The One Woman Show with The Social Britify

It’s the third instalment of the Business (Re)Building Diaries and in this episode, I’m getting vulnerable and being honest about how I’m feeling, plus the steps I have resisted taking.

Come behind the scenes of my live group program, messaging and positioning shift, public speaking ventures and my latest investment → My Mental Health.

This isn’t your typical “here’s what’s working” episode. Instead, it’s a real look at what it means...

Tuned into last week’s episode and want to make sure your audience sees you as the go-to expert?

I’m breaking down my ABC content strategy in action — Authority, Beliefs, and Capability — and giving you real, practical content examples you can create this week to reconnect with your audience and rebuild that trust. From case study carousels to behind-the-scenes Story ideas and motivating Reels, you’ll walk away with content inspirat...

The experts are calling it the Trust Desert - And we’re definitely not imagining it… people are taking way longer to buy, engaging less with content and it’s simply feeling harder to connect with our audience.

But this isn’t game-over for the online space, you just need the right strategy to stand out in the sea of sameness and build upon the trust you’ve already worked so hard to establish.

With my ABC approach, you can ensure your ...

Ever wondered what really goes into those complex, social media trends and how long they *actually* take to put together? 

Well, I sacrificed half a day in my business to pull back the curtain and find out!

Spoiler: it took over 2 hours (and that’s not including the scripting or the getting-ready part). Tune in to find out if it was worth it…

🤖 ChatGPT Prompt: Act like a movie trailer writer and write a 30-second narrator style scrip...

Ever feel like you’re in a weird in-between stage in your business - things are shifting, growing, and evolving, but you’re not quite ready to go all in on the next big move? Same.

In this episode, I’m taking you behind the scenes of what’s been happening inside my business lately - launches, secret projects, travel and messaging mayhem.

This isn’t your typical “here’s what’s working” episode. Instead, it’s a real look at what it mea...

“Dirty”, unhinged and less-polished content is in… But is it really that we’re not as obsessed with aesthetics anymore?

Or is THIS the new popular aesthetic ‘of the moment’ that you actually need to nail?

There’s something magnetic about content that feels real, raw, and ridiculously relatable.

But here’s the twist: dirty content might look effortless, but the best of it is still deeply strategic.

Tune in to discover the difference bet...

There’s a big misconception that you’ll stop being told “no” or “not right now” when you just implement the ‘right’ content strategy.

This simply isn’t the case. In fact, getting ghosted and hearing objections never goes away.

You’re guaranteed to experience quiet sales periods and last-minute buyers coming out of nowhere. 

Spoiler: None of it means you’re failing. It’s all about how you handle it. 

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If you’re currently stuck in a cycle of panic marketing and scrambled content creation, wondering where the clients are… this episode is your wake-up call (with love).

What if instead, you spent the next 8 weeks on an intentional, results-focused campaign?

One that gives your Instagram strategy real, bankable momentum.

Tune in to get the full rundown on the exact strategy I’d help you to implement if you were my client and how you can...

We need to discuss how everyone is ditching the slide decks and STILL selling out, just using Instagram Stories.

More specifically, Close Friends Stories. You know, that little green circle? Yeah - turns out, it’s the new secret sales weapon in 2025.

In this Trend Talk episode, I’m breaking down how you can build anticipation and trust without the tech stack (even if your offer isn’t finished yet).

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Feel like you’re putting WORK into your content, hoping the right clients stumble across your offer because the drama of “live launching” just ain’t it?

It’s time to embrace a campaign mindset. 

Think less stress, even more strategy. I’m unpacking why most people fear live launches (spoiler: it’s the name), and how a simple shift in mindset can turn your Instagram account into a client magnet.

Your sales strategy doesn’t have to feel ...

Webinars have been a launch staple for years, but with declining attendance and shifting buyer behaviour, are they still the best way to sell your offer? 

In this episode, I’m breaking down why the traditional webinar format may not be working in the same way it once was and what you can swap it out for if you still want high-impact but with a little more low lift…

Get your pen and paper ready, this could revolutionise the way you us...

Ever feel like you’re in a weird in-between stage in your business - things are shifting, growing, and evolving, but you’re not quite ready to go all in on the next big move? Same.

In this episode, I’m taking you behind the scenes of what’s been happening inside my business lately - what I’m working on, what I’m refining, and what’s coming next. 

This isn’t your typical “here’s what’s working” episode. Instead, it’s a real look at wh...

If your only focus is on likes and followers, and maybe who is downloading your lead magnet, you might be missing out on the metrics that actually impact your sales.

One of the biggest mistakes I see business owners making is posting content blindly - without a clear strategy for tracking leads or selling effectively. 

We fall into the trap of post, post, post with no real insight into who we’re selling to, why our content isn’t conv...

Everything from products to platforms to physical locations - I’m breaking down all of the tools and tech I’m loving right now and what’s helping me to stay focused and on-track in this season of business building.

So if you’ve been questioning if ChatGPT really can solve all of your life’s problems or if the Apple Headphones are actually *that good*....

This episode is for you!

PS. If you missed out on my Black Friday offer last Nove...

Have you ever hit a milestone and thought, Wait… how did I get here? And what’s next?

Because that’s exactly where I found myself as I sat down to record this episode.

It’s officially been one year since launching this podcast (wild, right?!) so I wanted to use our 54th episode to reflect on what’s changed, shifted and what’s next for The Social Britify.

Am I going to talk about Instagram forever? What do I really want to be known for...

We all sort of know what to expect when we sign up for someone’s masterclass…

I attend, they give me some information then they talk about their offer.

The thing is, everyone is sharing great information. We are truly being inundated with value.

So why should someone give up 90 minutes and invest their time and energy in your masterclass?

Well, that’s exactly what I want to talk about - I’m sharing some epic strategies and approaches I...

A Reels strategy perfect for growth AND nurturing? Listen up.

Creating a Signature Reels Series for your brand is a powerful way to make your Instagram account not only binge-worthy but memorable.

What to know the key ingredients and how to create a series your audience will devour? Tune in - We’re diving into it in this Trend Talk Episode!

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It’s easy as online entrepreneurs to get caught up in our own world:

Webinars, funnels, conversion rates…

And it can be so easy to forget about our audience’s and leads’ experiences and their customer journey.

In this episode I’m stepping into the consumer point of view and sharing my hot takes when it comes to participating in campaigns and being sold to - the good experiences, and the bad.

Tune in to hear the lessons we can all apply...

It’s been a chaotic few weeks thanks to the impending doom of TikTok and its almost instantaneous return less than 24 hours later.

I know I’ve got whiplash.

But maybe you’re still needing to catch up and it can be hard to know what’s worth your time knowing about, implementing and changing when it comes to your strategy.

In this episode, I’m giving you the scoop and breaking it all down because, although this is a TikTok story, it’s h...