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October 10, 2024 11 mins

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Ever felt confined by your software's limitations or overwhelmed by the blank page? Discover game-changing tech updates that promise to transform your professional life. We dive into WhatsApp's latest feature that goes beyond mere read receipts, offering you detailed insights into message flow and failures. Uncover the real reasons behind failed messages and refine your communication strategy like never before. Plus, get a head start on your projects with a treasure trove of customizable templates tailored for everything from event planning to marketing, helping you break free from the creative block.

But that's not all—we also unveil the revolutionary custom value picker, a tool that finally puts you in charge, liberating you from the shackles of preset dropdown choices. Tailor your options to fit your unique needs and regain control over your workflow. Whether you're a real estate mogul or a conference organizer, these updates are here to empower you to work smarter and more effectively. Tune in to learn how these advancements can not only enhance your communication but also enrich your overall user experience.

Discover how Pinnacle Ai can revolutionize your business operations. Our AI-driven CRM is designed to eliminate inefficiencies, automate tasks, and empower entrepreneurs to focus on growth and innovation. Visit https://getpinnacle.ai to learn more and unlock the full potential of your business today. 

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Episode Transcript

Available transcripts are automatically generated. Complete accuracy is not guaranteed.
Speaker 1 (00:00):
Man.
Sometimes it feels like justkeeping up with the tech world
is a full-time job.

Speaker 2 (00:05):
Right.

Speaker 1 (00:05):
And who has time for that?
When you're busy, you knowactually getting things done.

Speaker 2 (00:09):
Tell me about it.

Speaker 1 (00:10):
So that's exactly why we're diving into these updates
, this pile you sent over.
Oh yeah, Pure gold.
We're on a mission here.

Speaker 2 (00:17):
Okay.

Speaker 1 (00:17):
To uncover the stuff that's actually going to make
your work life easier.

Speaker 2 (00:21):
Love it and the exciting part is a lot of these
updates.
They're really about giving youmore control.
It's not just about like shinynew features.
It's about making how youcommunicate, how you work,
smoother, smarter, honestly, alittle bit more enjoyable.

Speaker 1 (00:36):
OK, so that's what I like to hear.
Yeah, and speaking of smoothercommunication, can we talk
WhatsApp for a sec?

Speaker 2 (00:42):
Yeah, let's do it.

Speaker 1 (00:43):
That feature about tracking message statistics.
I knew you'd appreciate that.

Speaker 2 (00:48):
It's a game changer.
You can see exactly how many ofyour messages were delivered,
how many were read.
Even you know the ones thatmaybe didn't quite hit the mark.

Speaker 1 (00:56):
It's like no more agonizing over those double blue
ticks.

Speaker 2 (00:59):
right, exactly, and it goes beyond just knowing oh,
did they read it or not?
Yes, right, exactly, and itgoes beyond just knowing oh, did
they read it or not.
Think about the messages thatfail to send.

Speaker 1 (01:07):
Oh right, that's where the detective work comes
in.

Speaker 2 (01:16):
Right, yeah, was it a glitch?
Was it a blocked number?
Did you send like a novellength message when there was an
image limit?
Now you've got clues.
You can actually refine yourstrategy.
Imagine finding out a messagefailed because it was sent
during like the middle of thenight.
For your audience, that'svaluable, oh for sure, yeah.

Speaker 1 (01:29):
Working smarter, not harder.

Speaker 2 (01:30):
There you go.

Speaker 1 (01:31):
Okay, so moving on.

Speaker 2 (01:33):
Okay.

Speaker 1 (01:34):
We've got to talk about all these new templates.
I swear they thought ofeverything.

Speaker 2 (01:38):
I mean they haven't gotten to everything yet, but
it's a pretty impressivecollection Websites, funnels,
emails, even pre-built socialmedia posts.
It's like having a wholemarketing team ready to go at
your beck and call.

Speaker 1 (01:51):
I know we could do a whole deep dive just on the
templates.

Speaker 2 (01:54):
Easily.

Speaker 1 (01:55):
But instead let me just highlight a couple that
caught my eye, because some ofthese are really good.
Okay, first up, the eventplanner snapshot.
So say you're organizing aconference, right?
Boom, you've got this prebuilttemplate catering, speaker bios,
it's all there.
Save so much time.

Speaker 2 (02:11):
And you know what I love about the templates is
they're flexible.

Speaker 1 (02:14):
Oh yeah.

Speaker 2 (02:15):
They're not like cookie cutter.
You can customize them, makethem your own, your brand, your
voice, all of that.

Speaker 1 (02:20):
Right, it's like you have a starting point.
At least You're not staring atthat blank page.
Okay, one more template shoutout.

Speaker 2 (02:27):
I have to Okay, lay it on me.

Speaker 1 (02:29):
Because this one is too good.
Attention all real estateagents.

Speaker 2 (02:34):
Okay.

Speaker 1 (02:34):
They added not one, not two, but three.
Count them three new emailtemplates specifically for real
estate.

Speaker 2 (02:42):
It shows they're paying attention to different
industries.
I like that they're committedto you know, making sure
everyone has the tools they need.

Speaker 1 (02:48):
Yeah, it's like they're saying.
They're saying we see you realestate moguls, right, we got you
.

Speaker 2 (02:52):
For sure.

Speaker 1 (02:53):
But okay, enough about templates.

Speaker 2 (02:54):
Okay.

Speaker 1 (02:55):
Let's talk about this update that literally had me
saying wait, what?
Out loud when I saw it.

Speaker 2 (03:01):
Oh.

Speaker 1 (03:01):
Custom value picker.
Okay, this one.
This one is for anyone who hasever felt trapped by the preset
dropdown options in software.

Speaker 2 (03:10):
Ah yes, the tyranny of limited choices.
I've been there.

Speaker 1 (03:13):
You know what I'm talking about.
Right, where it's like you'restuck with just these handful of
options, right, and none ofthem are quite right.

Speaker 2 (03:20):
Yep.
Well, say goodbye to those days, because custom value Picker is
here to set us free.

Speaker 1 (03:25):
It's about putting the power back in your hands,
instead of being limited by whatthe software thinks you need.

Speaker 2 (03:31):
Right, you can create your own.
Okay, so give me an example.
How would I actually use this?

Speaker 1 (03:35):
Let's say you're using the add contact tag action
.

Speaker 2 (03:39):
Okay.

Speaker 1 (03:40):
And you want to tag someone as a potential investor
or a first time homebuyer.
Right In the past you mighthave been stuck with like lead
or, you know, client.

Speaker 2 (03:52):
Right right, which is not specific enough Exactly.

Speaker 1 (03:55):
But now with the custom value picker, you can get
as detailed as you need to be.
So if I'm organizing thatconference, I could create
custom tags like early birdregistrant or VIP attendee.

Speaker 2 (04:08):
There you go.
You can segment your audiencein a way that just wasn't
possible before.

Speaker 1 (04:13):
That is, that's amazing.
So it's like they took amagnifying glass to our
workflows and we're just likelet's get granular here, people.

Speaker 2 (04:20):
Yeah, and the best part is, this is just the
beginning.
Oh, really, they're planning toroll this out to even more
actions in future updates.
Yeah, stay tuned.

Speaker 1 (04:29):
I can already feel my brain like making my workflow
more efficient.
I love it, but we've got tokeep moving because we've got
more to cover.

Speaker 2 (04:36):
Okay, remember those.
Choose your own adventure books.
Oh, absolutely yeah, it's beena good chunk of my childhood
trying to outrun yet 80s?

Speaker 1 (04:44):
Yes, with the multiple endings.

Speaker 2 (04:46):
Yes.

Speaker 1 (04:47):
And all the different decisions.

Speaker 2 (04:48):
Oh yeah.

Speaker 1 (04:49):
So the revamped Eiffel's action.

Speaker 2 (04:51):
Okay.

Speaker 1 (04:51):
It's kind of like that.

Speaker 2 (04:53):
Okay.

Speaker 1 (04:53):
But instead of, you know, ending up in some like
goblin lair, you end up with asuper streamlined,
hyper-efficient workflow.
They have these things nowcalled scenario recipes.

Speaker 2 (05:03):
Scenario recipes yeah , I like it.

Speaker 1 (05:05):
Think of them as pre-built templates, but for
your EFEL situations.

Speaker 2 (05:11):
Right.

Speaker 1 (05:11):
So, instead of building out some complex
condition from scratch, you canchoose a recipe that kind of
matches what you're going for.

Speaker 2 (05:19):
Right Makes it easier .

Speaker 1 (05:21):
So much easier.

Speaker 2 (05:22):
Yeah.

Speaker 1 (05:22):
So if you want to send different emails based on
you know what someone's doing,or if you're trying to route
leads, Right, right.
Based on how they answersomething.

Speaker 2 (05:30):
Yep.

Speaker 1 (05:31):
It's all there for you.

Speaker 2 (05:32):
So it's like having like a workflow sous chef Right,
they prepped all theingredients and you just get to
like add your own little flairat the end.

Speaker 1 (05:39):
Yes, exactly, exactly .
And speaking of flair, theymade it so much easier to
actually manage these likemulti-step workflows.
You know how you used to getlost in those branches and
conditions.

Speaker 2 (05:50):
Oh yeah, it's like, where am I?

Speaker 1 (05:51):
Yes, you're like scrolling and scrolling.

Speaker 2 (05:53):
And scrolling?
Yeah, Not anymore.

Speaker 1 (05:54):
Scrolling and scrolling and some scrolling.
Yeah, Not anymore.
Now you get like a clearsummary.

Speaker 2 (05:57):
Okay.

Speaker 1 (05:58):
Of each branch.
Nice, right there At a glance.

Speaker 2 (06:01):
At a glance, I like it.

Speaker 1 (06:02):
And if you want to dive deeper, you just click oh
cool, and that specific branchexpands, the others collapse.
It's so nice and tidy.

Speaker 2 (06:10):
Very organized yeah.

Speaker 1 (06:11):
Marie Kondo of workflows.

Speaker 2 (06:13):
I like it.
I like it.

Speaker 1 (06:15):
I love it and hold on to your hats, everyone, because
they added a time of daycondition, time of day.
Which is going to be huge forscheduling.

Speaker 2 (06:23):
Okay, so this is like no more guessing games about
when to send things.

Speaker 1 (06:27):
Exactly, you can set it to trigger based on specific
times.
Wow, down to the porter hour.

Speaker 2 (06:32):
Oh wow, granular, I like that.

Speaker 1 (06:35):
So if I know my audience is most active, let's
say Tuesday mornings at 10.5.

Speaker 2 (06:48):
Right Boom, schedule it.
Schedule it to hit theirinboxes right then.
So smart, just maximizing yourreach, getting those messages in
front of people when they'reactually going to see them.

Speaker 1 (06:52):
Exactly Okay.
So from perfectly timedmessages to custom tags, we've
covered a lot.
We have.
But, but, but.
Okay, we can't wrap up withouttalking about something near and
dear to my heart.

Speaker 2 (07:04):
Okay.

Speaker 1 (07:05):
Digital security.

Speaker 2 (07:06):
Essential.

Speaker 1 (07:06):
Especially these days .

Speaker 2 (07:07):
Oh my gosh, I know Right.

Speaker 1 (07:09):
So okay, okay, how many passwords do you think you
have written down somewhere?

Speaker 2 (07:14):
Too many to count, honestly Sounds like a novel.
Right, it's ridiculous, it'sridiculous.
Right.

Speaker 1 (07:19):
Okay, well, this next update.

Speaker 2 (07:21):
Okay.

Speaker 1 (07:22):
This is all about making sure those passwords are
actually doing their job Right,protecting you Important Right.
So we got to talk about APIkeys.

Speaker 2 (07:31):
Okay.

Speaker 1 (07:31):
Now, before you tune in and you're like API what API?
Keys.

Speaker 2 (07:33):
Okay, Now before you tune in, you're like API.

Speaker 1 (07:35):
What yeah?

Speaker 2 (07:35):
yeah, stick with me.
Okay, because it's important.

Speaker 1 (07:37):
It is.

Speaker 2 (07:38):
Okay, so think of an API key like a spare key to your
house.

Speaker 1 (07:43):
Okay.

Speaker 2 (07:44):
Okay, you might give one to-.

Speaker 1 (07:46):
Right To your neighbor, just in case.

Speaker 2 (07:48):
Your neighbor yeah.

Speaker 1 (07:49):
Right, in case you get locked out.

Speaker 2 (07:51):
In, in case you get locked out, in case you get
locked out, exactly.

Speaker 1 (07:53):
But if that key falls into the wrong hands?

Speaker 2 (07:56):
Woo bad news.

Speaker 1 (07:57):
Bad news right, they can get in.

Speaker 2 (08:00):
They can get in and you don't even know.

Speaker 1 (08:01):
You don't even know they're there.

Speaker 2 (08:03):
Right, it's scary.

Speaker 1 (08:04):
It's scary stuff, yeah, okay, so how does this
update help?

Speaker 2 (08:08):
Okay, so they're implementing automatic deletion
of API keys.

Speaker 1 (08:12):
Okay.
Deletion of API keys Okay,after 90 days of inactivity.
So it's like automaticallychanging the locks on your house
every 90 days, just to be safe.

Speaker 2 (08:20):
Just to be safe.
Yeah, a little extra precaution.
I like it Right.

Speaker 1 (08:24):
Okay, but what if I actually need to use one of
those old API keys?
Am I just like out of luck?

Speaker 2 (08:29):
No, they've got you covered.

Speaker 1 (08:31):
Okay.

Speaker 2 (08:31):
You're going to get a bunch of notifications before
they delete anything 15 days out.

Speaker 1 (08:35):
Okay.

Speaker 2 (08:36):
Seven days, one day, and they'll even like have a
little banner in your account.

Speaker 1 (08:40):
Oh nice.

Speaker 2 (08:41):
Just as a final reminder, like hey, hey, hey,
just so you know.

Speaker 1 (08:44):
Just a heads up.

Speaker 2 (08:45):
This is happening.

Speaker 1 (08:46):
Don't be surprised.

Speaker 2 (08:48):
Exactly yeah.

Speaker 1 (08:49):
Okay, better, because it's not like they're just
gonna like right, they're notjust gonna cut you off cut me
off they want to make sure youhave time to like get my affairs
in order exactly to prepareokay, I can work with that it's
about that balance you know,security, but also usability.

Speaker 2 (09:07):
Yes, user friendliness yes they don't want
to make it a headache for youRight Exactly To keep your stuff
safe.

Speaker 1 (09:14):
Yeah, they're saying.

Speaker 2 (09:15):
Right.

Speaker 1 (09:16):
We got you, but work with us.

Speaker 2 (09:19):
Work with us.

Speaker 1 (09:20):
You got to meet us halfway.

Speaker 2 (09:22):
Exactly, exactly.

Speaker 1 (09:23):
Okay, I like that.

Speaker 2 (09:24):
Teamwork makes the dream work.

Speaker 1 (09:25):
Teamwork All right.
Well, on that note.

Speaker 2 (09:28):
Right.

Speaker 1 (09:36):
As we come to the end of this deep dive.

Speaker 2 (09:37):
Yes, it's been quite a journey, a lot to unpack, I
know right.

Speaker 1 (09:39):
From tracking those WhatsApp messages Right Like a
digital detective To likenavigating the world of these
API keys.

Speaker 2 (09:45):
Who knew?

Speaker 1 (09:46):
I know it's a lot, but I hope you found it helpful.

Speaker 2 (09:48):
Me too.

Speaker 1 (09:49):
I hope you learned something that you can apply.

Speaker 2 (09:51):
For sure.

Speaker 1 (09:52):
Right away.

Speaker 2 (09:53):
To make your life a little bit easier.

Speaker 1 (09:54):
To make things closer , to make things better.

Speaker 2 (09:56):
Absolutely.

Speaker 1 (09:57):
So until next time.
Yes, Happy communicatingeveryone.

Speaker 2 (10:01):
Happy communicating.
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