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April 7, 2025 51 mins
What happens when a creative rebel turns a freelancing gig into a thriving digital agency with over 250 clients—and still keeps it fun? You get a masterclass in purpose-driven entrepreneurship with Jaret Cohen, CEO and Co-Founder of Techy Scouts. In this episode, Jaret shares how being “a terrible employee” led to building a business rooted in values, relationships, and authenticity. From bootstrapping a business at 23 to building a high-retention team in a high-turnover industry, his journey is full of hard-earned lessons—and a few curveballs, including becoming a new dad and hiring his former boss. We cover: • How letting go of control unlocked massive growth • The role of mission and values in creating sustainable success • Why trust—internally and with clients—is the real engine of scale • How to balance working on your business vs. in it Jaret’s no-fluff take on building brand trust, treating your team like family, and leading with heart is worth every minute. Jaret Cohen is the CEO of Techy Scouts, a leading digital marketing agency serving over 250 clients across multiple business sectors. With 14 years of experience, Jaret knows how to build and scale in a way that feels human—and works. Contact: https://www.techyscouts.com/ If you enjoy this conversation, follow the show, subscribe, and leave a review. It helps more leaders discover the stories and strategies that help them lead with confidence.
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