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January 16, 2025 18 mins

In this episode of the ROCC Pod, we dive into the world of weddings with Grace Milligan and Michelle Mengele from Viero Bridal, the Michigan flagship of a luxury bridal brand. Viero, meaning "faith" in Ukrainian, offers a bespoke experience for brides, emphasizing handcrafted, customizable gowns. Every dress is made in their European atelier, featuring exquisite details such as hand-beading and intricate craftsmanship. The store also carries Milla Nova gowns, a rising star in bridal fashion, exclusive to Viero in Michigan.

Michelle and Grace highlight Viero’s one-on-one appointment model, which they affectionately call the "fairy godmother experience." This personalized service ensures each bride feels empowered and radiant. They advise brides to order dresses at least eight months before the wedding to accommodate the six-month production timeline. The importance of bringing a supportive entourage rather than a critical one is also emphasized.

The discussion delves into current bridal trends, including basque waist gowns and pearl-adorned dresses, both popular for their romantic appeal. Michelle and Grace share practical tips on choosing the right gown size and managing alterations, reminding brides not to stress about achieving unrealistic body goals before the wedding.

As the conversation unfolds, Grace shares her passion for thrifting and sustainable fashion, and Michelle recounts her Hawaiian adventure, emphasizing the value of embracing life's moments. Both women reflect on the importance of collaboration in the wedding industry, offering referral programs for vendors and brides alike.

In a lighthearted twist, we wrap up with a "fishbowl question" about favorite concerts, showcasing the personalities behind Viero Bridal. For those looking for a unique and luxurious bridal experience, Michelle and Grace invite listeners to book a free appointment and explore Viero’s offerings.

More:

Viero Website: https://vieroweddingdresses.com/

Viero Michigan Instagram: https://www.instagram.com/vierobridal_michigan

Learn more about the Royal Oak Chamber of Commerce: https://www.royaloakchamber.com/

Connect with our hosts:

Jon Gay from JAG in Detroit Podcasts - http://www.jagindetroit.com/

Lisa Bibbee from Century 21 Northland - http://soldbylisab.com/

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