiring how your team thinks and operates?
In this episode of The Liquid Lunch Project, Matt and Luigi sit down with Steven Falk, CEO of Switchback, a game-changing leadership and team-building organization. Steven shares his radical approach to developing resilient, high-performing teams by leveraging the science of metacognition and human behavior. From logging camps in British Columbia to corporate boardrooms, his method has transformed workplaces, reduced injuries, and built stronger, more effective teams. Get ready for insights that will shift how you think about leadership, team dynamics, and even your own personal growth.
Who is Steven?
Steven Falk is the founder and CEO of Switchback, a leadership training and team-building company that specializes in transforming how teams function under pressure. With a background in family therapy, Steven has pioneered an approach that taps into the power of self-awareness, decision-making, and behavioral psychology to create lasting change in organizations. His work has saved lives in high-risk industries and improved team cohesion across North America and beyond.
Episode Highlights:
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The difference between front-brain and back-brain decision-making
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How unresolved personal experiences impact leadership and team dynamics
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Why every leader should develop ‘metacognition’ to improve decision-making
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A real-world case study: how a logging company went from 16.5 medical incident reports per year to 0.4 using Switchback’s methodology
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The power of vulnerability in team-building and why it creates lasting change
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Practical steps to implement a high-performance mindset in your business
If you want to unlock the hidden potential of your team and revolutionize how they work together, tune in now!
Favorite Quote:
“One lost sheep can ruin a business. Fixing that dynamic can save it.”
Connect with Steven:
https://www.facebook.com/SwitchbackOS/
https://ca.linkedin.com/in/steven-falk-52a7b558
https://www.tiktok.com/@switchbackos
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