Hello and welcome back to the Retail Wrap-Up for 2024 - retail’s favourite podcast!
Today, we're thrilled to have Lauren Kennedy and Brooke Marks, the creative minds driving High End, joining us on the podcast. High End has rapidly evolved from its humble beginnings as a Facebook group in 2014, initially founded by Brooke Marks as a platform to sell her surplus Balenciaga heels. Now boasting nearly 110,000 members, High End has emerged as a premier peer-to-peer marketplace catering to fashion enthusiasts looking to buy and sell luxury items ranging from handbags and shoes to clothing and jewellery.
What sets High End apart is its fusion of cutting-edge AI technology coupled with their second-to-none industry knowledge and an unwavering commitment to ensuring the authenticity of designer products. With notable investors already on board, Lauren and Brooke are optimistic about positioning High End as Australia’s leading online destination for second-hand luxury goods.
Throughout our conversation, we'll delve into:
• Lauren and Brooke’s history, and what drove them to create High End
• The evolution of High End from its inception as a Facebook group to a leading AI-powered resale platform
• How customer feedback has shaped the development of the app and influenced their business strategy
• High End's pivotal role in the growing demand for second-hand luxury goods and its impact on sustainable consumerism
• Insights into their experiences with investors and the challenges they've faced while creating and scaling a start-up in the luxury resale industry
• And of course, their exciting plans for the future of High End
Join us as we uncover the fascinating journey of Lauren and Brooke, marked by innovation and a relentless drive to revolutionise the luxury resale landscape.
We hope you enjoy this episode!
To explore High End or our guests further, try one of these links:
High End Website
Download High End App
High End on Instagram
Lauren Kennedy on LinkedIn
Brooke Marks on LinkedIn
High End on LinkedIn
You can learn more about the RetailOasis Team here or for information on our hosts, please see the links below:
Maddy Kulmar
Emma Easton
If you'd like to support our podcast, you know where to find us on Instagram @retailoasis or on LinkedIn, plus make sure to subscribe wherever you get your podcasts from to receive notification when we drop a new episode.
We’d love to hear from you, our loyal listeners, by way of a review, or you can drop us a guest suggestion via one of our social media channels or email us at retailwrapup@retailoasis.com
Once again, we appreciate your company, and we're excited to delve into more insights on retail in our next episode!
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