In this episode of the Maverick Mompreneur Podcast, Ashley gets into the essential roadmap for launching your first digital product.
Building on last week's episode, she offers a granular approach to ensure your launch is not just successful but also a learning experience, whether it's your first or fifth.
Ashley emphasizes the importance of validating your product idea through market research and audience engagement, ensuring that your offer addresses a real need. She breaks down the process into actionable steps, from defining your unique selling proposition to creating a compelling sales page that converts.
You’ll learn how to build a pre-launch audience, strategize your launch approach, and effectively communicate with your audience to maximize sales.
The episode also covers the critical post-launch analysis, helping you understand what worked and what didn’t, so you can continuously improve your strategy.
Plus, Ashley shares insights on how to enhance the lifetime value of your customers and keep them engaged with your brand.
Tune in for practical tips, real-life examples, and encouragement to embrace the journey of launching your digital products with confidence and clarity.
1. Validating Your Product Idea
2. Defining Your Offer
3. Building Your Pre-Launch Audience
4. Creating a High-Converting Sales Page
5. Planning Your Launch Strategy
6. The Big Launch and Sell
7. Analyzing and Optimizing Post-Launch
Mentioned in This Episode:
business, entrepreneurship, marketing, online business coaching, passive income online.
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I’m Jay Shetty host of On Purpose the worlds #1 Mental Health podcast and I’m so grateful you found us. I started this podcast 5 years ago to invite you into conversations and workshops that are designed to help make you happier, healthier and more healed. I believe that when you (yes you) feel seen, heard and understood you’re able to deal with relationship struggles, work challenges and life’s ups and downs with more ease and grace. I interview experts, celebrities, thought leaders and athletes so that we can grow our mindset, build better habits and uncover a side of them we’ve never seen before. New episodes every Monday and Friday. Your support means the world to me and I don’t take it for granted — click the follow button and leave a review to help us spread the love with On Purpose. I can’t wait for you to listen to your first or 500th episode!
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