How to be Omnipresent with Jimmy Yen

Also known as The TikTok Acupuncturist, Jimmy Yen is the CEO and Founder of Achieve Integrative Health.
He has over a million followers on TikTok but joined the platform during COVID because he wanted to become omnipresent. He had only 5 followers on the platform for a while. Switching the mindset toward his favorite quote by ZigZiglar, “You Can Have Everything In Life You Want If You Will Just Help Enough Other People Get What They Want,” he grew his following by focusing on helping others.
Jimmy says, “if you focus on your health, you can accomplish anything you want in life.” From physical to spiritual health, it all impacts your life.
Connect with Dr. Jimmy - https://achieveintegrativehealth.com/
This podcast is powered by DenTen Insurance - Insurance for the Greater Good. www.denten.io To listen to more and be inspired, visit www.michaelespositoinc.com

Episode Transcript

(00:00):
This show is sponsored by dn tenInsurance Services, helping businesses get the right
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quote d N t N dot ioand remember, when you buy an insurance
policy from Denten, you're giving backon a global scale. Hello all,

(00:21):
my entrepreneurs and business leaders, andwelcome to the Michael Esposito Show, where
I interview titans of industry in orderto inform, educate, and inspire you
to be great. My guest todayis the founder and CEO of Achieve Integrative
Health, a clinic whose mission isto help one million people make pain and

(00:41):
suffering optional through natural healing. He'searned his bachelor's degree in biochemistry from the
University of Texas at Austin and hismaster's degree in Oriental Medicine from the Texas
Health and Science University. As alicensed acupuncturist, his training is in additional
Chinese medicine, acupuncture, herbs,nutrition, and functional medicine. He is

(01:06):
the author to the book Achieve aLife of Wellness. He also mentors and
coaches physicians, physician assistants, nursepractitioners, acupuncturists, chiropractors and other healthcare
providers on the topic of achieving wellness. His specialty in acupuncture neurology landed him

(01:29):
a seat as the only acupuncturist onthe Medical Advisory Committee for the Neuropathy Alliance
of Texas, alongside Austin's top neurologists. He has been featured as a speaker
on Fox seven. We Are Austin, CBS, Rotary International, and much

(01:53):
more. Please welcome my well notedguest doctor Jimmy Yan And welcome. Thank
you Michael. It's excited too.I'm excited to be on this show.
And I thought it was a shortbio. Are you reading it? If
it's actually pretty long? It's it'sit's a pretty long one. And uh,

(02:17):
but you know it is missing something. Uh, it's it's missing that.
You are also very well known onTikTok. Yes. Uh, now
that's oh and and I just realizedmy zoom wasn't recording, but that's not

(02:37):
important for the podcast, so wewon't get too distracted by that. Uh.
I just brought up to TikTok pieceand and that wasn't part of your
whole bio there. Uh. Youare known as the TikTok acupuncturist as well.
Yes, that is something fairly new. Um, it's something that you

(02:58):
know, I I was forced intobecause of COVID, but I'm thankful that
it happened because I've discovered a marketingstrategy that I despised, hated, but
now I use it to get newpatients or customers for my clinic. Yeah.

(03:20):
I mean, it's it's pretty coolbecause your your TikTok is what I
what I found when I when Iwas kind of scrolling through it is it's
educational. You're you're sharing a lotof information inside the practice to help people.
And uh, and so I'm assumingthat base off of some of those
tips and challenges that you put outthere, people are reaching out based off

(03:44):
of that. Oh yeah, it'sactually I just when I was at my
practice this morning, um, andone of the patients when my associates are
treating, and I was just walkingby and say, oh, there there
he is. It's like I tellyou on TikTok and that's the reason why
I'm here. And so it's thosethose those moments are awesome. Yeah,

(04:10):
I was like I was playing celebrity. I was like, Okay, let's
take a picture.'s take apicture, and so we took a picture,
and yeah, it's fun. There'sa cool celebrity that comes with it,
exactly. And you know, beforewe got started recording, we were
just kind of chatting about different thingsand you were mentioning I was asking you
about ten X stages and you weretalking about Grant Cardon's idea of the word

(04:30):
that you use was omnipresent. Andso while we're on this topic, um,
you want to share a little bitmore about that being omni president and
how that's impacted Obviously you just sharedan example of how it's impacted your practice.
Yeah, and so omnipresence is basicallybeing like the person your name is,

(04:51):
the is the name that comes upin people's mouths, your your pictures,
the number one picture of that peopleenvision where they think. For me,
they think of the word acupuncture.So that is my goal is to
become omnipresident as a number one acupuncturistin the world, not just in my
city, not in the US,in the world. And so that is

(05:13):
my goal. And when I learnedthat social media was the best tool to
become omnipresident, you know, Ijust dived in. I jumped in because
that really didn't start TikTok like myTikTok. And it was too last year.
Last year in March was when Iactually signed up for TikTok. I

(05:33):
was rebellious. I don't know,you know, twenty twenty one. I
think TikTok had been open for abouttwo years, started up two years or
something like that. I just rebelledit. I thought it was stupid about
only kids dancing stripping. You know, we'll go on TikTok. Nobody goes
on TikTok, right, So fortwo years I rebelled and then last year
finally, like I said, COVIDforced me to do it. And yeah,

(05:58):
and it's been. It's been.I've been growing financially in followers,
you know. It's it's uh somethingI kind of want to just dig a
little bit further into it because Iwas just I just did a full day
workshop on public speaking yesterday and umone of the one of the participants that
were there is twenty four years old, and this is a public speaking workshop
and he and people are bringing upin different issues of eye contact and stage

(06:23):
presence and UM forgetting what they're gonnasay things of that nature. And his
concern was how do I brand myself? And and I was like, oh,
that's interesting, Like one, Ilove that, but I'm like,
it's funny how he associated um,this public speaking forum. This is all
pretty high level people that are inthis workshop. It's put on by m

(06:44):
Duchess Leadership and uh and and thatwas his question and concern. And so
we did kind of dig down theroad because you know, public speaking and
branding yourself are kind of synonymous inthat, you know, getting on stage,
speaking in front of people. Butsocial media came up, and so
what I'm interested in in here isthat you just said that you only signed
up with TikTok only about a yearago, but you're over a million followers

(07:09):
one million, yeah, yeah,And so what I'm interested in that is
that, you know, as i'msharing with that that gentleman yesterday, I'm
just saying, you know, yougot you gotta put yourself out there,
you gotta bring yourself in Nada.But you know, I'm sure part of
his question that I can't answer rightnow because I'm not up to that number,
is how to grow a following.So I'm interested in in How how
did you grow that following so quickly? Yeah, so I figured out I

(07:33):
stumbled across. Really, I juststumbled across a formula, you know.
Um, And I would say Ibased it off one of the quotes that
I live by, which is zigzig zig Zigler said, you know,
in so many different ways, youcan have everything you want in life if

(07:53):
you just help enough other people getwhat they want in life. Right,
I live by that quote. Andso when I when I started TikTok in
March, it was March of twentytwenty one, initially, I did not
I did not get traction. Imean, like, I had five followers,
right there were my employees, mywife and so my friends and that

(08:18):
was it. And I was justlike even one of my employees, who
was at that time, I believeshe was twenty one years old, She's
like, let's compete, Let's seewho gets more followers. And so she
started her TikTok account at the sametime. And when I had five followers,
I think she got to a hundredor something like that. She was
crushing me. And then so soI'm not saying that right from the start,

(08:41):
I got a lot of followers itwas a little trial and error,
and so when things weren't working,then I went back to that zig Zigler
quote. You know, I needthe reason why I'm not tracting attracting attention,
because that's what we were trying todo get attention, is because it
was all focused on me. Iwasn't. I wasn't doing what zig Zugger

(09:03):
said, help other people get whatthey want. And then when that,
when that, when that really,you know, that's foot in my switch
in my brain. I was like, Okay, all my posts were about
me because I said who I was. I talked about my business. Nobody
cares about who you are in yourbusiness. Everybody you know, dials in

(09:24):
to the radio station wii f M, right, what's in it for me?
And so they don't care about anybodyelse. And so then I was
like, okay, what if Ijust started all my posts about them and
then we're all only only information thatwould benefit the listener and I say nothing

(09:48):
about me or my business. Let'stry that. And when I did that,
I grew exponentially. That's that's incredible. H And it's funny. I
kind of really laughed because when yousaid wii FM at the public speaking thing
workshop that I did yesterday. Iwas a co presenter with another public speaking

(10:09):
coach and he had a slide withthat on there and he said, does
anybody know what radio station this is? And I'm looking at it, and
to be honest, like I didn'tknow. I'm looking at it and I'm
going, I don't. I've neverheard of that radio station. And then
you just said it today. I'mlike, Wow, two days in a
row. That's wild. But it'sso true. And I love that you

(10:31):
you touched on that about like theend user, because I mean, like
that's or the listener or the personwatching, because I mean you and I
were just talking about that with mypodcast. Here is that like it's all
about our listener. It's all abouthow much what kind of information can we
share with them that they can takeand actually use in their lives. Yeah,
So just I mean, while we'rejust on the topic of your TikTok,

(10:54):
what are some of the things thatpeople can learn from your TikTok?
Yeah? So, you know whatI started doing was, you know,
biohacking tips you can call them healthtips or biohacking tips, So stuff that
you can do at home, byyourself to either maintain your health or maybe
you have you're struggling with some pain, you can you know, do some

(11:18):
acucuncial points that can instantly reduce it. It doesn't remove it, but it
can instantly reduce it temporarily so thatyou know, you can feel a little
more comfortable. Right, And ofcourse those tips have to work because if
they don't work, then people aregoing to be like, oh man,
whatever he talked about, Gally talkedabout it doesn't work. Well, obviously

(11:39):
my stuff works because after one pointone million followers later, you know,
people are still you know, followingme. Yeah, so that that is
Yeah, So basically that's what peoplewant. People want to know what can
I do to take care of myown health? And those are the people
that I'm attracting. That's pretty cool. So how did you get into the
health space? How did you getinto this space of acupuncture and herbals and

(12:01):
all this stuff. Yeah, greatquestion. So it goes back to when
I was at University of Texas atAustin. I was actually I was studying
for my bout chemistry degree, andat that time, I was actually studying
to become a veterinarian. And atand then when I was about to,
you know, the last year incollege for my bachelor's, my dad,

(12:26):
who lives in Taiwan, he toldme, hey, he wants to he's
about to retire and he wants tostudy traditional Chinese medicine or acupuncture. And
he's like, there's actually two acupunctureschools in Austin, Texas. Can you
go and research one of the schoolsfor me? Because I want to go

(12:48):
to Austin and I want to studyit there, which I thought was weird
because he's in Taiwan. Why notjust go in Taiwan? And so so
I was like, okay, whatever, I went in got the information and
that was how I got my footindoor right, and then it would just
so happen. When I was aboutto graduate, I was at a fork

(13:09):
in the rold at that time.At the same time I researched the acupuncture
school for my dad, I alsomet the women, the woman not women,
woman of my dreams and so andso I had to make a choice.
If I was to go to veterinaryschool, I would have to go

(13:31):
transfer to a complete different college andwhich is two or three hours away.
Oh, and I would not beable to pursue this woman, or because
my dad introduced me to there's anacupuncture school in Austin, that became an
option. I could study acupuncture,stay in Austin, and pursue the woman.

(13:52):
Right, So obviously I stayed andpursue the woman who is who is
my wife and we've been married itwas twenty one years wow, So that
you know, that was my sortof how I chose to go to acupuncture.
And then it felt when I wentinto acupuncture school, it felt like

(14:13):
home because it was part of myChinese medicine is part of my culture.
The way my parents raised me,they actually had sublimely you know, installed
or just taught me some of thetheories the practices of traditional Chinese medicine in
our daily living, and so itwas not formed at all to me.

(14:35):
So did your dad ever come herefor acupuncture school or was he just setting
you up? Was this a ploton his end? I think he was
just setting me up because he nevercame, but he did pursue. He
did end up pursuing acupuncture in Taiwan, but he never came here. But
he never came. So what werethe conversations like then between you and him

(14:56):
as you were doing the research andkind of starting to f I'm a bit
of a passion for it, well, I think really, you know,
I would say gain a strong passionfor it until I went into school,
all right, and then I startedlearning, Oh man, I've been doing
this. My dad's been forcing meto do this my whole life. I'm
like, this is medicine, becausethat's the beauty of Chinese medicine is living.

(15:20):
The Chinese medicine is get in yourdaily living. It's not like taking
a pill. It's not even justlike taking an herb. It's infused.
It's like nutrition, how we eat, how we rest. You know,
all of that is traditional Chinese medicine. It's just natural form of medicine.
I'm like, I already know allthis stuff because my dad had been brainwashing
me my whole life about it.You know. Again, back to public

(15:45):
speaking thing here, because this cameup yesterday as well, and it's just
top of mind for me. Andyou're kind of touching on some nerves here
in that we were talking about prepinto getting on stage, and we were
talking about being able to perform,and some a lot of it had to
do with nutrition and sleep and properdiet and stuff like that. I'm interested
in in what your tips are interms of that, not not necessarily get

(16:07):
on stage and speak, but justwith what you're talking about there where you're
just at like you know, health, sleep, like living this holistic life
to where you don't necessarily need pillsand medicine or traditional medicine that is like
pharmaceutical medicine is what I mean tosay. Yeah, And so I think
the world is changing in the sensethat they're understanding that. You know,

(16:30):
everybody many people have heard the newwealth is health or health is wealth?
Right, If you don't have yourhealth, you have nothing. Yeah,
so what you have millions of dollarsin your bank, so what, you
have a big so what you havea big home, so what you can
go on vacation, but you can'tenjoy it. What's the point of all
that? Right? So health?So really people say it, but I

(16:51):
don't think they still really understand that. But if you really focus on your
health, you can accomplish everything youwant in life. But if you don't
have a health, you can't periodperiod, you can't reach your full potential
if you don't focus on your health. So it's not just yes, eat,

(17:12):
it's eating, it's nutrition, it'sexercising, it's resting, it's destressing.
But it's also a new part ofhealth, you can say, spiritual
part of your health. The spiritualpart of your health, you can say,
is getting to know you, thetrue you, like really understanding who

(17:33):
you are instead of what the worldtells you who you are, or your
parents tell you who you are,or someone else tells you who you are,
but no knowing who you really are. That's another part of health because
that is in the brain. Becausethe brain controls everything, so how you
think will create a cascade of reactionsphysical physiological reactions in your body. Like

(17:59):
for example, if I had thismentor that told me we were in this
workshop and he told me close youreyes, and he said, put your
hand out, and then imagine Ijust put a lemon on your hand.
Now get a knife and just cutthat lemon right and open it up and
squeeze that lemon. You see allthose juices come out. And then then

(18:26):
he asked how many of you whowere already salivating? But was there really
eleven in your hand? No,it's in the brain that tells you how
powerful the brain is so what youthink about yourself will manifest physiologically in your
physical body. And so that's thatpart is a core component of health that

(18:48):
many people neglect. Yeah, itcertainly is. I believe in a lot
of that and actually have I've gonethrough that practice. It's interesting. I
wonder was that was that an IPACKcoaching pro ROMD that you were in.
It was Joel Bauer. Okay,I believe that was his name, Joel
Bauer. He speaking for a stageperformance coach. Okay, yeah, yeah,

(19:12):
it's a it's a good one.I've I've actually experienced that One's it's
pretty neat when you when you seewhat the body's able to do and those
feelings that we have, um,you know, in your opening there,
we talked about how you help coachand mentor physicians assistants and physicians and nurses
and nurse practitioners. I have myfamily, uh is, my uncle's a

(19:36):
cardiologist, my father's a physicians assistant, my sister is a nurse. And
then big shout out to my myhopefully one day sister in law just past
her nursing exam. So and thenmy other sister in law is actually also
a nurse. So I got alot of traditional medical practitioners in my family.
And my father actually worked very closelywith a chief of neurology. He

(20:02):
was in a neurology department for manyyears, and so there's a lot of
linkage there for you. With you, that is what I'm interested in is
how do you work with them?Because how do you work with them,
how do you coach them with thishelping them see this mindset and this like
holistic way of helping their patients.And the reason why I bring up this

(20:22):
whole background is that because I dounderstand the business side of medicine in America,
and and you know, my father'svery open minded. He meditates,
he's spiritual. He always talks tome about herbal medicine and you know,
doing saline cleanses on my nose whenI have a science infection and things like
that. So he's very open toit. So he sees a lot of

(20:44):
the friction that occurs between your industryand his industry, and so I'm very
interested in and how you're able tokind of bridge that gap and carve your
way in. Yeah, So I'llspeak on two points of how I like
the majority of the neurologists within mycity refer their patients to me because our

(21:06):
specialty is neurology. How did Iget that to happen? Because I don't
go in there. I don't goin telling them that what they're doing is
wrong. I don't make them wrong. I go in there saying, hey,
I'm here to support you. Whateveryou're doing, I'm here to support
it. I'm here to support itand also to make to help it actually
work even better. Right, So, when you go in that perspective of

(21:27):
you know, humbleness, right,humility, then people are more open,
more apt to listening to what yousay. And so then I you know,
so I've had, you know,some lunches with some of the neurologists.
I just asked them out right andjust say, hey, this is
what I'm doing. I would loveto be able to support you in your

(21:48):
practice and your patients to help themget better results. In the field of
neurology, there's certain a lot ofthe disorders there's nothing less or messing can
like literally, there's nothing they cando to reverse it. Right. For
example, of neuropathy, Neuropathy isnerve damage that it's there's no medicine that

(22:08):
can restore regenerate the nerves. Theyjust don't have that yet, right,
even if they use stem cell.Stem cell, yes, that could,
but it's freaking expensive and not everybodycan afford it. It's like, you
know, maybe ten twenty thousand ashot, and one shot you probably need
to take get like five shots rightof the stem cell to work. And

(22:32):
so in my neurology, Chinese medicineactually can help restore the nerves. And
so that's how you know, Ibasically go in to compliment them right now.
In regards to training them, thereare a few, not a lot,
but my clinic, because it's thelargest actacuncture clinic in Austin, we

(22:59):
I attract tension, right, andso I have physicians that are curious,
physicians that are open to like oohto acupuncture is like what are you doing?
So I have them come and justyou know, shadow me. All
you know, nurse practitioners, physicianassistant, chiropractors, they all come and
just shadow me. I actually hadone physician do her rotation in my clinic.

(23:25):
So at the end of for thosewho don't understand, who don't know
about medical residency, a medical schoolyou go to medical school and at the
you have to go through residency.You basically hop from one specialty to another,
and then they have one month wherethey can choose their own specialty.

(23:45):
And most people like to choose plasticsurgery, right, I wonder why.
But this one physician, actually shewas open to Chinese medicine, acupuncture.
She asked me, and she's like, can I do my last month of
rotation in your clinic? And soI would say, hell, yeah,
And so she did her whole rotationthrough Baylor College and here's a medical school

(24:08):
here, and yeah, So shefollowed me every day for one month.
And so again, there's not alot of people physicians are open, but
there are a few. I loveyour approach too. I'm working with others,
and that you said I'm here tosupport you. I think that that's
such a such a really great wayto get them to open up and share

(24:30):
what they're doing in their world,whether it's applying to your practice and their
practice or anything else to anybody elseis doing in business. Is that it
takes to the wall down and thefences down in that I'm here to support
you, so to share with mewhat you're doing I'm here to support it
and I'm here to add to it. And you see, if if we
could work together make it better,which I really love neuropathy and pardon the

(24:56):
pond, but I'm going to doit intentionally. Strikes a nerve with me
in that uh for for our listeningaudience, they can't see, but you
might be able to see in thezoom. I have nerve damage on my
right shoulder here and where I hada skiing accident and my arm got dislocated
and it ripped all the nerves.And when this happened back in two thousand
and four, when they did allthe testing on me, all my nerve

(25:18):
endings were shot and gone. Sothey so I can't grow muscle on my
right shoulder. And it's something thatthat bothers me one from a from from
just a visual aspect of like justnot having a shoulder there. But I
do get pain in my neck myback um from it overcompensating for that lack
of the muscle in the shoulder.Um. I'm interested out of out of

(25:41):
pure just selfish curiosity here and maybehopefully somebody else what would your would you
be able to is this what we'retalking about are we am I on the
same page as you here? Yoursis a different type of neuropathy, gotcha.
I mean it's not a common one, right, So the common I'll

(26:02):
get back to what to your situation. The common neuropathy that we treat are
like usually in the hands and thefeet, right, the peripheral nerves,
usually in the most The most commonone we treat is called chemotherapy induced neuropathy
because cancer is on the rise,chemotherapy is on the rise, and so

(26:22):
neuropathy is on the rise. Right, So we also treat sums that are
caused by surgeries. That's a commonone. People have back surgeries and they
fixed the back, so to speak, but they damage the nerves to the
foot or to the whole lay andand the surgeon says, oh, there's
something they can do for its,right. So that's actually more correlated to

(26:45):
what do yours? And so foryours, here's the thing. Nerves can
regenerate, but only the small fibernerves. You have large fiber nerves and
you have small fiber nerves. Whatdoes that mean? Large fiber nerves are
just thick nerves. The thick nerves, right, those are the main nerves.

(27:06):
Those don't regenerate, So if youhave it severed, they're not going
to regrow. But the tiny onesand you still have peripheral you still have
tiny nerves all around your shoulder.Those can regenerate, right, So that's
that's that's a good part. They'renot so a good part. That the
downside is that they regenerate super slow, especially if you don't provide it with

(27:32):
the right environment. So if youare not doing actively doing things to provide
the right environment for those nerves toregrow, they probably won't regrow. Yeah,
I mean I think that that's reallygreat debt. You were able to
kind of break that down to foranybody who's listening in that you know,
those larger nerves, um, youknow, obviously we it's a it's a

(27:53):
different different conversation compared to what you'reactually able to do with those smaller nerves.
I want to bring us back toyour dad and your family and a
little bit more about you and yourstory. So is your father still living
in Taiwan? Are your parents stillthere? Yeah, my parents live in

(28:14):
Taiwan. And when did they bringyou here or when did you come here?
And how did that all work?Out for you. So they brought
me here when I was one anda half years old. I was born
in Taipei, Taiwan, but theyimmigrated when I was one and a half
years old because they wanted to cometo college get their degree. They both
got their masters. My dad gota master's in computer science. My mom

(28:37):
got a master's and mathematics. Andafter my dad got his masters, he
went back to Taiwan. But atthat time I was too old. I
have an older sister. Also,you were too old to go back to
Taiwan to go to regular school becausewe didn't know Chinese. Our Chinese was

(28:59):
far behind. So so it wasmy mom, myself, and my older
sister. We stayed here when mydad went back to Taiwan. So I
grew up majority in Texas. Ilike to say I was raised texting.
So what was what was that?What was that experiences like? And how

(29:19):
did it affect what you went intotoday. So obviously your your heritage and
your culture uh spawned this interest inacupuncture, as you talked about earlier,
in that you were pretty much livingwhat you end up doing today and are
passionate about. But in terms ofyour entrepreneurial journey. What about that experience
impacted your life today. Yeah,my entrepreneur journey was completely different because none

(29:45):
of my my parents, my sister, none of them are entrepreneurs there.
They all worked for somebody right inthe past, right, And so really
the entrepreneur was forced upon me,or in the sense of I didn't have
an option, because when I graduatedfrom acupunctual school, I did actually have

(30:07):
a job. First. I wasactually hired by a physician in a different
city, and I was it wasa physician with physical medicine. He wanted
to create an integrative clinic, andso he had me build his acupuncture department.
And so that job was an hourand a half away from where I

(30:29):
lived. So I was driving,you know, three hours every day just
to go work five days a week. I never saw the sun. And
so I did that for six months, and I was like, man,
this ain't worth it, you know, It's just like it was just I
didn't want to live that type oflife and all I saw was darkness,
right, And so I came backto Austin and looked for another job,

(30:52):
and there just were no jobs availableat that time. This was in two
thousand six, two thousand and seven, right, So I was like,
well, you know, it's justlike I didn't actually actually go back and
go back. Yeah, I gotit mixed up. So I went through
to work, actually came back toAustin. There wasn't any job, so

(31:15):
I found I decided I need toopen a clinic. So I actually partnered
up with another acupuncturist at that time, and so that was the beginning of
my entrepreneur journey. And that wasmy first clinic with another partner. We
did that for eight months and itwas a complete failure. And so my

(31:37):
very first entrepreneur try was failure,right, And I pretty much after eight
months, I said, hey,I'm giving up. I was like,
I just threw in the towel,like I don't know how to make the
acupuncture business work. And so atthat time, my wife had a friend
who was a nurse anesthetist and theymade great money. Right, And so

(32:05):
going from not making money to like, okay, what should I do now?
Because the partnership disbanded. It didn'twork out, you know, we
just it was a complete fire.So I was like, okay, let
me try switching careers. So Igave up on Chinese medicine at that time,

(32:25):
and I had a bachelor's in biochemistry, and so I was going to
pursue the path of nurse and neesthotist. Well, I first need to have
a bachelor's nursing and become an rN a registered nurse first before I could
apply for the nurse and neesthtist.So I found a program that condensed four

(32:47):
years of nursing into one year,and so I applied for that program,
got into the program, and itwas at Texas Tech University, which is
eight hours away from Auston. Yeah, And so I went to the school
and my wife she stayed here inAustin, and so it was just like

(33:12):
I was eight hours away going toschool and she was here in Austin,
and she just started her job.And I did that for one month,
and then she and I talked andshe we were like, no amount of
money is worth being apart. Soagain, after one month of that school,
I just said, Okay, we'renot doing this. I'm going to

(33:36):
come back to Austin. I'm goingto reopen an acupuncture clinic, this time
by myself, and this time ithas to work. There is no option,
there is no option for failure.It has to work and that's coming
back. And that's when I openedmy practice in two thousand and seven.
I have a lot of questions inthat that story there, but I wrote

(34:04):
this down as soon as you saidit. No amount of money is worth
being a part um. I thinkyou know, anybody who's listening is it's
like, you know, think aboutthat, Think about what you're passionate about,
think about who you love, whoyou care about, because I mean,
you live that, you live thatexperience, and that that's phenomenal,
That that is phenomenal. Uh,you know, having having people like yourself

(34:29):
on and and having so many differentguests like yourself who are successful entrepreneurs and
CEOs and all sorts. Right,we talk about their business, we talk
about how how great life is andwhat they're doing to change the world today
and everything. And we're going totalk about that and what you're doing and
the great things. Right, Butthat failure, I mean, it was
there and and and every one ofus experience failure. And and to me,

(34:53):
my understanding of failure, and it'salso from the books that I've read
and the people I've listened to,is that like, if you're not failing,
you're not trying, and so there'sa lesson to be learned there.
And so I'm interested in a coupleof things in terms of this failure.
In that one, could you pinpointwhat led to this failure? Was there

(35:14):
something? Was there writing on thewall? You know, what was the
one sign that people can pay attentionto, or at least that you noticed
in that failure. The biggest onewas the relationship between my wife and myself.
We started noticing that our relationship wasnot as strong as it was right

(35:35):
initially, and I was getting irritatedand that she would get irritated. We
would be in conflict and it wouldbe over the phone, right and then
I would drive back on the weekends, you know, eight hours one way,
and it was like we were insteadof enjoying each other, we were
fighting all the time. And it'sjust like why are we doing this?

(36:00):
But this is all for money?I'm like, is it worth it?
Right? Is it worth you know? Is our relationship going to last?
So what if I make whatever amountof money that we were hoping I was
hoping to make. So what youknow is that more for me? It's
it becomes is that more important?Than my marriage, right, the woman

(36:24):
of my dream that I you know, uh not, not to get too
off topic, but when I mether for the first time four months later
after I first met her, Iproposed to her. She was the woman
of my dreams. I knew itimmediately the first time I saw her.

(36:45):
This is the person I'm going tomarry. And so was I willing to
give that up? It was Iwilling to mess that up, not give
it a mess it up because ofmy inability right to make the acuculcture business
work. So I came home andthere was I came home. I'm like,
this is gonna work. I'm gonnamake it work. I'm going to

(37:06):
do whatever it takes, no moreexcuses. I'm gonna make it work for
the sake of our marriage and forthe sake of just yeah, I would
say for myself in our marriage.So, what were some of the things
that you did differently in the newbusiness compared to the old business that didn't
work a lot? I would sayone of the biggest things I did differently,

(37:30):
and this is one of the keysto my success. I followed what
Warren Buffett said. So Warren Buffett, he always says when people was that
when people are brave, be scared. When people are scared, be brave.
So I interpreted it as look atwhat the norm is. I looked

(37:50):
at my peers and see what theywere doing, and do the exact opposite.
That was the biggest difference my firstclinic. I did what everybody else
was doing and did the same thing. That's why I was failing. So
when I did my second one.So just to give you a little context,
in my profession, most of ourprofession, they're not very successful.

(38:14):
They're struggling, right, And sothat's the reason why I said, I
looked at the norm and I didthe exact opposite. And to give some
people some context to to what you'retalking about here, is that you've started
it with ten k, which youborrowed from credit cards and everything, to
which now fifteen years later it's oneof the largest acupuncture clinics in Austin,

(38:36):
Texas. So yeah, whatever,you back in two thousand, So I
started in two thousand and seven andwe didn't have money, right, So
going back a little further, growingup my parents, you know, we
were not we were not in definitelynot middle class. You know, I

(38:57):
remember as a kid, you know, having to use food stamps. I
don't know if you're familiar with foodstamps. Back then they would called food
stamps. Today they're called something else, but basically government assisted. When you
are not making enough income, youcan get vouchers from the government to pay
for your food, your housing,and so forth. I remember that's how
I grew up. So that's andthen fast forward to my marriage. Both

(39:22):
when when I got married to mywife, that probably within a week,
her parents lost everything. They didit, he did it. Her father
in law did a business. Myfather in law did a business that failed
drastically and lost everything. So afterI got married, now I had the

(39:44):
burden of now I have to notonly support myself my wife, but now
also my in laws. So that'sthe type of how I started my practice.
So we literally I literally had nomoney. So thankfully, you know,
I got I saw him a mail. There's this credit card says hey,
ten thousand dollars or low. Youdon't have to pay it back for
one year, and I use thatmoney to start my practice. Wow,

(40:08):
that's incredible. What was the businessthat your father in law had started.
I think of some type of manufacturingbusiness. I'm not too sure. Okay,
So when when when you started thisthis new practice. One of the
things that we had talked about,or that you wrote about in your your
intake form here was about your superpower. And in this new practice, you

(40:31):
started uncovering this superpower. And somany of us attribute superpowers to a feeling
or or something from whatever child hadexperienced or whatever it is. But your
superpower is a pretty interesting one,and so I'm going to leave it to
you to share with everybody. Ithink I was talking about the ability to
simplify, right, simplifying, simplifying, automate life. Yeah. And so

(40:53):
as I started building the business,right, I knew actually early on that
I want in multiple clinics. Iknew from the getting when I started,
I don't want this one clinic,right because I have a mission of helping
one a million people. One clinicis never going to help one million people.
So I knew I wanted multiple clinics. Whether it's a franchise you know,

(41:15):
or I don't, I have noidea. But in order to do
that, I need a duplication.So in order to duplicate, I needed
to simplify, simplify, and that'swhen I started I started building my practice,
I was like, I started realizingI should. My wife told me
this because I thought, I thoughteverybody should be able to do this.

(41:35):
Everybody should be able to communicate,you know, complex medical terms to the
lay person and where the lay personone hundred percent understands what you're talking about.
Right, I thought everybody knew howto do it, and same with
business like how to simplify processes systems. I thought everybody knew how everybody knew
could every business owner knew how todo that. And my wife's like,

(41:57):
no, no, no, itcomes easy to you. And then it
was like, oh, realization,that's my superpower. And so I created
an automated system. And fast forwardfourteen fifteen years. My practice is run
on an automated system that no medicalclinic thinks could could could it would work

(42:19):
like it's there's no there's no othermodel similar to what I'm doing with my
model my clinic right now. Howlong did it take to get that process
going? Well a long time.It didn't start it overnight. I started
doing that on year two, soyou know, probably over ten years.
So year two, what did youstart doing? You started documenting documenting.

(42:43):
I started documenting processes. I starteddocumenting things that worked so I can duplicate
it. Yeah, we were.You and I were talking earlier when you
were listening to some of some ofthe past podcast episodes, and Jeff Tamazuski
talks about that with his health andfitness business. In terms of documenting the
processes and moving forward to it's sucha big piece to being able to expand,

(43:08):
and I think so many people fallshort of documenting. I've I've learned
that myself with just my sales teamin that um just documenting what what they're
doing, their processes, and ithelps them actually when I'm able to document
it and give it to them.I have a salesperson over at Denton Insurance

(43:30):
salesperson and she was asking me aboutprospecting. She was asking about markets,
and I've probably had a conversation withher about it probably about five times,
maybe more right like five times thatI can remember that. I specifically sat
down with her for an hour longand went through every question that she had.
And then outside of that, thenall the different meetings and trainings that

(43:52):
we do, right and still itwas like nothing, nothing was coming through.
And still she had more questions,and I talking about my coach about
it, and I was like,I'm not understanding, Like I've met with
her so many times and she's tellingme that we're not meeting enough and this
and that. I'm like, Idon't know what to do different. And
she just said, well, areyou documenting it? And I said,
well, I mean a document thatwe're having a meeting. She's like,

(44:14):
yeah, but are you documenting theprocesses that you're sharing? And I said
no. And right after that thatconversation with my coach, what we did
was, this is what's great aboutZoom is I said, you know what,
from now on, those conversations thatwe have, we're gonna hit record
on Zoom and we're going to recordthem and then I'm going to email you
the notes and I'm going to emailyou the file. And I started doing

(44:34):
that and it was like one eightyfor her, Like I started seeing just
a tremendous change, And it waslike I didn't tell her anything new.
I told her the same things Ihad been telling her. But it's documented
the processes there. She can goback to it, she can see it.
It's clear and as you could imagine, and your head is nodding,
so please expand on this. She'sable to take it on her own and

(44:58):
start expanding on it herself. Yeah, And so a lot of people think
that your team members don't want instruction, like a step by step instruction.
That's exactly, that's a complete opposite. Your team members they you know,
they will fill the most confident whenthey know exactly what to do, because

(45:21):
when they know exactly what to do, they can produce the result. And
when they produce the result, they'regoing to be happy. They're going to
be confident, they're going to beproducing. And how do you get them
to be able to do that consistently? Right? Because no team member wants
to produce results sporadically. Everybody wantsto win every single moment. And the
way to do that is to havea consistent process. Like in on my

(45:45):
team, every one of my teammembers has a checklist, Like they have
a daily checklist. They need tofill it out every single day, you
know, And that may seem cumbersome, but at the end of the day,
it helps them produce douce consistent results, which will make them happy,
right, And because if they're happy, they're proud because they're producing results.

(46:07):
You're the owner, and you're goingto be happy because they're generated results.
It's a win win win for everybody. So documentation duplication. Whether you want
to have multiple businesses or franchises orwhatever a chain, it doesn't really matter.
But if you just want your employeesyour team members to be happy,
how the documented process. And thatis what they mean by setting your employees

(46:30):
up for success in that documented process, because you know, I think for
me, I know other people mighthave a different experience in this. The
concern is, well, I mightget the I might document it wrong,
right or I know that right nowwe're using this certain technology and it might

(46:51):
change or a plan on changing itor whatever it is. Right, it's
that the process is going to change. And so I'm interested in your response
to that of how do we takeaction to document when knowing that there might
be change involved. Yeah, it'sit's really about setting expectations. So when

(47:12):
when when I hire new people,even in my team members, I tell
them, here's the checklist that you'regoing to follow every day. But here's
the thing. It's always going tochange, so be ready for it because
it will never stand the same.Yeah, and it's so good to do
that because like when you set thatexpectation that it's going to change. Now,
my assumption too is that that you'regiving them some power in that too,

(47:35):
of that they're a part of thatchange, right, they can improve
it. Well, here's how Idocument problems. Here. This is I'll
tell you how I started document processesand how I do it now completely different.
In the beginning, I did allthe checklists. I create all the
checklist, I create all the processes, and then I gave it to my
team members. Now I don't doany of that right now. Is if

(47:59):
there's an issue, and when youchange a process, change the documentation.
I will tell that person who hasthat process on their checklist and I will
tell them, okay, this iswhat I want you to change. Or
if you're doing something differently and it'sworking, great document it. So now
it's my team members that are documentingexactly what they're doing. That's a great

(48:22):
way for accountability too. Yes,you know, when you're doing all of
this, you're obviously showing them thatyou by doing it yourself originally, it's
showing what everybody talks about in termsof leading by example. And you shared
a lot about that about leading byexample, And so I'm interested in your

(48:43):
leadership style at work and how you'reable to get the most out of these
employees. Because you're working with somany different people now and by the expansion
that you have, how are youable to still empower your team and show
leadership to them. Yeah, soleading by definitely I leave my example,
and that's in every single aspect.I will never I tell my team members,

(49:05):
I will never expect them to doanything I have never personally done myself.
So when I started my clinic,I was a one person show.
So I was the receptionist, thejanitor, the acricuncturist, the marketer.
I did everything so I know exactlywhat they're going through, and I created
the whole systems right so that inregards to what they do in their position,

(49:29):
you know, I can tell them. I can constantly tell them I've
been there, done that, Andso if there is something new that you
know, I've never done, andI will always do it first and then
and then struck my team to doit. So I lead by example in
regards to how to keep them,I would say inspired, right, motivation

(49:54):
is self motivation. You cannot nobodycan motivate you, but yourself, right
so, but others, other peoplecan inspire you. So one of the
big things I made a lot ofmistakes on this early on, The biggest
mistakes that I made with team memberswas I had them focus on the clinics

(50:15):
goals, the clinics mission, theclinics goals, which were in essence my
goals. Right, that was probablythe biggest mistake I made. Today.
Fast forward, I have, youknow, ten times the probably more than
ten times team members. I thinkthe most I've ever had was eight team

(50:36):
members I was prior to COVID.Now I have I think twenty three team
members. The big difference today isI to all my team members when you
join our team, my mission asthe CEO is to focus on your goals.
I don't want you focus you don't. I don't want you. I

(50:58):
don't want your your main focus tobe on the clinics goals. I want
your main focus to be on yourown goals. That's what I want you
to focus on, and that's alsowhat I'm going to be focusing on.
My mission is to help you achieveyour professional, financial, and personal goals
because I know if they are ableto achieve their goals. This goes back

(51:22):
to zig zigular steam again. IfI help them achieve their goals, they
will naturally help the clinic achieve theclinics goals. Yeah, I know.
Tony Robbins talks about that that motivationversus inspiration and that you know, it's
like you can't you know, ifyou're tired and worn out and burnt out,
you can't motivate anymore. There isno motivation, it is gone.

(51:44):
And he obviously puts it a lotbetter. But when you're inspired, it
just comes through you. And youknow, he breaks down the word inspiration
in terms of in spirit and yourspirit, right, and and that's huge.
And like you said, with youremployees, the same thing. And
I think that that's that applies toevery business out there. What we know

(52:04):
that it applies to every business outthere is that when we have inspired employees,
you know you have you have motivatedemployees, and typically salespeople, it's
motivated, right, it's sales driven, and it's it's financially driven. Well.
One, if they're really great starsand they're supermotivated, they're going to
go somewhere else where they can makemore money, right, And then and
then the other thing is that ifif they're supermotivated, they're motivated for that
that that carrot. Once they getthat carrot, then what now what you

(52:29):
gave them the carrot? They gotthe prize. Now they're they're they're gone.
But when you inspire the team,it's totally different because it's not really
of course, the financial success isthere, as you said, but that's
not the driving force. The drivingforce is sometimes the overall mission, the
purpose of the company, how they'reimpacting their lives and their families. It's

(52:51):
it just changes the game. AndI think it's such a tremendous piece that
you just touched on. Um.Something that you're doing in terms of that
is is helping other businesssinesses grow andincrease their client results. And I might
be a little confused by that becauseyou have several practices. So are you
working with practices outside of your groupthat you've created or is this like in

(53:13):
terms of the group that you've created. Yeah, I also have a separate
company outside of my clinic. Myclinic is Achieve Integrative Health. I also
have a separate business where I amcoaching. It's a coaching mentorship mentorship business
where I mentor practitioners from all overthe world. So I have practitioners from

(53:34):
Australia, all over Australia, UK, Canada and of course all over the
US. So I help them becausemy superpower is my automation systems. So
I help them implement my automation systemsinto their practice so that they can use
their practice to build the life thatthey want to live. Is one thing

(53:55):
here's with especially with healthcare practitioners.They've build a business. Let's say they
become successful, but they always livethe life that their business provides them,
okay, versus living the life thatthey want. It's different. So if
their business is struggling, then theylive a crappier life. If their business

(54:20):
is good, then they live abetter life. It's always in it's always
in reaction to the business versus buildinga life that you want and using the
business to help you build that lifethat you want. So that's what I
help practitioners all of the world do. And in that you you ask them,

(54:40):
and I got a quote here fromyou, is is what is the
one thing in what you do?It says it says it here is what
is the one thing what is theone thing I forgot what I it's communication?
You talk about communication? The communication. Yeah, the one thing,
the one thing, I would say, the one thing that that's the key

(55:05):
to my systems and also the successof any type of business is communication.
What is communication to your customers,communication to the public, communication to your
team members. Um, it's allcommunication. Yeah, I mean I strongly
believe in communication. I mean,having that open channel it changes everything.

(55:27):
And and you know Elon Musk talksabout emailing and texting as much and as
often as possible on a regular basis, and that's great, and I think
that that's definitely one form of communicationthat should always be available. But to
expand on that is to actually pickup the phone and call somebody, is

(55:47):
to actually walk down the hallway andgo into their office or have a face
to face at a diner or something. It changes the whole communication, especially
when working on things that are verycomplex and that sometimes emotions get involved.
Right. Oh yeah, yeah,So that's I'm glad to touched upon that.

(56:07):
That's something that we do right now. That this is a reason A
big reason why our clinic is thelargest clinic in Austin is because of communication.
I like to call it the concierge. So I got this idea going
to you know, restaurant in arestaurants, hotels, hotels, they have
a concierge desk, right, conciergeservice. I'm like, okay, why

(56:29):
not have a concierge service in thehealth clinic because I've never heard of that
before. Right, no one's doingit and no one's providing that service.
So what is a concierge person doAt a hotel? They provide you information.
The higher end hotels, they dostuff for you, right, They
help you coordinate stuff, They giveyou that extra you know care. So

(56:52):
I took that idea because my wifeand I we we love the Four Seasons
hotel. They're known for their fivestars, serve us right internationally, and
so I took that idea and Iput it into my clinic. I was
like, how can we do that? So now we provide that considerate service
where it's like our patients get theirown personal assistance. We help them,

(57:15):
you know, coordinate things. Wemake those communications. We contact them,
text them, call them, emailthem all the time, even when they
are not a pitition of ours anymore. We go back and we call people
and just say, hey, howyou're doing. We just want to make
sure you're still doing great. Ormaybe someone that contacted a lad contacted our

(57:36):
office never came in. We callthem and ask them, hey, did
you ever get help for that?Even if you're not coming to our clinic,
is do you still need help?Can we help you find that help?
And this was also from an ideafrom the Zappos. Zappos it's also
known for the customer service. Therewas an example I read in one of

(57:57):
those Zappos books and Zappos there wasa customer that called into their customer service
line. And the Zappos back thensells mostly shoes, right, and so
the customers like the customer repsite,you know, is there anything else I
can help you with? And thecustomer was like, well, you know,
I'm looking for a fire grill,a grill to buy, and I

(58:22):
don't know if you can help me. And then the Zappos service rep was
like one second and she went onGoogle and blah blah blah search, Well
you can buy blah blah blah blah. Right, it's that extra and that's
what my team provides that no otherclinic I'm not even talking about acuculcture plane.
No medical clinic in my city providesthat I think I know that Zappos

(58:42):
story and that they I think theyspent over an hour on the phone together
and uh and she actually received likean internal Zappos or reward of some sort
from from the management team and CEObecause of this. Uh, going that
extra mile um exactly and means somuch because it fosters customer loyalty so many

(59:04):
people. You know, we startedthe conversation with branding and creating a brand
for ourselves, and we work sohard on getting ourselves out there. I
mean, that's why I have apodcast, right, is to create a
brand so that I can offer valueto people. And we work so hard
in creating these brands, your TikTokchannel and so forth, and it's it's
not easy work. It is hardwork to create valuable content that we know

(59:30):
people on the other end can receiveand use and in their lives. But
then many of us, not youand hopefully not myself, we forget about
the retention part. How do weretain all those people that we work so
hard to brand ourselves to for themto come walk through our doors, And

(59:51):
I love that you're kind of closingthe loop on that branding. Is that
is that it's going that extra mileand you know, yeah, they're there
for acupuncture, But what else canI provide for you? What else can
I do for you? Who elsecan I get you in touch with?
How else can I help you?I think it's just such a huge takeaway
from the conversation that we're having today. And also you know, closing the

(01:00:12):
loop on branding. Yeah, throughthat, I created something called the care
system, a cree care. Sothat's you know, every time that we
have a downstat. We track alot of statistics in my clinic, so
we have a down stat. Andso the first thing that I asked my

(01:00:32):
team is where are we not caringenough? That always has to be about
care again, going back to zigZiggler's quote, Like I said, I
live by that quote. Who arewe not helping achieve their goals? Who
are we not helping caring enough?For That's where we need to find where
we're dropping the ball and fix it. So you brought up zig Ziggler several

(01:00:58):
times, Warren Buffett Grant card ownthis space of self development or professional development,
what about it. How did youget started in it? What about
it intrigue you that you decided todive in? And you know zig Ziggler,
I mean, he's before our time, right, so what about him
inspired you to start listening to hisaudio or reading his books? It was

(01:01:22):
really at a I would say,it was a pivotal point where you know,
I was stuck. I had mypractice grew exponentially and then a plateaued
got stuck and then I'm like,okay, what else do I need to
do? Right? I'm doing everything? And then it was at that moment

(01:01:45):
I think one of my mentors thenintroduced me to say, hey, if
you're doing everything you need to do, then the problem, the source of
the problem is easy. It's you, right, So until you take yourself
to the next level, you willnever surpass your plateau. And recently I

(01:02:07):
learned this formula is called be,do and have, and it makes perfect
sense. It's all these years I'vebeen doing this. B do have means
first you want? Have is whatyou want? What is your goal?
You imagine I want to have thissuccessful business. That's what have I have

(01:02:29):
this successful business? Okay, Well, in order to have that successful business,
who is the who is the personI need to be in order to
have that business? Like what qualitiesdo I need? What skills do I
need? You know, what developmentdo I need? That's to be I

(01:02:50):
need to be that person first beforeI could ever have it, because if
you're not that person, you won'tknow what to do. The doing part
what what myself and most people focuson, is the doing this than doing
What'll I do? What'll I do? What do I do? That's that's
the easy part. The hard partis the b part. Who do I
need to be? And so that'swhen I started really getting to personal development,

(01:03:14):
like, Okay, who do Ineed to be? Okay, I
need to be a better leader.So I've also, you know, read
a lot of John Maxwell books tothe law, you know, the twenty
one Irreputable Laws and Leadership or somethinglike that. I started listening to read.
I just started just being a spongeto all that because I knew back
then, well, I came tothe realization I was not the person that

(01:03:39):
I needed to be in order tohave, you know, a seven figure
acrifunction clinic. And so until Icould become that person what I wanted,
I wasn't going to have. Sothat's when I started just just doing personal
development. This is probably two thousandeentwenty fourteen, two on fifteen, and

(01:04:00):
I've never stopped in that's incredible.Yeah, I've heard a lot about John
Maxwell. I need to start listeningto some of his audio. I haven't
dug into his world, but zigZiggler was one of my first of worlds
I dived into. And it's kindof neat when you pull up some of
the old Zigzigler videos on YouTube,or Bob Procter's a little bit after him,

(01:04:23):
but same same kind of like setupof those seven ron yeah yeah,
and those like those suits, thoselike three piece suits, and it's just
so formal. It's so formal andso different. It's so cool the contrast
to see from what your motivational orself development type speakers looked like back in

(01:04:44):
the day and then what they looklike today in terms of like a T
shirt and jeans and just that morecasual feel, which which I think just
speaks to mirroring, mirroring your audienceand what they're trying to accomplish and what
they're trying to be like. Andum, you know, you know,
if if you want to be ina financial space, then it makes sense
to probably wear a suit and tieand three piece suit and really flaunt it.

(01:05:09):
But if you're into tech space orin maybe in the medical space or
holistic space, you might want tobe a little bit more a little a
little bit more casually. What Iwant to actually bring up before we kind
of conclude this show is is you'rethe author of Achieve Life of Wellness.
And I've had a few authors onbut I never really got into their books.
So it's something that I kind ofwant to make sure that I touch

(01:05:30):
on with you, is about thisbook and what it speaks about, how
people can access it and what theymight get from it. Yeah, so
they can get it on Amazon.It's on Amazon, and it's you'll see
it's the subtitles like a roadmap.So this book is a roadmap, right.
It's not going to go into thedetails of exactly what to do,

(01:05:55):
because I will have later on booksfor that. But it's just like if
you want to drive someplace, likeI'm here in Texas, you're in New
York, and I want to drive. Let's say I need to make a
decision, do I want to goto New York or not. If I
don't make a decision, then Iwanted to go to New York, and
I just start driving towards California.I will never hit New York. So

(01:06:18):
this book is a roadmap to helpguide you make that decision on where you
want to go. Where do youwant to go with your health? What
do you envision your health to be? Like, where do you want to
go? Do you want to bea person Like I'll ask people randomly off
the street, you know, totalk about their health. They're like,

(01:06:39):
oh, I'm healthy. You know, I'm seventy year olds. I'm healthy.
And then I was like, okay, great, that's phenomenal. You
look good. Right. Then lateron they tell me they're on ten medications.
Right, So everybody's definition of healthis different. So you first need
to define And I'm not saying that'sright or wrong. I'm just saying you
need to define yourself. What isyour definition of health? You know,

(01:07:03):
or function? I'd like to usethe word function health, so it's you
could be functioning at fifty percent peoplethink they're healthy, and so what level
of function do you want to beat? You need to decide that first,
and this book hopefully will open people'seyes that you could. You don't

(01:07:24):
have to live what big Pharma hasdefined health to look like. There is
another option you could. Like mydad who's eighty years old on zero medications,
still hikes the mountains of Mongolia atleast once a year before COVID with
thirty year olds and keeping up withactually surpassing them. You could do that,

(01:07:47):
right, if that's what you want. So don't think that there only
is one definition of health. YourGod built our bodies perfectly. Majority of
us, it was built perfectly.We just messed it up. And so
hopefully the book will tell you isthat you can restore it. You can
restore that God given ability for yourown body to heal itself and not be

(01:08:12):
dependent upon any type of pills.And I'm not talking about medications only.
I'm talking about supplements too. Supplements. I love supplements, but these days
so many people use supplements like medicationjust because it's natural. Okay, it's
still replacing a function. Your bodydoes have the ability where it can restore
its function. It can kill itselfagain. So hopefully my book will let

(01:08:38):
people know that there are different optionsand then they just need to choose.
Well. Thank you for sharing thatand about the book. I like that
analogy of like if trying to getto New York without a roadmap and mapp
and you're on your way to California, well then you're never going to get
there. So it provides this reallynice roadmap map. I love that.
And you're doing a lot of workto help others. You sit on the

(01:09:00):
board for Austin Asian Community Health Initiative. I'm interested in that work and the
work that you're also doing to helpentrepreneurs move forward in their passions. Yeah.
So ACHI is stand acrony understanding,right. What it is is it's
an organization. So here in Austinwe have we have in an Asian community

(01:09:25):
and a lot of them don't speakEnglish and they go to doctor's appointments.
They have no idea what the doctorsare saying, and they can't communicate in
English, so they can't tell thedoctor what's going on. So if there's
no communication, there's a whole lotof risk for medical emergencies. Right.
And so what this organization does isthey send you for free a health navigator.

(01:09:50):
That health navigator can help translate,so they translate. They can also
transport you to and from your doctor'sappointments or any type of physical therapy of
medical appointments. And so the mostimportant part of it is that it helps
bridge that communication gap that is missing, right, And that's why you know,

(01:10:12):
I joined this board and highly believeit and what they're doing, and
you know, they're doing a greatjob. And the second one is actually
the mission is it's actually my wifeand our mission. Like we we were
very fortunate. We worked very hardto produced a lot of great results.
Uh you know, I was ableto become financially free at the age of

(01:10:32):
forty one. I'm forty six today. And so during our time, once
we we you know, kind ofretired, we said we want to do
exactly what we want to do.And one of the things that we do
now is we want to create anonprofit to help entrepreneurs similar to me,

(01:10:53):
you know when I first started out, that have the drive, have the
will, have the passion to helpa lot of people to pay for but
they just don't have the money toexperience the connections and you know, the
mentorship. I didn't have all anyof that early on, and if I
did, I would be ten timesmore successful than I am today. So

(01:11:15):
this is my way because back then, when I first started, I was
like, when I make it,I'm going to make sure I pay it
forward, pay it back to peoplewho are in similar situations as myself when
I started off, because I lookfor help, I look for help within
my own community, and I gotrejected, and so I don't ever want
that to happen to another person.And so our mission is to create that

(01:11:38):
nonprofit to provide those people. Obviouslyhave to qualify, but those people were
going to provide you to resources tohelp you succeed faster because maybe you weren't
born in a wealthy family, youdidn't inherit millions of dollars, you didn't
win the lottery, right, Sowe want to help those people in the
exact same scenario that I was in. That's beautiful. I love the work

(01:12:01):
that you're doing. I love thework that you're you know, trying to
help these different entrepreneurs. Is thereany type of website that people can visit
for any of those and of coursethey'll be in the show notes, but
just for those audio listeners, Yeah, I would say it right now because
we haven't started the nonprofit that hashardly ship. Yeah, that is that's
what keeps pushing us. But itcan go to my clinic website achieve Integrated

(01:12:21):
Health. Um, they can findme, you know on TikTok, Instagram,
YouTube, Instagram. I'm almost aone million followers also, I'm a
nine hundred and sixty thousand, Ithink. Um, so they can find
me through my clinic and contact methere. Yeah, and you know it's
it's you know, go back tothe personal development and some of the things

(01:12:42):
that you and I study and andsomebody else out there study in that once
you put it out there, thenit's already starting to happen. And by
speaking it, by speaking in yourcommunity with your wife, with with your
friends and family, and speaking iton the air here today, we know
what's going to happen. And you'reyou're you're probably already doing it. It's
just not formalized to where you wantto see it, right. And then

(01:13:03):
the other place that people can visitfor the Austin Asian Community Health Initiative is
to go to AACCHI dot org Andof course that'll be in the show notes
as well as we as we conclude, I always like to know, um,
you know what inspires you, whatdo you live by, what moves
you forward? And for you,the quote that you decided to choose is

(01:13:26):
that um achieve your dream business.Excuse me, you can have everything you
want in life if you just helpenough people get what they want in life.
And we've spoken about this so manytimes throughout the entire episode, but
just to kind of put a finerpoint on it, do you want to
just add a little bit more tothat as we conclude here, Yeah,

(01:13:46):
it's it's it's all about you know. One of my core values is service
above self and service above self.You know, everybody, everybody, everybody
can achieve their goals or dreams thatthey want. And the quickest way,
the best way, and also themore humanitarian way, is to do by
helping someone else achieve their goals.So that's the thing that I live by,

(01:14:13):
and I do want to appreciate,you know. I do these podcasts
because I do want to put mymission in regards to that nonprofit for entrepreneurs.
So thank you for allowing me toput that mission out into the air
for more people to hear. Isexactly like you said, when you put
it out and the work spread,it will come into fruition. So I'm
very grateful for you to allow meto do that. Yeah, and and

(01:14:34):
thank you for offering it. Iknow I'm going to reach out to you
about it. I'm interested, butbut yeah, I mean, and just
to add to what you just saidthere, and you said service above self,
and that's definitely that's from the Rotariansand the Rotary Club, and you're
you're a Rotarian and you speak tothem and you've spoken for them, that

(01:14:55):
is. And I'm a Toastmaster anda chamber member and same here. And
what I'm the reason why I'm sayingall of this to everyone is that you
don't have to be a millionaire toserve others. You don't have to have
a billion dollar business. You don'thave to be an entrepreneur or a C
suite executive to serve others. Youcan start just at home. You can
start in your community. And thereare so many non for profits like the

(01:15:19):
Rotary, Toastmasters, Chamber of Commerces, business associations, non for profits in
your local community that you can justgo knock on their door and they will
open their arms to you and youcan start serving today. And I think
it just goes back to what youhad said before in that being the person
that you want to become. ThatB part is everything that we do in

(01:15:44):
business and in life is to serveothers. And it's like you said about
your TikTok is that once you startserving others, you're going to start being
served. So I love that,I love your motto, I love that
you were able to come on,and I'm grateful for you coming on today.
It's been fantastic. That's awesome.Appreciate it. Michael comn, Well,
thanks so much for coming on.And did you give your handle out?
Just give it again one more timejust in case. Yeah, it's

(01:16:05):
at achieve Integrative Health. So it'sat Achieve integrative Health all over TikTok,
Instagram, YouTube, awesome, awesome, and then of course we're gonna I'm
gonna check you out on TikTok.I scroll on there every now and then.
Thanks so much for coming on today. Everything will be in his show
notes. Have a wonderful day everyone. Thank you for listening to the Michael

(01:16:27):
Esposito Show. For show notes,video clips, and more episodes, go
to Michael Esposito Inc. Dot comBackslash podcast. Thank you again to our
sponsor dent ten Insurance Services helping businessesget the right insurance for all their insurance
needs. Visit Denten dot io toget a quote that it's d E N

(01:16:47):
t N dot io and remember,when you buy an insurance policy from Denten,
you're giving back on a global scale. This episode was produced by Uncle
Mike at the iHeart Studios in Poughkeepsie. Special thanks to Lara Rodrian for the
opportunity and my team at Michaelsposito,Inc.