In this episode of The New Warehouse Podcast, Kevin chats with Nicholas Gordon, Co-founder and COO of SIMPL Automation, a company redefining ASRS (Automated Storage and Retrieval Systems) deployment. Instead of tearing out infrastructure to make way for automation, SIMPL delivers an adaptive solution that installs directly onto existing racking, cutting down on cost, disruption, and environmental waste.
With 15 years of integration experience under his belt, Nicholas brings a holistic view of the market and shares how SIMPL’s solution emerged from observing one consistent pain point: warehouse automation upgrades are too invasive, and too much steel ends up in the dumpster.
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