The Stand Out CEO Show

The Stand Out CEO Show

The Stand Out CEO Show is your gateway to building a stand out business in a crowded market with your personal brand. Join the live conversation each week with innovative leaders who share their process of how to build a remarkable and compelling business that's truly worthy of standing out and how you can claim your own unique, stand out style! We’re living in a world where anyone with a smartphone and an Internet connection can start talking directly to the people you want to serve. So there’s really never been a more exciting time to grow your personal brand and get your message out. But, if it was that easy, why is it that most businesses have a hard time figuring out how to earn the attention of the people who are going to buy their products or hire their services? Hosted by business video marketing coach Brad Powell. Brad helps entrepreneurs radically stand out with good video storytelling that connects so that they can reach the right crowd, engage with greater impact and transform their business or organization. As a former Outward Bound Program Director and National Geographic producer, Brad developed his video coaching programs to tap into your aspirations & sense of adventure and help you become bold and daring when you need to be so you can become the familiar face, trusted authority & go-to expert in your field. Each week on The Stand Out CEO Show we're sharing stories from innovative business leaders, founders and marketers that have great lessons for every one of us, but if YOU have a favorite, outstanding thought leader out there, send us a link to their work and let us know what you find inspiring about their work and maybe we can feature it in a future episode!

Episodes

August 7, 2022 33 min

Not a big fan of public speaking? You're not alone!

Study after study confirms that public speaking remains one of our single greatest fears.

Warren Buffett had public speaking anxiety, Julia Roberts had it, and even Adele (the singer) had anxiety so she created an alter ego "Sasha Carter" to pump her up before shows.

So, how do you overcome the fear of public speaking? To help answer that question I've invited public ...

Share
Mark as Played

What's your vision for running a first class business and how do you become a true leader in your market?

How can you unlock sustainable revenue growth in your business while maintaining healthy boundaries as an entrepreneur?

These are the questions that my guest, marketing agency owner, Jackson Calame, will address on The Standout CEO Show.

Jackson's core work is helping people pursue their passions successfully by empowering...

Share
Mark as Played

What if you had a system that made it easy to earn money online? And what if you could have consistent growth without working more hours?

That's what my guest, Dr. Matt Shiver will be answering in this episode of The Stand Out CEO Show. Matt helps entrepreneurs build simple, effective lead generation systems that allow their business to grow without them working “in the business.”

Join us as we take a deep dive into how you can c...

Share
Mark as Played

There are so many ways to create content on LinkedIn. You can create a basic post, shoot a native video, publish a newsletter/article, post a poll, and even do a LinkedIn Live.

But the problem is, many people struggle with how to engage their audience. How do you develop your content strategy so that you grow your personal brand and establish yourself as an authority?

My guest, business coach for personal branding & business grow...

Share
Mark as Played

The startup game is a roller coaster. It can be one of the most difficult, frightening, stressful roller coasters in the world.

As a founder, an executive, or a leader in an early stage company, you probably feel alone in your struggles. One day you’ll get amazing news, and then the next day you’ll run into major problems that feels like the sky is falling.

So how can you navigate the inevitable highs & lows that come from starti...

Share
Mark as Played

How would you like it if you could sit back and clients — exactly the kind of clients you want to work with — simply came knocking on your door asking to work with you?

You'd be living the dream, right? 

But, you probably didn’t get into your business because you wanted to be a salesperson.

You started doing this because you’ve got a great talent and you genuinely want to solve the problems for your clients that your business was...

Share
Mark as Played

What makes your content, your way of showing up, different from everything else out there? 

Answer that question. 

How can you build a stand out personal brand for yourself online? And how can you do it in the most effective way? And how can you do it without selling your soul and spending all your time on social media?  

If you have any sort of presence online, you have a personal brand. You know that your personal brand needs to be ...

Share
Mark as Played

What are the secrets to productivity, growth mindset AND happiness? In our hustle culture world, is it even possible to be super productive, achieve remarkable growth and be happy?

There's certainly many examples of business leaders who's business has become successful who aren't happy. And for the rest of us who are still struggling to stand out, to reach our goals - how can we be happy along the way?

Or do we have it al...

Share
Mark as Played

You don't become a stand out CEO all by yourself. It takes a whole ecosystem of your network and community. Your relationships with your family, your friends, your colleagues, your team and your clients and customers all contribute to make or break your business.

And yet, when we get swept away by our emotions, whether positive or negative, we can either be carried off to dreamland or spiral down into doomland depending on how w...

Share
Mark as Played
May 29, 2022 23 min

Most of things you read about how to have storytelling success focus on your imagination, or the ideas you have, or on brainstorming.
But, all of that is quite far down the funnel.
At the very beginning you don't even know what your ideas are.
You don't even know what you should be talking about.
You don't know anything.
All you have is a blank screen 📺
But you do have stories, you have ideas & you have knowledg...

Share
Mark as Played

I think we can all agree that publishing a book can be one of the best ways to get your name out there and establish yourself as a trusted source on a particular topic.

In the digital age, everyone has access to the same information. Which is why a strong personal brand with a book can set you apart from your competition and help you stand out as an expert in your field.

However, you know that writing a book not as simple as snapping...

Share
Mark as Played

How you can monetize a small audience?

We've all been told that the thing we need to do in order to be successful online is to reach and grow a large audience. 

And after we've attracted a big audience and earned their attention and earned their trust, then - after all that happens - then we can start making money.

But, in this episode, my guest, Ina Coveney, is here to challenge that conventional wisdom.

Ina is a business coac...

Share
Mark as Played

There used to be only three ways to get noticed: Buy expensive advertising, get the mainstream media to tell your story for you, or hire a huge sales staff to interrupt & tell people individually about your products.

But now, with the myriad of new opportunities to market and promote yourself online, the key to success (and to standing out) is to think more like a journalist and publish amazing content that will build trust and ...

Share
Mark as Played

We all know how much first impressions count. And you only get one chance to make a good first impression.

So, with so many first time encounters happening via people bumping into your online profile, it's more important than ever for you to stand out with a personal bio that reveals the multifaceted human with a powerful story that you are.

But what stories should be telling in your bio? Is there a specific framework that you sh...

Share
Mark as Played

We've all been exposed to so many 'must do' marketing strategies insisting that we need to reach a big following online or build a complicated funnel, or (you fill in the blank...)

But what if we could forget all that?

What if the secret to truly great marketing had nothing to do with what most of the marketing gurus are telling you?

My guest in today's episode is Christina Frei, founder of InnateMarketingGenius.com

And...

Share
Mark as Played

Today's episode is all about how my guest, Aimee Montgomery, used LinkedIn to grow her digital marketing & business coaching agency. 

We really went deep into the details of exactly how she pulled this off - landing 20 new clients in her first month just from building relationships on the LinkedIn platform.

BUT, I also want to share some huge news! 

I've combined my LinkedIn Live Jumpstart Masterclass with a bonus bundle a...

Share
Mark as Played

Here's a new angle for why you might consider starting a podcast this year.

Podcast content marketing can be a powerful way to build an audience for your business and there are a growing number of ways to monetize a podcast effectively.

For example, podcast listeners are perfectly primed to be receptive to online courses, and have the disposable income to pay for them.

Just imagine: Instead of letting your old articles or videos ...

Share
Mark as Played

Why is it becoming so important to build an engaged community for your business?
Why should you focus more on getting people to stay than attracting the largest crowd?
And how can you be using video to create raving fans who binge on all your content and start bringing all their friends?

To help answer these questions I've invited Ben Toalson onto The Live Stream Show. Ben is the Video Content Marker for Podia, a platform that ...

Share
Mark as Played

Whether you're delivering presentations, speaking at conferences or facilitating meetings, the last two years have taught us that it's now essential to learn how to communicate virtually.

As we move into the future, this is not going away.

Most major conferences are going to continue to offer on online component.

Many employees and entrepreneurs are going to continue to run their businesses remotely.

And those who master virtua...

Share
Mark as Played

All of your efforts in promoting your work and getting your name out there usually revolve around attracting as many new people as possible.

But, here's the truth: How many people you attract is not nearly as important as who stays.

So what can you do to keep people coming back?

When you're publishing your content marketing stuff - your live videos, your podcast or your LinkedIn newsletter - how do you attract your ideal clien...

Share
Mark as Played

Popular Podcasts

    Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations.

    Crime Junkie

    If you can never get enough true crime... Congratulations, you’ve found your people.

    Stuff You Should Know

    If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks then look no further. Josh and Chuck have you covered.

    The Daily

    This is what the news should sound like. The biggest stories of our time, told by the best journalists in the world. Hosted by Michael Barbaro. Twenty minutes a day, five days a week, ready by 6 a.m.

    The Bobby Bones Show

    Listen to 'The Bobby Bones Show' by downloading the daily full replay.

Advertise With Us

For You

    Music, radio and podcasts, all free. Listen online or download the iHeart App.

    Connect

    © 2022 iHeartMedia, Inc.