March 22, 2024 • 17 mins
Today we are going to be hearing from Rick Gregson as he shares about a time as a single parent and needing to produce and build his book of business. This is all about getting clear on your WHY.
...
Are you a commercial insurance producer struggling to stand out from the competition? Do you find it challenging to grow your book of business and create a fulfilling career?
Then welcome to The Preeminent Producer Podcast! Each week, we'll be tackling important topics, sharing proven strategies and insights from successful producers that are in the trenches and have traveled the journey to becoming a Preeminent Producer.
You'll discover what it really takes to become Preeminent & build your book of business, in a way that isn’t being taught anywhere else. Our hosts are experts in the field and have built thriving businesses by becoming the most trusted adviser to their clients. Welcome to your journey to becoming a Preeminent Producer.
Let’s dive in!
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Transcript
Episode Transcript
Available transcripts are automatically generated. Complete accuracy is not guaranteed.
Speaker 1 (00:00):
What's going on, guys ?
Welcome to another episode ofthe preeminent producer podcast.
What do you do when life throwsyou a curveball and a crisis
strikes, but yet you still haveto produce?
Today, we're going to be divinginto Rick Gregson's story.
A couple of podcasts ago, hementioned something that really
kind of just perked my ears up,and we need to talk about this
(00:22):
more.
He mentioned that he, in hisearly days, was a single parent
and yet had to continue toproduce, not out of just desire
to be successful now, but forthe sake of his kids he had.
It was not an option.
He had to be successful.
So today we're going to bediving into his story about
being a single dad, producingwhile raising kids, and figuring
(00:45):
it all out as he went.
And even if you're not a singleparent, I think there's some
valuable takeaways in some ofthe lessons that Rick learned.
So here we go.
Are you a commercial insuranceproducer?
Speaker 2 (00:55):
struggling to stand out from the competition.
Do you find it challenging togrow your book of business and
create a fulfilling career?
If so, then welcome to thepreeminent producer podcast.
Each week, we'll be tacklingimportant topics, sharing proven
strategies and insights fromsuccessful producers that are in
the trenches and have traveledthe journey to becoming a
preeminent producer.
You'll discover what it reallytakes to become preeminent and
(01:19):
build your book of business in away that isn't being taught
anywhere else.
Our hosts are experts in thefield and have built thriving
businesses by becoming the mosttrusted advisor to their clients
.
Welcome to your journey tobecoming a preeminent producer.
Let's dive in.
Speaker 3 (01:39):
So this is kind of a story that came out of, I think,
a podcast that we were doingabout motivation, and motivation
to be a producer is absolutelypositive.
It has a tibly critical.
You know that.
You know, the more motivatedyou are, the better you sell,
the better you operate, the more, the more energy you put into
(02:03):
what you're doing.
And I made a comment, I think,after we had recorded that
podcast, about why I was somotivated as a young guy, and
Paul thought, wow, that would bereally good.
We'll see.
I don't know how good it'sgoing to be, because it's my
story and it's a story thathappened a long time ago, but it
does speak to motivation.
(02:25):
So I was 36 years old and hadstarted my own insurance agency
and then, low and behold, all ofa sudden got a divorce and I
found myself not only divorcedbut with two kids, a single dad.
They were fortunately a littlebit older, they were 11 and 15.
So they could dress themselves,they could eat, they could
cause 11 and 15 year oldproblems and they're a great guy
(02:48):
.
So we got thrown out of thehouse and moving into what we
call the Mondo condo, which wasa crappy little condo that they
cobbled together and the boyshave since grown up, all
graduate from college, havetheir careers and doing really,
really well, and, as a result ofprobably me raising, these guys
moved away to seek their fameand fortune and then recently
(03:10):
moved back to Tucson, arizona,where I am, and live with it.
They bought a couple of housesand they live within a two mile
radius.
So great, happy ending.
But what it speaks to really ismotivation.
I found myself in a situationwhere I had just started an
(03:30):
agency, maybe three or fouryears before that, and you talk
about motivated.
I was now motivated because Iwasn't to the point that I was
making much money yet I investedmoney in the agency.
I was kind of scraping by andall of a sudden, with two mouths
to feed, and one of them wasnow there's six, seven and six
floors, so you can imaginefeeding these guys with shovels.
(03:52):
All of a sudden, several thingshappened.
Number one you become verymotivated because, literally,
finances are you have theresponsibility to feed these
kids and raise these kids.
Number one.
Number two you become veryorganized.
If this is going to work, ifthis is going to, if I'm going
to do what I'm supposed to dohere organization, time
(04:13):
management as best I couldbecame a really critical thing.
I mean, I would come home justas a funny thing.
I would come Sunday nights, Iwould do laundry and we would
fold it on Monday, becausethat's one Monday that I'd put
balls on.
And then I would go shoppingand I would post the menu for
(04:35):
the week on the refrigeratordoor because I didn't want to
come home and figure out what Iwas making for dinner.
And it was fish sticks and itwas pot pies, and it was so bad
that one of my kids actuallywent to culinary school and
still learn how to cook.
And then I'd learn how to cookand all was well.
People would say to me, why areyou doing such an amazing thing?
And I said, no, I'm not doingan amazing thing, I'm doing what
(04:56):
I'm supposed to do.
I'm a dad.
I'm supposed to raise mychildren.
A lot of moms do it more momsthan dad.
Sometimes you do it because ofdivorce, sometimes you're thrust
into it because the death of aspouse or really tremendous,
horrible things that can happenin life.
But I was fortunate that wasn'tthe case.
But it speaks to.
You need something to motivateyou.
(05:17):
You need something that movesyou forward and it's not
something that you're runningtowards, it's something that's
drawing you towards that item,and that's when motivation
really works.
In other words, I'm not takingsteps to get there.
It is sucking me towards what Iabsolutely positively have to do
to survive as a dad of a familyand, by the way, dads and moms,
(05:39):
it's the same for you whetheryou're single or not, whether
you're married, where you're awoman who's raising your
children, guy, or you're acouple who are trying to raise
children in this economy and youneed more money and you need
more free time and you need towork hard.
So it just speaks to reallymotivation.
Whatever, you have to find thatmotivation that really draws
(06:00):
you in and makes you get up inthe morning and say I gotta do
this.
It's better if you wanna do ittoo, I mean if you enjoy what
you're doing.
I love the insurance business,always have, so I've been very
fortunate in that aspect.
But finding something, whateverit is, that moves you towards
that goal, that draws you, thatcommands you to come to that
(06:21):
goal, really is the mostimportant thing that you can do
Get organized, know what you'redoing, respect your career and
then move forward and go for it.
Speaker 1 (06:32):
Wow, I know it can be an uncomfortable thing telling
your story and I appreciate youtaking a time to do that.
You know, when you're sayingthe motivation it kind of got me
thinking about something peoplesay now is finding your why.
Like, what is your why?
And that's really what you did.
You know it got thrown at youand you had to figure it out,
(06:54):
can you?
I'm going back to a previouscoaching call that we had with
some of our preeminent producers.
One, I think, was expecting ababy this week.
Another one was, I think hesaid he had two kids and they
were talking about theadjustments right Of trying to
figure out how to produce, stayproductive, shifting hours
(07:14):
around, waking up earlier.
I mean, they went to all thesethings.
You, I would only imagine andI'm not asking for great tea
deal, but based on dealing withthe emotional stress of what you
went through and then findingyourself as a single parent, now
you've got to figure out how todo the household stuff and the
(07:35):
producer insurance stuff.
How did you juggle all that andno one does it perfectly, I
know, but how did you juggle allthat in those beginning days?
Speaker 3 (07:46):
It was a lot of trial and error.
It was let's try this and seeif it works, let's try that and
see if it works.
It was being aware of makingchanges and trying to find what
really, really works, and whatworks for me may not work for
somebody else.
I was living a fairly simplelife at the time.
(08:08):
Also, the agency wasn't thatbig.
We were in the building modeand I just come out of a
national insurance agency, so Ihad a decent education.
But you're right, it was the oh, now I've got to do laundry.
Oh, now I've got to cook food.
Oh, now I've got to get theseguys to school.
Oh, now there's swim team, nowthere's all those kind of things
(08:28):
that these guys were doing.
So it really, in a way, paul, itwas a blur.
I mean, I'd like to say that Ihad goals and spreadsheets and
all those kind of things.
I was a ping pong ball.
I was just running around, Iwas, and it took a couple of
years of running around toreally accidentally become
(08:52):
structured, accidentally, tofigure out.
Oh, my God, I've been doingsome things right and some
things wrong.
And it was more trial and error.
I was very fortunate that I hadtwo really great kids and that
made a huge difference.
The second one was a lot moretrying than the first, but he
(09:12):
turned out great.
But it was trial and error andjust putting your head down and
just doing what you had to doevery single day and enjoying it
.
By the way, I loved it.
It was the best thing I everdid in my life.
Speaker 4 (09:26):
Yeah, it's great.
I just wanted to jump in hereand I know this is your story,
but as another producer thatstarted from the bottom of the
business and really had no salesexperience when I came into
this.
I think sometimes adversity andstruggle and survival honestly
just getting into survival andgetting through that While
(09:48):
sometimes it may seem likeyou're banging your, hitting
your head up against the wall,if you come out the other end
and through struggle you canhave great success.
And I think, if you, I know,when I look back on when I
started, the times that I hadsuccess, I was pushing myself
because of something that droveme, and I know we're talking
(10:09):
about you but money is a hugedriver for me.
Failure is a huge avoidingfailure is a huge driver.
My children, my family, all ofthat.
And I just think for producersthat are starting, when you find
yourself in an adversesituation and you get through it
or you write an account and youhave a win, celebrate that win
(10:32):
and try to kind of repeat thosethings that you have success at.
And I think that's I think,rick, you've done that getting
everything to a point whereeverything's structured takes a
lot of time and that can be veryoverwhelming, I think, for a
new producer, especially onethat's just had a child, or like
(10:53):
I had a child who didn't sleepat night.
So I mean, I went through fiveyears of my life coming to work
just trying to stay awake andpush through.
But you do what you got to do.
Speaker 3 (11:05):
Yeah, you do.
You know, I think that theuncomfortable thing about
telling my story is it's not abig deal.
It was at the time and I thinkthere are going to be people
sitting out there going.
My challenge is bigger thanthat, and it probably is.
My challenge is easier thanthat.
My challenge is I'm in a badmarriage and I can't get out, or
(11:29):
I don't want to get out becauseof the kids, and so I don't
want you to think that my storyI think my story is it's just a
story.
It's a story about a normal guyaverage guy, believe me that
went through adversity and cameout the other side.
(11:49):
But it's not about me.
It's about finding thatmotivation.
It is finding about what worksfor you.
It is about celebrating thethings that do work.
It is about money.
I am money motivated and I amcompetitive.
I love to win.
I really don't care what we'replaying, I want to win.
I'm not gonna push you down.
Those days are behind me and Iwas a jock in college, got all
(12:13):
of that out of me, but I stilllove to win and I'm still very
money motivated.
You can do great things withmoney.
You can spend it selfishly, youcan give it away to your
favorite church or yournonprofit friends.
There are a lot of things thatyou can do.
Money is not bad.
You can do bad things with it,but money in itself is a
wonderful thing.
Speaker 4 (12:33):
And you can always make it, especially I find
myself, when you're goingthrough a tough time.
Work wise, let's say work wise,okay, and you push through it
and you get a win In ourbusiness.
It's amazing because peoplealways need insurance.
So you can absolutely, and it'snot going away.
I don't care about AI and allthat other stuff.
(12:55):
People need insurance, theyneed knowledgeable insurance
professionals, so you can alwaysmake money.
And it comes down to what yousaid, rick the motivation.
What's your motivation?
Find it.
What's your why?
Speaker 3 (13:10):
as Paul says, you know, yeah, yeah, it's a great
industry.
You're right.
You know we can choose ourclients.
Life's too short to do businesswith bad people.
You can give yourself a raiseby working harder and smarter.
We have renewable revenuesources, we get paid on renewals
and you earn the right to setyour own schedule.
(13:32):
Earn the right.
That doesn't happen in yourfirst few years, that's after
you become a veteran.
Those four things are somethingthat our realtor buddies don't
have.
They don't get renewablerevenue.
Now, you know, next time I buya house in three years, okay,
our attorney buddies don't dothat necessarily.
We are, and our doctor buddiesdon't even do that necessarily.
We are in a business that, ifyou are money, motivated,
(13:57):
organized, professional and wantto become preeminent wow, what
a great career.
Speaker 1 (14:03):
Yeah, really is.
Well, I think it's a testimonyto how you parented for your
kids to move away and all moveback.
I think in a differentconversation you said what
they're like a block or two awayfrom you now.
So I mean that's it.
Speaker 3 (14:15):
Everybody's within a two mile radius in a city of a
million people.
So that's, and they moved outof a city of five million people
that come back.
So, yeah, I hope they don't seethis video because they're
gonna go really.
Dad, you really weren't thatspecial at all.
What the hell's the matter withyou?
Speaker 4 (14:30):
Put on Facebook.
Paul Put on Facebook, I knowyeah, we're posting this
everywhere now.
Speaker 1 (14:35):
So, Rick, to wrap up, what would you say to somebody
who maybe is facing a hard time?
They're maybe feelingdiscouragement, Maybe they have
not figured out their why.
What would you say to someonelike that?
Speaker 3 (14:49):
Yeah, that's a really good question, paul.
Finding your why is really thesolution to this, I think.
Why do you come to work everyday?
Why are you in the insurancebusiness?
Understand what the insurancebusiness is, understand what it
does, understand its value,because you do a tremendous,
(15:10):
tremendous service.
We are the oil of industry.
If somebody has $20 million, asI've said in the past, well, if
you get 20 million bucks, you'renot watching this video.
But if one of your clients hasgot 20 million bucks, they're
not going to risk it to put itto work out in the community,
buying real estate anddeveloping without our product.
They're not going to risk thatstuff.
Think of all the things thatworkers' compensation has done
(15:32):
in the industry for safety andlost control and helping
people's lives.
This is a great career.
So finding your why can behelping your community,
certainly money-motivated.
You've got to find that thingthat makes you get out of bed
and sprint to work in themorning, and it's going to be
different for you, christian,paul, me, it's different for
everybody, but that's thebiggest thing is to find that
(15:55):
thing that sucks you towards it,so you don't even have an
option to run towards it.
It's pulling you towards that.
Speaker 1 (16:04):
All right, guys, I hope you got some good takeaways
from that.
Again, if even if you're not asingle parent, I think there's
valuable, valuable tips there.
Do you currently know what yourwhy is?
If you don't, it is well worthtaking the time to really
defining that, getting clear onthat and then being able to move
forward with great purposeclear on your why continuing to
(16:28):
produce for the sake of your why.
So if you're not familiar withthat, definitely take the time
to do that.
If you'd like help doing that,I encourage you to check out the
preeminent producer coachingprogram, where we help producers
become preeminent, build theirbook of business despite what's
going on in their life.
So check us out atthepreeminentproducercom.
(16:50):
And until next time, guys,we'll see in the next episode of
the preeminent producer podcast.
Speaker 2 (16:57):
Thanks so much for joining us on this episode of
the preeminent producer podcast.
If you're enjoying the show,please feel free to subscribe,
rate and leave a review whereveryou listen to your podcasts.
That helps others find the showand we greatly appreciate it.
Once again, thanks for joiningus and we'll catch you in the
next episode of the preeminentproducer podcast.
What's going on, guys ?
Welcome to another episode ofthe preeminent producer podcast.
What do you do when life throwsyou a curveball and a crisis
strikes, but yet you still haveto produce?
Today, we're going to be divinginto Rick Gregson's story.
A couple of podcasts ago, hementioned something that really
kind of just perked my ears up,and we need to talk about this
(00:22):
more.
He mentioned that he, in hisearly days, was a single parent
and yet had to continue toproduce, not out of just desire
to be successful now, but forthe sake of his kids he had.
It was not an option.
He had to be successful.
So today we're going to bediving into his story about
being a single dad, producingwhile raising kids, and figuring
(00:45):
it all out as he went.
And even if you're not a singleparent, I think there's some
valuable takeaways in some ofthe lessons that Rick learned.
So here we go.
Are you a commercial insuranceproducer?
Speaker 2 (00:55):
struggling to stand out from the competition.
Do you find it challenging togrow your book of business and
create a fulfilling career?
If so, then welcome to thepreeminent producer podcast.
Each week, we'll be tacklingimportant topics, sharing proven
strategies and insights fromsuccessful producers that are in
the trenches and have traveledthe journey to becoming a
preeminent producer.
You'll discover what it reallytakes to become preeminent and
(01:19):
build your book of business in away that isn't being taught
anywhere else.
Our hosts are experts in thefield and have built thriving
businesses by becoming the mosttrusted advisor to their clients
.
Welcome to your journey tobecoming a preeminent producer.
Let's dive in.
Speaker 3 (01:39):
So this is kind of a story that came out of, I think,
a podcast that we were doingabout motivation, and motivation
to be a producer is absolutelypositive.
It has a tibly critical.
You know that.
You know, the more motivatedyou are, the better you sell,
the better you operate, the more, the more energy you put into
(02:03):
what you're doing.
And I made a comment, I think,after we had recorded that
podcast, about why I was somotivated as a young guy, and
Paul thought, wow, that would bereally good.
We'll see.
I don't know how good it'sgoing to be, because it's my
story and it's a story thathappened a long time ago, but it
does speak to motivation.
(02:25):
So I was 36 years old and hadstarted my own insurance agency
and then, low and behold, all ofa sudden got a divorce and I
found myself not only divorcedbut with two kids, a single dad.
They were fortunately a littlebit older, they were 11 and 15.
So they could dress themselves,they could eat, they could
cause 11 and 15 year oldproblems and they're a great guy
(02:48):
.
So we got thrown out of thehouse and moving into what we
call the Mondo condo, which wasa crappy little condo that they
cobbled together and the boyshave since grown up, all
graduate from college, havetheir careers and doing really,
really well, and, as a result ofprobably me raising, these guys
moved away to seek their fameand fortune and then recently
(03:10):
moved back to Tucson, arizona,where I am, and live with it.
They bought a couple of housesand they live within a two mile
radius.
So great, happy ending.
But what it speaks to really ismotivation.
I found myself in a situationwhere I had just started an
(03:30):
agency, maybe three or fouryears before that, and you talk
about motivated.
I was now motivated because Iwasn't to the point that I was
making much money yet I investedmoney in the agency.
I was kind of scraping by andall of a sudden, with two mouths
to feed, and one of them wasnow there's six, seven and six
floors, so you can imaginefeeding these guys with shovels.
(03:52):
All of a sudden, several thingshappened.
Number one you become verymotivated because, literally,
finances are you have theresponsibility to feed these
kids and raise these kids.
Number one.
Number two you become veryorganized.
If this is going to work, ifthis is going to, if I'm going
to do what I'm supposed to dohere organization, time
(04:13):
management as best I couldbecame a really critical thing.
I mean, I would come home justas a funny thing.
I would come Sunday nights, Iwould do laundry and we would
fold it on Monday, becausethat's one Monday that I'd put
balls on.
And then I would go shoppingand I would post the menu for
(04:35):
the week on the refrigeratordoor because I didn't want to
come home and figure out what Iwas making for dinner.
And it was fish sticks and itwas pot pies, and it was so bad
that one of my kids actuallywent to culinary school and
still learn how to cook.
And then I'd learn how to cookand all was well.
People would say to me, why areyou doing such an amazing thing?
And I said, no, I'm not doingan amazing thing, I'm doing what
(04:56):
I'm supposed to do.
I'm a dad.
I'm supposed to raise mychildren.
A lot of moms do it more momsthan dad.
Sometimes you do it because ofdivorce, sometimes you're thrust
into it because the death of aspouse or really tremendous,
horrible things that can happenin life.
But I was fortunate that wasn'tthe case.
But it speaks to.
You need something to motivateyou.
(05:17):
You need something that movesyou forward and it's not
something that you're runningtowards, it's something that's
drawing you towards that item,and that's when motivation
really works.
In other words, I'm not takingsteps to get there.
It is sucking me towards what Iabsolutely positively have to do
to survive as a dad of a familyand, by the way, dads and moms,
(05:39):
it's the same for you whetheryou're single or not, whether
you're married, where you're awoman who's raising your
children, guy, or you're acouple who are trying to raise
children in this economy and youneed more money and you need
more free time and you need towork hard.
So it just speaks to reallymotivation.
Whatever, you have to find thatmotivation that really draws
(06:00):
you in and makes you get up inthe morning and say I gotta do
this.
It's better if you wanna do ittoo, I mean if you enjoy what
you're doing.
I love the insurance business,always have, so I've been very
fortunate in that aspect.
But finding something, whateverit is, that moves you towards
that goal, that draws you, thatcommands you to come to that
(06:21):
goal, really is the mostimportant thing that you can do
Get organized, know what you'redoing, respect your career and
then move forward and go for it.
Speaker 1 (06:32):
Wow, I know it can be an uncomfortable thing telling
your story and I appreciate youtaking a time to do that.
You know, when you're sayingthe motivation it kind of got me
thinking about something peoplesay now is finding your why.
Like, what is your why?
And that's really what you did.
You know it got thrown at youand you had to figure it out,
(06:54):
can you?
I'm going back to a previouscoaching call that we had with
some of our preeminent producers.
One, I think, was expecting ababy this week.
Another one was, I think hesaid he had two kids and they
were talking about theadjustments right Of trying to
figure out how to produce, stayproductive, shifting hours
(07:14):
around, waking up earlier.
I mean, they went to all thesethings.
You, I would only imagine andI'm not asking for great tea
deal, but based on dealing withthe emotional stress of what you
went through and then findingyourself as a single parent, now
you've got to figure out how todo the household stuff and the
(07:35):
producer insurance stuff.
How did you juggle all that andno one does it perfectly, I
know, but how did you juggle allthat in those beginning days?
Speaker 3 (07:46):
It was a lot of trial and error.
It was let's try this and seeif it works, let's try that and
see if it works.
It was being aware of makingchanges and trying to find what
really, really works, and whatworks for me may not work for
somebody else.
I was living a fairly simplelife at the time.
(08:08):
Also, the agency wasn't thatbig.
We were in the building modeand I just come out of a
national insurance agency, so Ihad a decent education.
But you're right, it was the oh, now I've got to do laundry.
Oh, now I've got to cook food.
Oh, now I've got to get theseguys to school.
Oh, now there's swim team, nowthere's all those kind of things
(08:28):
that these guys were doing.
So it really, in a way, paul, itwas a blur.
I mean, I'd like to say that Ihad goals and spreadsheets and
all those kind of things.
I was a ping pong ball.
I was just running around, Iwas, and it took a couple of
years of running around toreally accidentally become
(08:52):
structured, accidentally, tofigure out.
Oh, my God, I've been doingsome things right and some
things wrong.
And it was more trial and error.
I was very fortunate that I hadtwo really great kids and that
made a huge difference.
The second one was a lot moretrying than the first, but he
(09:12):
turned out great.
But it was trial and error andjust putting your head down and
just doing what you had to doevery single day and enjoying it
.
By the way, I loved it.
It was the best thing I everdid in my life.
Speaker 4 (09:26):
Yeah, it's great.
I just wanted to jump in hereand I know this is your story,
but as another producer thatstarted from the bottom of the
business and really had no salesexperience when I came into
this.
I think sometimes adversity andstruggle and survival honestly
just getting into survival andgetting through that While
(09:48):
sometimes it may seem likeyou're banging your, hitting
your head up against the wall,if you come out the other end
and through struggle you canhave great success.
And I think, if you, I know,when I look back on when I
started, the times that I hadsuccess, I was pushing myself
because of something that droveme, and I know we're talking
(10:09):
about you but money is a hugedriver for me.
Failure is a huge avoidingfailure is a huge driver.
My children, my family, all ofthat.
And I just think for producersthat are starting, when you find
yourself in an adversesituation and you get through it
or you write an account and youhave a win, celebrate that win
(10:32):
and try to kind of repeat thosethings that you have success at.
And I think that's I think,rick, you've done that getting
everything to a point whereeverything's structured takes a
lot of time and that can be veryoverwhelming, I think, for a
new producer, especially onethat's just had a child, or like
(10:53):
I had a child who didn't sleepat night.
So I mean, I went through fiveyears of my life coming to work
just trying to stay awake andpush through.
But you do what you got to do.
Speaker 3 (11:05):
Yeah, you do.
You know, I think that theuncomfortable thing about
telling my story is it's not abig deal.
It was at the time and I thinkthere are going to be people
sitting out there going.
My challenge is bigger thanthat, and it probably is.
My challenge is easier thanthat.
My challenge is I'm in a badmarriage and I can't get out, or
(11:29):
I don't want to get out becauseof the kids, and so I don't
want you to think that my storyI think my story is it's just a
story.
It's a story about a normal guyaverage guy, believe me that
went through adversity and cameout the other side.
(11:49):
But it's not about me.
It's about finding thatmotivation.
It is finding about what worksfor you.
It is about celebrating thethings that do work.
It is about money.
I am money motivated and I amcompetitive.
I love to win.
I really don't care what we'replaying, I want to win.
I'm not gonna push you down.
Those days are behind me and Iwas a jock in college, got all
(12:13):
of that out of me, but I stilllove to win and I'm still very
money motivated.
You can do great things withmoney.
You can spend it selfishly, youcan give it away to your
favorite church or yournonprofit friends.
There are a lot of things thatyou can do.
Money is not bad.
You can do bad things with it,but money in itself is a
wonderful thing.
Speaker 4 (12:33):
And you can always make it, especially I find
myself, when you're goingthrough a tough time.
Work wise, let's say work wise,okay, and you push through it
and you get a win In ourbusiness.
It's amazing because peoplealways need insurance.
So you can absolutely, and it'snot going away.
I don't care about AI and allthat other stuff.
(12:55):
People need insurance, theyneed knowledgeable insurance
professionals, so you can alwaysmake money.
And it comes down to what yousaid, rick the motivation.
What's your motivation?
Find it.
What's your why?
Speaker 3 (13:10):
as Paul says, you know, yeah, yeah, it's a great
industry.
You're right.
You know we can choose ourclients.
Life's too short to do businesswith bad people.
You can give yourself a raiseby working harder and smarter.
We have renewable revenuesources, we get paid on renewals
and you earn the right to setyour own schedule.
(13:32):
Earn the right.
That doesn't happen in yourfirst few years, that's after
you become a veteran.
Those four things are somethingthat our realtor buddies don't
have.
They don't get renewablerevenue.
Now, you know, next time I buya house in three years, okay,
our attorney buddies don't dothat necessarily.
We are, and our doctor buddiesdon't even do that necessarily.
We are in a business that, ifyou are money, motivated,
(13:57):
organized, professional and wantto become preeminent wow, what
a great career.
Speaker 1 (14:03):
Yeah, really is.
Well, I think it's a testimonyto how you parented for your
kids to move away and all moveback.
I think in a differentconversation you said what
they're like a block or two awayfrom you now.
So I mean that's it.
Speaker 3 (14:15):
Everybody's within a two mile radius in a city of a
million people.
So that's, and they moved outof a city of five million people
that come back.
So, yeah, I hope they don't seethis video because they're
gonna go really.
Dad, you really weren't thatspecial at all.
What the hell's the matter withyou?
Speaker 4 (14:30):
Put on Facebook.
Paul Put on Facebook, I knowyeah, we're posting this
everywhere now.
Speaker 1 (14:35):
So, Rick, to wrap up, what would you say to somebody
who maybe is facing a hard time?
They're maybe feelingdiscouragement, Maybe they have
not figured out their why.
What would you say to someonelike that?
Speaker 3 (14:49):
Yeah, that's a really good question, paul.
Finding your why is really thesolution to this, I think.
Why do you come to work everyday?
Why are you in the insurancebusiness?
Understand what the insurancebusiness is, understand what it
does, understand its value,because you do a tremendous,
(15:10):
tremendous service.
We are the oil of industry.
If somebody has $20 million, asI've said in the past, well, if
you get 20 million bucks, you'renot watching this video.
But if one of your clients hasgot 20 million bucks, they're
not going to risk it to put itto work out in the community,
buying real estate anddeveloping without our product.
They're not going to risk thatstuff.
Think of all the things thatworkers' compensation has done
(15:32):
in the industry for safety andlost control and helping
people's lives.
This is a great career.
So finding your why can behelping your community,
certainly money-motivated.
You've got to find that thingthat makes you get out of bed
and sprint to work in themorning, and it's going to be
different for you, christian,paul, me, it's different for
everybody, but that's thebiggest thing is to find that
(15:55):
thing that sucks you towards it,so you don't even have an
option to run towards it.
It's pulling you towards that.
Speaker 1 (16:04):
All right, guys, I hope you got some good takeaways
from that.
Again, if even if you're not asingle parent, I think there's
valuable, valuable tips there.
Do you currently know what yourwhy is?
If you don't, it is well worthtaking the time to really
defining that, getting clear onthat and then being able to move
forward with great purposeclear on your why continuing to
(16:28):
produce for the sake of your why.
So if you're not familiar withthat, definitely take the time
to do that.
If you'd like help doing that,I encourage you to check out the
preeminent producer coachingprogram, where we help producers
become preeminent, build theirbook of business despite what's
going on in their life.
So check us out atthepreeminentproducercom.
(16:50):
And until next time, guys,we'll see in the next episode of
the preeminent producer podcast.
Speaker 2 (16:57):
Thanks so much for joining us on this episode of
the preeminent producer podcast.
If you're enjoying the show,please feel free to subscribe,
rate and leave a review whereveryou listen to your podcasts.
That helps others find the showand we greatly appreciate it.
Once again, thanks for joiningus and we'll catch you in the
next episode of the preeminentproducer podcast.
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