The Reality of Business

The Reality of Business

Welcome to The Reality of Business, the go-to podcast for insights, stories, and straight-talking advice on all things business. With over two decades of running Reality Training, Bob & Jeremy have coached thousands, spoken at global conferences, and worked with businesses of all sizes - from start-ups to household names. Their experience, paired with their unique storytelling style, makes this podcast a must-listen for anyone looking to sell smarter, lead better, and think differently about business. What You’ll Get 🎙️ Expert insights & strategies to transform your approach 😂 Honest, light-hearted discussions - no corporate jargon, just real talk 💡 Lessons from global business leaders & industry disruptors 🌍 Stories from working with world-renowned brands Launched in June 2021 as Bob & Jeremy’s Conflab, the show has evolved into The Reality of Business, delivering thought-provoking discussions, entertaining banter, and actionable takeaways to help you navigate the challenges of modern business. Why Listen? 📈 Want to sell more and manage better? We’ve got you. 💬 Looking for fresh perspectives on leadership & sales? You’re in the right place. 🎧 Need an engaging listen while you work, commute, or unwind? We’re here for that too. 🔗 Discover more about Reality Training & our work with global businesses: www.realitytraining.com 🎵 Original music by Charlie Morrell. If you enjoy the show, leave a rating and review - we’d love to hear your thoughts! 🚀 Listen now & rethink the way you do business.

Episodes

April 7, 2025 34 mins

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Are values just words on a wall? Or something you’re willing to stand by – even when it’s hard?

In this episode, Bob & Jeremy take on the uncomfortable question many businesses are now facing: What happens to your integrity when you quietly scale back your DEI programme?

We’re seeing it everywhere - big names like Google, Pepsi, and investment banks are stepping back from the DEI work they once shouted about. And he...

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Don't you love a sales conference? 

Motivating your customer-facing teams to sell with greater enthusiasm... 

"There, you've had your sales conference - are you more motivated now?" 

"Yeah!" 

Really? 

Does your sales conference actually deliver the impact you’re hoping for? You’ve invested time, energy, and budget into your annual event – but does it truly equip your team to sell more effectiv...

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What if marketing could be as surprising and impactful as guerrilla warfare? 

In this episode of The Reality of Business, Bob – an enthusiast of military history – and Jeremy share insights into the art of ambushes and raids, translating these military principles into creative marketing campaigns that surprise and engage audiences in unexpected ways. 

They revisit the revolutionary ideas of J. Conrad Levinson, the visio...

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Struggling to retain loyal customers? Feeling the pressure of rising costs or sustainability demands? In this episode, we’re to help you work out the secrets of business success in 2025 and come out stronger than ever.

We kick things off with a light-hearted sketch before exploring practical strategies to keep your best customers engaged and scale your business without sacrificing quality. Using insights from trusted s...

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Digital nomads: A lifestyle revolution or a passing trend?

Can remote work truly free us from the traditional office, blending adventure with productivity? Or is it an overhyped fad destined to fade away?

Join us as we explore the intriguing world of digital nomads – exploring the rise of this global phenomenon and the unexpected challenges it brings.

Through engaging anecdotes and a fictional exchange between a CEO and ...

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What truly makes employees want to stay, grow, and give their best?

In this insightful episode, Bob and Jeremy discuss the complex world of employee motivation and retention, blending historical perspective with actionable strategies to help you rethink workplace satisfaction.

Starting with Henry Ford’s revolutionary workweek reforms, their discussion moves through decades of evolving workplace culture, reaching today’s...

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How do you measure a company's performance effectively? 

Join us for a lively exploration of performance measurement in organisations, complete with a humorous sketch that pokes fun at the murky world of target setting. We unravel the history of performance measurement, tracing its roots from the chaos of the Industrial Revolution to the precision of today's AI-driven insights. Discover how methodol...

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Ever wondered how you can transform a toxic workplace relationship into a thriving collaboration? 

In this episode, we unravel the example case of Maureen and examine how executive coaching can turn around even the most challenging team dynamics. We delve into the core principles of coaching as a client-centered, goal-driven partnership that stands apart from traditional training methods. By exploring the evo...

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In the fourth and final episode of The Reality of Business mini-series, inspired by their upcoming book Whose Side Are You On? Disloyal Bonding and Strategic Lies, Bob Morrell and Jeremy Blake uncover the essential steps to building a loyal, trustworthy workforce that will transform your business.

Throughout this episode, Bob and Jeremy reflect on crucial lessons covered in the series – spotting disloyal bond...

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In the third episode of our mini-series inspired by Whose Side Are You On? Disloyal Bonding and Strategic Lies, Bob & Jeremy continue their examination of deceptive business practices that manipulate customer loyalty – such as disloyal bonding and strategic lies.

Through insightful role-plays, they reveal real-world examples: a coffee shop falsely promoting recyclable materials, a tailor’s deceptive disco...

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What happens when businesses prioritise short-term gains over long-term integrity?

In the second episode of a special mini-series inspired by their upcoming book, Whose Side Are You On? Disloyal Bonding and Strategic Lies, Bob and Jeremy explore the hidden dangers of strategic lies in the corporate world.

When businesses prioritise short-term gains – whether to boost senior executives’ desire for bo...

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Have you ever wondered if offering a small favour to a customer could unravel an entire organization's integrity? Join Jeremy Blake and Bob Morrell as they illuminate the hidden world of disloyal bonding and strategic lies within contact centres and beyond. In this episode, inspired by their upcoming book "Whose Side Are You On? Disloyal Bonding and Strategic Lies," they uncover the ways employees creat...

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This introduction is written by an AI bot provided by the podcast broadcaster.  The description is edited slightly but it saves an hour of work every time a new episode is published. Bob Morrell and Jeremy Blake unravel the intriguing evolution of artificial intelligence, from its mythological origins to today’s cutting-edge innovations. You'll learn how ancient legends, like medieval golems and modern cinematic ...

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Have you ever wondered what it takes to make a lasting impression at a networking event? 

This episode kicks off with a hilarious sketch showcasing some common networking blunders, reminding us all about the importance of making a strong first impression. We dive into practical tips on overcoming shyness, avoiding snap judgments, and dressing for success, all illustrated with personal stories that range from ...

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Elections are great ways to learn about the best public speaking. Rishi Sunak, Keir Starmer, and Nigel Farage, as well as a huge number of supporting cast members will be trying their best to influence us over the next few weeks and any of us can study how good they really are. 

We all need, sometimes to elevate our voices and captivate audiences, whether it's during an election season frenzy or at an in...

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Senior Managers have an important question to answer – what development is going to make them better at what they do? Or do they need any at all? 

Unlock the full potential of senior leadership with expert insights from Bob & Jeremy, executive coaches who bring to life the varied activities that are available. This episode promises an eye-opening journey through the world of senior management development,...

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Ever been caught at the end of a meal, wallet in hand, wondering just how much to tip - or if at all? 

That's the exact conundrum we unpack in today's lively podcast, where we navigate the new Employment Allocation of Tips Act 2023, set to revolutionise UK's service industry. Join us as we delve into the principles of fairness and transparency in tip distribution, sharing tales from across the ...

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How do you get through to a company's decision-maker? 

You’re not alone, this episode is a must-listen for anyone in the B2B space. We kick things off with a hilarious skit that hits close to home, capturing the all-too-familiar frustration of reaching out to remote-based workers. Then, we break down the hard truths of the increasingly digital buying and selling arenas in business. With anecdotes and sol...

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What makes a sales strategy irresistible?

This episode promises to change your approach to sales and sales training through the lens of behavioural science. We kick things off by discussing how societal trends, can signal shifts in consumer behaviour — a key factor in shaping effective sales tactics. We sight insights from behavioural science experts like Rory Sutherland, and we examine how anthropology, soc...

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In our latest episode, we examine new research into the level of customer satisfaction in the UK, where the landscape has shifted dramatically in recent years. We start by discussing the reasons behind the decline in customer’s experiences, from the pandemic's shake-up of our shopping habits, to Brexit and the economic and political whirlwinds influencing staffing. 
 
As we navigate the transformation of ...

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