In this episode, we examine the 2008 financial crisis and the early warning signs that many luxury brands missed.
Before the crash, the industry was booming—record-breaking sales, new store openings, and aggressive global expansion. But behind the scenes, economic instability was brewing. Many brands ignored the red flags, leading to overproduction, over-expansion, and significant financial losses when the crisis hit.
Luxury founders today can learn from the past and ensure their businesses are built for long-term resilience.
In this episode, you’ll discover:
✨ The key indicators that hinted at the looming 2008 recession—rising debt levels, consumer behavior shifts, and overproduction.
✨ Why luxury brands ignored these warning signs and how Hermès strategically positioned itself to thrive.
✨ How to recognize similar patterns today and proactively adjust your business strategy before a crisis hits.
✨ How to use the 3/2/1 Financial Foundation Formula to build financial forecasts that keep you ahead of market shifts.
Apply the lessons you learn in this episode in the Building Your Business Blueprint Masterclass.
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Dateline NBC
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On Purpose with Jay Shetty
I’m Jay Shetty host of On Purpose the worlds #1 Mental Health podcast and I’m so grateful you found us. I started this podcast 5 years ago to invite you into conversations and workshops that are designed to help make you happier, healthier and more healed. I believe that when you (yes you) feel seen, heard and understood you’re able to deal with relationship struggles, work challenges and life’s ups and downs with more ease and grace. I interview experts, celebrities, thought leaders and athletes so that we can grow our mindset, build better habits and uncover a side of them we’ve never seen before. New episodes every Monday and Friday. Your support means the world to me and I don’t take it for granted — click the follow button and leave a review to help us spread the love with On Purpose. I can’t wait for you to listen to your first or 500th episode!