The MindShift Podcast with Darrell Evans

The MindShift Podcast with Darrell Evans

Are you an entrepreneur, founder, or marketer wondering why your marketing isn’t converting like it used to? Are AI tools making things easier—or more confusing? Welcome to The MindShift Podcast, hosted by Darrell Evans—34-year entrepreneur, business growth strategist, digital marketing expert, early AI adopter, and Founder/CEO of MindShift Digital. This podcast delivers straight-talk insights, proven frameworks, and real-world strategies to help you grow smarter, in today’s AI-disrupted landscape. Drawing from 34 years in business and over $300M in client revenue generated, Darrell cuts through the noise to help you adapt, scale, and lead. You’ll find answers to questions like: - Why isn’t our digital marketing working anymore, even though we’re running ads, doing SEO, and posting content? - What are the best ways to start using AI in marketing without disrupting our business? - Why is our cost per lead going up while conversion rates are going down? - Which marketing channels actually drive growth in 2025 — and which ones are a waste of time? - How do we measure real ROI from digital marketing campaigns, not just vanity metrics? - What’s the best way to align our sales and marketing teams for better results? - Should we build an internal marketing team or hire an agency/fractional CMO for faster growth? - Is SEO still worth it in the age of AI and paid media dominance? - How can we differentiate our brand when our competitors are saying the same things? - Can we grow our business without hiring more people or increasing overhead? Each week, you’ll hear practical strategies, timeless principles, and AI-powered marketing insights that help you build predictable growth systems for your business—even if you're a team of one. Whether you're stuck, scaling, or just trying to get clarity on your next best move—this show will help you shift your thinking, upgrade your strategy, and take action with confidence. Subscribe now and join thousands of business leaders and marketers ready to lead the future, not get left behind.

Episodes

July 9, 2025 13 mins

Have a question for Darrell? Text the show here.

Want to turn AI and digital disruption into your competitive advantage as a service-based business? Join the MindShift Inner Circle.

Want help to market, grow, and scale your business? Schedule a free strategy session.

In this episode, I take you behind the scenes of a real growth strategy diagnostic call with a business owner who's doing everything right - crushing SEO, nailing so...

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Have a question for Darrell? Text the show here.

Want to turn AI and digital disruption into your competitive advantage as a service-based business? Join the MindShift Inner Circle.

Want help to market, grow, and scale your business? Schedule a free strategy session.

In this episode, I break down a real-world case study of a LASIK provider who was doing everything right: ads, SEO, radio, billboards - you name it. 

But despite a solid r...

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Have a question for Darrell? Text the show here.

Want to turn AI and digital disruption into your competitive advantage as a service-based business? Join the MindShift Inner Circle.

Want help to market, grow, and scale your business? Schedule a free strategy session.

In this episode, I break down why your lead generation strategy might be quietly failing, and what to do about it before it gets worse. 

After analyzing performance data a...

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Have a question for Darrell? Text the show here.

Want to turn AI and digital disruption into your competitive advantage as a service-based business? Join the MindShift Inner Circle.

Want help to market, grow, and scale your business? Schedule a free strategy session.

You’ve doubled down on ads, hired every “expert,” and even plugged in AI—yet your marketing still feels like a leaky faucet. 

In this episode, Darrell Evans exposes three ...

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Have a question for Darrell? Text the show here.

Want to turn AI and digital disruption into your competitive advantage as a service-based business? Join the MindShift Inner Circle.

Want help to market, grow, and scale your business? Schedule a free strategy session.

In this episode, I break down exactly why your marketing feels like throwing spaghetti at the wall, and it's probably not what you think. 

After working wit...

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Have a question for Darrell? Text the show here.

Want to turn AI and digital disruption into your competitive advantage as a service-based business? Join the MindShift Inner Circle.

Want help to market, grow, and scale your business? Schedule a free strategy session.

I’ve seen stall growth for established businesses, especially those already investing heavily in marketing. 

After working with hundreds of companies through our growth di...

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Have a question for Darrell? Text the show here.

Want to turn AI and digital disruption into your competitive advantage as a service-based business? Join the MindShift Inner Circle.

Want help to market, grow, and scale your business? Schedule a free strategy session.

In this episode, I pull back the curtain on why we rebranded our 14-year agency from Yokel Local to MindShift Digital - and it's not what most people think. 

After bu...

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Have a question for Darrell? Text the show here.

Want to turn AI and digital disruption into your competitive advantage as a service-based business? Join the MindShift Inner Circle.

Want help to market, grow, and scale your business? Schedule a free strategy session.

In this episode, I reveal the 5 critical email marketing mistakes that are silently killing conversions for most businesses - even those who think they're doing ever...

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Have a question for Darrell? Text the show here.

Want to turn AI and digital disruption into your competitive advantage as a service-based business? Join the MindShift Inner Circle.

Want help to market, grow, and scale your business? Schedule a free strategy session.

You’ve been investing in marketing: website, ads, social media, but the leads still aren’t coming in like they should. Something’s off, and deep down, you know it. 

In thi...

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Have a question for Darrell? Text the show here.

Want to turn AI and digital disruption into your competitive advantage as a service-based business? Join the MindShift Inner Circle.

Want help to market, grow, and scale your business? Schedule a free strategy session.

You might think your marketing is solid because you’re running ads or posting on social, but if it’s not converting, something’s off. 

In this episode, I’m breaking down t...

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Have a question for Darrell? Text the show here.

Want to turn AI and digital disruption into your competitive advantage as a service-based business? Join the MindShift Inner Circle.

Want help to market, grow, and scale your business? Schedule a free strategy session.

Are you struggling with marketing ROI? 

Here's the shocking truth: 96% of visitors to your website are NOT ready to buy today. Most businesses waste thousands on ads ...

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Have a question for Darrell? Text the show here.

Want to turn AI and digital disruption into your competitive advantage as a service-based business? Join the MindShift Inner Circle.

Want help to market, grow, and scale your business? Schedule a free strategy session.

Are you obsessing over website traffic but still struggling with lead generation and sales? In this eye-opening episode, Darrell Evans reveal why chasing more traffic mig...

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Have a question for Darrell? Text the show here.

Want to turn AI and digital disruption into your competitive advantage as a service-based business? Join the MindShift Inner Circle.

Want help to market, grow, and scale your business? Schedule a free strategy session.

Most businesses think they have a leads problem, but they're really making ONE critical positioning mistake. 

In this episode, Darrell Evans reveals why your marketin...

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Have a question for Darrell? Text the show here.

Want to turn AI and digital disruption into your competitive advantage as a service-based business? Join the MindShift Inner Circle.

Want help to market, grow, and scale your business? Schedule a free strategy session

Are your customers walking right past your business without even knowing you exist? 

In this episode, Darrell Evans reveals how local businesses can build powerful brand ...

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Have a question for Darrell? Text the show here.

Want to turn AI and digital disruption into your competitive advantage as a service-based business? Join the MindShift Inner Circle.

Want help to market, grow, and scale your business? Schedule a free strategy session

If you're a solo entrepreneur or small marketing team struggling to generate quality leads without big budgets or resources, this episode is your GAME CHANGER. 

Darr...

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Have a question for Darrell? Text the show here.

Want to turn AI and digital disruption into your competitive advantage as a service-based business? Join the MindShift Inner Circle.

Want help to market, grow, and scale your business? Schedule a free strategy session

Is Meta secretly hijacking your Facebook ad campaigns? 

In this hard-hitting episode, I expose the default settings that are DESTROYING your ad performance without you ev...

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Have a question for Darrell? Text the show here.

Want to turn AI and digital disruption into your competitive advantage as a service-based business? Join the MindShift Inner Circle.

Want help to market, grow, and scale your business? Schedule a free strategy session


Tired of pouring money into LinkedIn ads with minimal returns? 


In this eye-opening episode, Darrell Evans challenges the conventional B2B marketing wisdom that...

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Have a question for Darrell? Text the show here.

Want to turn AI and digital disruption into your competitive advantage as a service-based business? Join the MindShift Inner Circle.

Want help to market, grow, and scale your business? Schedule a free strategy session

Are you a marketing team of one, wearing all the hats and struggling to create content for multiple platforms? 

In this episode, Darrell reveals how the power o...

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Have a question for Darrell? Text the show here.

Want to turn AI and digital disruption into your competitive advantage as a service-based business? Join the MindShift Inner Circle.

Want help to market, grow, and scale your business? Schedule a free strategy session

Are you drowning in marketing data but can't figure out which metrics actually matter? In this episode, Darrell Evans shares a revealing story about a CMO with a 50...

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Have a question for Darrell? Text the show here.

Want to turn AI and digital disruption into your competitive advantage as a service-based business? Join the MindShift Inner Circle.

Want help to market, grow, and scale your business? Schedule a free strategy session

Want to generate leads on with social media ads so easily it feels illegal? An 8-figure CEO's framework revealed! 

This 5-part strategy will transform how you approa...

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