All Episodes

July 18, 2025 28 mins

Real Estate ROI Secrets From $Million Developer

Discover insider strategies for maximizing real estate ROI through strategic design and smart investment decisions. In this powerful episode, host Liat Siegel interviews Femi Rogers, CEO of Roston Group, who reveals how to build wealth through property development while navigating today's challenging market conditions.

Key Insights Revealed:

  • Two Buyer Types: Understanding the difference between emotional buyers who prioritize aesthetics and investors focused on financial returns
  • Market Opportunity: Why high interest rates create a buyer's market with significant negotiation power for smart investors
  • Systemized Construction: How scaling operations yields better financial outcomes compared to custom home building
  • Strategic Design: The importance of quality finishes and thoughtful layouts in maximizing property value without excessive costs
  • Home Depot's Secret: How major retailers are targeting high-volume developers with tailored services that save time and money
  • Prepackaged Plans: The untapped opportunity for creating standardized investment solutions for spec homes

What You'll Learn:

  • How to balance property value enhancements with cost-saving strategies
  • Why there's no true downtime in real estate and how to prepare for market recovery
  • The impact of small design details in achieving high-end looks without breaking budgets
  • How to understand your specific market since regional differences create unique opportunities
  • Strategies for reducing expenses and time through scalable, repeatable solutions
  • The role of strategic interior design in enhancing property value while managing costs

About the Guest:

Femi Rogers is the CEO of Roston Group and a seasoned real estate developer who began his journey as a contractor. Influenced by his mother's teachings about property development and wealth accumulation, Femi has built expertise in maximizing returns through strategic property investments. He emphasizes the unique advantages of real estate investments, particularly the control and physical ownership they provide for building long-term wealth.

Key Market Strategies Discussed:

  • Current Market Analysis: Why this challenging environment presents opportunities for prepared investors
  • Buyer Negotiation: How developers can adjust pricing strategies to attract hesitant buyers
  • Regional Diversity: Understanding that Texas markets differ from DC or California opportunities
  • Scalability Focus: Creating passive income through repeatable investment solutions

Design and Development Insights:

  • The significance of layout and design in property development
  • How AI might impact design while acknowledging current limitations
  • Strategic material placement to enhance value without excessive spending
  • Client engagement strategies including style navigator assessments
  • Staying updated with design trends through various resources

This episode provides actionable insights for real estate investors, developers, and anyone interested in building wealth through property investments. Learn how to navigate market challenges while positioning yourself for long-term success.

Connect with Femi Rogers and Roston Group for development insights and investment opportunities.

#RealEstateInvesting #PropertyDevelopment #ROIDesign

Mark as Played

Advertise With Us

Popular Podcasts

NFL Daily with Gregg Rosenthal

NFL Daily with Gregg Rosenthal

Gregg Rosenthal and a rotating crew of elite NFL Media co-hosts, including Patrick Claybon, Colleen Wolfe, Steve Wyche, Nick Shook and Jourdan Rodrigue of The Athletic get you caught up daily on all the NFL news and analysis you need to be smarter and funnier than your friends.

On Purpose with Jay Shetty

On Purpose with Jay Shetty

I’m Jay Shetty host of On Purpose the worlds #1 Mental Health podcast and I’m so grateful you found us. I started this podcast 5 years ago to invite you into conversations and workshops that are designed to help make you happier, healthier and more healed. I believe that when you (yes you) feel seen, heard and understood you’re able to deal with relationship struggles, work challenges and life’s ups and downs with more ease and grace. I interview experts, celebrities, thought leaders and athletes so that we can grow our mindset, build better habits and uncover a side of them we’ve never seen before. New episodes every Monday and Friday. Your support means the world to me and I don’t take it for granted — click the follow button and leave a review to help us spread the love with On Purpose. I can’t wait for you to listen to your first or 500th episode!

Dateline NBC

Dateline NBC

Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Follow now to get the latest episodes of Dateline NBC completely free, or subscribe to Dateline Premium for ad-free listening and exclusive bonus content: DatelinePremium.com

Music, radio and podcasts, all free. Listen online or download the iHeart App.

Connect

© 2025 iHeartMedia, Inc.