Zack is President of Everest Communications. He specializes in developing and executing digital communications strategies to help organizations tackle critical public affairs issues, major crises, regulatory obstacles, and reputation management challenges.
Zack often works with companies in complex industries such as tech, hedge funds, higher education, sports, and entertainment. Notably, he led digital strategy for the 2015 GE labor negotiations – an effort that won PRWeek’s award for Internal Communications Campaign of the Year.
Before working in corporate communications, Zack managed political campaigns in several states and later served as a strategist for many high-profile organizations and campaigns. During this time, Zack received two awards from Campaigns & Elections magazine, the "Rising Star" and a "Top 50 Influencer in American Politics."
Zack has been a guest lecturer on digital crisis communications and political strategy at George Washington University, Georgetown University, The University of Tennessee, and Google’s DC headquarters.
Zack's website.
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