Country superstar Cole Swindell is spending his Fourth of July Weekend with Mountain Dew and fans at the lake. Swindell will be at Lake of the Ozarks in Osage Beach, Missouri, this weekend to keep fans' coolers full of Mountain Dew with on-demand deliveries.
The Mountain Dew Thirst Guards program tackles summer's biggest party emergency – the empty cooler – by deploying Mountain Dew-branded Sea-Doos to bring bold, thirst-crushing refreshment directly to boaters and lake-goers at Lake of the Ozarks. On July 5-6, fans with empty coolers can text (803)-MTN-DEWS and send their location for an emergency delivery of ice-cold Mountain Dew, while supplies last. The program ensures Mountain Dew enthusiasts never miss a moment of summer fun, providing the refreshment needed for long days on the water.
Swindell, a long-time Mountain Dew fan, will lead the Thirst Guards, making surprise deliveries to fans near MarineMax Osage Beach at Lake of the Ozarks on Sunday, July 6th. This authentic partnership comes on the heels of Swindell's new studio album, Spanish Moss, and showcases the natural connection between the country star's carefree and energetic lifestyle and the adventurous brand ethos Mountain Dew is known for.
"I've always been a big fan of Mountain Dew, so I'm hyped to lead the Mountain Dew Thirst Guards and help keep the party going July 4th weekend," Swindell says. "Catch me at Lake of the Ozarks filling up coolers, passing out Pit Vipers and blasting my new music -- an ideal summer day!"
Beyond Lake of the Ozarks, the Thirst Guards (sans Swindell) will also take over Lake Travis, Texas; Miller Beach, Indiana; and Myrtle Beach, South Carolina, with on-land beach stations packed with ice-cold Mountain Dew, creating an unmatched refreshment experience and keeping legendary summer excitement going all weekend long.
In this podcast episode, Swindell talks to us about the partnership, his new 21-track fifth album, upcoming fall tour, and more.
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