A Simple Guide to Choosing eXp Luxury for Your Fernie Home | Why CMA Reports Matter

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Thinking about selling your Fernie home or curious what your property is really worth?
 In this episode of The Property Mindset Podcast, Phil Gadd explains how the eXp Luxury platform gives your Fernie property global exposure — and why starting with a Comparative Market Analysis (CMA) is the smartest move before listing or buying.

Learn how eXp Luxury elevates your marketing with 90,000+ agents worldwide, elite media placement in outlets like The Wall Street Journal and Mansion Global, and cinematic digital storytelling that puts your home on the world stage.

Whether you’re buying or selling, Phil breaks down how a data-backed CMA reveals your property’s true market value — the foundation for every successful move in Fernie real estate.

👉 Schedule a consultation with Phil today

🔔 Don’t forget to subscribe for more real estate insights and Fernie lifestyle tips!

Show Sponsor: First Tracks Real Estate Group - eXp Luxury

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Episode Transcript

Phil (00:00):
Thinking about buying or selling real estate in Fernie,
let me show you why choosing eXpLuxury could be the smartest
move you make this year.
Welcome to the Property MindsetPodcast, where we explore
everything real estate, frommarket trends to practical
strategies for success.
Whether you're a buyer orseller, or an inspiring

(00:21):
investor, a seasonedprofessional, or simply someone
who loves real estate, thispodcast is for you.
I'm Phil Gad with First TracksReal Estate Group with eXp
Luxury right here in Fernie, BC.
Today I'm diving into how eXpLuxury platform helps you market
position and ultimately buy orsell your Fernie home on a

(00:44):
global stage.
And why understanding yourproperty's true market value is
the first and most importantstep before you even think about
buying or selling.
So let's get into it.
So a short break from our showsponsor exp Luxury at first
TrackX Real Estate Group.
Imagine a real estate experiencewhere your luxury property isn't

(01:07):
just seen but showcased bothlocally and globally.
Exp luxury is about more thantransactions.
It's about transforming how highend properties reach the market
with a blend of unparalleledglobal exposure, cutting edge
marketing strategies, and anelite network of professionals.
E exp Luxury ensures yourproperty stands out in the

(01:29):
luxury market.
Phil Gad and the First Tracksreal estate group leverages
platform to elevate yourlistings, ensuring it reaches
its full potential.
Welcome to the new standard inLuxury real estate.
Why ferney is more than just amountain town?
When people think ferny, theypicture ski runs single track

(01:50):
trails and the Elk River.
But living here isn't just aboutthe recreation.
It's about a way of life.
We see buyers from across Canadaand abroad make bold lifestyle
moves, choosing connection,nature, and freedom over
congestion and commutes.
The 2026 Travel trends reportcalls it the No More Someday

(02:12):
Effect.
People are acting now on theirdreams.
Add to the attention of alpinedestinations, thanks to the up
and coming 2026 Winter Olympicsin Italy, and Ferny is fast
becoming an internationalmovement towards quality of life
investing.
So whether you are already hereor planning to Ferny represents

(02:32):
more than property.
It represents possibility.
Why A CMA matters both forbuyers and sellers?
Before we talk staging pricingor marketing, we need one thing,
A CMA or comparative marketanalysis.
For sellers, A CMA is thefoundation of a smart listing

(02:55):
strategy.
it shows what homes like yourshave sold for what's currently
on the market and how yourproperty stacks up.
It reveals your true marketvalue, not just what you hope to
get or what your neighbor listedfor.
The knowledge helps you pricestrategically, not too high.

(03:15):
Where your listing stalls arenot too low, where you leave
money on the table, but here'sthe thing, it's just as valuable
for buyers.
A CMA helps buyers understandwhether a property is priced
fairly.
And where the negotiation roomreally is, it just gives them
confidence.
At first, Trax Real EstateGroup.

(03:36):
When we prepare A CMA, we don'tjust crunch the numbers.
We add real context.
We factor in local demand ofmarket trends and what features
are commanding premiums rightnow from energy efficient
upgrades to proximity to trailsand rental potential.
So whether you're buying orselling, starting with a CMA.

(03:58):
Starting from a position ofknowledge, and that's the
foundation of every successfulmove here in Ferny real estate.
so let's look at how exp luxuryreally elevates your ferny home
from a perspective of a sellerso once you know the true market
value, the next step is makingsure the world sees it.

(04:19):
That's where exp luxury shineshere's how we turn your NY Home.
Into a globally recognizedlisting, we have a global
network.
90,000 agents across 24countries means instant exposure
to buyers well beyond BCprestigious placement.
We advertise through elitepublications, the Wall Street

(04:42):
Journal, Manchin Global, the RobReport, reaching affluent
readers who value lifestyle asmuch as location, digital
storytelling, cinematicvideography, dedicated property
sites and precision socialcampaigns.
Ensure your home's firstimpressions is just
unforgettable.
International reach listings aretranslated in multiple languages

(05:06):
and syndicated to 75 pluscountries breaking down barriers
so your ferny home can speak tobuyers everywhere.
Combine that reach with ourlocal expertise, and you have a
marketing engine designed forresults for buyers navigating a
complex market.

(05:26):
If you're buying.
This is where having the rightguide pays off.
At exp luxury, our white gloveapproach helps you see the whole
market, including off marketlistings and making confident
data-driven decisions.
We'll help you uncoveropportunities, secure smart
financing, and align eachpurchase with your lifestyle

(05:48):
goals.
the exp luxury differenceexperience over everything.
Luxury isn't about a number,it's about the experience.
We take inspiration from theworld's best hospitality brands
offering personalized,transparent, tech enabled
service.
It's about thoughtful touches,seamless communication, and a

(06:09):
handcrafted approach that makesyour real estate journey feel
effortless from start to finish.
That's the exp luxurydifference.
It's redefining what it means tobuy or sell in a market like
Fernie So if you're a homeownerwondering about your Ferney
property could be worth, let'sget together.

(06:31):
Let's start with a no obligationCMA report.
It's the foundation for everygreat real estate move, and the
first step towards an informedstrategy If you're a buyer, you
can reach out directly to me.
7 7 8 7 4 5 0 3 4 7 is my directnumber.
Alternatively, there's a linkbelow this video where you can

(06:54):
schedule a call.
Once again, thanks for tuningin.
I'm Phil Gad with First TracksReal Estate Group and exp
Luxury.
Stay focused, stay informed, andkeep building that property
mindset.