The ROI Online Podcast

The ROI Online Podcast

Steve Brown believes you, the entrepreneur, are the invisible hero of today’s economy. You fight hard to create value for your customers and provide jobs for over half of the American workforce. As an entrepreneur himself, Steve knows what you face today as you fight to grow your business. That’s why, on The ROI Online Podcast, he introduces you to forward-thinking business leaders you can enjoy meeting. As you listen to these fun conversations, you’ll realize you’re not alone. Many of your peers have faced similar business challenges and have come out on top. This is the place where you will meet other interesting heroes just like you and learn new perspectives and ideas that will help empower you as you journey towards success.

Episodes

April 7, 2021 42 min

How can your business maintain vital human connection with your clients when you’re already stretched thin? In this episode of the ROI Online Podcast, Founder of TextChat Eric Kades talks about Chatbots and AI and how they relate to conversational interfaces–whether it’s customer support, service, or sales.

Eric is an entrepreneur, he’s the founder of TextChat—a revolutionary live chat software for small businesses that is highly pe...

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In this weekly episode* of the Mindstate Marketing Hour, host Steve Brown of ROI Online, interviews Will Leach, author of Marketing to Mindstates, founder of Triggerpoint, and CEO of the Mindstate Group on why focusing on customers emotions and mindstates is key to successful marketing.

*Originally produced as a Livestream video

Mindstate Group free resources: https://www.mindstategroup.com/resources

Interested in getting more Marketi...

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Is it worth it to have your own business? Do you have what it takes to be an entrepreneur? On this Feature Friday episode of the ROI Online Podcast, Steve talks with entrepreneur and author Gino Wickman about what it takes to be an entrepreneur, how to find your true passion, and what the benefits are of owning your business.

Gino has been an entrepreneur since the age of 21. He’s always had an obsession for learning what makes busi...

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It’s not always easy to excel in sales—even more so if you don’t have the right management team for it. In this episode of the ROI Online Podcast, sales coach, mentor and entrepreneur Joe Paranteau talks about ways you can stand out in sales, how to manage your sales activity, and how to be and/or recognize a good sales manager.

Joe is a leading authority on selling. He’s a sales coach and mentor, keynote speaker, small business own...

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Mark as Played

In this weekly episode* of the Mindstate Marketing Hour, host Steve Brown of ROI Online, interviews Will Leach, author of Marketing to Mindstates, founder of Triggerpoint, and CEO of the Mindstate Group on why focusing on customers emotions and mindstates is key to successful marketing.

*Originally produced as a Livestream video

Mindstate Group free resources: https://www.mindstategroup.com/resources

Interested in getting more Marketi...

Share
Mark as Played

Humans make decisions based on emotions, so what better way to provoke emotion than with images? On this Feature Friday episode of the ROI Online Podcast, Steve talks with Creative Strategist Megan Giles about the importance of design and its impact on your business’s marketing. 

Megan is the graphic designer at ROI Online and founder of MG Graphics. She believes that a great, beautiful design is important but what’s really going to...

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Have you poured tons of money into your website only to have people come to your site without making a purchase? In this episode of the ROI Online Podcast, CEO Kurt Philip talks about how he helps online businesses convert more customers from their existing website visitors.

Kurt is the Founder and CEO at Convertica, which takes conversion rate optimization (CRO) off your plate in a done-for-you approach. Their specialists allow you...

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Mark as Played

In this weekly episode* of the Mindstate Marketing Hour, host Steve Brown of ROI Online, interviews Will Leach, author of Marketing to Mindstates, founder of Triggerpoint, and CEO of the Mindstate Group on why focusing on customers emotions and mindstates is key to successful marketing.

*Originally produced as a Livestream video

Mindstate Group free resources: https://www.mindstategroup.com/resources

Interested in getting more Marketi...

Share
Mark as Played

Do you struggle to clarify your brand, message, or strategy? Being a business owner can be tough, but a clear understanding of what you do makes it easier to get the work done. On this Feature Friday episode of the ROI Online Podcast, Steve talks with Project Manager James Timberlake about how he helps entrepreneurs navigate the rollercoaster of having a business—and come out a winner.

James is a Project Manager at ROI Online, Co-Fo...

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Are you looking to buy, sell or grow your business? In this episode of the ROI Online Podcast, CEO and author Michelle Seiler Tucker talks about the foundations you need to build a sustainable, scalable, and saleable asset.

Michelle has over 20 years of professional experience and over thousands of businesses bought and sold, she is the CEO & founder of Seiler Tucker—The Business Authorities where Michelle and her team focus on ...

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Mark as Played

In this weekly episode* of the Mindstate Marketing Hour, host Steve Brown of ROI Online, interviews Will Leach, author of Marketing to Mindstates, founder of Triggerpoint, and CEO of the Mindstate Group on why focusing on customers emotions and mindstates is key to successful marketing.

*Originally produced as a Livestream video

Mindstate Group free resources: https://www.mindstategroup.com/resources

Interested in getting more Marketi...

Share
Mark as Played

Are you trying to grow your business but getting nowhere fast? Maybe an SBA Loan can be what you need to get to the next level. On this Feature Friday episode of the ROI Online Podcast, Steve talks with entrepreneur Joshua Kim about SBA loans, what they are and why they can help you grow your business.

Joshua is the founder of 7a Accelerator—where they consult and educate business owners on capital solutions through the Small Busine...

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Are you looking for the sales and marketing platform that’s going to help your business scale? In this episode of the ROI Online Podcast, Account Manager Jim Tata talks about the advantages HubSpot offers, answers common questions around it, and explains why you need the tool.

Jim is a Principal Channel Account Manager at HubSpot—an inbound marketing and sales platform that helps companies attract visitors, convert leads, and close ...

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Mark as Played

In this weekly episode* of the Mindstate Marketing Hour, host Steve Brown of ROI Online, interviews Will Leach, author of Marketing to Mindstates, founder of Triggerpoint, and CEO of the Mindstate Group on why focusing on customers emotions and mindstates is key to successful marketing.

*Originally produced as a Livestream video

Mindstate Group free resources: https://www.mindstategroup.com/resources

Interested in getting more Marketi...

Share
Mark as Played

Have you ever thought of improv theater as a team-building tool? You can learn to communicate, relate and create while having a great laugh. On this Feature Friday episode of the ROI Online Podcast, Steve talks with coach and trainer Aden Nepom about how you can start communicating more effectively, using improv and other experimental methods in your company.

Aden is a coach, trainer, facilitator, and TEDx Speaker. She helps people ...

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Is your business going through a “Whitewater” stage that’s keeping you from leveling-up? In this episode of the ROI Online Podcast, CEO and advisor Meghan Lynch talks about how to use brand strategy to break to growth plateaus and challenge the big guys in your industry.

Meghan is the president and CEO at Six-Point Creative–a brand strategy agency that will provide you with the experience and expertise to make smarter, faster, bette...

Share
Mark as Played

In this weekly episode* of the Mindstate Marketing Hour, host Steve Brown of ROI Online, interviews Will Leach, author of Marketing to Mindstates, founder of Triggerpoint, and CEO of the Mindstate Group on why focusing on customers emotions and mindstates is key to successful marketing.

*Originally produced as a Livestream video

Mindstate Group free resources: https://www.mindstategroup.com/resources

Interested in getting more Marketi...

Share
Mark as Played

Are you struggling with leading your team and yourself to higher levels of performance? Everyone communicates in different ways, but we’re all very visual, so maybe that’s a great place to start. On this Feature Friday episode of the ROI Online Podcast, Steve talks with expert Todd Cherches about how you can use visual thinking tools and techniques to thread the needle for your business.

Todd is a consultant, executive coach, TEDx s...

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Now more than ever the question we should be asking ourselves as business owners is, how can we leverage our human strengths on digital channels? In this episode of the ROI Online Podcast, customer experience expert Steven Van Belleghem talks about the importance of combining the best of both the human and digital worlds to give our customers the greatest experience possible.

Steven is a keynote speaker and author of multiple books....

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Mark as Played

In this weekly episode* of the Mindstate Marketing Hour, host Steve Brown of ROI Online, interviews Will Leach, author of Marketing to Mindstates, founder of Triggerpoint, and CEO of the Mindstate Group on why focusing on customers emotions and mindstates is key to successful marketing.

*Originally produced as a Livestream video

Mindstate Group free resources: https://www.mindstategroup.com/resources

Interested in getting more Marketi...

Share
Mark as Played

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