The Rainmaking Podcast

The Rainmaking Podcast

The Rainmaking Podcast will help you to get more business, better business, and all the business from your clients. This podcast is for professional services firms, law firms, and professional sales people. Discover the secrets of the world's leading experts in client development, business development, sales, closing, prospecting, networking, negotiation, influence, motivation, and achievement. www.therainmakingpodcast.com

Episodes

August 18, 2026 28 mins
The legal industry is about to change faster than most law firm leaders are prepared for. Private equity is coming. AI is already here. And the firms that keep doing things the way they've always been done are going to find themselves squeezed from both sides. Tim Keith is the CEO and founder of Propense AI, an AI-driven cross-selling and client intelligence platform built specifically for law firms. He's watched private equity tr...
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Pressure is inevitable. But whether it contracts you or expands you — that's a choice. Dr. Emma Zia has spent nine years helping founders, executives, and high performers figure out which voice they're listening to, and how to change it. Emma is a high performance expert, author of Power Under Pressure, and holds a Doctorate in Metaphysical Science. She works with leaders at critical inflection points — when the stakes...
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Research shows lawyers score below average in emotional intelligence compared to the general population. That gap is costing law firms talent, trust, and millions in preventable attrition. David Sarnoff is an ICF Certified Executive Coach, leadership trainer, and former attorney who founded Sarnoff Group LLC to do development work that actually sticks. He's also the co-author of Beyond the Courtroom: Proven Strategies from the Leg...
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"No is a complete sentence." It took Gina Rubel years of executive coaching — and nearly 25 years of running a top legal PR firm — to fully believe that. In this episode, she makes the case for why. Gina Rubel is the CEO and General Counsel of Furia Rubel Communications, a nationally recognized legal marketing, litigation PR, and crisis communications agency. She joins Scott Love for the Rainmaking Podcast's first-ever...
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You think you know your brand. Your clients experience something else entirely — and that gap is costing you business. Paula Zirinsky is the founder of Zirinsky Strategy LLC and a marketing strategist with over four decades of experience helping law firms, professional services organizations, and global companies discover what their brand actually is — not what they assume it is. In this episode, Paula joins Scott Love...
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Most law firms spend enormous resources attracting the right attorneys — but the executives running the business behind them are just as hard to find, and just as easy to lose. Ted French is the co-founder and president of ASG Legal Search and a 35-year veteran of the executive recruiting and staffing industry. Having previously built and sold Acclivity Healthcare — a firm that placed over 18,000 professionals with 300...
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What would your day look like if every part of it, from the moment you woke up to the moment you went to sleep, was actually working for you? Sarah Tetlow is a productivity consultant, trainer, speaker, and author of The Perfectly Productive Day. A repeat guest on the Rainmaking Podcast, Sarah is one of the leading voices in productivity for attorneys and professional services providers, helping law firms reduce stress, increase f...
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You don't need a massive audience to build authority in your niche. You just need the right 10 people listening — and a system to get in front of them consistently. Ben Mena is the founder of Select Source Solutions and host of The Elite Recruiter Podcast — the largest recruiting industry podcast with over 300 episodes and 700,000+ downloads. What started as a boredom project during COVID became a full brand, a thrivin...
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Most professionals know they need more high-value clients. What they don't have is a system to bring them in predictably — without cold pitching, diluting their brand, or spending all their time on marketing instead of client work. Esther Stewart is a Business Growth Strategist and founder of Cottn Owl. A former Fortune 500 finance associate, she spent eight years inside billion-dollar institutions training 7 and 8-figure ex...
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You know you're great at what you do. But can you actually say it — clearly, confidently, and without sounding like you're reading a resume? That's the gap Donna Griffit has spent 16+ years helping professionals close. Donna Griffit is a corporate storyteller, communication coach at Stanford Graduate School of Business, and author of Sticking to My Story: The Alchemy of Storytelling for Startups. In this episode, she returns...
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AI isn't coming for lawyers — but it is coming for the lawyers who don't adapt. Dr. Catherine McGregor joins Scott Love to break down exactly what technology transformation means for the legal profession and what lawyers can do right now to get ahead of it. Catherine is an executive coach, author, and management consultant who works with law firms and in-house legal teams on leadership and talent development in the age of AI...
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Most professionals fear niching down. Sharon Toerek did the opposite — and built a nationally recognized law firm by going all in on one market. In this episode, Scott Love talks with Sharon Toerek, marketing and intellectual property attorney and founder of Toerek Law (Legal + Creative), about exactly how she doubled down on a niche — and how you can too. Whether you're a lawyer, consultant, or agency owner, this conv...
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In Episode 323 of The Rainmaking Podcast, Scott Love interviews Alison Reynolds, Director of Digital Marketing at Vinson & Elkins, about the firm's major website redesign and what professional services firms must do to remain visible in the age of artificial intelligence. Alison shares lessons learned from an 18-month redesign project, including how AI-powered search is changing website strategy, why traditional SEO is evolving...
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After interviewing more than 300 of the world's leading experts on business development, rainmaking, leadership, and professional services growth, Scott Love distills the most important lessons into his Top 10 Business Development Tips. In this solo episode, Scott shares practical strategies that law firm partners, attorneys, recruiters, consultants, accountants, and other professionals can use to build stronger client relationship...
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In Episode 321 of The Rainmaking Podcast (Legal Series), Scott Love interviews Bernie Clark, founder of Majux, about one of the biggest hidden growth opportunities in law firms: intake efficiency. Bernie explains why many law firms spend heavily on marketing and lead generation but fail to maximize results because they lack a structured intake process. From phone calls and website forms to text messages, chat widgets, and after-hou...
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In Episode 320 of The Rainmaking Podcast, Scott Love interviews mortgage entrepreneur and networking strategist Sarah Hubbard on how professionals can boost deal flow through referrals, networking, and relationship-driven business development. Sarah explains why referrals remain one of the most powerful ways to generate trust, shorten sales cycles, and create consistent business opportunities—especially for lawyers, consultan...
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In Episode 319 of The Rainmaking Podcast, Scott Love speaks with Yuliya LaRoe, founder of Leadwise Group, about why partner development has become a strategic imperative for law firms. Yuliya explains that today’s legal market demands far more than technical excellence—partners are now expected to be leaders, business developers, managers, and culture builders. As law firms face increasing client sophistication, generat...
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In Episode 318 of The Rainmaking Podcast, Scott Love speaks with communications strategist Alejandra Ramirez about one of the most overlooked drivers of successful mergers and acquisitions: communication. In this episode, Alejandra explains why 75–90% of M&A deals fail and how poor internal communication, lack of trust, and unclear messaging create confusion, disengagement, and talent loss during high-stakes transitions. ...
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In Episode 317 of The Rainmaking Podcast, Scott Love speaks with Pam Meissner of Cathedral Capital about “Exit Readiness for Law Firm Founders” and what it truly takes to prepare a law firm for a successful merger, acquisition, or succession transition. Pam explains why many law firm founders struggle emotionally after selling their firms and why exit planning is about far more than valuation—it’s about redu...
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In Episode 316 of The Rainmaking Podcast, Scott Love speaks with executive coach and business strategist Ivy Slater about how professional services firms can create high-impact strategic plans that drive real growth. Ivy breaks down the structure of an effective strategic planning retreat, including who should attend, how to facilitate productive conversations, and why firms must think beyond short-term goals to create a long-term ...
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