558 - Honest Detailing, AI Truths & Launching Ugly: That Detail Guy Gets Real

n this episode of the RoadFS Podcast, we sit down with Gary Passmore, aka That Detail Guy, for one of our most authentic, insightful, and wide-ranging conversations yet. From humble beginnings cleaning his caretaker’s dusty “Texas Roadhouse” car to becoming a respected voice in the detailing space, Gary shares his real-talk approach to product reviews, content creation, and business growth.We explore:Why “launching ugly” is better than waiting for perfectThe power of telling your story—even if it's messyWhat most detailers get wrong about AI and contentWhite-labeling, chemical myths, and how ego affects brandingThe four steps Gary recommends to level up your detailing businessHis unexpected partnership with Amazon and the story behind ThatDetailShop.comWhether you're a solopreneur detailer, software builder, or just someone who wants to keep it real and give back to your industry, this episode is packed with both practical advice and big-picture insights.👋 Follow Gary: @ThatDetailGuy on TikTok, IG, Facebook🚀 Follow RoadFS: New episodes weekly — subscribe and turn on notifications!🎯 Timestamp Highlights (optional addition):1:10 – Getting into detailing as a teen5:00 – Product honesty vs. fanboy culture11:30 – Regional effects on detailing chemicals17:00 – AI, ego, and authentic content26:00 – Repeat customers vs. chasing big ticket sales44:00 – Gary’s 4 rules for growth (launch ugly, story = product, use free tools, be real)GuestGary PassardThat Detail GuyHosts: @JodySedrick  and Rod PuzeyRoadFS Podcast======RoadFS CRM - https://roadfs.comDetailBookie CRM - https://detailbookie.com