Building Success: Paradyme Storage and the Barn Caves Revolution | Eric Gedalje E18

Welcome to a riveting conversation about the explosive growth reshaping Lake Havasu City, Arizona's premier retirement destination. Ryan Garland, founder of Paradyme, sits down with Eric Gedalje, a top-ranked EXP broker (#19 nationwide), to unpack the remarkable real estate trends transforming this lakeside paradise.

Discover why Lake Havasu has become America's most sought-after retirement hotspot, attracting waves of Southern California and Phoenix residents seeking affordable luxury, recreational abundance, and unparalleled quality of life. The demographic is shifting too – no longer just 60+ retirees, but forward-thinking folks in their 30s and 40s planning their paradise future. As Gedalje notes, "If someone buys a home here in Havasu, even if it's for a second home, eventually that residence is going to be a primary."

The conversation takes us deep into Paradyme's revolutionary developments, including their climate-controlled storage units and the groundbreaking Barn Caves project – 97 luxury residences featuring oversized RV garages, elevators, and resort-style amenities. Unlike traditional "steel box" storage that bakes at 140°F in summer, Paradyme's insulated, air-conditioned units provide sophisticated solutions for the toy-collecting Havasu lifestyle, where "people have more money in toys than they do in the house."

What makes these projects special goes beyond design – it's Garland's unwavering commitment to investors. "I'm responsible for Lori's retirement," he explains, describing how every decision weighs the trust placed in him by 400+ investors. This philosophy permeates Paradyme's culture, driving their meticulous attention to quality, innovation, and value engineering.

With baby boomer retirement projected to peak around 2033, Havasu's growth trajectory looks unstoppable. Whether you're considering investment opportunities, planning your retirement paradise, or simply fascinated by innovative real estate development, this conversation offers invaluable insights into one of America's most dynamic markets.

Ready to learn more about Paradyme's vision for Lake Havasu? Visit us at Desert Storm on Main Street and discover why everyone from city council members to building contractors are personally investing in these groundbreaking projects.

Paradyme

Episode Transcript

Speaker 1 (00:00):
Hey everybody, ryan Garland here, founder and

(00:01):
chairman of Paradigm.
I am honored today, as always,to have Eric Gedalia, my broker
the man of the myth acquisitionspecialist number 16 in the
country with the EXP.

Speaker 2 (00:10):
Number 19.

Speaker 1 (00:11):
Number 19.
Wait, I thought it was 19.
It's still in the teens dude,it doesn't matter.
It could be 12, 11, doesn'tmatter.

Speaker 2 (00:16):
There's haters out there, so I want to make sure
everything's right.
You know what I mean.

Speaker 1 (00:19):
Even Jesus was hated and he was damn near perfect,
hey, so check it out.
So, uh, real quick.
Our sponsor today is 10 daydoors.
They uh designed and catered,uh developed this amazing
podcast table.
That's 1700 pounds and I hope Inever have to move it, but you
know how it goes.
But I'm really honored.
Ryan, thank you so much for allyour support.
And they are the manufacturersof our buildings, all of our um

(00:41):
structural steel for not onlythe barn caves.
Uh, dover our into all of ourstructural steel for not only
the barn caves, dover our familyoffice society and really, at
the end of the day, they'regoing to be doing all of our
infrastructure for the barncaves for every project we build
across the country.
So we're honored to have youand thank you so much for your
support.
So, eric, since you're number19, sorry, not 16 in the country
.

Speaker 2 (01:00):
United States.

Speaker 1 (01:01):
United States EXP.

Speaker 2 (01:02):
That's impressive, wild what was your unit count
last year 596.
How big is your team?
We're actually only 16, whichis insane.
I mean there's some teams thatare huge that are doing 50% less
and they're a top producer,yeah.

Speaker 1 (01:16):
So what do you think the key to your success is then?

Speaker 2 (01:19):
You know, all of every single agent of the
Gedalia group is so similar intheir goal orientation meaning
everyone does this full-time atsuch a high level and you've had
some experiences with some ofour agents and I think your
perspective has been the sameLori Cotero, priscilla Evans,
jennifer Martel, jesse Seitzsome really quality, classy

(01:40):
people that genuinely care abouttheir clients, but they also
care about selling as much realestate as humanly possible.

Speaker 1 (01:46):
And how many women have been pregnant in the last
12 months on your team?

Speaker 2 (01:50):
How has this not been a national story?

Speaker 1 (01:52):
I know it's great.
It was like nine or something.
It's been wild.

Speaker 2 (01:55):
Let's see.
So we got Jess, who just hadher baby Peyton, so she's not a
part of the fertile five anymore.
Uh, we've got uh chloe, good,you know, wife of uh your, your,
your ac contractor uh, she'scoming in hot.
We've got uh brett sterling'swife, who is uh pregnant.
We've got um montana martinez,who is pregnant.

(02:20):
We have got caitlin gadalia, mywife your first child my first
child.
We're.
We're in the fourth quarter.

Speaker 1 (02:28):
We're in the heat right now I see him moving in
her stomach and I heard throughthe grapevine you were naming
him ryan.
Is that true?

Speaker 2 (02:34):
you know it's close.
So like grayson, like r-e-y iskind of like ryan, so we're
inspired after you of grace andshort ryan for short absolutely
got it.

Speaker 1 (02:43):
I agree, yeah, and then middle name ryan.

Speaker 2 (02:44):
So it's going to be like ryan for short.
Ryan for short.
Absolutely got it, I agree,yeah, and then middle name ryan.
So it's going to be like ryanfor short ryan.

Speaker 1 (02:47):
Middle name gadalia I love it so we're set there well
you know what I appreciate it,man, for all the, all the
support that you guys have givenparadigm over the years, man, I
mean we've been doing businessnow for going on 10 plus years
really yeah you sold me my firsthouse.
What was it?
Three hundred and five thousanddollars000.

Speaker 2 (03:03):
You know it's crazy, it's like I was, I was newer in
the business and, um, like youand Kara pull up and you guys
are coming in your cool truckand your Anaheim angels flat
bill hat and I'm like kind ofintimidated and I'm like, wow,
these guys are so cool, butthey're so nice and they want to
buy like this new constructionhome and you guys like didn't,
you didn't judge or anything.

(03:24):
Like you guys are justgenuinely cool people and uh,
yeah, that was my firstexperience with you and you've
been like such a relentlesssupporter of me for the last
decade and I mean you'redefinitely the reason why I even
became involved in paradigmstorage.
You weren't even the originaldeveloper, you were going to
fund the whole thing for thedeveloper and you you said, the
only way I'm a part of this dealis if Eric Adalia is the

(03:46):
listing broker.
That's Ryan Garland.

Speaker 1 (03:48):
Yeah, you know what man you got.
To be smart when you'remanaging other people's money
and you need people withintegrity and really know what
they're doing if they're goingto be exiting the asset because
that's where the money's madeand if you don't have the right
group on the exit, you reallycan be in.
And I've been doing this for 20years.
I've seen everything under thesun.
So if I'm going to come in andfund a deal, I need to make sure
that they have the rightcontractor, the right track

(04:09):
record, the right capital staff,the right lenders the list kind
of goes on.
But heavily we have to considerwhat the exit price is going to
be, what your marketinghorsepower is going to be.
You know the influence of thatindividual or brokerage.
You know that type of stuff.
Do you do nation?
Think about high-end homes inLA Beverly Hills.
They do international type ofmarketing, you know.
So.
You were really on theforefront of the technology and

(04:31):
innovation on marketing, due toyour age, but also because
you're hungry, you know you have.
I've never met another agent ashungry as you and I'm all over
the country, so I that.
That was.
That was where I knew that Ican hang my hat with somebody
that's going to be real,authentic and just be honest
with where the asset's going tostand and even what your future
forecast is going to be, becauseyou're tied in with the city.

(04:51):
You're tied in politically.

Speaker 2 (04:57):
I mean you definitely have a heartbeat to have for
sure.
No brainer decision for me toinvest in Paradigm was because I
see how seriously you take yourdevelopments but, more
importantly, how seriously youtake your investors.
And I think, just having somefamily that's also invested in
these projects and just seeingthe weight that you carry and

(05:19):
some conversations that you andI have had off record about
decisions you would have to makeif push came to shove, you care
about your investors in such astrong way and that's why I've
always been so public about mepersonally investing in Paradigm
.
I kind of kept a low radarabout my real estate portfolio,
gotten a little more public withit.

(05:39):
But I am so proud to be aninvestor of Paradigm Storage
because of how seriously youtake your investors.
You truly don't see any avenuewhere they make their principal
and hopefully some interest ontop.

Speaker 1 (05:53):
You know what's cool and it means a lot to me,
because it's not really just me,it's my whole entire team,
everybody within the Paradigmfirm.
It runs through their DNA firmhas just it runs through their
DNA.
They don't, and it was theindividuals.
When you look at eachindividual, that kind of have
more of a management aspect ofthe company.
When you look at who they arepersonally, they're the same way
.
They just have so much support.

(06:15):
They love everybody and really,at the end of the day, these
investors we get to knowpersonally, you kind of get to
understand the hardships thatthey've been through, whether
it's divorces, illnesses,cancers, loved ones dying, you
know kind of list it, anythingthat has to do with life's
hardships.
So these, you don't really haveanother option but to start

(06:36):
having a deeper rooted fight forthese investors.
And I think what's happened is,you know, about 10 years ago, 20
years ago, 15 years ago even,you know, having tattoos was
like uncommon in business asthings.
As the world has evolved andpeople are becoming more
accepting, I think what you'reseeing is, yes, our track record
speaks volumes and investorsdon't look at that as

(06:56):
consideration.
But I think what's happening isin the back of their mind.
They're going, yeah, but Ryan'salso a pit bull and, at the end
of the day, what do you want?
To protect your money, or youknow, and that's I think that's
really has has shifted.
The culture within the firm is.
Investors are seeing the harddecisions, but they also see
that I won't stop fighting, andthey've also.
A lot of them have read my bookand you know I cut my teeth in

(07:16):
2008 in a distressed space.
So every, all of our practicesare kind of like playing for the
worst for the best right.

Speaker 2 (07:23):
So and I and I hear your conversation, conversations
firsthand.
You know, ultimately, if it's aconversation with a
subcontractor or maybe a disputewhere there was a date that was
promised and we've run long, oryou know a pricing change, you
know no one value engineersbetter than you and josh, and I
think having that defense, youknow, and hearing you have a
conversation and say you're two,two weeks late, you know.

(07:47):
Do you have Lori's retirement?
You know in the back of yourmind, no, I'm the one that's
running this for her.
I'm responsible for thisproject.
That timeline doesn't work andthat price increase doesn't work
.
We have a budget, we promiseour investors a specific return
and I'm responsible for Lori,jessica, and you know Nancy's

(08:08):
retirement.
So, like I, you, you literallytake that as if it was yours.

Speaker 1 (08:13):
Yeah, we have 400 clients now spread out all of
our projects and so, yeah,absolutely, and what's it's
funny that you said that it wasnot too long ago.
I had probably a group of subsand I'm not going to list them,
but that just happened wherethey were over budget and
they're taking longer and I wentto one of them and I kind of
knew already.
But yeah, I pull on people'sheartstrings.
But I looked at him I said, hey, do you have a daughter?
And they're like, yeah, Iactually have three daughters.

(08:34):
I said, great, well, imagine ifone of your daughters died on
the operating table of the ageof nine and you insurance policy
, after you spent every dollaryou had, including your parents
and grandparents out of theirsavings, retirements, 401ks,
iras to try to keep yourdaughter alive and she passed
away and the only thing you hadleft of her was a life insurance
payout and you decided to putthat money with me because you

(08:54):
trusted me.
Now, what do you want me to gotell them?
What would I tell you?

Speaker 2 (08:59):
I love it.

Speaker 1 (09:00):
You know what?
Would you want me to tell you?
That these contractors overhere I'm not holding them
accountable because they're justlacking and I'm watching you.
I have cameras everywhere.
I know what time you're gettinghere, I know what time you're
leaving.
I watch this stuff and silentcrickets and honestly, they came
down on the time, they cleanedup the time and they cleaned up
the budget and I'm not trying todo that to pull on people's

(09:23):
heartstrings.
What I'm trying to do is createcompassion for everybody who's
on this job site knowing that.
Okay, I really appreciate therespect, because they have to
answer to me, but I also have toanswer to other people.
So at the end of the day, wehave to deliver and I don't care
.
Nobody.
My investors don't care aboutwhat the problems are.
This is their retirement money.
They've worked 30 years, 35, 40years, they've been through

(09:46):
hell in their personal lives andthey want to do everything they
can to protect that money.
So that's all I care about.
So, if I can, I guess, talk tothe people that are operating on
the site in a way that pulls ontheir heartstrings and kind of
get them to connect to me andwhy I'm so stern or why I'm
trying to push so hard, theydon't take it personally.
They kind of get into the, theyget in and are in the same boat

(10:08):
with the same rail.
That's the whole idea.
So really it comes down to justmore of a higher level of
communication, showing lessemotion but giving them facts,
and that's really helped me kindof get the ball rolling.
But that's why, right beforethis podcast, we were talking
about you know what otherprojects we want to take on and
do we want to do Ozarks or uh,you know, uh, nashville, or you
know Austin, texas I'm kind ofup and down, but I would say you

(10:31):
know we're starting to get thekeys of the city here.

Speaker 2 (10:33):
Yeah.

Speaker 1 (10:33):
We have all of our team, all of our subs, our
contract, all of us.
Stuff is here.
So it'd be I'd have to reinventthe wheel.
Wherever I go, um, I see moreopportunity here.
We're starting to see thedemand more.
There's no shortage of desirefor people to retire and come
out to Lake Havasu.
So I think, ultimately, if westay with inside the financial
realm of affordability,attainability and what have you,

(10:55):
we'll probably do okay onexiting products, but we want to
deliver something that peoplewant, that what caters to
people's lifestyle, healthcare,health and wellness, right, all
that stuff you have to befocused on and that's ultimately
what Paradigm, overall, ourfirm is to focus on giving and
delivering value.
So, all right, with that said,brother, let's talk a little bit

(11:15):
about Havasu and what's goingon in the market.
So there's no ifs, ands or buts.
Q4 last year, super slow, I dida market update and told my
investors I said, guys, look,talk about anxiety and stress,
but it was also something weknew was coming anyways with the
elections and what have you,but what?
In the last two months we'veseen a lot more activity and I

(11:37):
would have to agree that theactivity is different than the
kind of scare tactics that Ithink we're seeing on the news.
I feel that we're not feelingthe pressure compared to the
type of fear that the news iscreating, and that's why I like
having me and you collabingliterally every day, because
you're giving me real updates onpeople and what they're doing.

(11:57):
So what happened just now?
You got one, two people incontract today, so that changes
things.

Speaker 2 (12:04):
Tell me a little bit.
What's your thoughts?
I think people really need tohyper-focus on Lake Havasu and
the geographic region of whichit lies, four and a half hours
away from Southern Californiaand its biggest cities, the
Inland Empire, the ocean cities,and then you think three and a
half hours east and you get intoPhoenix, scottsdale and some of
the wealthiest areas in thestate.
Lake Havasu has become the mostin-demand retirement

(12:29):
destination in the country andit made the top 10 list that
just came out, and I think thatthe reason for that is, when you
scale it down to theridiculously cheap property
taxes, the fact that this is oneof the last lakes left without
a speed limit, the safety, thelack of traffic, the overall

(12:51):
energy that you feel when you'rehere.
There's no secret why tons ofSouthern Californians are
continuing to choose Lake Havasuas their retirement destination
, and if they're not quite readyfor retirement, they're on that
five-year plan to make LakeHavasu their home.
So that's why you're seeingresidential developments like
the villas and neighboringbrother and sister developments

(13:14):
to Paradigm Storage, such asNorth Point Viewpoint and the
Refuge.
You know all these housingdevelopments with underground
utilities $700,000 to $2 million.
They're still doing soincredibly well, even with high
interest rates and you knowconversations about all these
Trump tariffs, so pretty special.

Speaker 1 (13:32):
So what do you see mostly?
Do you feel that people arebuying second homes?
Are you starting to see morepeople kind of migrating here
full time?
And then the other questionwould be 1031 exchanges and kind
of more of the investmentmindset at buyers.
Kind of tell me a little bitabout both sides, yeah here's
the exact answer.

Speaker 2 (13:50):
There's no question that if someone buys a home here
in Havasu, even if it's for asecond home, eventually that
residence is going to be aprimary and now we're starting
to see it in people in theirlate 30s and early 40s.
It's no longer just 50s, 60sand 70s.
So the desire, the demand to bein Havasu is just there for so

(14:11):
many different reasons and Idon't want to bag on Southern
California, but from top tobottom, the quality of life that
people experience in LakeHavasu is the exact reason why
they want to live here.
So a lot of second homes.
There's still no restrictionson Airbnb in Lake Havasu, so you
see a lot of people that can'tquite fully swing a second home

(14:31):
offset their expenses withAirbnb.
Our Southern Californians thathave done really well, that are
on the five-year plan retiredcontractors they've done really
well.
They're in the $800,000 to $2million.
They buy the house, they comeout every weekend.
They can't quite retire yet,but eventually I mean very
refined clientele that we'vebeen experiencing over the last

(14:53):
five years.
As opposed to 2007 and 2008,where it was all secondary
purchases with unqualifiedbuyers, the Havasu market has
erupted with refined clientele.

Speaker 1 (15:06):
I had a conversation with a client this morning about
a deferred sales trust andultimately they were selling a
business and it's very similarto the 1031 exchange practices
like for like but you defer thetaxes and instead of paying
Uncle Sam, you defer it and thenyou use that money and you
invest it and generate morecashflow or you know more, you

(15:27):
know, in essence, profit, andwhat was kind of nice is that I
would agree with you, the 2008,2007, 2008 GFC was very unique
because people didn't know whatto do.
Now people are making epicmoves and they're not shy to do
it.
They'll take a haircut here, itdoesn't matter.

(15:48):
They want to make moves toretain the capital that they
have and start chasing thatpiece and all those years of
hard work and make sure thatthey're set up.
And that's what I'm realizingNow out of the barn caves.
As you know, we have 32 or 33,I think, now investors that are
also wanting to buy these thingsBecause of them being three to

(16:08):
four years out.
Some of these investors aregoing hey, we're retiring in two
years, three years, whetherit's law enforcement or a nurse
or healthcare, whatever, andthey're going well, this will be
perfect.
Can I buy in that phase aroundthis time of year, because
that's when we'll be retiring.
So I would agree.
And, at the end of the day, thething that I love about Lake
Havasu is because it's such aheavy retirement destination.

(16:30):
The middle of the baby boomersretirement generation is 2033,
the middle of it we have anothereight years before we even get
there.
So at the end of the day, Ithink we have a really good run
catering to that market.
Therefore, like Havasu is, Idon't think it's going to slow
down.
In fact, I think it's going tocontinue to pick up because
operators, developers like meand there's a lot of them are

(16:53):
starting to build things thatpeople want.
They're starting to really payattention to restaurants,
they're starting to payattention to healthcare, they're
bringing in the infrastructure,what people really want and
need and that's going to makethe area more desirable.
And if you can keep costs downtaxes, lifestyle, you know,
getting all the toys that youwant and be able to live that
lifestyle right, going out toyour backyard and going out in

(17:14):
the hills, or go two miles andyou're jumping, dropping your
boat in the water Dude, I mean,now it's just water gas and a
good time on the water as anexample, but I think that that
is becoming more common, becausewhat I'm also seeing is that as
people retire, they start toenjoy their lives All of their
friends that are right behindthem that wanna retire.

(17:35):
They follow, they follow 100%and they wanna be around their
friends and their family.
My father came out here becausehe had a bunch of friends that
retired from the sheriff'sdepartment.
Now he's golfing with thoseguys every week.
So it's 100% what's happening.
These guys are all retiring andall their friends behind them.
Go, man, I want to live yourlifestyle and you live like
kings out there.
I'm going with you.

Speaker 2 (17:55):
We've had clients that we've sold homes to

(18:25):
no-transcript.

Speaker 1 (18:29):
Have enough room.
You know the ongoing kind ofstory and kind of what we all
laugh about is you could driveby somebody's house and you look
through their garage.
They have more money in toysthan they do in the house.

Speaker 2 (18:38):
Exactly If you're watching this or listening to
this and you've never been toLake Havasu.
It is pretty spectacular whenyou drive around to see the size
of these RV garages.
But the catch is they getfilled up so quickly because
once you live here you want theboat and then you want the RV,
but then you want some jet skisand then you want a golf cart
and then you want to go withyour friends off-roading.

(18:59):
So the the limit you know theseunits fill up so quickly.
So a lot of what we're seeinghere at paradigm is simply toy
overflow.
From all of the toys that thesepeople accumulate, you know
over the couple of years thatthey start living here.

Speaker 1 (19:13):
How many RVs do you think JR motors has behind them,
right here, across the streetfrom us, 90 degrees.
How many of those units do youthink they have out there?
200 units, joe.
How many units do you thinkthey have?

Speaker 2 (19:23):
over there.
It's got to be at least over100, for sure, at least over 100
.

Speaker 1 (19:28):
I think they have more than that.
I think they have 200 units,whether it's fifth wheels, rvs,
what have you.
But that'll give you an idea.
Treat you know.

Speaker 2 (19:35):
I don't know.
The people I showed today didn'teven they literally don't even
know exactly what they're goingto put in their unit, but they
just love the concept of a, of astorage unit that's insulated
and has air conditioning.
They're like we can actuallypurchase these and now people
can finance them because of therelationship that we worked out
with Foothills Bank andupgrading our insurance policy,
constantly leveling up atParadigm.

(19:56):
So now, people, we just had ourfirst sale where someone
actually is putting down 25%financing the rest, which I
think is awesome.
But you look at the attractiona gentleman out of Vegas who's
buying four units selling hisbuilding.
We had a client from Indianasell two duplexes and rolled
that in a 1031 exchange over tonine units that Ryan leased for

(20:18):
him in a matter of three weeks,fully occupied, and now we call
the owner to see if he has anyavailability and he's always
full.
So you look at it.
For people that buy these unitsas investments, there's people
knocking at the door that wantto spend 550 bucks to rent a 14
by 50 foot unit.
It's crazy.

Speaker 1 (20:36):
Yeah, Well, not only that you have and I'll piggyback
off that but the the investmentsector is really grown.
So the 1031 exchange.
But you have people that areretiring and they do have 401ks
and they're going okay, well, wecan sell our home over here and
maybe some other assets, orwhat have you?
Our kids are set up in college.
We're good, let's go ahead andgo buy that house cash, but we

(20:57):
still have a little bit leftover.
Let's get something that'sgoing to create cashflow,
because their cashflow inessence has ended, because they
they retired Right, so nowthey're going.
What can?
What's the small entry pointthat we believe has future
growth and appreciation, but inan area that we know is growing,
hence the North side.
Here they're really anywhere inHavasu, but let's just say where
I'm picking on paradigm storageand now people are going hey, I

(21:19):
can put money in there, andthey're really looking at it as
true viable investments.
I have people that are comingout of Airbnbs because of how
crazy sometimes these houses aregetting, with parties out here
during 4th of July and some ofthese three-day weekends and
what have you and they're 1031exchanging out of their Airbnbs
because they don't want to dealwith the headache and buying
these units just to cashflow.

(21:40):
And when you look at thereturns it's very similar to
some of those Airbnbs.
It depends on the nature, butyou know you have consistent
cashflow, you don't haveturnover, they pay all the HOAs
and you have zero maintenanceliterally no maintenance.
So you're we're we're gettingpeople from all over the country
to really start payingattention to this asset class as
a viable investment, instead ofdoing a step up in your basis

(22:00):
and going to a single familyrental.
If you're really trying todownsize and take on less stress
.
People are really payingattention to this as being the
right investment for them.

Speaker 2 (22:10):
Yeah, and vice versa.
Maybe they're not making asmuch as they were in their
Airbnb.
But, for example, the gentlemanwho bought nine for him it's
mailbox money.
He's not getting the call forthe broken toilets and the
leaking ceiling and the hot andcold being reversed in the
shower I mean, it's literally nooverhead.
So people love that and thefact that these units have their
own electric meters.
They just pass that bill ontothe tenant and it's pure

(22:31):
cashflow.

Speaker 1 (22:32):
Yeah, and the HOA still with all of it.

Speaker 2 (22:33):
Yeah.

Speaker 1 (22:34):
You can rent it out.
The HOA charges $25.
They get $25.
They get their own key.
Literally, the owner doesnothing.

Speaker 2 (22:40):
God bless Amy Tilnes I know she's doing great.

Speaker 1 (22:42):
I love her.
They have 135 units over there,so we were close.
I'll just say we're 50-50.
But yeah, 200 units, 150 to 200units, that's a lot and I feel
like there's more over there,but that's a lot.

Speaker 2 (22:56):
It's gotten to a point where our pricing is so
competitive that you see theseunits come up for sale that are
steel boxes, with no upgrades,no climate control.
These units turn into infernosin the summertime and bake up to
140 degrees.
You can buy a 50 footer for$126,500.
That comes with airconditioning, so it's a no
brainer.
I mean the two tours we justdid.
They're like wow, this ischeaper than the building we

(23:18):
looked at.
That was built in 1985.
That's a steel box for $120,000.
So our pricing is incrediblycompetitive.

Speaker 1 (23:26):
I had an investor this morning come out, female,
been single mom for 30 years,owned a business, sold it, did
not get a DST deferred salestrust, had to pay Uncle Sam a
million dollars in taxes, nothappy about it.
Comes out here and looks atthis and goes what are you
selling them for?
And I told her what the smallerand larger unit sells for and
she goes wait, hold on.

(23:46):
And so she's telling me aboutsome of the properties and she's
from Colorado and she's likewait, what you can get this for
that price out there it's muchmore expensive.
And she goes maybe I want tobuy one of these and I want to
invest in the barn caves.
So what's happening is, I thinkeven the and I say it
respectfully the sophisticatedpeople that have the experience
that have seen some otherdevelopers do what we've done,

(24:09):
they come out here and go wait,hold on, I can get that.
I can park my RV in there, I caneven turn it into investment
when I'm ready, but I can alsoinvest over to the barn caves
investment when I'm ready, but Ican also invest over to the
barn caves.
And they, what they're doing isthey're correlating development
.
Appreciation is low entry pointand they're going wow, I can
get a whole lot more for this,and you're providing ACS and you
have fully insulated units andyou guys have security Wait,

(24:31):
wait, hold on, and you're onsite all the time, kind of thing
, you know and I'm like yep, I'mhere, you know.
So it's a.
It's really kind of coolbecause I feel like there's
every walks of life that comesthrough here, and when you get a
chance to hear and listen towhat their backgrounds are and
how they made their money andhow they did set themselves up,
it's been pretty cool to seethat diversification of people

(24:51):
here and that makes me feelpretty, pretty, pretty happy.

Speaker 2 (24:55):
I want to talk real quick about the long buildup
leading up to the Barn Cavesapproval.
We talked, we were, I mean wewere planning this for over a
year.
Seven zero unanimous planningand zoning and city council.
I mean we had a conversationlast week and I just want this
to be on the record.
We had one city council memberhave to recuse herself from the

(25:16):
vote because she invested inbarn caves so I'll tell you the
story.

Speaker 1 (25:21):
So I didn't know this .
Did I tell you that I didn'tknow this?

Speaker 2 (25:24):
I didn't know.
No, you had to confirm it.
You're like why is this personrecusing?

Speaker 1 (25:28):
and she wasn't there, but she was online.
So she, she removed herself andI have rob, our architect you
know, one of our architects andI lean over to rob.
I'm like, is that a problem?
He goes?
No, she has, you know, aconflict of interest you're like
why?
Why would she have a conflictof interest?
He goes, I don't know, maybeshe invested or something, so I
go okay, so I text you knowbrand on my controller and I'm

(25:50):
like hey, did such and suchinvest into the to the barn case
?
and she goes yeah, she investedon saturday and I'm like we got
this in the bag, you know.
But how cool is that?

Speaker 2 (26:00):
I mean well, I watched the whole session and
I'm looking at it and I'm like,okay, cool, we got unanimous.
So why is this girl recusingherself?
I was saying I don't know ifI've ever seen a city council
member invest in a developmentthat you know new was coming up
on the agenda.

Speaker 1 (26:16):
So well, and it was nice because I continue to hear
through the grapevine the amountof support we're getting from
pretty much every individualthat was on there.
And, of course, they have theirconcerns and they have things
that have to fall within linewith their guidelines and things
that they've adjusted.
And they gave us our heightvariance request.
They literally gave useverything we wanted and they
looked at this and were like,wow, you guys are really

(26:36):
bringing something to the northside that is absolutely needed.
And when they, there was acouple of them that really
started paying attention to whowe were as a firm overall.
So when you look at ParadigmStorage 225,000 square feet the
barn caves with the gym is about530,000 square feet, all in
Well.
Look at the mall, home Depotand Walmart you know all of that

(27:00):
retail that is collectively730,000 square feet.
So if you look at what we'redeveloping compared to their, to
the existing structures, we'realmost identical 730, 740,000
square feet.
So the I think the city's kindof taking it pretty serious
going well, these guys arecoming in and doubling the
square footage of what that mallis right there on the North
side.
So you know when then it'sresidential, and residential

(27:24):
that close to retail createswhat you call density bonus.
Over time, the owners that arebuying this not right now,
they're not paying an increasein price, but when they go to
sell it they'll get a densitybonus as that mall continues to
grow and, as you know, you havecertain retailers come in and
you have certain anchor tenantscome in, which changes the value
of that, that, that retailshopping center.

(27:45):
What will happen is is thehomeowners now have an increase
in value simply because it's soclose to retail, live work, play
.
When you can get that close tohalf, you know to all it's, it's
anchored by a grocery store.
You got Walmart there.

Speaker 2 (27:58):
Right.

Speaker 1 (27:59):
And if you look at some of the larger institutions
Goldman.
So Goldman in 2020, theyannounced two things One, that
they're going to invest in themultifamily that is anchored by
so like high-rises that areanchored by a grocery store If
you look at the building thatthey did at 1200 Broadway in

(28:19):
Nashville, anchored by a WholeFoods right, and then they had
that office, then residential,some more mixed use.
And the other.
The other funny part but I loveit is that they're not going to
invest into a large operator, abig development company, unless
a female is on the board.
So that was their two bigannouncements for 2020.
And this was at the end of 2020, when the pandemic, all that
money was being pumped inbecause things were going wild.

(28:41):
But the point is is that anytimeyou have that much retail and
residential, which you have agrocery store that close think
about McCulloch Albertsons,think about Smith's, all of that
it's just the way it goes.
So homes will typicallyincrease in value over time
because you have those, inessence, amenities next to you.

Speaker 2 (28:59):
So let's get into the barn caves a little bit,
because I just, you know talkingabout the anchors and you know
the location, it all makes a tonof sense.
I mean, the north side has beenripe for growth and you know,
everyone talks about the factthat they want more housing in
Lake Havasu.
Well, how about 97 units, allwith oversized garages?
And everyone's talking aboutthe garages, but not enough

(29:20):
people are talking about theliving.
If you've seen the renderingson these units, they are
absolutely insane.
You are not cutting any corners.
What are your thoughts on theinteriors, on this?
Where is the inspiration comingfrom?
They look amazing.

Speaker 1 (29:36):
So you know, I've traveled and I've done a lot of
loans right.
So we built a three-storyproduct in Denver, so 45 units
of townhomes and, uh, inlakewood, so very similar to
pitched roofs, but they did haveshared walls.
It was condo mapped onebuilding had five units and the
bottom floor had a two-cargarage, kind of an alley, and
then it had a bottom.
It had a, a bedroom downstairswith a bathroom, and then you go
up to the second floor and thenyou had all your living space.

(29:58):
You had your, you, you know,your kitchen, your living room
and two.
So, depending on the unit size,two extra bedrooms, laundry
room, pantry, all the fun stuff.
And then your, your thirdbedroom was a master suite and
that sold out so fast.
And when you start looking atthat product across the country
whether it's high dense areas oreven kind of outskirts,
secondary markets thatthree-story product around

(30:18):
retail is most desirable.
So what's wild is that it doescater to a lot of different
generations.
So it can be older groups whenI say older groups, ones that
are somewhat healthy becausethere are a lot of stairs.
So that's the concern Now withthe barn caves, because this is
such a focus on retirement, Iknew that I couldn't just have
that many stairs.

(30:39):
Now, one big thing to considerthat not a lot of people thought
of is you got to remember,we're doing an RV garage.
This is almost double theheight of a regular garage right
.
So you don't have just like oneflight, you have like four
flights of stairs almost in thisone product.
So it would be very importantfor whoever would have developed
something like this to put anelevator in this thing, and not
just any elevator somethingthat's quiet, something that's

(31:05):
reliable, something that has agood service agreement,
something, if something happens,someone's out there quickly to
fix it, someone's got a goodreputation, and something that's
done via air.
So we really are bringing inthis unbelievable technology
that this pump turns on once amonth and it just transfers air
to push the cylinder up and downinto the floors and you can't
hear it wow so whether you'resleeping on whatever floor
people all you're going to hearthose doors open and close.

(31:26):
You're not going to hear thatshout.
I mean you probably hear it,you know, kind of a little bit,
a little bit and the air willtransfer.
But that's pretty much it.
But I would say the inspirationcame from.
I know this is funny, but when Ilove going into manhattan and
new york, yeah and when you walkdown New York, when you're on
the streets, it smells liketrash Cause they, they put all
the trash out by the door andyou're walking around.
It's just like.
It's like icky.
But as soon as you walk insideone of these buildings you're

(31:48):
like Whoa, what just happened?
Like a different culture,different atmosphere.
But some of those higher endareas, they have these two story
um apartments that you can buyfor 50 million, $60 million.
I'm sure you've seen some ofthese all over the country to
Houston, but, like in high rises, and I had when I went to a

(32:09):
little backstory too, when I Imoved my headquarters to
Nashville in January of 21,.
I got out of California andmoved my headquarters to Nash.
When I moved out there, I wasin that building I just
mentioned on Broadway and I justgot a little two-bedroom,
one-bath apartment there just tokind of get a lay of the land
where I wanted to open my officeOffice obviously kept getting
worse, so we didn't open up anoffice, I just stayed remote.
But I kept moving up withinside the building and they had

(32:32):
two-story penthouses and when Iwalked into the two-story
penthouse, now of course Icouldn't afford one, but
two-story penthouse, now, ofcourse, I couldn't afford one.
But I walked in there, I lookedup, I'm like, wow, this is
unbelievable.
It felt like a two or $3 millionhouse here in Lake Havasu.
That was 5,000 square feet.
You couldn't believe it andit's so.
Not now I know why people arepaying 20 grand a month to be
there.
It's unbelievable.

(32:53):
But if you can make it feellike that without that price tag
, you got something strong, andthat was the idea is to create
this like I'm not in Lake Havasu, I'm somewhere in Europe, right
?
Because with the way I'mcreating the master bath and
shower, and then you have, youknow, the elevator.
That's a little bit more atease, but a decent size elevator

(33:13):
.
You could put stuff in there,have four people go up it at one
time.
I mean just you know.
So all of these little things.

Speaker 2 (33:18):
And then it translates into the lifestyle.
So you've got pickleball courts, You've got a state-of-the-art
gym, You've got an area for dogs.
I mean plenty of parking.
You guys even went back to thedrawing board and increased
parking accessibility too.

Speaker 1 (33:31):
Well, all the way down, like even the garage right
.
So on one side of the garage sothese are 28 by 70s we have one
unit, 74, and it's 74 feet deep.
But on one side of the garageyou have your standard 14-foot
RV garage right, and then on theopposite side it's a full
drive-through.
You have a standard two-car10-foot tall garage, but they're
20 feet wide, they're doublewide.
So at the end of the day theidea was is for the people who
wanted to be there morefull-time, you have the ease of

(33:53):
kind of everyday living, moreeconomical store, and coming
back you go to the standard twocar garage.
But if you have your big RV, gothrough the big RV garage so
you can kind of maneuver yourtoys around, so you don't have
to take cars in and out and youhave more room and more space.
70 feet I mean, we're in onethat's 60 feet Look how much we
have in here.
So you had that component.
But what I think there's likekind of the real kicker was that

(34:14):
gym.
I think a lot of people aregoing to wait.
Hold on.
There's this residentialcomponent that the HOAs aren't
covering the cost of maintainingthe gym.
But you're giving me a 32,000square foot gym with
state-of-the-art equipment allArsenal equipment, nautilus
equipment.
You know, literally the best ofthe best, and this is exactly
what I've been looking for outhere, because this is heavy in

(34:35):
health and wellness and I thinkthere's some additional data
supporting that.
People are, you know, justgiven the nature of the market
right now, you know they don'tbelieve in big pharma anymore.
A lot of physicians are goingmore holistic and they're
telling their patients hey, goto eating good, working out, and
so, if you look at the datasupporting gyms, more people are
actually going to gym.
Gym memberships are exploding.

(34:56):
That's why EOS, as a privateequity firm, bought out Gold's
Gym.
Yeah Right, that's why EOS as aprivate equity firm bought out
Gold's Gym.
You're seeing more of thoselarger institutional trades
because it is a viable businessthat people can buy into and a
lot of them own the real estate.
So you get all these taxes.
It's just a huge play acrossthe board from desirability to
capital, and it just makes sense.

Speaker 2 (35:14):
So this isn't my podcast, I'm just a guest.
But if you're listening to thisand you haven't invested in
barn caves yet, I really want toknow why.
Because you hear about thispassion, the planning that went
into everything 97 units,multiple floor plans, elevators,
to make sure we don't miss ondemographic lifestyle location
that's anchored by big, big, big, big shot.

(35:35):
You know Walmart, I mean thatdoesn't get much bigger than
that.

Speaker 1 (35:37):
Dillard's JCPenney.

Speaker 2 (35:39):
I mean you're even welcoming people that are
investing a nominal amount.
I mean not that that's a smallamount of money, but literally
the opportunity to invest inreal estate and have a 31%
return annualized.
I think is insane when you havethis much excitement, this much
interest and already so manycommitted to this project.

Speaker 1 (35:59):
Well, I tell everybody they look at me as the
face, which is great because itis my idea, but it's the team
that we pulled together that'sreally making it happen, because
I couldn't do this without ahuge team.
But let's talk about the twoarchitects.
Rob, you know Samson over atSelberg.
I mean they're probably thebiggest guys here, they're most
well-known, they do all kinds ofcustom work but they love
storage.
They did all my this producthere.

(36:20):
But he knows the area, he knowswhat the city wants, he's
politically tied in, he's thebiggest player here in town.
I started the design with him.
We came up with the rightdesign.
Then, to monetize that designinto the luxury lifestyle I
really wanted, I wanted to go toanother architect that can
bring in not only just that kindof fine tune touch of the

(36:41):
higher light, but I wanted tobring in somebody that had
engineering in-house.
That was really important forme.
So then I went and met StevenBeagle at Place in Broadview.
Now Steven is known forremodeling the Pentagon and
Troop D, which is the that runsthe engineering department, ran
the engineering and design forthe Cowboy Stadium.

(37:05):
So the sophistication ofindividuals that are involved
just from a design side is to myopinion.
I mean, I could go toe to toewith anybody in the country.

Speaker 2 (37:13):
Yeah, stephen's no joke, there's no.
Yeah, he's no joke, he's aprivate equity minded guy.

Speaker 1 (37:18):
He's buying other architectural firms right now
another firm.
He's a smart guy, um, but hehas seen it all and he's got a
lot of stuff that he's designedover the last.
I think he's been doing itgoing on what 50 years, joe,
when we met him, how long has itbeen?
50 years.
And and then his you know his,his fear on top of that.
But yeah, he's doing, you know,billion dollar transactions and
billion dollar projects, and Imean the biggest projects with

(37:38):
the biggest developers in thecountry.
So when he comes to us he goeswell, we designed this and we
did this.
And he's not only now.
He's saving me money.
So with somebody that much, withthat much experience, is coming
to me, going okay, I know whatyou want to do.
We did this over here and wehad a learning experience with
that.
We did this over here.
Now we can start doing some uh,uh, let's say, structural
engineering for the steel likethis, and we can get the steel

(37:59):
costs down.
So when you bring in thatsophistication, you're really
bringing in the experience ofthings that they've built in the
past that cater to what it is.
I'm trying to do so now.
Yeah, it may cost us a littlebit more to hire him, but he's
saving me millions of dollarsthrough the construction methods
.
So when you a lot of developersdon't see it as that,
especially out here they look at, I need to save money in every

(38:21):
little corner and that's whereyou actually make mistakes and
get caught.
But ultimately, with all ofthat talent and all the
experience, is really kind ofwhere we landed, with the barn,
caves and obviously athree-story gym.

Speaker 2 (38:30):
Yeah, no, sean and Eric, fantastic, I mean great
guys.
Civil Yep Dennis and Takaicranking on the building side.

Speaker 1 (38:38):
Takai invested, by the way, my superintendent.

Speaker 2 (38:40):
Yeah, so let me superintendent investing
electrician investing, realestate broker investing.
I mean I think that's just atestament to your leadership and
your vision and creating theseamazing projects that I mean.
Let's talk about why they're soamazing too, how you're able to
market these projects.
I think you created such a.

(39:01):
The draw on barn caves isinsane.
I think you created such a.
The draw on Barn Caves isinsane.
I mean the diversity and thedemographics 60-year-olds,
70-year-olds, maybe some intheir early 80s, all the way
down to people in their 30s thathave never made a real estate
investment before.
You and your team were able tocreate the biggest draw for a

(39:22):
real estate project in marketingthat I think's ever been seen
in Havasu, and I've been a partof pretty much everything.

Speaker 1 (39:28):
Well, I would say thank you for that.
I would say there's a couple ofthings.
One the idea was to try tocreate awareness.
So you have to have certainmarketing practices to do that.
Pr the right group, the rightbrand, the right vision, because
everything, everyone judges abook by its cover, so how do you
get people to see something andstick onto it, right?
So, at the end of the day, wewanted to implement my or high

(39:50):
level, you know marketingpractices and I've been doing
this for so long.
I've probably got $10 millionin infrastructure just in the
five years of really grew in thecrowdfunding side.
But remember I startedcrowdfunding in 2014 when you
could do mass solicitation fromthe Jobs Act in 2013.
I've seen realty mogul realtyshares fail $800 million.
I've seen all the crowdfundingcompanies, what they do and what

(40:12):
they don't do and I'm not gonnago into that.
But what we wanted to create wassomething that people can see
and feel, and that's why those3D goggles people put on and can
walk through a house.
You know it makes you feel likeyou're close.
So that's the whole idea is toget people closer, and not only
to the project to see what theend result is, but to understand
what they're getting themselvesinto, how we're actually

(40:34):
accomplishing this developmentand getting it to where you are
making money.
How do we get there?
So you have to kind of paintthat picture and without that
detail you can't do it.
So really I look at Le Cavasuas that blank canvas.
You know, god can't paint amasterpiece unless it's on a
blank piece of canvas, right?
So that's something my fathertold me a long time ago.

(40:54):
But that's the idea.
It's kind of coming in withthis blank canvas and going how
can we cater to the market?
So you know, ears to the ground, what's relevant?
Barn dominiums is relevant.

Speaker 2 (41:06):
Oh, in a big way.

Speaker 1 (41:07):
Steel buildings is relevant just because of the
methods.
You can go across the country,different atmospheres and
weather activity and so on andso forth along with insurance.
Look at what happened inCalifornia with all the fires
and so forth.
That has been a movement thatI've seen for a long time.

(41:27):
So cost of homeowners insuranceis down with steel buildings.
Now our last podcast as anexample, we're using new
technology for fire sprinklersystems that inside here inside
your garage, we'll have two firesprinkler heads that identify a
fire, it turns and sprays thefire.

Speaker 2 (41:37):
Wow.

Speaker 1 (41:38):
So it doesn't pop off everything in your entire house
and destroy your house.
It identifies that fire earlyon and it sprays directly on
that.
And then it sets the alarm, itcalls the fire department and
gives people more time to getout.
And so, instead of the heatgetting up, getting up, getting
up, no, it detects that fire wayearlier and then the likelihood
of salvaging your home, savinglives, goes up.
So that technology is whereinsurance companies are going to

(42:02):
want to see down the road.
Fire inspectors are going tolove that type of stuff.
It's going to be moreinnovative.
So it's those type of detailsthat you want to implement to
get people to feel morecomfortable, that we really are
on the front lines to think itthrough.
But it's not increasing the costto our development because
we're doing it in volume.
And then those groups we weregoing to them saying we will

(42:22):
market you and build awarenessthat we're putting your stuff in
our product, and they're likethat's all we want.
They want awareness too.
So the idea is to say, hey,everybody who's a part of this,
we want to help elevate, becausewhen we're elevating them,
they're, they're going to, theirbusinesses are naturally going
to grow, but we're reaping thebenefit of the cost break on it,
because they're like if you'regoing to help us, you know, tell
the world, then we're going tosave you on the on the cost.

(42:45):
So now it's a win, win for notthe investors but everybody else
.
Hence the podcast, hence themarketing.
And I will say the last and notleast biggest, the most
important component to beingable to actively get this in
front of the right people isthat man right there, mr joe so
my best friend, basically, andyou're my best friend joe I want

(43:06):
to see you guys arm wrestle seeroman but here's.
Here's how it goes, joe, thething that I love about.
So joe and I, we joe and Iactually broke up one time.
I hired him, then we broke up Iheard about it.

Speaker 2 (43:17):
Yeah, it had to do with this, had to do with me
moving the company, but yeah andthen, um, what?

Speaker 1 (43:23):
what jo Joe does very well.
Joe is really truly an artist.
But where Joe's art form comesfrom is how he was raised and
his hardships.
What happens is Joe's takingall of this energy and then he
has two ears and he's listeningand he sees it with me.
So he's like I got, I see whereyou're going.

(43:43):
We spend so much time togetherthat I'm able to just articulate
the overall objective alongwith what we're trying to
accomplish.
He's in these meetings with me.
So everywhere we go cause Ihave made the choice to have him
with me everywhere I go, justto document all of the things
that we're doing, because it'srelevant for video marketing.
What's happening is, eventhough you know he's not doing a

(44:05):
video with me, I'm taking himwith me to the lunch meetings.
I'm covering him with him forthe dinner because he's got to
eat right, and that's ouragreement.
So what's happening is he'ssitting in all these meetings
Well over time.
What's happened is he's caughton on how this company has ran.
He could probably pitch theBarn Caves investment more than
anybody else within the company,and he does my videos.

Speaker 2 (44:22):
Identify bad apples.

Speaker 1 (44:23):
Yeah, that too.
Yeah, he's my biggest.
Yeah, he keeps people away fromme at some point, but that's
the idea.
So now what he's doing is he'snow the paradigm brand, the
company, the investors, theconversations with investors,
the compassion for people'shardships all of the things that
I listed before.
Joe is taking that and going.
I know exactly what we'retrying to accomplish, and then

(44:44):
he creates it, and every time hecreates something.
Very rarely do I say changethis, change that For the most
part, he's landed it every time,and because he's been so good,
we've been able to elevate at adifferent pace, because he cared
enough to listen and implement.
And now he's pumping out stufffaster than most companies.
So now we're building awarenessfaster, hence where we are

(45:05):
today.
So really, at the end of theday, it's all of these things
that have to.
All the boxes have to bechecked, but I will say that
without Joe, the world wouldn'tknow.
So I have to give Joe a lot ofcredit for that.
So, joe, I love you, brother.

Speaker 2 (45:17):
Joe's the man I've had the opportunity to spend a
lot of time with him andeverybody knows you because of
Joe, with Paradigm too.
Did you see that video wefilmed where he asked Siri who
the best realtor was in Havasu?

Speaker 1 (45:30):
No, I didn't.

Speaker 2 (45:31):
You didn't, I don't think I did.

Speaker 1 (45:32):
Who did it say?
Who was it?
I swiped by it.

Speaker 2 (45:36):
You were one of those two-second swipers.
No, I liked it though.
Anyway, I like everything youjust the innovation, like he's
always open to new ideas.
You know, if I come up withsomething, it's not like he just
looks at it and does it.
He actually is like, hey, let'stry to put this together.
I mean, we've filmed quite afew videos now, as we've sold
over a hundred units, you knowlike you said, how much is it
now?
I think we're at 110 yeah, 110so you know, like you said it,

(46:00):
it's the team as a whole thathas contributed to the success,
but it's nice to have you know,you as a leader, you know, at
the forefront here, closing 110units.
We're on the brink of a brandnew building, building E, which
will then move to Building F,and then our final phase of
Paradigm Storage Building G,millionaire's Row, millionaire's
Row.
Why aren building G,millionaire's Row?

Speaker 1 (46:21):
Millionaire's Row.

Speaker 2 (46:23):
Why aren't people talking about Millionaire's Row?
Because they're talking aboutthe barn caves.

Speaker 1 (46:27):
Who was it Symphony?
She texted us today and saidhow many inquiries do you have?

Speaker 2 (46:31):
I didn't want to interrupt you earlier, but there
were eight inquiries about thebarn caves over the weekend and
unfortunately the barn caves arenot quite here yet.
But if you'd like to invest Ican send you to Ryan Garnett.

Speaker 1 (46:41):
Yeah, it's what we have.
I know, and I've been saying500 for the last six months.
So, I know it's way more than Iknow.
We get them so much and sooften we don't know.
But I would honestly say, Joe,what do you think?
1,000 people in the CRM of barncaves, buyer or more?
I would say over a thousand, oheasy.

Speaker 2 (47:02):
Definitely keep your eyes, though, on Building G,
millionaire's Row.
These are going to be 28 by 77units, with balconies, man caves
, I mean these were Mezzanines.
Yeah, they were pioneered inthe foothills.
There were only eight of them.
They sold like hotcakes.
You have one?
Yeah, I do, and I love it, but,and I love it, but I mean it's
great, hold on real quick.

Speaker 1 (47:20):
It's.
Your father-in-law has his carin there, so you can't put your
stuff in there.
Is that what it is.
That's right, that's what it is.
So you married for love.
What's two and a half you gaveher.
Yeah, you gave the old man yourman cave to park his stuff and
you're not even using it.

Speaker 2 (47:47):
And now you're coming to hanging out.
Did you guys hear the storyabout, really quick, how I had
to sacrifice my dog ava forcaitlin, because caitlin has a
dog, an aggressive like dog.

Speaker 1 (47:50):
That's not good with other animals.

Speaker 2 (47:51):
I tell laurie and chuck all the time for love.
Dude, I want to know if you cantop this.
So anyone listening, I had alittle dog, shih tzu terrier, my
first dog and um, you know II've evolved into my love for
dogs like I love dogs, um, butava was my first dog.
I meet caitlin.
Caitlin has a dog named sugarcookie who is very animal

(48:12):
aggressive sugar sugar's my girl.
Now, I mean, we could uh uh.
So caitlin, one time she justbasically tells me like she
doesn't know if it's gonna work,because, like, and I'm thinking
she's talking about her dog,but she's actually talking about
us.
That's how much she loves herdog, sugar, because of my dog,
ava.
So I had to give my dog tocaitlin's parents as her new

(48:38):
owners so that caitlin couldmove in with me.
So I literally sacrificed mydog, lori and Chuck.
I'm still waiting for mygoddamn medal.
I want a medal.
And on top of that, yeah, I'mletting Chuck park his hot rod
in my truck.
We're going on 30 months 30months times the fair market
rent, it's got to be $500 forthat space.
What are we clocking in now?

Speaker 1 (48:58):
It's a lot.
Oh, I'm a good son-in-law it'slike thirty thousand dollars, oh
wow, how much was your dog?

Speaker 2 (49:05):
oh god, no, she was just a rescue, but no, but
anyway.
Um, yeah, no, the man caves aregoing to be really special
building g millionaires row.
So, like everyone who's talkingabout barn caves, paradigm
storage is still the talk oflake Havasu.
It's the best storagedevelopment in Lake Havasu and
that's proven by fact becauseit's the only complex that has

(49:27):
insulation and air conditioningand it's the most good looking
project.
Like you literally have to walkthrough, drive through this
project and be like are thesestorage units?
They look so modern, sofuturistic, so Paradigm.
Storage is priced morecompetitively than these steel
boxes that hit the market.
So pricing appeal amenities.

(49:48):
Don't forget about paradigmstorage.

Speaker 1 (49:51):
All right.
So one last thing before we go.
I would consider you and I very, very, very close friends,
right?
Oh my God.

Speaker 2 (49:58):
Hopefully no one ever sees our text messages.

Speaker 1 (50:00):
I'm going to do this publicly.

Speaker 2 (50:01):
Or DMs too.

Speaker 1 (50:02):
Yeah, or DMs.
So I have a confession to make.
But I couldn't figure out a wayto do it because you have
cameras all over your house.
Oh God, have you ever seenthose fainting goats, did I not?
I had Mandy find me a faintinggoat and on your birthday I was
going to figure out a way to putthat damn goat in your backyard

(50:23):
.
And, dead serious, I had thegoat ready to order.
It was going to be delivered ona certain time and date.
I was working with some of yourteam to make sure you were gone
and I was going to put afainting goat in the back of.
Oh yeah, we were going to hidecamera we were going to put, we
were going to do it all and Iwas going to put a fainting goat
in your backyard.
And then I would know.

Speaker 2 (50:44):
Oh, my God.

Speaker 1 (50:46):
What would?
happen, I'd be in the newspaperand I would text you and I would
say hey, happy birthday, makesure you look in the backyard,
so immediately when you see it,you know it would be from me.
And then I would come over andyou guys would be like what did
you do with this goat?
Because I live around thecorner from here.
What are you doing with it?
Why did you give me this goat?
And I would just yell at thetop of my lungs, just like I
have Tourette's on steroids andjust like, ah, and you and

(51:09):
Caitlin would probably freak outand the goat would just go and
it would just fall over.
And I wanted him to record yourguys' faces.

Speaker 2 (51:15):
And then Sugar would have.

Speaker 1 (51:17):
How big is Sugar?

Speaker 2 (51:18):
Sugar Cookie is like a target dog.
She's maybe like a 40-pounder.

Speaker 1 (51:21):
She ain't going to get that goat.
Those goats are fast.
Wait, I don't know, it mayfaint and fall.
If it's barking, I don't know.

Speaker 2 (51:27):
You probably could get to it.
The story is amazing and itstill might happen.
I wish it would have happened.
I was going to put it in yourmaster bedroom.

Speaker 1 (51:42):
That's what I couldn't do.
Do you know why?
I love Caitlin a lot and I waslike what is going on?

Speaker 2 (51:45):
Bouncing all over the place and taking out my newborn
baby.

Speaker 1 (51:50):
Well, I know you'd be like, well, what am I going to
do with this thing now?
And I'm like it's your problem.

Speaker 2 (51:52):
Oh my God, it would be dropped off at Donkey Acres.
But no, you guys, it's apleasure to be, you know, to
wear the Paradigm banner.
I love your whole team.
I love you, the support, theopportunity that you've given me
.
I just we would not be where weare today without Paradigm.
And for those of you that arelistening, you know we just got

(52:13):
the news today that we finishedtop 20, as Ryan said in the
beginning, in the United Stateswe had a huge Paradigm year that
had a lot of closings last year, which no doubt contributed to
those 596 units that we closed.
So thank you for theopportunity.
It's crazy to believe thatwe're just halfway through

(52:34):
project one and a very bigproject to do in the works.

Speaker 1 (52:38):
Well, I turned 40 last year and everyone says like
how do you feel?
And I said I'm just gettingstarted, they were just getting
started.
So I turned 40 last year andeveryone says like how do you
feel?
And I said I'm just gettingstarted, they were just getting
started.
You know, I really appreciatethe kind words.
Man, I love you and you.
We couldn't have done thiswithout you guys either.
Like I said, it's the polish,it's people that know the game.
You have a huge following andthose buyers knew what they
needed and you were able toarticulate what we're doing
because you've been a part ofthe project since it started.

(52:59):
It broke ground.
You knew everything that wasgoing on with the quality of
insulation and the design andthe development, so you have to
articulate that when people arespending money.
Yeah, for sure so there's no, no, there's no shortfalls here.
You get, you get a lot ofcredit too.

Speaker 2 (53:12):
Thank you, your whole team, make sure, hey, the
Desert Storm Yep HappeningComing up quick, yep, 120 feet
of lineal feet here on MainStreet.

Speaker 1 (53:25):
And we're all going to be Wearing jerseys.
You kind of can't miss us.
We're all going to stand out.
So yeah.
Can't miss the.
We'll have the big banner,we'll have the Easy up.
I think the entire team Will bethere.
I think you have some Of yourteam as well.

Speaker 2 (53:36):
Yeah, no, super excited, big, big, big event.
So we'll be having the grandopening, the groundbreaking
event for Barn Caves 2 coming up.
So much going on, man.

Speaker 1 (53:46):
I love it, let's do it Well.
Thanks you guys.

Speaker 2 (53:47):
Okay.

Speaker 1 (53:48):
Thanks for watching.
Really appreciate it For thoseof you that are listening.
Hopefully that was fruitful foryou and you get to know that me
and Eric are actually reallygood buddies.

Speaker 2 (53:56):
If you hear about a fainting goat in Lake Havasu,
send help.