What are the skills required to be a successful Marketing Procurement leader?
The key challenges are:
- Marketing Procurement is unchartered so how to define necessary skills & competencies? What standards are required to be met?
- Marketing is a fast moving discipline so the needs of internal stakeholders are constantly changing.
- Agencies and technologies are evolving fast so the need to keep up with trends and innovation adds complexity.
This episode explores the skills dilemma in Marketing Procurement. It provides pragmatic tips & advice to define the that everyone can start using immediately.
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Take care of yourself and take care of each other.
MAGID SOUHAMI LINKEDIN - https://www.linkedin.com/in/magid-souhami/
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