Why Google is Losing its Place as the Leader of Search... And What Marketers Can Do About It!

All Episodes

June 10, 2025 • 18 mins

On this episode of the Rethink Marketing Podcast, ⁠⁠⁠⁠Colin Jeffries⁠⁠⁠⁠ and Paul Frodge dialog about the evolving landscape of online search, focusing on the competition between the traditional powerhouse of search, Google, and emerging AI-driven search platforms. There are ramifications for users, marketers, and businesses, so we examine trends in user behavior, market dynamics, and make some predictions for AI search adoption. What adaptations do marketers need to make for their strategies in response to these changes? What will advertising and content marketing look like in 12 months? The Rethink Marketing Podcast is available on all major podcast platforms! ⁠⁠⁠⁠Subscribe to our Youtube channe⁠⁠⁠⁠l or visit our website at ⁠⁠⁠⁠rethinkmarketingpodcast.com⁠⁠⁠⁠ where you can learn more about the show or just peruse our guest list and episode library. We are a proud partner show of the Marketing Podcast Network. Learn more about your ad choices. Visit megaphone.fm/adchoices

Mark as Played

Advertise With Us

Popular Podcasts

Crime Junkie

Does hearing about a true crime case always leave you scouring the internet for the truth behind the story? Dive into your next mystery with Crime Junkie. Every Monday, join your host Ashley Flowers as she unravels all the details of infamous and underreported true crime cases with her best friend Brit Prawat. From cold cases to missing persons and heroes in our community who seek justice, Crime Junkie is your destination for theories and stories you won’t hear anywhere else. Whether you're a seasoned true crime enthusiast or new to the genre, you'll find yourself on the edge of your seat awaiting a new episode every Monday. If you can never get enough true crime... Congratulations, you’ve found your people. Follow to join a community of Crime Junkies! Crime Junkie is presented by audiochuck Media Company.

24/7 News: The Latest

The latest news in 4 minutes updated every hour, every day.

Stuff You Should Know

If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.

.css-15opob5{left:0;position:absolute;top:0.8rem;} All Episodes

.css-14f5ked{margin:0;word-break:break-word;display:-webkit-box;-webkit-box-orient:vertical;box-orient:vertical;-webkit-line-clamp:2;overflow:hidden;}Why Google is Losing its Place as the Leader of Search... And What Marketers Can Do About It!