About Vance Morris: Vance Morris is a former Leader at Walt Disney World. He now shows companies how to increase profits, client/patient retention, and employee engagement by adapting the strategies he learned in over a decade at Walt Disney World.
He reveals the exact strategies and tactics he used to create and operate, Chef Mickey’s, Disney’s #1 Character Dining Destination, and he shows you how to adapt them to your business.
In this episode Adam and Vance discuss:
- Creating experiences out of the mundane
- How to stand out and get your clients’ attention
- Paying attention to detail
- The power of anticipatory service
Key Takeaways:
- The unique thing about Disney is that it has managed to make even the mundane things they do to run its business into experiences by putting its emphasis on customer experience and client experience.
- If you want to communicate important information to your clients, try FedEx instead of email; it always gets opened, unlike emails that can end up in the Spam folder and then deleted. That's how you stand out and get their attention.
- You must pay attention to detail, as it has only two things that details can do - either enhance the experience or detract from it.
- Instead of waiting for customers to ask for the solution, offer it proactively before they ever ask for it.
“Look at what everybody else is doing, and do the opposite.” – Vance Morris
Connect with Vance Morris:
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