Keith Stein, CEO of the Toronto Maple Leafs Baseball team, is making waves in sports by spearheading the return of professional women’s baseball — the first league of its kind in North America since the 1950s. The Women’s Pro Baseball League (WPBL) is set to debut in 2025, with six teams playing in intimate ballparks and plans for a national broadcast deal.Keith’s journey into baseball was inspired by his collaboration with Justine Siegal, a trailblazer in the sport and the first woman to pitch to an MLB team and coach a professional men's team. Together, they’re driving a movement to create a long-overdue platform for women in baseball.The WPBL has already attracted over 800 of the world’s best players, drawing media coverage from CBS, The New York Times, and even Saturday Night Live — a testament to the league’s cultural impact and momentum.
Chapters: 1:13 - The Vision Behind the League
3:50 - Understanding the Game Structure
7:09 - Business Insights and Experiences
10:53 - Ownership Models and Strategies
16:12 - Real Estate and Infrastructure Needs
18:29 - Leveraging Celebrity Influence
22:12 - Compensation and Player Opportunities
24:49 - Personal Growth and Learning
Keith Stein:
Website: https://www.womensprobaseballleague.com/Instagram: https://www.instagram.com/womensprobaseballleague/
Scott Garber
Website: https://profluence.com
LinkedIn: https://www.linkedin.com/in/sgarber40/
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