The Marketing Shakedown

This week on The Marketing Shakedown, we’re proving you don’t need deep pockets to make a big splash.

From chocolate feet that get you in the door to rubber chickens with QR codes, we’re talking guerrilla marketing at its weirdest (and most effective).

For about $50, you can create laughs, loyalty, and a whole lot of buzz. Cookies over coupons? Chalk over billboards? You’ll never look at “low budget” the same way again.

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Class is almost out, but we’re not done with you. If your business ghosted your audience this month, consider this your sarcastic little wake-up call.

In this episode, Brandy & Jodi break down:

• The 5-5-5 routine (10 minutes to stay visible)

• How to sell without being salesy

• Why quarterly planning beats yearly guessing

• Smart client touchpoints (yes, even caramel apples)

• A no-BS marketing report card—flunked August? September’s your...

Think your business is too “boring” for social media? Wrong.

Brandy and Jodi call BS on the excuse parade and show you how to turn everyday moments—client wins, behind-the-scenes, even what you had for supper—into content people actually want to see.

We’ll talk brand voice (stop sounding like three different people), why your About section probably stinks, and why showing your face matters.

Spoiler: people are nosey, and that’s goo...

Welcome back to The Marketing Shakedown, where Brandy and Jodi trade lesson plans for snark and strategy.

This week, we’re throwing shade at ghost-posters, aimless hashtags, and businesses with the personality of a potato.

If you're only showing up online once a quarter or your posts have zero direction, consider this your wake-up bell.

We’re breaking down why consistency, calls-to-action, and prepped promos are the secret ...

In this episode of The Marketing Shakedown, Brandy and Jodi pull back the curtain on what really happens when your business starts growing faster than your sanity.

From account juggling to DISC assessments (yes, we’re those people now), they share how a messy workload turned into a smoother, way-more-fun team dynamic.

If you’ve ever wondered how to keep your crew from hitting the burnout wall—or just want to know why Brandy...

In this episode of The Marketing Shakedown, Brandy and Jodi spill the truth about marketing yourself as a business owner — the good, the bad, and the painfully awkward. We break down the difference between personal and business branding (yes, they’re different), why showing your face matters, and how networking doesn’t have to feel like selling your soul. Whether you’re hiding behind your logo or oversharing on Facebook, we’ve got ...

In this episode of The Marketing Shakedown, we take a fictional (but kinda genius?) product idea — edible tape to keep your tacos together — and walk it through the real-life steps of building a business from scratch.

This glorious mess of an idea came from one of our audience polls. Spoiler alert: apparently, edible taco tape does exist. No, we’re not paid by Taco Bell. Yes, we’re still proud of what we created.

From vision to launc...

Brandy and Jodi are back — and this time, they’re dragging the wildest AI conspiracies the internet has to offer. From lizard people running ChatGPT to Alexa ghost-hunting in your living room, nothing is off limits. But one theory actually makes sense… and it might change how you use (or don’t use) AI in your business.

Stick around to hear the real announcement: Kemp Marketing is launching a brand-new AI + Business Consulting divisi...

Guest: Jacqueline Denton, Owner of Denton Grange

Summary:

In this episode of The Marketing Shakedown, Brandy sits down with Jacqueline Denton, the owner of Denton Grange, a seasonal greenhouse in Bradford, Tennessee.

Jacqueline shares her journey of navigating the challenges of a seasonal business, especially in the wake of a major setback this year due to target drift.

Despite losing her entire crop, Jacqueline's unwavering c...

Join us for an episode of "Engaging Conversations" as Brandy, the owner of Kemp Marketing, sits down with Jodi, her administrative assistant and wingman. In this episode, we dive into the world of social media engagement, sharing insider tips and proven strategies to boost your online presence and connect with your audience like never before.

Brandy and Jodi reveal some of the methods they use to help clients achieve...

In this eye-opening episode, I sit down with Kendall from Dragonfly Hemp Company to explore the ins and outs of the hemp industry. Kendall shares her firsthand experiences with hemp farming, the innovative marketing strategies she employs, and the unique challenges she faces selling hemp products in the conservative climate of the Bible Belt.

Whether you're curious about the hemp business or looking for ways to navigate...

In this episode of "The Marketing Shakedown," hosted by Brandy Kemp of Kemp Marketing, we're joined by Nicci Gano, the recognized guru of forest bathing in West Tennessee.

Broadcasting directly from Tulum, Nicci shares the transformative experience of forest bathing, explaining how her business leverages educational content to engage and captivate her audience.

Discover how thorough knowledge of your product o...

Host: Brandy Kemp with Kemp Marketing

Guest: Jennifer Knolton

In this episode of the Kemp Marketing Podcast, we dive deep into the world of real estate with Jennifer Knolton from Coldwell Banker Barnes. With a passion for excellence and a track record of success, Jennifer brings a wealth of knowledge and experience to the table. Our host explores Jennifer's journey in the real estate industry, uncovering the strategies, challe...