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June 12, 2025 36 mins

In this episode, Kaylee talks with Alex Hines, VP of North America at Eccentric, about one of the biggest missed opportunities in automotive: accessories. With only 5% of a $50B market flowing through franchise dealers, Alex shares how Eccentric is helping stores win back sales using 3D visualization, early intent capture, and smarter upsell tools.

They dive into:

  • Why accessories don’t get sold

  • How tech is removing friction from the process

  • The impact on parts inventory and dealer profitability

From lead to post-sale, Alex lays out a bold vision for bridging the gap between consumer desire and dealership execution.

🔗 Learn more about Eccentric: weareeccentric.com

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