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More and more B2B tech companies are hitting the same wall: revenue that used to flow through referrals and word-of-mouth is drying up. I recently spoke with a company pulling 4,000 website visitors a month but only 5 leads in 6 months. Sound familiar?
After 15 years running an agency that’s generated over $300M for clients, I’ve seen firsthand why the old lead gen playbook isn’t just outdated—it’s working against you.
In this episode, I break down:
- Why even giants like HubSpot lost 70% of their traffic
- The real reason B2B pipelines are collapsing
- A smarter framework to rebuild leads without burning cash on ads that don’t work
If your pipeline feels stuck and your sales team is starving for leads, this episode will show you exactly how to turn things around.
Join the Growth Letter for weekly strategic perspectives on sustainable business growth - https://www.darrellevans.net/subscribe
No tactics. No trends. Just clear thinking on what actually works from three decades of working with $1M+ businesses that have outgrown tactics but need strategic clarity.
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