Welcome To The Real Oshow,
On this week’s episode of The Real OShow, brothers Joshua and Zachary dive into the real reason FIFA left the Olympics…Money. FIFA realized they could make way more by launching their own World Cup, where they control everything: the media rights, the sponsors, and ultimately, the narrative.
The Olympics couldn’t offer that. The brothers break down how this move allowed players to earn more and gave FIFA unmatched global leverage.
Then the conversation shifts to the NBA. Mark Cuban once pitched a similar idea to Adam Silver, why doesn’t the NBA leave FIBA and launch its own version of a Basketball World Cup?
Silver shut it down at the time, citing long-term contracts with FIBA. But Joshua and Zachary aren’t buying that as the end of the story. They speculate the NBA will eventually go the FIFA route, especially with the rise of global stars and growing international fandom.
And maybe that’s why Maverick Carter and LeBron James are quietly building their own international basketball league, through their F1-like concept that mirrors Formula 1’s global model.
Is this their way of laying the infrastructure for the inevitable World Cup of Basketball? The brothers connect the dots and lay out the business strategy behind what could be the biggest evolution in the sports
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