November 17, 2021 • 44 mins
The systems you use for podcast editing and workflow can mean the difference between calm and insanity — for you as well as your clients.
On this episode of The Podcast Club, Molly, Marcus and Adam get down and dirty on systems for managing podcast production workflow.
“[Clients] like to know that we have a system in place,” Molly says on this episode. “Systems are so important, and so many people are really intimidated by [them].”
Project management tools like Trello offer the ability to connect and communicate with clients and your team. It makes your job easier and is critical for helping scale your business (if that’s what you want). Setting up a public workflow system has the added benefit of showing clients the value they’re getting from working with you.
Even though the crew shares the tools they like and what’s worked for them, ultimately, it’s about finding what works for you and your business.
“It's not one big thing,” Marcus says. “It's all these little things along the way that add up.”
Tune in to hear their thoughts on how to set up a workflow system, which project management tools are helpful, whether it ever makes sense to do custom work, as well as which mics they’re digging and other podcast industry hot topics.
Tools and tech mentioned in this episode:
✔️ Asana
✔️ ClickUp
✔️ Trello
✔️ Zapier
✔️ Tula microphones
Podcast Pro: Molly Ruland
🎙️ What she does: Molly is the founder and CEO of Heartcast Media, a full-service podcast production company and content creation lab based in Washington, D.C.
💡 Key quote: “You have to have a system. You have to have your expectations communicated, you have to have a plan. That's the only way you can scale.”
👋 Where to find her: LinkedIn | Twitter | Instagram
Podcast Pro: Marcus dePaula
🎙️ What he does: An audio engineer, podcast producer and website designer, Marcus runs Me Only Louder, a podcast production company in Franklin, Tenn.
💡 Key quote: “So many podcast editors are doing what is best for themselves, instead of what's best for their client or what's best for the listener.”
👋 Where to find him: LinkedIn | Twitter | Instagram
Podcast Pro: Adam Levin
🎙️ What he does: Adam is the manager of Chuck Levin’s Washington Music Center and is the founder of Podcast Outfitters, which specializes in podcast equipment.
💡 Key quote: “It's all about finding that one tool, or that one strategy, or that one thing that helps you keep your shit together.”
👋 Where to find him: LinkedIn | Twitter | Instagram
Tips for Podcasters
Top takeaways from the episode
⭐ There are tons of project management tools to help streamline your process. Trello, Asana, ClickUp are some that are familiar and recommended by The Podcast Club.
⭐ Don’t spend hours on custom work. Create and reuse templates, which is more efficient and will help you produce an even higher quality product. “Take the fastest path to the money.”
⭐ Showing your workflow can help with client retention. An added benefit of building a trackable project management system for clients is that they get to see all the behind-the-scenes work and it will make them feel like their money is well spent.
⭐ Don’t create an impossible job that only you can do. If you don’t create solid systems, you’re the only one who will know what you do. This might just seem like an inconvenience for now, but if something happens and you can’t work for a while, you could really be in a pickle! Share the love with your team by creating templates and procedures instead of working randomly.
Episode Highlights
Inflection points from the show
[4:41] Podcast systems: Molly talks about how implementing systems for your podcast production process or podcast company is the key to growth. Streamlined systems are “the only way that you can ever really scale,” she says.
[11:50] Map it out: Molly says that mapping out your processes will make your life easier because it will help you see if there are any steps that can be eliminated. “Simplicity wins.”
[13:48] Loosen up: Marcus gets frustrated with people who are not open to improving their audio production process because they’re simply used to their current tools. Tech is constantly evolving and updating your production process with better tools or equipment can offer a “huge payoff.”
[14:51] Change from within: People hate change, which is why your customers don’t need to know the ins and outs of tweaks you make to your production process. “It's all for the customer, [but] should have nothing to do with them at all … people hate to do new shit.”
[21:50] Workflow/project management approaches: The discussion turns to whether it make
On this episode of The Podcast Club, Molly, Marcus and Adam get down and dirty on systems for managing podcast production workflow.
“[Clients] like to know that we have a system in place,” Molly says on this episode. “Systems are so important, and so many people are really intimidated by [them].”
Project management tools like Trello offer the ability to connect and communicate with clients and your team. It makes your job easier and is critical for helping scale your business (if that’s what you want). Setting up a public workflow system has the added benefit of showing clients the value they’re getting from working with you.
Even though the crew shares the tools they like and what’s worked for them, ultimately, it’s about finding what works for you and your business.
“It's not one big thing,” Marcus says. “It's all these little things along the way that add up.”
Tune in to hear their thoughts on how to set up a workflow system, which project management tools are helpful, whether it ever makes sense to do custom work, as well as which mics they’re digging and other podcast industry hot topics.
Tools and tech mentioned in this episode:
✔️ Asana
✔️ ClickUp
✔️ Trello
✔️ Zapier
✔️ Tula microphones
Podcast Pro: Molly Ruland
🎙️ What she does: Molly is the founder and CEO of Heartcast Media, a full-service podcast production company and content creation lab based in Washington, D.C.
💡 Key quote: “You have to have a system. You have to have your expectations communicated, you have to have a plan. That's the only way you can scale.”
👋 Where to find her: LinkedIn | Twitter | Instagram
Podcast Pro: Marcus dePaula
🎙️ What he does: An audio engineer, podcast producer and website designer, Marcus runs Me Only Louder, a podcast production company in Franklin, Tenn.
💡 Key quote: “So many podcast editors are doing what is best for themselves, instead of what's best for their client or what's best for the listener.”
👋 Where to find him: LinkedIn | Twitter | Instagram
Podcast Pro: Adam Levin
🎙️ What he does: Adam is the manager of Chuck Levin’s Washington Music Center and is the founder of Podcast Outfitters, which specializes in podcast equipment.
💡 Key quote: “It's all about finding that one tool, or that one strategy, or that one thing that helps you keep your shit together.”
👋 Where to find him: LinkedIn | Twitter | Instagram
Tips for Podcasters
Top takeaways from the episode
⭐ There are tons of project management tools to help streamline your process. Trello, Asana, ClickUp are some that are familiar and recommended by The Podcast Club.
⭐ Don’t spend hours on custom work. Create and reuse templates, which is more efficient and will help you produce an even higher quality product. “Take the fastest path to the money.”
⭐ Showing your workflow can help with client retention. An added benefit of building a trackable project management system for clients is that they get to see all the behind-the-scenes work and it will make them feel like their money is well spent.
⭐ Don’t create an impossible job that only you can do. If you don’t create solid systems, you’re the only one who will know what you do. This might just seem like an inconvenience for now, but if something happens and you can’t work for a while, you could really be in a pickle! Share the love with your team by creating templates and procedures instead of working randomly.
Episode Highlights
Inflection points from the show
[4:41] Podcast systems: Molly talks about how implementing systems for your podcast production process or podcast company is the key to growth. Streamlined systems are “the only way that you can ever really scale,” she says.
[11:50] Map it out: Molly says that mapping out your processes will make your life easier because it will help you see if there are any steps that can be eliminated. “Simplicity wins.”
[13:48] Loosen up: Marcus gets frustrated with people who are not open to improving their audio production process because they’re simply used to their current tools. Tech is constantly evolving and updating your production process with better tools or equipment can offer a “huge payoff.”
[14:51] Change from within: People hate change, which is why your customers don’t need to know the ins and outs of tweaks you make to your production process. “It's all for the customer, [but] should have nothing to do with them at all … people hate to do new shit.”
[21:50] Workflow/project management approaches: The discussion turns to whether it make
Mark as Played
Transcript
Episode Transcript
Available transcripts are automatically generated. Complete accuracy is not guaranteed.
(00:14):
Well, here we are. We'rehere and it's great to see you.
To a happy podcast club. Yeah, dot tv, dot TV. Adam's
got a new wallpaper, Marcus hasa new microphone, and I'm new shirt.
I got a new front door too. They installed it today while I
was speaking at Podfest. The dogsbarking front door. A lot of a
(00:37):
lot of news AdFest right now.Yes, they're right now, right now.
You just ended for the day.But it's in Nashville. No,
no, no, stream I didvirtually. It's like a hybrid thing.
They're actually meeting in person in Tampa. What do you talk on? I
talked about streamlining your production process.That's so timely. Yea, I am
(01:03):
all about streamlining. Yes, Iam all about and processes. Look at
this you're writing topic. What didyou talk about, Marcus? Can you
turn your volume up a little bit. I'm really struggling to hear you.
Yes, I'm sorry. We're gonnaget We're gonna get to that in a
minute. Okay, yeah, holdon, let's see. Is it this
side or it's this side. Ineed to do this. I need to
(01:26):
do this. Okay, that's betterfor sure, much better? All right?
All right, Um, what didI talk about? I talked about
what did I talk about? Thatwas to tips for streamlining your streamlining.
I started off talking about, umlike how to waste time podcasting? What
(01:51):
what are the biggest time wasts?We're pretty good at that. Yeah that
we know, nailed it well,like in microphone technique, just winging it,
just winging it, which bed thattoo. Yeah, we I have
to admit that on this show inparticular, I have winged it quite a
bit. I've got lots of wingshere. Yeah, we're like part of
(02:14):
our vibe though, but we aretrying to be more intentional now. But
I talked about, you know,the inverted pyramid. I don't know if
you guys know about that with youknow, productivity stuff going this sorry bump
of my mic here. So no, but you don't feel a sac mom
marcus, I've already stream out mybrains on Good Surprise on podcast. That's
(02:44):
no juice, that's right. Yougot to go buy your ticket so you
can watch the replay. No.Essentially, it's about investing more time up
front in the pre production process,getting organized, knowing your tools, making
sure you have backups for the backups, and you know, communicating with your
(03:04):
guests to get the best audio qualitypossible, knowing how to use your microphone,
all that stuff, so that themore time you spend up front,
the less time you spend in postproduction. But Ban also gave some tips
for during the interview, for like, one of the ones that people responded
most positively too was if you needto restate something, just pause and say
(03:30):
I'm going to say that again sothat there's a clean edit. And I
said that that's like the biggest giftmy clients give to me is when they
give me a clean edit that Ican just remove that phrase. So and
then in post production, I justlisted really quick so I was run out
of time, like using tools likeclick up or Trello or project management tools
(03:53):
use Trelo for this show. Usingtemplates in your DAW learning the key command
ends so you can start flying whenyou're editing, knowing how to just speed
things up with the editing process.But you don't want to skip the editing
process because that's bad for your listeners. This is true all about a sage,
(04:13):
wisdom, sage, and it's notjust about trying to save you time.
It's trying it's trying to save yourlisteners time as well, which we
talked about before. So yeah,Truman, with all those to the point.
Yeah, that's right. Ums pausesright, heavy breathing. You know,
(04:35):
it's simple, it's simple stuff,but you gotta you gotta lay it
out there sometimes, you know,you kind of gotta like get the get
everyone back in line. We hadto do it. We did it to
ourselves. Yeah, and it's allthese little things. It's not like one
big thing like just buy this serviceand you can save time. It's like
all these little things along the waythat add up. Yep. Well,
so your your timing is excellent becauseyou know, what I've been thinking a
(04:57):
lot about in this last week,and what I want to talk about today
is systems and developing systems for whetherit's your podcast or your podcast business,
but really having systems in place thatactually makes sense and our streamlined and like
not just saying that, but likeactually creating systems that work and have as
(05:18):
few steps in them as possible,you know, because it's the only way
that you can ever really scale,right, And like, ultimately we all
want to scale, whether that's recordingmore podcast episodes or growing your business,
right, And if you don't havea system, so you know, even
within your business, you know,I recently had an experience where, you
(05:41):
know, working with a vendor andtheir onboarding process was non existent, but
their onboarding fee was very expensive,and it was just such a good reminder
that, like, if you don'thave a system in place, like,
it is really difficult in your customerjourney for your customers to feel like they're
getting any value. Right, Sofrom the customer side of things, right,
(06:04):
So, if you have a podcastbusiness and you don't have like a
front facing system that you can showyour clients', you're gonna have a significant
percentage of increased conversations and questions aboutthe content, where is this what's happening
with that? Because it's such anethereal thing, right, Like, if
(06:26):
you don't know what we're doing withyour podcast, right, you know,
if you don't really know how thesausages me and I hate that term,
and you're not seeing any evidence ofit, then number one, it doesn't
seem like it's that big of adeal for somebody else to do it,
and you're always going to be disappointedon expectations. But when you have a
system in place, right, likewe create custom treloboards. We have onboarding
(06:48):
meetings, we show them how touse the treloboard, We explain to them
the process and like a lot oftimes they don't even really use the treloboard,
but they like to know that wehave us system in place. They
can see the episodes moving, theycan put their team or interns in there,
and it makes sense right. Andthen the more advanced clients are really
(07:11):
active in the trelo, comment onthe right cards, tag the staff and
have really grown to love that.But it's just so important. So whether
it's like editing podcast, running apodcast business, or even just recording a
podcast yourself, creating a workflow onTrello or Hassana or clickup or whatever your
jam is. But like, youhave to systemize your process. You have
(07:36):
to systemize it because number one,if not, then you are going to
be the only one that's going toknow how to do it. And so
Alan Dibb says in the one pageMarketing Plan, if you can't leave your
business for six months and come backand have a business, then you just
have an expensive hobby, not abusiness. And I was like, damn,
because it's really hard to leave yourbusiness for six months and they'll have
(07:58):
a business. Right. But that'sthe truth of it, that's the truth.
If not, you are the business, you don't have a business.
You are the business, you know, And so you have to make sure
that you're able to systematize things sothat you can step out of that and
go get more clients, right,or go record more episodes, or go
beyond more podcasts and not be sobogged down. So you know, from
from the strategy of the podcast youknow, to the strategy of how you're
(08:22):
going to editing, so the strategyof how you're going to produce whatever it
is, right, you gotta startlike I did a Blue Apron a couple
of years ago, and you knowhow they give you like exactly enough stuff
and they the instructions are like cutthe onions, cut the guard, and
they have you. I'm like,wow, this is this is how you're
(08:43):
supposed to good so much sense.But you know, and then you feel
like a real chef with your littlebowls of salt and pepper and shit,
and you little like you know,have a cup of red pepper or whatever.
But like, I learned a lotabout cooking and also really reinforce the
value of being prepared aired before youstart something, because I'm definitely somebody who's
like closing the door while running outof it, you know what I mean,
(09:05):
Like I jump right in before Iknow all the facts. So so
it's you know, it's just youhave to have a system, you have
to have your expectations communicated, youhave to have a plan, and that
way, that's the only way youcan scale. It's the only way you
can bring anybody else into your businessor your editing process, or your whatever
(09:26):
it might be. But systems areso important, and so many people are
really intimidated by a systems. Yeah, and even if it's basic, just
I mean just just recording the podcast, just knowing what what the hell you're
going to go into, what you'regonna talk about, how it's going to
go you as the host or whatever. Otherwise you're just floundering around for a
couple of hours, and you mightyou're gonna have to chop the shit out
(09:46):
of that thing to yes, makeit something that someone's going to listen to.
Sopect of a man. I lovesystems, I love TRELO, I
love systems, I love automations,I love I love all of that shit,
man so much too much. No, never too much. I love
it never too much, never toomuch. The more you can do this
(10:09):
with shit, the better. Yeah, man. So And I'm in this
Mastermind right with two guys that ownpodcast businesses, and so we've all like
kind of looked behind the curtain tosee how everybody's doing it. And it's
like very drastically different processes. Andsome of them are like nineties six steps
and some of them are like four, right, So it's just really interesting
to see, like, you know, people really overthink things. You know,
(10:33):
everybody does everything differently, so it'slike, what are you really trying
to accomplish? And then is therea faster, easier way? I mean,
I don't know. Reading all thesebooks these last couple of years,
the one of the biggest things thatlike stuck with me is take the fastest
path to the money. And so, you know, if you're creating an
automation, you should get the fastestpoint is to the to the to the
(10:56):
end of the automation. So youshouldn't have if you're creating a zap zap
here, there shouldn't be six stepsin that thing. If not like you're
completely missing the point of the zappyou are. You are circling the drain,
literally over complicating things. So uh, I think that's why people find
(11:16):
it super overwhelming. But sometimes youjust got to take a step. But
especially when you're creating automations, youreally got to be like, okay,
all right, let me think whatI love over complicating things? I mean,
looking for you, Marcus away.God, the secret is that a
lot of it's just for show thatMarcus really has a very streamlined process that
(11:39):
makes it look like he's very busythat I really only used to Jetty.
Yeah right, Marcus is over herelike it is. So so if there
was one tip, if there wasone tip that are our one listener can
take from this UM to streamline yourship, Like what do you what's your
(12:00):
what's your tip? Well, yougot to really map out what are the
things that you're doing, you knowwhat I mean? And you can do
that on a piece of paper.You don't need fancy software to do that,
you know what I mean? Likewhat happens? Like you sell,
then what happens okay, then youedit, and then what happens you send
it to the client, and thenwhat happens, right, You have to
you have to really know all ofthat. I mean, it's also like
knowing your numbers, right if youdon't know what all those steps are and
(12:22):
how much they cost, and youknow how to price your stuff, but
that's next week, you know,But like just really figure out what are
the steps and then seeing which onescould be eliminated, and then which ones
could be consolidated and which ones andthen everything has to be able to be
duplicated. So it's it's really simplicitywins, you know. Simplicity always wins.
(12:43):
Yeah. Always. One thing I'dsay about that is you got to
you gotta be you gotta go backand review, review it after a couple
of weeks and see if it wasworking. There have been plenty of things
when we started Podcast Outfitters, Ihad step by step manuals and all these
things for probably these bundles, andthat wasn't why people were buying the ship.
(13:03):
So we stop doing the bundles.Like people people can figure this stuff
out like it wasn't adding. Itwas a lot of effort to make an
incredible I was very proud of thesethings, but it took us hours to
make them. And it wasn't whatpeople were talking about, you know what
I mean, So like, Okay, ditchamen and build more bundles, like
that's that's what they needed, That'swhat the customer needed. So just because
(13:26):
you think it's the right idearea,oh man, this is a really sharp
step in my process. The peopleare gonna love this shit Like no,
maybe not. You gotta go backin and analyze it. You have to
have to have some sort of metricor something to be able to tell you
and you might not know. Theremight not be a metric that you think
that there is, like in thebeginning, but you'll you'll know once you
do it, there is. Youhave steps in the process that you're doing.
(13:50):
You just gotta be able to goback and review it and say,
I gotta do I gotta We've leftinstead of right on this one exactly.
Yeah. When it comes to theaudio production process side of things, the
most frustrating conversations I think I haveis with the people that are just rigid
in the tools that they I've alwaysbeen using this. I've always been using
(14:13):
Audacity, so I just have tostick with audacity. So that's all I
know. It's like there's so manygreat tools, so many great plugins,
so many great microphones coming out allthe time. You know, computers are
constantly evolving. Now I've got thisMac, Mac and one mini, you
know, and there's just one ofthe things is like Windows. I can't
(14:37):
switch from Windows to Mac, youknow. And I can understand the effort
that it takes when you're so usedto something. But with a lot of
specific things, there are huge payoffsto it, and sometimes Windows is better
for some people. But I don'twant to get into that whole discussion.
(14:58):
We're not going there, Andre team, and that's let's do none of that.
But I think that I think thatgoes back to what Marcus was saying
also in the beginning of the wholething. It's just like the more you
can systemize your stuff. To whatyou're saying, Also, Molly, you
don't want like people hate to change, people hate to do anything outside their
(15:18):
comfort zone. So that you wantyour your your customer to feel none of
it. They should have no clue, Like they should know that you that
you're doing all these really cool thingsbehind the scene that make this work.
They should feel none of that.They should just watch it happen and be
amazed. Yeah, any in anyone of the things that both you just
mentioned should have nothing to do withthe customer, like it's all for the
(15:41):
customers, should have nothing to dowith them at all. They shouldn't feel
that people hate to do news shit. Well, so that gets to the
point that I had originally thought whenI was listening to talk, is that
so many of the editors, atleast the podcast editors, are doing what
is best for themselves instead of what'sbest for their client or what's best especially
or the listener, and that likewhat you're you just nailed it right there.
(16:03):
It's like keeping in mind who you'redoing the stuff for. It's not
just about you. Well here's thething, Okay, I'm gonna throw a
little let us into the bull.Go there, Molly. I think that
there's a lot of podcasts editors we'redoing too much and not considering themselves at
(16:25):
all, and undervaluing themselves and spendingway too many fucking hours and not like
not stepping up, like they're notthinking about themselves at all. It's like,
I think the opposite. I thinkit depends on who you're talking to.
But I mean, I know aboutfifteen hundred women podcast editors that are
like definitely not being even nearly selfishenough in the way that they're you know,
(16:49):
like talking about systems, like youshould never do custom work because you
can't scale it, you can't systematizeit. And they're all doing custom work
for each one of their clients,you know what I'm saying. And it's
like some of them, it goesback to the same thing, you know,
like it still goes back like Iappreciate who your customer is. You
should have a system not to sayto overwork or do anything else. You
(17:11):
should have a system that like youshould make your shit as simple as possible
to be able to scale, youhave to, like you're saying, you
have to have a very super streamlinedsystem, especially time. But here's here's
the thing that that it breaks myheart to see, because you're right,
(17:32):
there are these people that are justwearing themselves out. Like when I see
them post things like I should beediting right now, it's like, no,
we're not doing this where I'm livingtoday, right. So my approach,
I've had so many people tell meyou need to hire a team,
you need to you know, yougot to scale your thing so you can
you can make millions of dollars.Like, I don't want to scale my
(17:53):
thing. I know I'm a badmanager. I know I like to push
buttons, and I know I havefound enough clients that can pay me top
dollar to do the ultimate thing.If there's no way I could scale what
I'm doing right now, and I'mnot trying to. So that's that's on
(18:15):
that next season, Marcus. Well, what I do want to scale is
the training program, and that's athat's a different side of my business,
almost separate business, but it's justtied to me as as who I am
as an audio engineer. So thatthat's the tough thing. It's like finding
that balance between what can I handle? What do I And it's again like
(18:38):
you said, it's all systems andit does. It's it's really tough,
and especially because podcasting is what wedo, the creative side of it is
so undervalued and because it's not it'snot witnessed. It's just like you know,
you don't until you've ever been abartender reserver, you don't totally understand
(19:00):
why you should tip twenty five everysingle time you go out, you know
what I mean, Like you justdon't you just don't get it, just
like lots of things that we've neverdone before that we don't appreciate that people
do for us all the time,like empty septic tanks and terrible things.
Right, So so I think,uh, yeah, I mean I don't
know. I think everybody should justreally dial in on their skills, dial
(19:23):
in on their systems, and justwork with clients who are going to appreciate
them, and then just keep itmoving on everybody else. But you gotta
have a system. Yeah, doyou both have a tool that you use
that has been like the ultimate thingin or what's like been the one most
meaningful tool that's helped you streamline yourship? Trello. Yeah, if you
(19:47):
saw my Trelo, a lot ofit, and I'm all about it.
Click up for me. We justswitched from ASNA to quick to click up
and Jen uses it way more likeanother Trio, like a t People like
click up but I can't. It'snot Planner, which is a way more
boring version of Trelo. It's waymore boring. But because everything I do
(20:12):
is Microsoft like it it works,but something like that management. It has
management on steroids, but the customerexperience, you know, what I'm saying
and so and and the employee experience, Like I design a custom board for
each client, and I make itpretty and I use their colors and their
fonts and their logo on it.Show one of your show our treloboard for
(20:37):
in this in this video, becauseit's the ship. Yeah, it is
the ultimate. I look at itand I'm like, damn, like we
are not that put together, butwe are that put together because that's because
I'm I know, right, butright now speaks to your service that you
provide for your clients that are differentfrom the type of clients that I I'm
(21:00):
serving. No, no, no, no no no no yes no beca
like the Department of Defense and likeother people. No no, there's no
difference being your clients and my clients. Yes, yes, not when it
comes to the service being provided,a monetary exchange and the customer journey.
There's nothing different between what you andI do. Well, the difference is
(21:21):
I'm not providing a trailerboard for them, That's what I'm saying. That's might
well consider that. Well, Ihave tried. I have tried with some
of my clients, and they don'tuse it. They do not use it,
So I'm not going to waste myvaluable time making something that is that
is now, that's what I'm saying. The Okay, here's counterpoint. I'm
(21:41):
not making it for them. I'mmaking it for my team, all right.
So I'm gonna do a screen differentokay, different, Okay that also
happens to strengthen the customer journey anexperience because they have something legitimate. Okay,
can you see the screen? Canyou see my trailerboard? Still spending
circling while pulling that up? Ihave a question for you, Marcus,
how do you communicate with your clients? I essentially, because I like one
(22:08):
of my clients, I am intheir assana. They already have their whole
marketing system, so I'm using theirplatform With the other clients. It's email
like. I know that they arenot going to create a click up account
to join another clickup page with thatadded toude. That's for sure, all
(22:29):
right, So listen, this isokay. I'm really proud of this,
and I've been working on this fora long time. This is the master
like works template. So when youset up we want to start a podcast
with us, you do the works. It's about three K we set everything
up for you and we create aboard and this is the template, right,
so when we're doing all the onboarding, it's over here. All the
(22:53):
pre production, what is their plan, the onboarding session, the focus session,
timeline of events, their word presscredentials, social media setup, like
you know, all the YouTube everythingis all in here. And then we
have the branding columns, so everythingthat we design for them goes over here.
Their branding guidelines are here, podcastlogo, templates, everything and it
(23:14):
all gets attached here. And thenif the client says, hey, I
don't really like that YouTube thumbnail,they can talk right to John who's working
on it. And then I havetemplates in scripts. So once we get
through all the onboarding and get everythingset up, those three columns get put
to the end and then this isthe workflow. So each client has their
own like template based on what itis that they've ordered. Everything is systematized,
so it's only like a couple differentoptions they could have, and then
(23:37):
each episode moves down. Right.So what's great about this though, is
I can add team members, soyou know, I've got like you know,
this is empower me. This isthe Atlantic Council in the Middle East
center, like this is their backend, right, like, everything is
here, and then I brand itwith their colors based on their logos,
and then all their previous episodes arehere. So some of them, like
(24:00):
in the beginning, didn't really useit all that much, you know,
but now they all do because it'sso much easier. And then I brand
it for them. I put thesetitle cards on it, but it's all
coming from a template. And theneverything lives there and you can add team
members onto it. Then your teammembers are talking to my team members,
(24:22):
and it just simplifies the whole process. But more importantly, when someone gives
me that amount of money, youknow, and they meet with me,
and then I share with them thisboard that has their colors, and they're
like, Okay, this was worthit. It was worth spending this money.
I see a tangible result from themoney that I've paid, And I
think that's really hard to prove inpodcasting because so much of what we're doing
(24:47):
isn't necessarily tangible to the client.They're not seeing the hours of editing,
they're not seeing the plugins, they'renot seeing all the branding. They're not
seeing five or six different people workingon your one episode, so they don't
understand why that one little edit can'tbe done in the next three hours,
like don't understand rendering, right.But when they see this and they see
all this work that overwhelms them,all it does is make them glad that
(25:11):
they've hired me. So it iscustomer retention. But then more importantly,
I bring all my team onto thereand they move the episodes through the board.
And they also like working on prettyboards all day. They would much
rather be working in my Trelo boardsthan in Google Drive and an email.
If you think about how many hoursof your life if you spend searching through
emails trying to find the thing thatthey said, when you could just open
(25:34):
up Trelo, open the episode andfind the client's comment right there. And
so they are hesitant at first,but once they understand, they're like,
can you do this on our assana. I'm like, no, I'm not
moving my entire staff to your assanaboard. Sorry, Like no, it's
not like we're doing the work.You're it's like the car wash. We're
(25:56):
the car wash. You're inside onthe wind on the window side, looking
in, but you're seeing the workhappening. And I think that has done
wonders for my client retention and justfor that immediate like this was a good
decision because so often when you're abusiness owner, you hire consultants or writers
or people and you pay all hismoney and then there and then it's just
(26:18):
like tumbleweed and you're like, whatwhat didn't I just you know, you
had this huge sales pitch and allthis, So what did I get?
And if I didn't create that boardto show them all of that? And
then the other thing is it eliminatesthem asking can I have my logo?
Yeah, it's on the board,bitch, you know, like everything is,
It's on the board. And itonly takes about three of those emails
(26:41):
being like yep, everything's on theboard. Everything's on the board, and
eventually they figure it out and thatcuts it down to my labor costs.
Right for you, it was away, it was a way to streamline.
That was your that was your method. And it's it's all about you
know, for what I do,it's not about it's not about trail boards.
And but Marcus has a totally penso like it's all about finding those
that lynchpin that that helps you streamlineit we use. I'm like my like
(27:07):
mostly my job is like logistics andfulfillment, you know what I mean.
Like that's aside from like people likegetting gear in and getting out to the
right customer and making sure that everyoneknows where their stuff is. So we
use ship station, which is atool that it's in a sense, it's
kind of like trello. You know, everything's color code ed, and I
(27:30):
know exactly where ship is in theprocess of everything, and this is this
Pink means out of stock and greenmeans it's shipped out the door. So
like if customer calls like, oh, yeah, I don't know you your
thing's gonna ship today, it's justit's not five o'clock yet, like it
hasn't shipped or not. Um.So it's all about finding that one that
one tool or that one strategy orthat one thing that helps you keep your
(27:51):
shit together, that helps you deliverthat experience of the customer, nowner who
they are, whether you're whether you'rethe host, and you use maybe use
one note, maybe you use whateverit is whatever you know, maybe maybe
maybe it is an email, butyou have a way of organizing it.
So there's always some element of streamliningthat happens no matter which side the editing,
(28:11):
the no matter which side of thiswhole process of the podcast that you're
on, there's got to be somethingto keep your ship straight. That's even
like when I'm when I'm interviewing peopleto be on a team. You know,
it's like what do you what doyou use to keep your ship straight?
Like do you even think about thator do you just kind of like
spin around and get shit done?Like you might be good, but that's
not good valuable Like face right,I'm dealing with somebody with that this week.
(28:37):
I'm like, you know what,at least email about this. I
hate, I'm so bad. Ittakes a questure but like it's okay.
If that's how you work, thenyou better find a way to make that
work. But like it's just it'sabout finding those tools. There's there's It
could be paper, you know,when I go to a trade show,
I bring my my my my scheduleand piece of paper. But I'm sure
(28:57):
that I'm gonna have phone like whatever, like that just works, right,
you know, right, I'm gonnaopen my phone every ten seconds and make
another note somewhere else. Like it'snot efficient, scroll down and move on,
you know. Like it's so it'sall about finding whatever tool is going
to help you solve that job andmake it, make it efficient and with
the like, there's a lot ofvalue of your system that would also work
(29:19):
for me. However, I amnot doing branding. I'm not doing website,
I'm not doing YouTube. I'm justdoing like one piece of the fifteen
things that you're providing for ok.Right, well, yeah I need that
system. You would you would knowexactly, and there's like a you know,
(29:41):
there's a process. It moves downthe line and each one of those
columns is a different department, youknow, audio, video, copywriting,
SEO, branding. I'm just doingone piece of all the services that you're
doing. So yeah, I havetwo questions come from well one actually both
(30:02):
of Marcus. Damn it sorry Molly. Um. What was the vibe at
Podfest? How's the pod like?What's the pod podcast industry feeling like right
now? I always love Podfest becauseit's it's more of a like a lot
more people know each other, evenwith the virtual thing. It's like people
show up in the chat like hey, you know, there's there's a lot
(30:23):
more of this back and forth thanit is like just a form there are
formal presentations going on, like Iwas just talking, but people are reacting
in the comments and stuff. Andyou know, Wendy was hosting this time.
In the past, Chris is hosted. I'm sure he's hosting the in
person thing. Andrew's always like hewas on screen before I started my presentation.
So it's like a it's like afamily gathering essentially, Like it just
(30:45):
feels more friendly and less kind ofcorporate, less business ee and it's just
always enjoyable to see people. There'salways new people. Um, a lot
of a lot of the same questionsover and over again, like what should
I use a dynamic or condenser microphone? Like I feel like we've answer this
(31:06):
already, you know, but um, I you know, anyway, it
and I don't get to hang outas much as I used to, like
just in the they've got that Hoovaapp, which, to be honest,
I'm not a huge fan of.It's kind of clunky compared to to you
know, just walking around a space. But it is like they've partnered with
(31:26):
bad for being a virtual yeah traitshow, like it's there's there's that's not
so bad. It's kind of hardto like, once you figure it out,
it's fun. Yeah, it's it'sa lot, it's like, but
it's a simulation. It's like,yeah, on acid and steroids. At
the same time, you're like,what the hell you're in out of the
(31:47):
rooms and there's a threat. Ican't keep up with that ship. But
I can't keep up with Twitter either, so yeah. So anyway, it's
it's always fun. I always enjoyyou know. I don't participate as much.
I don't go to as many ofthe sessions as I want to,
but I'll say hi to people thatI know, you know that are there,
and I'll try to see what Ican catch just in the app.
And that was a busy a lotof people. Uh, it's it's always
(32:09):
hard to tell, like, um, like you can see the number of
attendees, like I think there wasover four hundred. I don't even remember
that there were hundreds of attendees,so, you know, I think the
turnout was pretty good. And thenthey did the in person thing too,
so this is like going on concurrently. I don't even know. That's pretty
good. Yeah. Yeah, Soquestion two is, uh, what the
(32:31):
hell are you talking into? Thisis a condenser microphone. But what is
it? It is the Tula.We've talked about this. Yes, that's
right, this is one in theflesh. Yes, and it's kind of
cool design. It's got a veryalien versus predator design there. Or you
(32:59):
can say whatever you want because Idon't sell that, so you write whatever
you want. You you looked intoit just for me, and then they
wanted you to stock too many ofthem. Well, you know it's it's
consumer Like I master a pack.They're small, so I get it.
But like talk to me, like, yeah, let's let's talk about it,
agnostic of me selling them or whatever, Like what's the deal? What's
(33:20):
so the appeal of it to meis this form factor. I think it's
sexy as hell like and and I'mthinking of my corporate clients that don't want
how's it made? Like it's thison their desk? You know? Is
it like a good piece of metal? Like it is? It's all metal.
It's like like the finishing is greatat the buttons flicky. It is
(33:40):
not heavy at all. That's oneof the problems. It's like super super
light and not well, you know, the handling noises is getting Yeah,
so I got this. So itcomes with where did I put it?
Shoot? There? It is comeswith this little stand here, and this
(34:02):
is picking up everything because it's condensed. I'm used to my my dynamic mics.
But it has this little twist offthing. It comes to this adapter
for mic stand. Sorry for thenoise, ah, but it it's you
know, it stores like this andthen you just flip it around and it
(34:22):
sits on the table. But I'vegot my USB cable. I did a
right angle. Well it's so ah, only because Marcus made his own cable.
Well I did make it a rightangle thing. I can't unplug it.
But you know, this is waytoo far away if this is sitting
on the desk down here, yeah, that's like way too far away.
(34:44):
So I made this little sounds likehere. It sounds like their laptop microphone
exactly exactly. So you know thestand it comes with is do that Why,
that's why I got to give Igotta give credit to Apage for Droptic
stand for this little microphone. Yeah, seriously, at least it made this
(35:07):
mic, this mic useful out thebox, you know, like it it's
at the right height, like right, I gotta lean into the desk just
because it's like, you got tobe in the right spot for the microphone,
but you could it doesn't matter whatmicrophone, right. You can't be
that far away from a microphone anywayand have it sound good, right,
especially a room that's not treated solike it is what it is. But
(35:30):
the Tula so like, so whatwhat why Tula versus another USB microphone?
Like what's the deal? What's sothe selling point of this besides the form
factor um and well, the firstselling point that's in the marketing. I'll
get to that first and then I'llgo to the pedigree after that. You
can record internally. It has eightgigabytes of storage inside. You can the
(35:52):
lapel mic to this and I wastold via email, so you could stick
this in your pocket and do likea video recording thing of lapel mic Um
the Firmer update that's coming, you'regoing to be able to record both the
internal condenser and the lapel mic onseparate tracks, which is cool to channel.
(36:13):
Yes, so that's kind of handy. But the main thing for me,
besides the form factor and the priceto two twenty nine dollars for this.
It's made by the company called Soyuz, which is a Russian company,
is Yes, Soyuz is a superhigh end studio condenser. Yes, like
(36:38):
twelve hundred dollars for their fet condenserand then thirty six hundred dollars for the
tube condenser. They look really cool. We'll have pictures of it on screen.
And Tula is actually the name ofthe town where their factory is outside
outside of Moscow, so it hasthat pedigree. I'm I wonder how much
(36:59):
this is like the pencil condensers thatSoyus makes, because that capsule, it's
it's it's only this big. It'snot a large diaphragm condenser, but it's
probably about the same size as whatyou're talking into. I'll tell you that
that is way cooler than any inmy add level of consuming marketing content.
I did not pick that up,and that makes it way cooler. For
(37:21):
that's the thing. And I said, it's not on the website anywhere that
they're part of soy Us, butI saw a Facebook ad that said brought
to you by the people from Soyus. I'm like, I got to check
this out because they make kick assmicrophones. You know, maybe that microphone
would be good on a boom armif you can put it right up on
your face, right and off thedesk. Here's the thing, though,
(37:42):
it does not come with a poppop like that like this though the only
thing popping over here. Okay,not war any kidding. But so that
is the other reason why I'm sittingthis back is I did a firmware update,
(38:04):
which you just drag it onto likethe little USB drive thing that shows
up, and it allowed me touse it as a listening device so I
can hear you from it, becausewhen you first plug it in, all
you can hear is yourself. Butthen I could face yeah, yeah,
and so. But then once Idid the firmware update, it wouldn't let
(38:27):
me hear myself. I could hearyou, but I couldn't hear myself.
And then I figured out, ohwait, if I hit record, then
I can help myself hear myself.But I don't need to hear record because
recording in riverside. But I amrecording this too, so that I can
do a comparison between you know thisand the riverside. It's a cool idea.
That's a cool idea that I mean, it's kind of like you know,
it's kind of like the way ofthe wireless code too. Yeah,
(38:51):
same thing where it can be itsown recorder and microphone, yeah and plug
in a and you know, fornot for a similar price point, it'd
be interesting to compare. I feellike that's the closest comparison is the Road
Wireless Go too, which is likeyou would never think they're close, but
for two ninety nine to two twentynine for two microphones, wireless and recorders,
(39:17):
well, and and versus that,it'd be interesting to compare the audio
quality, That's what I was gonnasay. I just I don't feel like
I would want to compare them becausethe Road Wireless Go or omnidirectional super tiny
electrete this is a larger like studiocondenser. It doesn't mean it doesn't it
doesn't sound half bad for being youknow, and how much for being a
(39:40):
usp mic two twenty nine? Yeah, interesting to compare. I wonder,
I wonder who sounds I can't reallytell yet, but who's this is?
You don't have a headphone? Jack? This is I've happened Jack on this?
Oh you do? This is twoto ninety nine, normally two forty
(40:01):
nine. Right now, I don'twant to type on the and this one
is two forty nine, right,yes, and yours Molly's two forty nine.
Interesting, So we're all using similarlypriced price yes microphones, but clearly
I sound the best. I personallylike you're sounding the best. But I'm
(40:25):
a huge fan of dynamic mics.So this one is three forty nine.
Whoa superhappy? Stuff is always becausethey got the high end converters and stuff
high. That is another thing Ican hear that the electronics inside are not
quite as high quality as the actualmicrophone itself because there's there's a little bit
(40:46):
of a time delay. Even thoughI'm plugged straight in, it's not zero
latency. It's going through some kindof processing chip, and I'm not I'm
not happy about that either. I'lltell you what for all those manufacturer shot
they just add some like uh umuh, just add some weight to your
microphone for no other reason than tomake it feel heavy, Because man,
(41:06):
does that? Does that make youfeel good when you pick it? Does?
Like the iPhone too, you know, the new one. More weight,
Yeah, definitely equates to more better, that's true. But the blue
Yettie, most of it is justlike alloy metal it's like it's just added
weight for no reason. Feels likethe jump that it is but burn but
(41:30):
this just guy barely lifted. It'sso heavy? Is it heavy? I
can feel the quality. The roadpod mic weighs like a trillion pounds.
Yeah. Instantly you're like, oh, yeah, this is good, dude.
Did you see what Shore has?Now? What the custom color microphone
so you can get They've been doingit with color wear for a minute.
(41:52):
Okay, with with other microphones.It's super cool. They had one on
display Sheepie Gas and it was prettylittle cool. I would totally get like
a hot pink just like the armright here, right, But it's cool.
I can customize that for you,Molly, some stray paint. I
(42:13):
could do that too. Yeah.It only costs me a thousand dollars to
ship it to you back. Thatis one of their bonuses. Never get
I never got the thing you sentme. Did you really never get it?
Never got it? These come incool colors too. There's like a
pink and a teal and a blackand then this cream they did They didn't
(42:37):
do that, Yeah, they diddo that. That's smart though. Yeah,
Well it's an interesting product. I'mcurious to hear how it sounds,
how you're how you feel once you'redone with the recording, because yeah,
I wish I wish it had alittle tweaks. I had a little exchange
with a service guy about it.Oh spicy. Yeah, but he did
(42:58):
reply like immediately, Lea, whichwas that was a huge bonus for me.
That's good. He's yeah, hesent me a firm we're update that
was supposed to fix the problem,and then it didn't fix it from update,
but he said, the bigger firm, we're updated, it's definitely going
to fix. Its coming out laterthis month, so they're working on it.
(43:19):
Well, guys, well Molly,we did it. We did it
went around, went around the worldand back. I'm sure it did.
Yeah, we sure did. Gearproduction process from the Trumps just truth bombs
left and right. That's right.Podcast Club at its finest, At its
finest and its finest. Catch usnext time for more truth bombs. That's
(43:44):
right, Pea Podcast Club out screech
Well, here we are. We'rehere and it's great to see you.
To a happy podcast club. Yeah, dot tv, dot TV. Adam's
got a new wallpaper, Marcus hasa new microphone, and I'm new shirt.
I got a new front door too. They installed it today while I
was speaking at Podfest. The dogsbarking front door. A lot of a
(00:37):
lot of news AdFest right now.Yes, they're right now, right now.
You just ended for the day.But it's in Nashville. No,
no, no, stream I didvirtually. It's like a hybrid thing.
They're actually meeting in person in Tampa. What do you talk on? I
talked about streamlining your production process.That's so timely. Yea, I am
(01:03):
all about streamlining. Yes, Iam all about and processes. Look at
this you're writing topic. What didyou talk about, Marcus? Can you
turn your volume up a little bit. I'm really struggling to hear you.
Yes, I'm sorry. We're gonnaget We're gonna get to that in a
minute. Okay, yeah, holdon, let's see. Is it this
side or it's this side. Ineed to do this. I need to
(01:26):
do this. Okay, that's betterfor sure, much better? All right?
All right, Um, what didI talk about? I talked about
what did I talk about? Thatwas to tips for streamlining your streamlining.
I started off talking about, umlike how to waste time podcasting? What
(01:51):
what are the biggest time wasts?We're pretty good at that. Yeah that
we know, nailed it well,like in microphone technique, just winging it,
just winging it, which bed thattoo. Yeah, we I have
to admit that on this show inparticular, I have winged it quite a
bit. I've got lots of wingshere. Yeah, we're like part of
(02:14):
our vibe though, but we aretrying to be more intentional now. But
I talked about, you know,the inverted pyramid. I don't know if
you guys know about that with youknow, productivity stuff going this sorry bump
of my mic here. So no, but you don't feel a sac mom
marcus, I've already stream out mybrains on Good Surprise on podcast. That's
(02:44):
no juice, that's right. Yougot to go buy your ticket so you
can watch the replay. No.Essentially, it's about investing more time up
front in the pre production process,getting organized, knowing your tools, making
sure you have backups for the backups, and you know, communicating with your
(03:04):
guests to get the best audio qualitypossible, knowing how to use your microphone,
all that stuff, so that themore time you spend up front,
the less time you spend in postproduction. But Ban also gave some tips
for during the interview, for like, one of the ones that people responded
most positively too was if you needto restate something, just pause and say
(03:30):
I'm going to say that again sothat there's a clean edit. And I
said that that's like the biggest giftmy clients give to me is when they
give me a clean edit that Ican just remove that phrase. So and
then in post production, I justlisted really quick so I was run out
of time, like using tools likeclick up or Trello or project management tools
(03:53):
use Trelo for this show. Usingtemplates in your DAW learning the key command
ends so you can start flying whenyou're editing, knowing how to just speed
things up with the editing process.But you don't want to skip the editing
process because that's bad for your listeners. This is true all about a sage,
(04:13):
wisdom, sage, and it's notjust about trying to save you time.
It's trying it's trying to save yourlisteners time as well, which we
talked about before. So yeah,Truman, with all those to the point.
Yeah, that's right. Ums pausesright, heavy breathing. You know,
(04:35):
it's simple, it's simple stuff,but you gotta you gotta lay it
out there sometimes, you know,you kind of gotta like get the get
everyone back in line. We hadto do it. We did it to
ourselves. Yeah, and it's allthese little things. It's not like one
big thing like just buy this serviceand you can save time. It's like
all these little things along the waythat add up. Yep. Well,
so your your timing is excellent becauseyou know, what I've been thinking a
(04:57):
lot about in this last week,and what I want to talk about today
is systems and developing systems for whetherit's your podcast or your podcast business,
but really having systems in place thatactually makes sense and our streamlined and like
not just saying that, but likeactually creating systems that work and have as
(05:18):
few steps in them as possible,you know, because it's the only way
that you can ever really scale,right, And like, ultimately we all
want to scale, whether that's recordingmore podcast episodes or growing your business,
right, And if you don't havea system, so you know, even
within your business, you know,I recently had an experience where, you
(05:41):
know, working with a vendor andtheir onboarding process was non existent, but
their onboarding fee was very expensive,and it was just such a good reminder
that, like, if you don'thave a system in place, like,
it is really difficult in your customerjourney for your customers to feel like they're
getting any value. Right, Sofrom the customer side of things, right,
(06:04):
So, if you have a podcastbusiness and you don't have like a
front facing system that you can showyour clients', you're gonna have a significant
percentage of increased conversations and questions aboutthe content, where is this what's happening
with that? Because it's such anethereal thing, right, Like, if
(06:26):
you don't know what we're doing withyour podcast, right, you know,
if you don't really know how thesausages me and I hate that term,
and you're not seeing any evidence ofit, then number one, it doesn't
seem like it's that big of adeal for somebody else to do it,
and you're always going to be disappointedon expectations. But when you have a
system in place, right, likewe create custom treloboards. We have onboarding
(06:48):
meetings, we show them how touse the treloboard, We explain to them
the process and like a lot oftimes they don't even really use the treloboard,
but they like to know that wehave us system in place. They
can see the episodes moving, theycan put their team or interns in there,
and it makes sense right. Andthen the more advanced clients are really
(07:11):
active in the trelo, comment onthe right cards, tag the staff and
have really grown to love that.But it's just so important. So whether
it's like editing podcast, running apodcast business, or even just recording a
podcast yourself, creating a workflow onTrello or Hassana or clickup or whatever your
jam is. But like, youhave to systemize your process. You have
(07:36):
to systemize it because number one,if not, then you are going to
be the only one that's going toknow how to do it. And so
Alan Dibb says in the one pageMarketing Plan, if you can't leave your
business for six months and come backand have a business, then you just
have an expensive hobby, not abusiness. And I was like, damn,
because it's really hard to leave yourbusiness for six months and they'll have
(07:58):
a business. Right. But that'sthe truth of it, that's the truth.
If not, you are the business, you don't have a business.
You are the business, you know, And so you have to make sure
that you're able to systematize things sothat you can step out of that and
go get more clients, right,or go record more episodes, or go
beyond more podcasts and not be sobogged down. So you know, from
from the strategy of the podcast youknow, to the strategy of how you're
(08:22):
going to editing, so the strategyof how you're going to produce whatever it
is, right, you gotta startlike I did a Blue Apron a couple
of years ago, and you knowhow they give you like exactly enough stuff
and they the instructions are like cutthe onions, cut the guard, and
they have you. I'm like,wow, this is this is how you're
(08:43):
supposed to good so much sense.But you know, and then you feel
like a real chef with your littlebowls of salt and pepper and shit,
and you little like you know,have a cup of red pepper or whatever.
But like, I learned a lotabout cooking and also really reinforce the
value of being prepared aired before youstart something, because I'm definitely somebody who's
like closing the door while running outof it, you know what I mean,
(09:05):
Like I jump right in before Iknow all the facts. So so
it's you know, it's just youhave to have a system, you have
to have your expectations communicated, youhave to have a plan, and that
way, that's the only way youcan scale. It's the only way you
can bring anybody else into your businessor your editing process, or your whatever
(09:26):
it might be. But systems areso important, and so many people are
really intimidated by a systems. Yeah, and even if it's basic, just
I mean just just recording the podcast, just knowing what what the hell you're
going to go into, what you'regonna talk about, how it's going to
go you as the host or whatever. Otherwise you're just floundering around for a
couple of hours, and you mightyou're gonna have to chop the shit out
(09:46):
of that thing to yes, makeit something that someone's going to listen to.
Sopect of a man. I lovesystems, I love TRELO, I
love systems, I love automations,I love I love all of that shit,
man so much too much. No, never too much. I love
it never too much, never toomuch. The more you can do this
(10:09):
with shit, the better. Yeah, man. So And I'm in this
Mastermind right with two guys that ownpodcast businesses, and so we've all like
kind of looked behind the curtain tosee how everybody's doing it. And it's
like very drastically different processes. Andsome of them are like nineties six steps
and some of them are like four, right, So it's just really interesting
to see, like, you know, people really overthink things. You know,
(10:33):
everybody does everything differently, so it'slike, what are you really trying
to accomplish? And then is therea faster, easier way? I mean,
I don't know. Reading all thesebooks these last couple of years,
the one of the biggest things thatlike stuck with me is take the fastest
path to the money. And so, you know, if you're creating an
automation, you should get the fastestpoint is to the to the to the
(10:56):
end of the automation. So youshouldn't have if you're creating a zap zap
here, there shouldn't be six stepsin that thing. If not like you're
completely missing the point of the zappyou are. You are circling the drain,
literally over complicating things. So uh, I think that's why people find
(11:16):
it super overwhelming. But sometimes youjust got to take a step. But
especially when you're creating automations, youreally got to be like, okay,
all right, let me think whatI love over complicating things? I mean,
looking for you, Marcus away.God, the secret is that a
lot of it's just for show thatMarcus really has a very streamlined process that
(11:39):
makes it look like he's very busythat I really only used to Jetty.
Yeah right, Marcus is over herelike it is. So so if there
was one tip, if there wasone tip that are our one listener can
take from this UM to streamline yourship, Like what do you what's your
(12:00):
what's your tip? Well, yougot to really map out what are the
things that you're doing, you knowwhat I mean? And you can do
that on a piece of paper.You don't need fancy software to do that,
you know what I mean? Likewhat happens? Like you sell,
then what happens okay, then youedit, and then what happens you send
it to the client, and thenwhat happens, right, You have to
you have to really know all ofthat. I mean, it's also like
knowing your numbers, right if youdon't know what all those steps are and
(12:22):
how much they cost, and youknow how to price your stuff, but
that's next week, you know,But like just really figure out what are
the steps and then seeing which onescould be eliminated, and then which ones
could be consolidated and which ones andthen everything has to be able to be
duplicated. So it's it's really simplicitywins, you know. Simplicity always wins.
(12:43):
Yeah. Always. One thing I'dsay about that is you got to
you gotta be you gotta go backand review, review it after a couple
of weeks and see if it wasworking. There have been plenty of things
when we started Podcast Outfitters, Ihad step by step manuals and all these
things for probably these bundles, andthat wasn't why people were buying the ship.
(13:03):
So we stop doing the bundles.Like people people can figure this stuff
out like it wasn't adding. Itwas a lot of effort to make an
incredible I was very proud of thesethings, but it took us hours to
make them. And it wasn't whatpeople were talking about, you know what
I mean, So like, Okay, ditchamen and build more bundles, like
that's that's what they needed, That'swhat the customer needed. So just because
(13:26):
you think it's the right idearea,oh man, this is a really sharp
step in my process. The peopleare gonna love this shit Like no,
maybe not. You gotta go backin and analyze it. You have to
have to have some sort of metricor something to be able to tell you
and you might not know. Theremight not be a metric that you think
that there is, like in thebeginning, but you'll you'll know once you
do it, there is. Youhave steps in the process that you're doing.
(13:50):
You just gotta be able to goback and review it and say,
I gotta do I gotta We've leftinstead of right on this one exactly.
Yeah. When it comes to theaudio production process side of things, the
most frustrating conversations I think I haveis with the people that are just rigid
in the tools that they I've alwaysbeen using this. I've always been using
(14:13):
Audacity, so I just have tostick with audacity. So that's all I
know. It's like there's so manygreat tools, so many great plugins,
so many great microphones coming out allthe time. You know, computers are
constantly evolving. Now I've got thisMac, Mac and one mini, you
know, and there's just one ofthe things is like Windows. I can't
(14:37):
switch from Windows to Mac, youknow. And I can understand the effort
that it takes when you're so usedto something. But with a lot of
specific things, there are huge payoffsto it, and sometimes Windows is better
for some people. But I don'twant to get into that whole discussion.
(14:58):
We're not going there, Andre team, and that's let's do none of that.
But I think that I think thatgoes back to what Marcus was saying
also in the beginning of the wholething. It's just like the more you
can systemize your stuff. To whatyou're saying, Also, Molly, you
don't want like people hate to change, people hate to do anything outside their
(15:18):
comfort zone. So that you wantyour your your customer to feel none of
it. They should have no clue, Like they should know that you that
you're doing all these really cool thingsbehind the scene that make this work.
They should feel none of that.They should just watch it happen and be
amazed. Yeah, any in anyone of the things that both you just
mentioned should have nothing to do withthe customer, like it's all for the
(15:41):
customers, should have nothing to dowith them at all. They shouldn't feel
that people hate to do news shit. Well, so that gets to the
point that I had originally thought whenI was listening to talk, is that
so many of the editors, atleast the podcast editors, are doing what
is best for themselves instead of what'sbest for their client or what's best especially
or the listener, and that likewhat you're you just nailed it right there.
(16:03):
It's like keeping in mind who you'redoing the stuff for. It's not
just about you. Well here's thething, Okay, I'm gonna throw a
little let us into the bull.Go there, Molly. I think that
there's a lot of podcasts editors we'redoing too much and not considering themselves at
(16:25):
all, and undervaluing themselves and spendingway too many fucking hours and not like
not stepping up, like they're notthinking about themselves at all. It's like,
I think the opposite. I thinkit depends on who you're talking to.
But I mean, I know aboutfifteen hundred women podcast editors that are
like definitely not being even nearly selfishenough in the way that they're you know,
(16:49):
like talking about systems, like youshould never do custom work because you
can't scale it, you can't systematizeit. And they're all doing custom work
for each one of their clients,you know what I'm saying. And it's
like some of them, it goesback to the same thing, you know,
like it still goes back like Iappreciate who your customer is. You
should have a system not to sayto overwork or do anything else. You
(17:11):
should have a system that like youshould make your shit as simple as possible
to be able to scale, youhave to, like you're saying, you
have to have a very super streamlinedsystem, especially time. But here's here's
the thing that that it breaks myheart to see, because you're right,
(17:32):
there are these people that are justwearing themselves out. Like when I see
them post things like I should beediting right now, it's like, no,
we're not doing this where I'm livingtoday, right. So my approach,
I've had so many people tell meyou need to hire a team,
you need to you know, yougot to scale your thing so you can
you can make millions of dollars.Like, I don't want to scale my
(17:53):
thing. I know I'm a badmanager. I know I like to push
buttons, and I know I havefound enough clients that can pay me top
dollar to do the ultimate thing.If there's no way I could scale what
I'm doing right now, and I'mnot trying to. So that's that's on
(18:15):
that next season, Marcus. Well, what I do want to scale is
the training program, and that's athat's a different side of my business,
almost separate business, but it's justtied to me as as who I am
as an audio engineer. So thatthat's the tough thing. It's like finding
that balance between what can I handle? What do I And it's again like
(18:38):
you said, it's all systems andit does. It's it's really tough,
and especially because podcasting is what wedo, the creative side of it is
so undervalued and because it's not it'snot witnessed. It's just like you know,
you don't until you've ever been abartender reserver, you don't totally understand
(19:00):
why you should tip twenty five everysingle time you go out, you know
what I mean, Like you justdon't you just don't get it, just
like lots of things that we've neverdone before that we don't appreciate that people
do for us all the time,like empty septic tanks and terrible things.
Right, So so I think,uh, yeah, I mean I don't
know. I think everybody should justreally dial in on their skills, dial
(19:23):
in on their systems, and justwork with clients who are going to appreciate
them, and then just keep itmoving on everybody else. But you gotta
have a system. Yeah, doyou both have a tool that you use
that has been like the ultimate thingin or what's like been the one most
meaningful tool that's helped you streamline yourship? Trello. Yeah, if you
(19:47):
saw my Trelo, a lot ofit, and I'm all about it.
Click up for me. We justswitched from ASNA to quick to click up
and Jen uses it way more likeanother Trio, like a t People like
click up but I can't. It'snot Planner, which is a way more
boring version of Trelo. It's waymore boring. But because everything I do
(20:12):
is Microsoft like it it works,but something like that management. It has
management on steroids, but the customerexperience, you know, what I'm saying
and so and and the employee experience, Like I design a custom board for
each client, and I make itpretty and I use their colors and their
fonts and their logo on it.Show one of your show our treloboard for
(20:37):
in this in this video, becauseit's the ship. Yeah, it is
the ultimate. I look at itand I'm like, damn, like we
are not that put together, butwe are that put together because that's because
I'm I know, right, butright now speaks to your service that you
provide for your clients that are differentfrom the type of clients that I I'm
(21:00):
serving. No, no, no, no no no no yes no beca
like the Department of Defense and likeother people. No no, there's no
difference being your clients and my clients. Yes, yes, not when it
comes to the service being provided,a monetary exchange and the customer journey.
There's nothing different between what you andI do. Well, the difference is
(21:21):
I'm not providing a trailerboard for them, That's what I'm saying. That's might
well consider that. Well, Ihave tried. I have tried with some
of my clients, and they don'tuse it. They do not use it,
So I'm not going to waste myvaluable time making something that is that
is now, that's what I'm saying. The Okay, here's counterpoint. I'm
(21:41):
not making it for them. I'mmaking it for my team, all right.
So I'm gonna do a screen differentokay, different, Okay that also
happens to strengthen the customer journey anexperience because they have something legitimate. Okay,
can you see the screen? Canyou see my trailerboard? Still spending
circling while pulling that up? Ihave a question for you, Marcus,
how do you communicate with your clients? I essentially, because I like one
(22:08):
of my clients, I am intheir assana. They already have their whole
marketing system, so I'm using theirplatform With the other clients. It's email
like. I know that they arenot going to create a click up account
to join another clickup page with thatadded toude. That's for sure, all
(22:29):
right, So listen, this isokay. I'm really proud of this,
and I've been working on this fora long time. This is the master
like works template. So when youset up we want to start a podcast
with us, you do the works. It's about three K we set everything
up for you and we create aboard and this is the template, right,
so when we're doing all the onboarding, it's over here. All the
(22:53):
pre production, what is their plan, the onboarding session, the focus session,
timeline of events, their word presscredentials, social media setup, like
you know, all the YouTube everythingis all in here. And then we
have the branding columns, so everythingthat we design for them goes over here.
Their branding guidelines are here, podcastlogo, templates, everything and it
(23:14):
all gets attached here. And thenif the client says, hey, I
don't really like that YouTube thumbnail,they can talk right to John who's working
on it. And then I havetemplates in scripts. So once we get
through all the onboarding and get everythingset up, those three columns get put
to the end and then this isthe workflow. So each client has their
own like template based on what itis that they've ordered. Everything is systematized,
so it's only like a couple differentoptions they could have, and then
(23:37):
each episode moves down. Right.So what's great about this though, is
I can add team members, soyou know, I've got like you know,
this is empower me. This isthe Atlantic Council in the Middle East
center, like this is their backend, right, like, everything is
here, and then I brand itwith their colors based on their logos,
and then all their previous episodes arehere. So some of them, like
(24:00):
in the beginning, didn't really useit all that much, you know,
but now they all do because it'sso much easier. And then I brand
it for them. I put thesetitle cards on it, but it's all
coming from a template. And theneverything lives there and you can add team
members onto it. Then your teammembers are talking to my team members,
(24:22):
and it just simplifies the whole process. But more importantly, when someone gives
me that amount of money, youknow, and they meet with me,
and then I share with them thisboard that has their colors, and they're
like, Okay, this was worthit. It was worth spending this money.
I see a tangible result from themoney that I've paid, And I
think that's really hard to prove inpodcasting because so much of what we're doing
(24:47):
isn't necessarily tangible to the client.They're not seeing the hours of editing,
they're not seeing the plugins, they'renot seeing all the branding. They're not
seeing five or six different people workingon your one episode, so they don't
understand why that one little edit can'tbe done in the next three hours,
like don't understand rendering, right.But when they see this and they see
all this work that overwhelms them,all it does is make them glad that
(25:11):
they've hired me. So it iscustomer retention. But then more importantly,
I bring all my team onto thereand they move the episodes through the board.
And they also like working on prettyboards all day. They would much
rather be working in my Trelo boardsthan in Google Drive and an email.
If you think about how many hoursof your life if you spend searching through
emails trying to find the thing thatthey said, when you could just open
(25:34):
up Trelo, open the episode andfind the client's comment right there. And
so they are hesitant at first,but once they understand, they're like,
can you do this on our assana. I'm like, no, I'm not
moving my entire staff to your assanaboard. Sorry, Like no, it's
not like we're doing the work.You're it's like the car wash. We're
(25:56):
the car wash. You're inside onthe wind on the window side, looking
in, but you're seeing the workhappening. And I think that has done
wonders for my client retention and justfor that immediate like this was a good
decision because so often when you're abusiness owner, you hire consultants or writers
or people and you pay all hismoney and then there and then it's just
(26:18):
like tumbleweed and you're like, whatwhat didn't I just you know, you
had this huge sales pitch and allthis, So what did I get?
And if I didn't create that boardto show them all of that? And
then the other thing is it eliminatesthem asking can I have my logo?
Yeah, it's on the board,bitch, you know, like everything is,
It's on the board. And itonly takes about three of those emails
(26:41):
being like yep, everything's on theboard. Everything's on the board, and
eventually they figure it out and thatcuts it down to my labor costs.
Right for you, it was away, it was a way to streamline.
That was your that was your method. And it's it's all about you
know, for what I do,it's not about it's not about trail boards.
And but Marcus has a totally penso like it's all about finding those
that lynchpin that that helps you streamlineit we use. I'm like my like
(27:07):
mostly my job is like logistics andfulfillment, you know what I mean.
Like that's aside from like people likegetting gear in and getting out to the
right customer and making sure that everyoneknows where their stuff is. So we
use ship station, which is atool that it's in a sense, it's
kind of like trello. You know, everything's color code ed, and I
(27:30):
know exactly where ship is in theprocess of everything, and this is this
Pink means out of stock and greenmeans it's shipped out the door. So
like if customer calls like, oh, yeah, I don't know you your
thing's gonna ship today, it's justit's not five o'clock yet, like it
hasn't shipped or not. Um.So it's all about finding that one that
one tool or that one strategy orthat one thing that helps you keep your
(27:51):
shit together, that helps you deliverthat experience of the customer, nowner who
they are, whether you're whether you'rethe host, and you use maybe use
one note, maybe you use whateverit is whatever you know, maybe maybe
maybe it is an email, butyou have a way of organizing it.
So there's always some element of streamliningthat happens no matter which side the editing,
(28:11):
the no matter which side of thiswhole process of the podcast that you're
on, there's got to be somethingto keep your ship straight. That's even
like when I'm when I'm interviewing peopleto be on a team. You know,
it's like what do you what doyou use to keep your ship straight?
Like do you even think about thator do you just kind of like
spin around and get shit done?Like you might be good, but that's
not good valuable Like face right,I'm dealing with somebody with that this week.
(28:37):
I'm like, you know what,at least email about this. I
hate, I'm so bad. Ittakes a questure but like it's okay.
If that's how you work, thenyou better find a way to make that
work. But like it's just it'sabout finding those tools. There's there's It
could be paper, you know,when I go to a trade show,
I bring my my my my scheduleand piece of paper. But I'm sure
(28:57):
that I'm gonna have phone like whatever, like that just works, right,
you know, right, I'm gonnaopen my phone every ten seconds and make
another note somewhere else. Like it'snot efficient, scroll down and move on,
you know. Like it's so it'sall about finding whatever tool is going
to help you solve that job andmake it, make it efficient and with
the like, there's a lot ofvalue of your system that would also work
(29:19):
for me. However, I amnot doing branding. I'm not doing website,
I'm not doing YouTube. I'm justdoing like one piece of the fifteen
things that you're providing for ok.Right, well, yeah I need that
system. You would you would knowexactly, and there's like a you know,
(29:41):
there's a process. It moves downthe line and each one of those
columns is a different department, youknow, audio, video, copywriting,
SEO, branding. I'm just doingone piece of all the services that you're
doing. So yeah, I havetwo questions come from well one actually both
(30:02):
of Marcus. Damn it sorry Molly. Um. What was the vibe at
Podfest? How's the pod like?What's the pod podcast industry feeling like right
now? I always love Podfest becauseit's it's more of a like a lot
more people know each other, evenwith the virtual thing. It's like people
show up in the chat like hey, you know, there's there's a lot
(30:23):
more of this back and forth thanit is like just a form there are
formal presentations going on, like Iwas just talking, but people are reacting
in the comments and stuff. Andyou know, Wendy was hosting this time.
In the past, Chris is hosted. I'm sure he's hosting the in
person thing. Andrew's always like hewas on screen before I started my presentation.
So it's like a it's like afamily gathering essentially, Like it just
(30:45):
feels more friendly and less kind ofcorporate, less business ee and it's just
always enjoyable to see people. There'salways new people. Um, a lot
of a lot of the same questionsover and over again, like what should
I use a dynamic or condenser microphone? Like I feel like we've answer this
(31:06):
already, you know, but um, I you know, anyway, it
and I don't get to hang outas much as I used to, like
just in the they've got that Hoovaapp, which, to be honest,
I'm not a huge fan of.It's kind of clunky compared to to you
know, just walking around a space. But it is like they've partnered with
(31:26):
bad for being a virtual yeah traitshow, like it's there's there's that's not
so bad. It's kind of hardto like, once you figure it out,
it's fun. Yeah, it's it'sa lot, it's like, but
it's a simulation. It's like,yeah, on acid and steroids. At
the same time, you're like,what the hell you're in out of the
(31:47):
rooms and there's a threat. Ican't keep up with that ship. But
I can't keep up with Twitter either, so yeah. So anyway, it's
it's always fun. I always enjoyyou know. I don't participate as much.
I don't go to as many ofthe sessions as I want to,
but I'll say hi to people thatI know, you know that are there,
and I'll try to see what Ican catch just in the app.
And that was a busy a lotof people. Uh, it's it's always
(32:09):
hard to tell, like, um, like you can see the number of
attendees, like I think there wasover four hundred. I don't even remember
that there were hundreds of attendees,so, you know, I think the
turnout was pretty good. And thenthey did the in person thing too,
so this is like going on concurrently. I don't even know. That's pretty
good. Yeah. Yeah, Soquestion two is, uh, what the
(32:31):
hell are you talking into? Thisis a condenser microphone. But what is
it? It is the Tula.We've talked about this. Yes, that's
right, this is one in theflesh. Yes, and it's kind of
cool design. It's got a veryalien versus predator design there. Or you
(32:59):
can say whatever you want because Idon't sell that, so you write whatever
you want. You you looked intoit just for me, and then they
wanted you to stock too many ofthem. Well, you know it's it's
consumer Like I master a pack.They're small, so I get it.
But like talk to me, like, yeah, let's let's talk about it,
agnostic of me selling them or whatever, Like what's the deal? What's
(33:20):
so the appeal of it to meis this form factor. I think it's
sexy as hell like and and I'mthinking of my corporate clients that don't want
how's it made? Like it's thison their desk? You know? Is
it like a good piece of metal? Like it is? It's all metal.
It's like like the finishing is greatat the buttons flicky. It is
(33:40):
not heavy at all. That's oneof the problems. It's like super super
light and not well, you know, the handling noises is getting Yeah,
so I got this. So itcomes with where did I put it?
Shoot? There? It is comeswith this little stand here, and this
(34:02):
is picking up everything because it's condensed. I'm used to my my dynamic mics.
But it has this little twist offthing. It comes to this adapter
for mic stand. Sorry for thenoise, ah, but it it's you
know, it stores like this andthen you just flip it around and it
(34:22):
sits on the table. But I'vegot my USB cable. I did a
right angle. Well it's so ah, only because Marcus made his own cable.
Well I did make it a rightangle thing. I can't unplug it.
But you know, this is waytoo far away if this is sitting
on the desk down here, yeah, that's like way too far away.
(34:44):
So I made this little sounds likehere. It sounds like their laptop microphone
exactly exactly. So you know thestand it comes with is do that Why,
that's why I got to give Igotta give credit to Apage for Droptic
stand for this little microphone. Yeah, seriously, at least it made this
(35:07):
mic, this mic useful out thebox, you know, like it it's
at the right height, like right, I gotta lean into the desk just
because it's like, you got tobe in the right spot for the microphone,
but you could it doesn't matter whatmicrophone, right. You can't be
that far away from a microphone anywayand have it sound good, right,
especially a room that's not treated solike it is what it is. But
(35:30):
the Tula so like, so whatwhat why Tula versus another USB microphone?
Like what's the deal? What's sothe selling point of this besides the form
factor um and well, the firstselling point that's in the marketing. I'll
get to that first and then I'llgo to the pedigree after that. You
can record internally. It has eightgigabytes of storage inside. You can the
(35:52):
lapel mic to this and I wastold via email, so you could stick
this in your pocket and do likea video recording thing of lapel mic Um
the Firmer update that's coming, you'regoing to be able to record both the
internal condenser and the lapel mic onseparate tracks, which is cool to channel.
(36:13):
Yes, so that's kind of handy. But the main thing for me,
besides the form factor and the priceto two twenty nine dollars for this.
It's made by the company called Soyuz, which is a Russian company,
is Yes, Soyuz is a superhigh end studio condenser. Yes, like
(36:38):
twelve hundred dollars for their fet condenserand then thirty six hundred dollars for the
tube condenser. They look really cool. We'll have pictures of it on screen.
And Tula is actually the name ofthe town where their factory is outside
outside of Moscow, so it hasthat pedigree. I'm I wonder how much
(36:59):
this is like the pencil condensers thatSoyus makes, because that capsule, it's
it's it's only this big. It'snot a large diaphragm condenser, but it's
probably about the same size as whatyou're talking into. I'll tell you that
that is way cooler than any inmy add level of consuming marketing content.
I did not pick that up,and that makes it way cooler. For
(37:21):
that's the thing. And I said, it's not on the website anywhere that
they're part of soy Us, butI saw a Facebook ad that said brought
to you by the people from Soyus. I'm like, I got to check
this out because they make kick assmicrophones. You know, maybe that microphone
would be good on a boom armif you can put it right up on
your face, right and off thedesk. Here's the thing, though,
(37:42):
it does not come with a poppop like that like this though the only
thing popping over here. Okay,not war any kidding. But so that
is the other reason why I'm sittingthis back is I did a firmware update,
(38:04):
which you just drag it onto likethe little USB drive thing that shows
up, and it allowed me touse it as a listening device so I
can hear you from it, becausewhen you first plug it in, all
you can hear is yourself. Butthen I could face yeah, yeah,
and so. But then once Idid the firmware update, it wouldn't let
(38:27):
me hear myself. I could hearyou, but I couldn't hear myself.
And then I figured out, ohwait, if I hit record, then
I can help myself hear myself.But I don't need to hear record because
recording in riverside. But I amrecording this too, so that I can
do a comparison between you know thisand the riverside. It's a cool idea.
That's a cool idea that I mean, it's kind of like you know,
it's kind of like the way ofthe wireless code too. Yeah,
(38:51):
same thing where it can be itsown recorder and microphone, yeah and plug
in a and you know, fornot for a similar price point, it'd
be interesting to compare. I feellike that's the closest comparison is the Road
Wireless Go too, which is likeyou would never think they're close, but
for two ninety nine to two twentynine for two microphones, wireless and recorders,
(39:17):
well, and and versus that,it'd be interesting to compare the audio
quality, That's what I was gonnasay. I just I don't feel like
I would want to compare them becausethe Road Wireless Go or omnidirectional super tiny
electrete this is a larger like studiocondenser. It doesn't mean it doesn't it
doesn't sound half bad for being youknow, and how much for being a
(39:40):
usp mic two twenty nine? Yeah, interesting to compare. I wonder,
I wonder who sounds I can't reallytell yet, but who's this is?
You don't have a headphone? Jack? This is I've happened Jack on this?
Oh you do? This is twoto ninety nine, normally two forty
(40:01):
nine. Right now, I don'twant to type on the and this one
is two forty nine, right,yes, and yours Molly's two forty nine.
Interesting, So we're all using similarlypriced price yes microphones, but clearly
I sound the best. I personallylike you're sounding the best. But I'm
(40:25):
a huge fan of dynamic mics.So this one is three forty nine.
Whoa superhappy? Stuff is always becausethey got the high end converters and stuff
high. That is another thing Ican hear that the electronics inside are not
quite as high quality as the actualmicrophone itself because there's there's a little bit
(40:46):
of a time delay. Even thoughI'm plugged straight in, it's not zero
latency. It's going through some kindof processing chip, and I'm not I'm
not happy about that either. I'lltell you what for all those manufacturer shot
they just add some like uh umuh, just add some weight to your
microphone for no other reason than tomake it feel heavy, Because man,
(41:06):
does that? Does that make youfeel good when you pick it? Does?
Like the iPhone too, you know, the new one. More weight,
Yeah, definitely equates to more better, that's true. But the blue
Yettie, most of it is justlike alloy metal it's like it's just added
weight for no reason. Feels likethe jump that it is but burn but
(41:30):
this just guy barely lifted. It'sso heavy? Is it heavy? I
can feel the quality. The roadpod mic weighs like a trillion pounds.
Yeah. Instantly you're like, oh, yeah, this is good, dude.
Did you see what Shore has?Now? What the custom color microphone
so you can get They've been doingit with color wear for a minute.
(41:52):
Okay, with with other microphones.It's super cool. They had one on
display Sheepie Gas and it was prettylittle cool. I would totally get like
a hot pink just like the armright here, right, But it's cool.
I can customize that for you,Molly, some stray paint. I
(42:13):
could do that too. Yeah.It only costs me a thousand dollars to
ship it to you back. Thatis one of their bonuses. Never get
I never got the thing you sentme. Did you really never get it?
Never got it? These come incool colors too. There's like a
pink and a teal and a blackand then this cream they did They didn't
(42:37):
do that, Yeah, they diddo that. That's smart though. Yeah,
Well it's an interesting product. I'mcurious to hear how it sounds,
how you're how you feel once you'redone with the recording, because yeah,
I wish I wish it had alittle tweaks. I had a little exchange
with a service guy about it.Oh spicy. Yeah, but he did
(42:58):
reply like immediately, Lea, whichwas that was a huge bonus for me.
That's good. He's yeah, hesent me a firm we're update that
was supposed to fix the problem,and then it didn't fix it from update,
but he said, the bigger firm, we're updated, it's definitely going
to fix. Its coming out laterthis month, so they're working on it.
(43:19):
Well, guys, well Molly,we did it. We did it
went around, went around the worldand back. I'm sure it did.
Yeah, we sure did. Gearproduction process from the Trumps just truth bombs
left and right. That's right.Podcast Club at its finest, At its
finest and its finest. Catch usnext time for more truth bombs. That's
(43:44):
right, Pea Podcast Club out screech
Popular Podcasts
Dateline NBC
Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Follow now to get the latest episodes of Dateline NBC completely free, or subscribe to Dateline Premium for ad-free listening and exclusive bonus content: DatelinePremium.com
Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.
My Favorite Murder with Karen Kilgariff and Georgia Hardstark
My Favorite Murder is a true crime comedy podcast hosted by Karen Kilgariff and Georgia Hardstark. Each week, Karen and Georgia share compelling true crimes and hometown stories from friends and listeners. Since MFM launched in January of 2016, Karen and Georgia have shared their lifelong interest in true crime and have covered stories of infamous serial killers like the Night Stalker, mysterious cold cases, captivating cults, incredible survivor stories and important events from history like the Tulsa race massacre of 1921. My Favorite Murder is part of the Exactly Right podcast network that provides a platform for bold, creative voices to bring to life provocative, entertaining and relatable stories for audiences everywhere. The Exactly Right roster of podcasts covers a variety of topics including historic true crime, comedic interviews and news, science, pop culture and more. Podcasts on the network include Buried Bones with Kate Winkler Dawson and Paul Holes, That's Messed Up: An SVU Podcast, This Podcast Will Kill You, Bananas and more.