Join Matt Roche, CEO of EXTOLE, as he shares the frustrations with digital marketing that inspired the creation of a platform freeing brands from reliance on Google and Amazon. Learn how EXTOLE integrates with Shopify and Salesforce, turning loyal customers into powerful brand advocates through seamless referral and ambassador programs. In conversation with Melissa Minkow, Matt explores the power of authentic customer referrals, ethical tracking via QR codes, and the role of rewards in customer retention. Packed with insights, this episode reveals how to drive growth and loyalty through customer-led marketing strategies.
RetailWire is the retail industry's premier source for news, analysis, and discussion. With a focus on the latest trends, technology, and consumer behavior, RetailWire provides a platform for industry experts and thought leaders to share their insights and perspectives. Whether you're a retailer, supplier, or service provider, RetailWire is your go-to destination for staying informed and ahead of the curve.
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