June 22, 2025 • 19 mins
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Accountability is critical for high achievers who want to reach their potential and accomplish more than the status quo, particularly when they've been stuck trying to do everything on their own.
• Financial investment creates powerful accountability through having skin in the game
• True change requires uncomfortable investments rather than small, budget-friendly commitments
• Elite coaches hold you accountable through their integrity and respect, not by constantly checking in
• High performers often struggle with asking for help and learning to receive
• The "self-made success" is a myth since nothing substantial is ever accomplished alone
• Releasing scarcity mindset is essential to seeing investment in yourself as growth, not cost
• Transformations can begin immediately once you commit to proper support
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Transcript
Episode Transcript
Available transcripts are automatically generated. Complete accuracy is not guaranteed.
Speaker 1 (00:00):
Leaders, let's talk about accountability.
Accountability and having acertain level of discipline and
commitment to your dreams andyour goals.
What is going to help this?
What is going to support it?
It's critical if you want tolive up to your potential, if
(00:22):
you want to do things that mostpeople aren't.
Speaker 2 (00:25):
If you're done, with the status quo.
We're going to Everything thatyou're looking for, brought to
you by Lisa Jeffs, the MagneticLeader.
(00:47):
It's time to soar, tap intoyour power of an entrepreneur,
level up.
Step it up, because I believe,find your purpose.
Time to be a Magnetic Leader.
Speaker 1 (01:05):
Welcome to the show leaders.
So I want to get into differentways that you can bring in more
accountability into your life,what I use that is helpful, and
how to break out of the it's meagainst the world or it's all on
(01:25):
me to do the thing.
High achievers are brutal withthis, and I'm included.
Right, we have the mentalitythat we can do a lot of things
on our own, or that we know howto do it.
Of course we know how to do it.
That doesn't mean we're goingto be great at doing it for
(01:48):
ourselves, especially when weare talking about inner
transformation.
I was just having a call with aperson who's absolutely
considered to be a high achievera high performer and they were
telling me how they've beentrying to do it on their own for
a long time.
They've been listening topodcasts, they've been watching
(02:10):
the YouTube videos, reading thebooks, and it's just not
happening.
And this is when they reachedout for help.
The problem is a lot of highachievers, a lot of performers,
will spend way too much timetrying to do it on their own and
using up their most valuableresource, which is time.
(02:33):
So what do I find that worksfor accountability?
First, it is paying money.
Now, I know a lot of peopledon't like to hear that, but it
works, and it works a lot betterfor me and for my clients and
(02:54):
for what I've seen than simplygetting an accountability buddy.
Sure, that can be helpful, andif you don't have anything
absolutely helpfulAccountability buddy that you
don't know very well is oftenmore helpful than family members
, because if family members weretruly that helpful with
(03:15):
accountability, you likelywouldn't be asking for
accountability.
Regardless.
It doesn't mean there'sanything wrong with your family,
it's just the dynamic that itis.
And if you have a family memberor you find your family is
great at keeping you accountable, that's amazing.
Lean into that, because that'snot the typical norm that I've
(03:37):
seen.
But paying money, having skinin the game, is a different
level of commitment.
So I am always investing inmyself and the key is it has to
be something that is skin in thegame for you, and this can be
(03:59):
different for everybody,depending on your level of
income, depending on how muchmoney you have coming in or
where you are financially.
It is key for you.
So that could look like youknow that could look be $20 for
someone, that could be $200 forsomeone, $2,000 for another
(04:21):
person, it could be $20,000 foranother person, it could be
$200,000 for another person or$2 million.
There's no right or wrong here.
It's dependent on what keepsyou accountable, I found in my
programs.
This is why I don't offer lowcost programs.
(04:44):
Sometimes I'll do a programthat is lower investment.
But my belief system is when wedo coaching, when we do
transformation work, it'seffective, it actually leads to
change.
It's not just feel good stuffthat makes us feel good in the
(05:09):
moment but doesn't actually getto the root of anything, doesn't
actually promote change.
I am not a fan of this.
I have been in the personaldevelopment world a long time
and I see people bouncing aroundfrom program to program,
bouncing around from program toprogram, convention to
convention, podcast to podcast,getting hits of dopamine and
(05:35):
feel-good chemicals, but neverchanging anything.
Their income stays the same,their impact stays the same,
their internal challenges justkeep revolving around and around
because they haven't trulycommitted.
It takes a real innercommitment to put money on the
(05:56):
line.
That is a big investment foryou.
You feel it.
When I first, when I made myfirst investment, first big, big
investment which was almost forme at least, which was almost
$20,000 Canadian.
I paid an American, but itconverted to Canadian about
(06:17):
about 20,000.
I knew it was the rightdecision for me.
It felt good, but it still wasscary.
There was still an element ofooh, even though that investment
was what put me over into sixfigures.
That's what bumped me up intothe six figure earning level.
(06:40):
I needed to do that investment.
I had previously been doinginvestments in the thousands a
couple of thousands and thatdepartment but I needed to have
a big number.
That stretched me and that, forme, was the point where I
(07:02):
realized, oh, if I want to makechanges and really be
accountable, it's not going tobe in.
This is within my budget.
So a lot of people that come tome will say things like you know
, oh, it's not in my budget, orI really want to do this thing
(07:22):
but it's not in my budget.
Well, okay, of course it's notin your budget because it's
outside of your norm.
If it was something inside ofyour norm, sure it would be in
your budget.
Now I'm not telling you to goout and apply for a bunch of
credit cards and ring up a bunchof debt in a space where you
(07:44):
are, you know, hoping andpraying and not grounded in the
truth of what's happening.
But when you get committed tomaking a change in your life, to
getting to the point where youare so sick and tired of how you
are living, whatever you'reexperiencing that current
(08:07):
identity, and you are committedto making the changes necessary
to break free, to embody a newidentity, to have new standards
for yourself, to no longertolerate what you have been
tolerating, that is coming froma very different place, where
(08:29):
you are coming from a place ofcertainty.
So when I made that first biginvestment in myself, it was
from a place of certainty.
I knew that money was comingback.
I wasn't hoping it was going tocome back.
I wasn't crossing my fingers.
I knew that the investment inmyself was going to come back
(08:51):
tenfold and it did, even thoughfunny enough, if you know this
story because I've told it manytimes I ended up shrinking in
that program.
I didn't even utilize theprogram to its full extent, but
that didn't matter.
It was the identity shift thathappened when I made that
investment in myself.
It was an up up leveling.
(09:12):
So back to accountabilityspending the money.
If you found that accountability, buddies or other aspects
haven't been enough to keep youaccountable.
Think about making auncomfortable investment in
yourself, but not from a placeof hope or wish or dream, from a
(09:35):
place of certainty that youwill get that investment back
tenfold.
Now here's another key foraccountability which I've found
investing in my own coaches overthe years, which is really,
really important.
If you're thinking of investingin a coach.
What I found is the coachesthat I like do not hold me
(10:02):
accountable, and what I mean isit's not that they don't they're
not trying to hold meaccountable it's that I don't
feel accountable to them, andthis is really interesting.
It's the is that I don't feelaccountable to them, and this is
really interesting.
It's the coaches that I respectand, of course, I can like them,
but that's important.
But the coaches that I respecthold me accountable and again,
(10:25):
it's not a fact of them doingsomething or not doing something
specifically in accordance toaccountability, it's the ones
that I can see are walking theirtalk.
They are doing what they say,they are holding the energy of
(10:47):
integrity and they aren't justtalking a good game, they are
living it, and I've only had acouple of occasions where I
liked the coach that I wasinvesting in.
I like them as a person, butthe respect in the craft wasn't
there and I won't get into whythat is, but there's certain
(11:10):
things that were, from myperspective, a lack of integrity
.
So this is really important tonote, because we can like a lot
of people, but do you respectthat person?
Are they someone who you feelis going to keep you accountable
(11:34):
, that you're going to beaccountable for?
And when we talk aboutaccountability, even when you're
hiring like when I hire mycoaches to keep for
accountability and I have onethat just keeps me accountable
to the tasks that I set for theweek, but I need to I'm the one
who holds myself accountable.
(11:54):
They help, but we can't lean onsomeone and expect them to be
doing the work.
They're not gonna do the work.
It doesn't matter how manytimes they check in and, to be
honest, them checking inrepeatedly isn't actually
helpful.
That's just codependency.
(12:15):
It's not actually supporting.
It's the energy that they hold.
It's the belief in me thatallows me to show up for myself
and my dreams and what I said Iwas going to do, to be
accountable.
It's not them checking in amillion times or telling me you
(12:39):
know what I said I was going todo.
It's not about having another,a parent.
It's about having someone whowalks their talk, someone who
walks their talk who you respect, because they have integrity
within themselves, and thatenergy is what allows the
(13:00):
accountability to happen, but ithas to come from inside.
So, going back to what I shared,first, one is spend the money,
invest in yourself, bet onyourself.
It is far more effective thanjust having someone to say, okay
(13:21):
, I'm going to keep youaccountable.
Next is make sure that whoeveryou're hiring or whoever you're
you're in relationship with foraccountability, that they you
are actually feel that they aregoing to you want to be
accountable to them, that youwant to show up and do the work,
that there is an energy ofaccountability.
(13:45):
So the next thing, before Iwrap it up because I want this
to be a quick one for you is, ifyou have a big dream, you
really got to start to ask thequestion who can help me and get
out of the mentality that it'sall on you or you're going to do
(14:08):
it on your own?
Because, one, you're going tocap your growth.
Two, you're going to make it onyour own Because, one, you're
going to cap your growth.
Two, you're going to make it alot harder for yourself.
And three, nothing substantialin this world has been done
alone.
This is why, you know, when wesee people use the term
self-made millionaire and againthey can absolutely use that and
(14:31):
it's something to be proud ofand acknowledge but no one's on
their own.
Everyone has others that aresupporting in some fashion or
not.
In whatever fashion or not,some can be more of a support, a
support in certain areas, notin certain areas, but the solo
(14:55):
person who is doing it on theirown because one they think they
can do it better than otherpeople.
This is a huge blind spot forso many high achievers and high
performers, or two.
Another limitation I see oftenin my work is people don't want
to ask for help.
They don't want to be a bother,they're uncomfortable asking
(15:18):
people for help.
They've always been the one togive help.
So really it's a practice inlearning to receive, and this is
a big lesson for many, manypurpose-driven high achievers
learning to receive.
And lastly, you got to get outof the mentality of scarcity.
(15:43):
So if I invest in myself or Iinvest in help, that's a cost.
It's me losing.
Right, I'm spending.
No, you're not spending.
You're not losing anything.
You are gaining you are givingyourself one, the accountability
.
Two, the support.
(16:07):
Three, depending on whatsupport you're asking or
investing in more space, moretime, more bandwidth, you are
adding in to whatever it isyou're building.
So, to wrap it up, if you have abig goal, if you have a big
dream, people always reach outto me and they have these big
goals, they have these bigdreams and a lot of those people
(16:31):
say yes, a lot of those peoplemove forward, a lot of those
people start seeing shiftsalmost instantly, almost
instantly.
When I say instantly, I justhad a call with a person we
didn't even start yet, we didn'teven have our session, and just
from the support he got in ourinitial enrollment call, he was
(16:56):
able to take action on things hehad not taken action on for
months that were weighing on himbecause he had someone in his
corner.
This is the power of saying yesto yourself.
So get the accountability youneed.
(17:16):
Know that you are worth it,know that you are deserving and
know that every time you pourinto yourself, it's going to
come back to you, so releasingany lack, limitation and
scarcity, because it's anillusion.
It's an absolute illusion andyou and your dreams deserve more
(17:38):
.
They deserve better.
Thank you, leader.
Thank you for listening.
If you have any comments, anyquestions, drop me a text
message.
You can do that in the shownotes.
Hit me up on Instagram.
Send me a text message.
You can do that in the shownotes.
Hit me up on Instagram.
Send me a DM.
Let me know that you'relistening to the podcast.
If you'd like it, please rate,subscribe.
(17:59):
I know I haven't been askingfor ratings.
I don't even know how manyratings we have.
I think I have one from my mom,so if you like it would love to
have a rating.
But if you do, leave me arating, drop me an Instagram, a
DM, so I can thank youpersonally.
Leader, I love you.
I appreciate you.
Thank you for listening.
I hope this was helpful and, asalways, let's stay connected.
Speaker 2 (18:24):
Outro Music.
Leaders, let's talk about accountability.
Accountability and having acertain level of discipline and
commitment to your dreams andyour goals.
What is going to help this?
What is going to support it?
It's critical if you want tolive up to your potential, if
(00:22):
you want to do things that mostpeople aren't.
Speaker 2 (00:25):
If you're done, with the status quo.
We're going to Everything thatyou're looking for, brought to
you by Lisa Jeffs, the MagneticLeader.
(00:47):
It's time to soar, tap intoyour power of an entrepreneur,
level up.
Step it up, because I believe,find your purpose.
Time to be a Magnetic Leader.
Speaker 1 (01:05):
Welcome to the show leaders.
So I want to get into differentways that you can bring in more
accountability into your life,what I use that is helpful, and
how to break out of the it's meagainst the world or it's all on
(01:25):
me to do the thing.
High achievers are brutal withthis, and I'm included.
Right, we have the mentalitythat we can do a lot of things
on our own, or that we know howto do it.
Of course we know how to do it.
That doesn't mean we're goingto be great at doing it for
(01:48):
ourselves, especially when weare talking about inner
transformation.
I was just having a call with aperson who's absolutely
considered to be a high achievera high performer and they were
telling me how they've beentrying to do it on their own for
a long time.
They've been listening topodcasts, they've been watching
(02:10):
the YouTube videos, reading thebooks, and it's just not
happening.
And this is when they reachedout for help.
The problem is a lot of highachievers, a lot of performers,
will spend way too much timetrying to do it on their own and
using up their most valuableresource, which is time.
(02:33):
So what do I find that worksfor accountability?
First, it is paying money.
Now, I know a lot of peopledon't like to hear that, but it
works, and it works a lot betterfor me and for my clients and
(02:54):
for what I've seen than simplygetting an accountability buddy.
Sure, that can be helpful, andif you don't have anything
absolutely helpfulAccountability buddy that you
don't know very well is oftenmore helpful than family members
, because if family members weretruly that helpful with
(03:15):
accountability, you likelywouldn't be asking for
accountability.
Regardless.
It doesn't mean there'sanything wrong with your family,
it's just the dynamic that itis.
And if you have a family memberor you find your family is
great at keeping you accountable, that's amazing.
Lean into that, because that'snot the typical norm that I've
(03:37):
seen.
But paying money, having skinin the game, is a different
level of commitment.
So I am always investing inmyself and the key is it has to
be something that is skin in thegame for you, and this can be
(03:59):
different for everybody,depending on your level of
income, depending on how muchmoney you have coming in or
where you are financially.
It is key for you.
So that could look like youknow that could look be $20 for
someone, that could be $200 forsomeone, $2,000 for another
(04:21):
person, it could be $20,000 foranother person, it could be
$200,000 for another person or$2 million.
There's no right or wrong here.
It's dependent on what keepsyou accountable, I found in my
programs.
This is why I don't offer lowcost programs.
(04:44):
Sometimes I'll do a programthat is lower investment.
But my belief system is when wedo coaching, when we do
transformation work, it'seffective, it actually leads to
change.
It's not just feel good stuffthat makes us feel good in the
(05:09):
moment but doesn't actually getto the root of anything, doesn't
actually promote change.
I am not a fan of this.
I have been in the personaldevelopment world a long time
and I see people bouncing aroundfrom program to program,
bouncing around from program toprogram, convention to
convention, podcast to podcast,getting hits of dopamine and
(05:35):
feel-good chemicals, but neverchanging anything.
Their income stays the same,their impact stays the same,
their internal challenges justkeep revolving around and around
because they haven't trulycommitted.
It takes a real innercommitment to put money on the
(05:56):
line.
That is a big investment foryou.
You feel it.
When I first, when I made myfirst investment, first big, big
investment which was almost forme at least, which was almost
$20,000 Canadian.
I paid an American, but itconverted to Canadian about
(06:17):
about 20,000.
I knew it was the rightdecision for me.
It felt good, but it still wasscary.
There was still an element ofooh, even though that investment
was what put me over into sixfigures.
That's what bumped me up intothe six figure earning level.
(06:40):
I needed to do that investment.
I had previously been doinginvestments in the thousands a
couple of thousands and thatdepartment but I needed to have
a big number.
That stretched me and that, forme, was the point where I
(07:02):
realized, oh, if I want to makechanges and really be
accountable, it's not going tobe in.
This is within my budget.
So a lot of people that come tome will say things like you know
, oh, it's not in my budget, orI really want to do this thing
(07:22):
but it's not in my budget.
Well, okay, of course it's notin your budget because it's
outside of your norm.
If it was something inside ofyour norm, sure it would be in
your budget.
Now I'm not telling you to goout and apply for a bunch of
credit cards and ring up a bunchof debt in a space where you
(07:44):
are, you know, hoping andpraying and not grounded in the
truth of what's happening.
But when you get committed tomaking a change in your life, to
getting to the point where youare so sick and tired of how you
are living, whatever you'reexperiencing that current
(08:07):
identity, and you are committedto making the changes necessary
to break free, to embody a newidentity, to have new standards
for yourself, to no longertolerate what you have been
tolerating, that is coming froma very different place, where
(08:29):
you are coming from a place ofcertainty.
So when I made that first biginvestment in myself, it was
from a place of certainty.
I knew that money was comingback.
I wasn't hoping it was going tocome back.
I wasn't crossing my fingers.
I knew that the investment inmyself was going to come back
(08:51):
tenfold and it did, even thoughfunny enough, if you know this
story because I've told it manytimes I ended up shrinking in
that program.
I didn't even utilize theprogram to its full extent, but
that didn't matter.
It was the identity shift thathappened when I made that
investment in myself.
It was an up up leveling.
(09:12):
So back to accountabilityspending the money.
If you found that accountability, buddies or other aspects
haven't been enough to keep youaccountable.
Think about making auncomfortable investment in
yourself, but not from a placeof hope or wish or dream, from a
(09:35):
place of certainty that youwill get that investment back
tenfold.
Now here's another key foraccountability which I've found
investing in my own coaches overthe years, which is really,
really important.
If you're thinking of investingin a coach.
What I found is the coachesthat I like do not hold me
(10:02):
accountable, and what I mean isit's not that they don't they're
not trying to hold meaccountable it's that I don't
feel accountable to them, andthis is really interesting.
It's the is that I don't feelaccountable to them, and this is
really interesting.
It's the coaches that I respectand, of course, I can like them,
but that's important.
But the coaches that I respecthold me accountable and again,
(10:25):
it's not a fact of them doingsomething or not doing something
specifically in accordance toaccountability, it's the ones
that I can see are walking theirtalk.
They are doing what they say,they are holding the energy of
(10:47):
integrity and they aren't justtalking a good game, they are
living it, and I've only had acouple of occasions where I
liked the coach that I wasinvesting in.
I like them as a person, butthe respect in the craft wasn't
there and I won't get into whythat is, but there's certain
(11:10):
things that were, from myperspective, a lack of integrity
.
So this is really important tonote, because we can like a lot
of people, but do you respectthat person?
Are they someone who you feelis going to keep you accountable
(11:34):
, that you're going to beaccountable for?
And when we talk aboutaccountability, even when you're
hiring like when I hire mycoaches to keep for
accountability and I have onethat just keeps me accountable
to the tasks that I set for theweek, but I need to I'm the one
who holds myself accountable.
(11:54):
They help, but we can't lean onsomeone and expect them to be
doing the work.
They're not gonna do the work.
It doesn't matter how manytimes they check in and, to be
honest, them checking inrepeatedly isn't actually
helpful.
That's just codependency.
(12:15):
It's not actually supporting.
It's the energy that they hold.
It's the belief in me thatallows me to show up for myself
and my dreams and what I said Iwas going to do, to be
accountable.
It's not them checking in amillion times or telling me you
(12:39):
know what I said I was going todo.
It's not about having another,a parent.
It's about having someone whowalks their talk, someone who
walks their talk who you respect, because they have integrity
within themselves, and thatenergy is what allows the
(13:00):
accountability to happen, but ithas to come from inside.
So, going back to what I shared,first, one is spend the money,
invest in yourself, bet onyourself.
It is far more effective thanjust having someone to say, okay
(13:21):
, I'm going to keep youaccountable.
Next is make sure that whoeveryou're hiring or whoever you're
you're in relationship with foraccountability, that they you
are actually feel that they aregoing to you want to be
accountable to them, that youwant to show up and do the work,
that there is an energy ofaccountability.
(13:45):
So the next thing, before Iwrap it up because I want this
to be a quick one for you is, ifyou have a big dream, you
really got to start to ask thequestion who can help me and get
out of the mentality that it'sall on you or you're going to do
(14:08):
it on your own?
Because, one, you're going tocap your growth.
Two, you're going to make it onyour own Because, one, you're
going to cap your growth.
Two, you're going to make it alot harder for yourself.
And three, nothing substantialin this world has been done
alone.
This is why, you know, when wesee people use the term
self-made millionaire and againthey can absolutely use that and
(14:31):
it's something to be proud ofand acknowledge but no one's on
their own.
Everyone has others that aresupporting in some fashion or
not.
In whatever fashion or not,some can be more of a support, a
support in certain areas, notin certain areas, but the solo
(14:55):
person who is doing it on theirown because one they think they
can do it better than otherpeople.
This is a huge blind spot forso many high achievers and high
performers, or two.
Another limitation I see oftenin my work is people don't want
to ask for help.
They don't want to be a bother,they're uncomfortable asking
(15:18):
people for help.
They've always been the one togive help.
So really it's a practice inlearning to receive, and this is
a big lesson for many, manypurpose-driven high achievers
learning to receive.
And lastly, you got to get outof the mentality of scarcity.
(15:43):
So if I invest in myself or Iinvest in help, that's a cost.
It's me losing.
Right, I'm spending.
No, you're not spending.
You're not losing anything.
You are gaining you are givingyourself one, the accountability
.
Two, the support.
(16:07):
Three, depending on whatsupport you're asking or
investing in more space, moretime, more bandwidth, you are
adding in to whatever it isyou're building.
So, to wrap it up, if you have abig goal, if you have a big
dream, people always reach outto me and they have these big
goals, they have these bigdreams and a lot of those people
(16:31):
say yes, a lot of those peoplemove forward, a lot of those
people start seeing shiftsalmost instantly, almost
instantly.
When I say instantly, I justhad a call with a person we
didn't even start yet, we didn'teven have our session, and just
from the support he got in ourinitial enrollment call, he was
(16:56):
able to take action on things hehad not taken action on for
months that were weighing on himbecause he had someone in his
corner.
This is the power of saying yesto yourself.
So get the accountability youneed.
(17:16):
Know that you are worth it,know that you are deserving and
know that every time you pourinto yourself, it's going to
come back to you, so releasingany lack, limitation and
scarcity, because it's anillusion.
It's an absolute illusion andyou and your dreams deserve more
(17:38):
.
They deserve better.
Thank you, leader.
Thank you for listening.
If you have any comments, anyquestions, drop me a text
message.
You can do that in the shownotes.
Hit me up on Instagram.
Send me a text message.
You can do that in the shownotes.
Hit me up on Instagram.
Send me a DM.
Let me know that you'relistening to the podcast.
If you'd like it, please rate,subscribe.
(17:59):
I know I haven't been askingfor ratings.
I don't even know how manyratings we have.
I think I have one from my mom,so if you like it would love to
have a rating.
But if you do, leave me arating, drop me an Instagram, a
DM, so I can thank youpersonally.
Leader, I love you.
I appreciate you.
Thank you for listening.
I hope this was helpful and, asalways, let's stay connected.
Speaker 2 (18:24):
Outro Music.
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