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June 2, 2025 67 mins

What does it take to have your name added to a legacy morning show after 20 years in radio?

In this episode, I sit down with Eric Rowe—Executive Producer and cast member of Houston's top-rated Roula & Ryan Show with Eric. We go behind the curtain of what really keeps a radio show alive, relevant, and top of mind in the age of TikTok, YouTube, and AI.

Eric opens up about his unlikely journey from growing up on a farm in Illinois to becoming one of the few executive producers in history to have his name added to a major market morning show. We talk about producing chaos, team dynamics, the power of vulnerability in broadcasting, and why great radio is anything but easy.

This episode is a masterclass in longevity, branding, and staying human in a tech-driven media world.

Topics we cover:

-Why Eric's name was added to the show after 20+ years

-How producers are often the unseen engine of radio

-Behind-the-scenes planning of show bits and segments

-The truth about radio layoffs and why you need a backup plan

-Why community, live calls, and listener connection still matter-

If you’re a creator, radio fan, podcaster, or media nerd—this one's for you.

FOR MORE ABOUT ERIC:The Roula & Ryan Show With EricEric’s Instagram


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