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September 15, 2025 13 mins

In this episode of The Men’s Collective Podcast, we unpack the difference between being vs. doing—and why most men are praised for achievement, performance, and success instead of who they truly are. Travis explores how this performance-based identity can lead to shame, loneliness, and disconnection, and shares research (including Brene Brown) plus real coaching insights to show why affirming character and core values builds stronger confidence and connection.  

What You’ll Learn:
- Being vs. Doing: Why most men are praised for achievements instead of character
- Performance-Based Identity: How tying self-worth to success leads to shame, loneliness, and burnout
- Masculinity & Mental Health: Research on traditional masculinity norms and their impact on connection
- Affirmations That Matter: Why affirming compassion, resilience, and courage builds lasting confidence
- Practical Challenge: Write & share three affirmations about who you are—and three for people you love
- Real-Life Stories & Research: Insights from Brene Brown, Therese Norden, and coaching work with men  

Challenge for the Week: Write three affirmations you’d love someone to say about your character—and share three affirmations with people close to you. Notice how it shifts your connection.

🎧 Listen now on Spotify, Apple, & YouTube or visit menscollective.co to go deeper.

JOIN THE COLLECTIVE:
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JOIN THE MAILING LIST & GET INVOLVED!
CLICK HERE: MAILING LIST

INSTAGRAM:
MENSCOLLECTIVE.CO
WATCH ON YOUTUBE:
WATCH HERE

Connect and Support Travis:
YouTube:
Travis Goodman
Instagram:
@travis.goodman.lmft
Web:
TravisGoodmanLMFT.com

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