Episode 68: Social Sales Link - Maximizing LinkedIn - Bill McCormick

On today's Sales Vitamin Podcast I'm speaking with Social Sales Link CSO Bill McCormick.

Bill discovered the power of LinkedIn and social selling when he and his wife started their advertising specialty company over 5 years ago.  With only a handful of clients, he quickly became a student of social selling, discovering how to find leads and generate sales.

Now,  Bill’s passion is to take what he’s learned and pass that on to those in sales,
helping them leverage LinkedIn to build stronger relationships, taking connections from
the digital space to the face-to-face.

Social Sales Link specializes in converting connections to conversations through the power of LinkedIn.   

So, if you and your sales team want to maximize LinkedIn and generate sales through this platform, there's no one better than Bill and his team at Social Sales Link to teach you.  They are endorsed by some of the best in the industry.  

Here's what we discuss in this episode: 

• Bill's journey into sales.  
• How Social Sales Link started.
• Becoming a student of LinkedIn. 
• Social Selling defined.
• Prospecting vs Lead Generation. 
• Pitching vs Selling.
• Embracing content sharing. 
• Create, Curate & Engage.
• Social Sales Link Training.
• 3 basic keys to using LinkedIn.
• One sales vitamin. 

Connect with Bill
Official Website
LinkedIn

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