Breaking Stereotypes: Women Thriving in the Automotive Industry With Bogi Lateiner

We dive into the world of electric vehicles, Bogi Lateiner's empowering women-led Chevy build, and the challenges and triumphs of entrepreneurship in trades.

We sit down with the phenomenal Bogi Lateiner, known for her impressive work on "All Girls Garage." In this episode, Bogi shares her unique experiences with the quiet power of electric vehicles and how modern technology is reshaping the auto industry. We also cover her inspiring journey, from bringing together a group of 90 women to build a Chevy showcased at SEMA, to the challenges she faced transitioning from an automotive technician to a business owner.

Bogi and our host, Andrew Brown, discuss the critical importance of teamwork, community, and mentorship, and tackle the cultural barriers that women face in traditionally male-dominated trades. They shed light on the harsh realities of entrepreneurship, the importance of seeking support, and the ongoing need for inclusive workplace environments. Join us for an insightful conversation that celebrates skilled tradespeople and envisions a more diverse and supportive industry.

Bogi Lateiner's Bio:

Bogi Lateiner has spent her career in the ever-evolving world of automotive mechanics. Starting off in the 60s, Bogi experienced firsthand the sluggish pace of technological advancements in cars. Over the years, she witnessed a groundbreaking transformation, comparable to the shift from cassette tapes to digital music. Her deep understanding of traditional vehicles became a cornerstone as she adapted to the lightning-fast innovation in the automotive industry. With decades of experience, Bogi remains a reliable source of knowledge in a field where technology never stands still.

Bogi Lateiner's Social Media:

• LinkedIn: https://www.linkedin.com/in/bogisgarage/
• YouTube: https://www.youtube.com/@BogisGarage https://www.youtube.com/@withhertwohands
• Instagram: @bogisgarage @girlganggarage @withhertwohands
• Website: https://www.girlganggarage.com https://www.bogisgarage.com. https://withhertwohands.com

Timestamp Overview:

(00:00) Volkswagen Bug inspires many auto mechanics.

(05:55) Electric cars need mechanics; technology evolves.

(07:53) Silent acceleration can be disorienting and thrilling.

(12:32) Experienced in car repair, not performance upgrades.

(15:49) Expose, support, and create inclusive trade environments.

(17:10) Women face barriers, harassment, and lack support.

(22:39) Find mentors, establish boundaries, let work speak.

(25:33) Work's fine, culture's hard; makes leaving inevitable.

(28:10) Work environments vary by region and culture.

(30:49) Being a mechanic requires learning diverse skills.

(35:59) "Reconsider reinventing; solutions likely exist already."

(38:49) Harsh feedback disrupted supportive business bubble.

(42:50) Friends defending you feels absolutely the best.

(45:14) Your contact list is your most valuable tool.

(47:38) Join Trades Movement newsletter for skilled trades.

Key Takeaways

Driving into the Future...