The Market Your Genius Podcast

The Market Your Genius Podcast

Welcome to the Market Your Genius podcast, the go-to resource for building and growing a profitable service-based business. Join host and master coach, Nikki Nash, each week as she shares her best strategies and insights on how to turn your passion and expertise into a profitable and sustainable business. To learn more about how Market Your Genius can help you build a business and a life you’re MADLY in love with, head to marketyourgenius.co.

Episodes

November 26, 2024 39 mins

In this insightful episode of The Market Your Genius Show, host Nikki Nash sits down with Dr. Dan Young to explore the transformative power of speaking on stage and thought leadership. From overcoming insecurities to creating a lasting impact through speaking engagements, this episode is packed with actionable advice for coaches, consultants, and entrepreneurs who want to speak on a stage like TedX.

Dr. Dan shares his journey from...

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In this episode of The Market Your Genius Show, Nikki shares invaluable lessons she's learned from her mentor, a high achiever who's created billions of dollars in business and embodies the routines, discipline, and mindset necessary for success.

 

Key Takeaways:

Establishing a Routine: Learn the importance of a consistent morning routine that sets you up mentally and physically for a high-impact day. Discover why your routine sh...

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In this episode of The Market Your Genius Show, host Nikki Nash shares game-changing insights she has learned from her top 1% mentor—someone who has made billions in business. Drawing from her mentor’s wealth-building strategies, Nikki dives deep into the 3 Phases of Generational Wealth, explaining how each phase is essential to building a lasting legacy.

Nikki reveals why reducing your working hours is crucial for freeing up ment...

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Is your Instagram account feeling dead or inactive, and you're not sure how to bring it back to life? In this episode, Nikki Nash shares her top strategies to revive a quiet or struggling Instagram account and turn it into a client-attracting powerhouse. Drawing on her decade of marketing expertise, including her experience as a media planner for major brands, Nikki breaks down the Instagram algorithm, reveals how engagement impact...

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Are you tired of posting on Instagram and not seeing results? In this episode of The Market Your Genius Podcast, Nikki Nash shares her M.A.A.D. Scientist Framework, a step-by-step strategy to help you optimize your Instagram and drive tangible business results. Whether you're looking to book more sales calls, generate leads, or secure brand partnerships, this episode will teach you how to plan, implement, track, and refine your Ins...

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In this episode of The Market Your Genius Show, host Nikki Nash dives into the three essential steps to transform your Instagram followers into paying clients. Drawing from her extensive experience working with top brands, entrepreneurs, and small businesses, Nikki shares the strategies that have helped her clients build an engaged audience, generate quality leads, and ultimately increase sales. She explains why Instagram is a powe...

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As 2024 draws to a close, it's time to double down on your goals and set yourself up for success in the new year. In this episode, Nikki Nash shares four key strategies to help coaches and entrepreneurs build momentum for Q4 and beyond. Learn how to streamline your marketing, focus on one core offer, and track your progress to achieve consistent revenue. Nikki breaks down the importance of setting your baseline revenue and reveals ...

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In this episode, Nikki Nash continues her deep dive into the top strategies she’s learned as a consultant and fractional CMO for businesses generating between a few million and $50 million in annual revenue. Building on the first part of the series, Nikki shares five more key observations that can help you take your business to the next level. Learn why staying flexible without losing focus, tracking and optimizing your efforts, an...

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In this episode, Nikki Nash breaks down the top five observations she’s gathered from working behind the scenes with multi-million-dollar businesses. Learn how clarity of vision, focusing on one core offer, enhancing the client experience, and combining organic and paid marketing can transform your business. Plus, discover the #1 thing every successful entrepreneur does to grow fast—and how Nikki can help you do the same. This epis...

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Are you trying to build a freelance business while juggling a full-time job? Or maybe you're wondering how to turn your side hustle into a six or seven-figure business without burning out. You’re not alone, and this episode is here to help you get there.

In this episode of the Market Your Genius podcast, Nikki Nash sits down with Michael Fleischner, a digital marketing expert who scaled his freelance business into a successful age...

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Is your audience growth stuck in neutral? You’re creating content, you’re showing up, but somehow, the traction just isn’t there. You’re not alone — and today, we’re solving that problem once and for all.

In this episode of the Market Your Genius podcast, host Nikki Nash dives deep into the 3 powerful strategies that have helped her clients triple their audiences and skyrocket their visibility. These aren't just any strategies — t...

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Are you feeling disconnected from your business, like you're going through the motions but not truly thriving? What if the key to unlocking your business’s full potential lies within you—your mindset, your emotional well-being, and your ability to lead from a place of authenticity?

In this episode of the Market Your Genius podcast, I’m joined by Joy, a transformational teacher and wellness entrepreneur who has mastered the art of ...

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Feeling stuck in the cycle of inconsistent sales calls or finding it hard to convert leads into clients? You're not alone, and there is a strategy that can change the game for you—a Video Sales Letter, or VSL.

In this episode of the Market Your Genius podcast, Nikki Nash pulls back the curtain on one of the most effective marketing strategies that is working right now: Video Sales Letters (VSLs). If you’ve been wondering how to en...

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Ever feel like your community-building efforts are falling flat, leaving you with a disengaged audience and little to no impact? You’re not alone. But what if you could learn the secrets to transforming your audience into a passionate movement that propels your business to new heights?

In this episode of the Market Your Genius podcast, Nikki Nash sits down with Maruxa Murphy, a community architect who has built over 250 successful...

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Is 2024 feeling like a tough year for your coaching business? Are you watching clients drop off, revenues dip, and wondering if you should pivot or cut your losses? You're not alone—but there’s a way to turn it all around.

While many coaches are slashing prices, scrambling for low-ticket offers, or looking for new gigs, some are still thriving and attracting high-ticket clients—even in this economy. And I’m here to tell you that y...

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Have you ever felt like you’re holding back from showing up as your true self in your marketing?

Worried that being too authentic might scare off potential clients? In this episode, I’m joined by Heather Alice Shea, a coach and expert on intuition and authenticity, to explore how to use your unique voice as a powerful marketing tool.

If you’ve been struggling to align your business strategy with who you truly are, this conversati...

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Is your calendar emptier than you'd like, with far fewer sales calls than you know your business needs? You’re not alone. In this episode, we dive deep into the three biggest barriers that are keeping you from filling your schedule with high-quality discovery calls. If you’re a coach or consultant who’s tired of the inconsistency in your sales pipeline, this episode is for you!



What You'll Learn:

Barrier #1: The surprising reaso...

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With buying cycles seeming longer and many businesses seeing lower conversions your ability to successfully close a deal is incredibly important. In this episode, Nikki not only speaks with high ticket sales expert Katy Hoagland about how to run sales calls effectively and with integrity, but they also do some role-playing. 

Want more sales support? Start by signing up for Katy's latest training and masterclass.

Additional Resour...

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"Your company needs to be client-centric from marketing to sales to client success."

Do you have ideal clients enrolling in your programs? Or is it a mix of ideal and not-so-ideal clients? In this episode of the Market Your Genius Podcast, Nikki Nash and Megan Huber discuss what it really takes to ensure the clients you support are ideal for your business and ultimately get the desired result.

Welcome to the Market Your Genius Po...

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"Your program is not less valuable because you are not the one who's 100% client-facing with your students."

Want to start removing yourself from the client delivery of your program but fear the quality will go down? In this episode of the Market Your Genius Podcast, Nikki Nash and Megan Huber discuss what it really takes to ensure your clients still have incredible results with or without you.

Welcome to the Market Your Genius P...

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