The Marketing Perspective
This is a lively bi-weekly broadcast that is a interview style, topic-driven show mainly on business focused issues. Each episode will have a theme and will have stories told associated to that theme. It will be a little education, a little information, a little about life, a lot of stories & ALL from a Marketing Perspective.
Episodes
James brings an industry professional on the show that specializes in franchise consulting. They discuss many factors regarding franchising today so whether you are about to franchise, are a new franchise or even a seasoned one... this is a great episode for you to catch.
- If you have marketing questions for James, contact him at: jamesd@mediavisionadvertising.com
- If you would like to learn more about James, click here: https:/...
Join us as James brings on friend & colleague, Rob Baughman. Formerly a business owner of an independent remodeling company & now the sales & marketing director of a large fire & safety company. They discuss what challenges each chair Rob sat in, brings to a business as well as the marketing challenges associated.
- If you have marketing questions for James, contact him at: jamesd@mediavisionadvertising.com
- If yo...
Today we hear from a fractional CFO & learn about the importance of proper financing for a business. From understanding your profit to planning for expansions... James & Craig go deep into this topic as it occurs more often than you may think.
- If you have marketing questions for James, contact him at: jamesd@mediavisionadvertising.com
- If you would like to learn more about James, click here: https://mediavisionadvertisi...
James invites on Jason Johnson, Director of Tourism in Wilson County Tennessee, where they discuss the importance of tourism even in a local market and the impact it can have positively or negatively on area businesses. They also address the marketing component (of course) for what tourism can organically do for the market it serves. If you never understood the place tourism has locally in your community... this may be a great epis...
When it comes to event marketing... it's in the details. James brings on Gayle Hellemn of the Farm Bureau Expo Center. Gayle is a consummate professional and lends us her expertise in event planning. This episode is a deep dive into the many nuances of event planning from numerous perspectives. Even though James and Gayle go "off the rails" a bit, it's a humorous and educational episode surely not to miss!
On Business Coaching...so many factors go into running a successful business. Tune in to listen as James & his guest, Doug Eberhart, discuss what effective business coaching can look like & what problems could be solved. Many business owners just want to do what they are great at but there are so many other variables that go into running a business that bringing on industry professionals, in most cases, just makes sense.
This episode is about All things Chamber of commerce.
Our guest today is Melanie Minter of the Lebanon Wilson County Chamber and we’re talking about what makes a chamber succeed?... What’s the secret sauce? What it’s like being the president of a chamber today navigating through all the issues happening in the world…
What’s the secret to their success & What’s different from other chambers. And what does the future hold in ...
On HR & Payroll... We speak about improving internal culture of a business often & HR & Payroll are no exception. Today's show covers many nuances of HR & payroll do's/don'ts as Angela Acres of Dominion Payroll & James Danella discuss this in depth. Terrific episode to learn from... be sure to tune in!
On Networking - EXCITING EPISODE as James interviews the person dubbed as the "Father of Networking"... The founder of BNI, Dr Ivan Misner! Clearly this episode will be on all things networking... from productive 1-2-1's to giving presentations... building real relationships vs selling yourself... the power of listening... how to make the most of large events... and so much more. This is an episode not to miss!
On HR & Payroll... We speak about improving internal culture of a business often & HR & Payroll are no exception. Today's show covers many nuances of HR & payroll do's/don'ts as Angela Acres of Dominion Payroll & James Danella discuss this in depth. Terrific episode to learn from... be sure to tune in!
- If you have marketing questions for James, contact him at: jamesd@mediavisionadvertising.com
- If you would...
On video... the importance of video in EVERYONE'S marketing cannot be stated enough. Today's episode speaks life into the production side of video as well as the marketing side. There are so many ways to utilize video content today, so be sure to tune in to learn from these industry professionals.
- If you have marketing questions for James, contact him at: jamesd@mediavisionadvertising.com
- If you would like to learn more about J...
On state of social media… this is an ever evolving marketing tool that requires whomever is at the helm to be diligent in keeping ahead of all the major social platforms, trends, and desired goals. Listen in as James interviews Media Vision's own digital strategist as they discuss how to best utilize social media for your marketing efforts… they touch on strategies, content for postings, importance of video, influencer marketing an...
This episode addresses marketing Health Insurance, yet it is so much more. James' guest today is Rhiannon Hiter of Team Hiter... a US Healthcare office that has built a successful business within a challenging industry. This is a fun episode as James sticks his neck out by laying the groundwork for what this company COULD have done to successfully market themselves... and then Rhiannon comes onto the show to set it straight! This e...
today we're discussing an important part of the branding process and that's trademark law. More businesses than not ignore this legal component & reap the consequences when the subject arises. James special guest today is Taylor Davidson of Cobb Law & her area of concentration is trademark law. Check it out!
- If you have marketing questions for James, contact him at: jamesd@mediavisionadvertising.com
- If you would lik...
Fun episode where James brings on founders of Connect Nashville. Listen in as they discuss all things networking including choosing a venue that fits you, principles of networking, do's & don'ts and much more. This week, James' special guests are Josh Minton & Tony Bostic, co-founders of Connect Nashville.
- If you have marketing questions for James, contact him at: jamesd@mediavisionadvertising.com
- If you would like ...
Today we are discussing non profits. This is one of the most challenging business categories, when it comes to marketing them, yet it doesn't have to be. From fundraising & HR to the internal culture & the cause of a non profit, these factors are discussed on this episode as James brings a shining non profit example; Hope Clinic for Women & its' CEO, Kailey Cornett for a discussion.
This episode touches upon internal culture in a business from a very different perspective... Faith. It also addresses empowering a business owner preparing him/her to lead successfully. James invites Eric Dunavant to the show who has a unique perspective on "ROI" for a business owner while James addresses the internal culture from a marketing perspective.
- If you have marketing questions for James, contact him at: jamesd@...
James invites his wife, Laura Danella, who is CMO of Media Vision Advertising on the show to discuss content marketing. They dive in deep discussing many ways content is utilized for a brand as well as pros & cons of what businesses are doing with content today. This is a great episode to learn about the many ways to use your content in your marketing efforts today.
On this episode, James speaks with Alison Griffin of Media Vision Advertising as she is their creative director... and they speak about all things branding from a visual perspective. there are rules & guidelines that Alison shares and they also use examples of several brands. This is a great episode to listen to if you're questioning your own brand visuals. Hope you can tune in.
We dig deep this week into many factors that play into a business's internal culture. Join us as James Danella speaks with Rich Kurkowski of EOS as they discuss business systems, processes & the human component of building a strong internal culture. James also shares a few stories of businesses doing it well... and those that do not. There's some real eye opening points addressed so we hope you can tune in to this episode on i...
Popular Podcasts
The latest news in 4 minutes updated every hour, every day.
An unlicensed lizard psychologist travels the universe talking to strangers about absolutely nothing. TO CALL THE GECKO: follow me on https://www.twitch.tv/lyleforever to get a notification for when I am taking calls. I am usually live Mondays, Wednesdays, and Fridays but lately a lot of other times too. I am a gecko.
The official podcast of comedian Joe Rogan.
The Clay Travis and Buck Sexton Show. Clay Travis and Buck Sexton tackle the biggest stories in news, politics and current events with intelligence and humor. From the border crisis, to the madness of cancel culture and far-left missteps, Clay and Buck guide listeners through the latest headlines and hot topics with fun and entertaining conversations and opinions.
Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Follow now to get the latest episodes of Dateline NBC completely free, or subscribe to Dateline Premium for ad-free listening and exclusive bonus content: DatelinePremium.com