Crafting Excellence: The Vision Behind Kentucky's Iconic Bourbon Celebration with KBF President Randy Prasse

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The Kentucky Bourbon Festival has transformed from a small event with 9 distilleries to a premier bourbon celebration featuring 62 distilleries, with exclusive releases and direct access to master distillers. KBF President Randy Prasse shares how the festival has evolved to focus on authentic experiences connecting bourbon enthusiasts with the people who make their favorite spirits.

• Festival started in 1991 and has grown to become the #1 bourbon festival Globally.
• Distilleries now view the festival as the perfect venue to reveal new products and limited releases
• For 2025, the festival will feature improved layout and direct-to-consumer bottle shipping for most states
• The three-day general admission ticket $195 ( discounted for insiders) provides exceptional value compared to typical bourbon bar tabs
• Angels Envy is the featured distillery for 2025, known for bringing their "A-game" to festival experiences
• New President's Club offering provides ultra-premium experience for dedicated enthusiasts
• Tickets go on sale May 16th at noon Eastern, with newsletter subscribers getting first access and discounts

Visit KYBourbonFestival.com to sign up for the insider newsletter and secure your tickets for the September 4-6 event in Bardstown, Kentucky.

Step into the heart of bourbon country at the Kentucky Bourbon Festival, where the world's finest distillers converge to celebrate America's native spirit. What began as a modest gathering has blossomed into bourbon's premier event, bringing 62 distilleries—from iconic heritage brands to innovative craft producers—directly to enthusiasts in the Bourbon Capital of the World.

Unlike typical spirits festivals, this September 4-6 celebration in Bardstown offers unprecedented access to the people behind your favorite bourbons. Master distillers, blenders, and brand founders don't just make appearances—they're actively pouring, sharing stories, and engaging with guests throughout the three-day event. This authentic connection between makers and enthusiasts creates an atmosphere that can't be replicated anywhere else.

The festival has become the industry's preferred platform for unveiling new products and limited releases. Distilleries reserve their most special bottlings for this weekend, giving attendees first access to expressions that may never reach retail shelves. For 2025, the festival is introducing direct-to-consumer shipping, allowing guests from most states to purchase exclusive bottles without worrying about luggage space. Beyond tastings, the expanded programming includes 20 educational events, live entertainment, culinary experiences, and a thoughtfully designed marketplace.

What truly distinguishes this festival is its unwavering focus on "whiskey and the people who make it." Despite its growth, the event maintains the warm, welcoming spirit of Kentucky hospitality. At $195 for a three-day general admission pass (with insider discounts available), it represents remarkable value considering the caliber of spirits and experiences offered. Whether you're beginning your bourbon journey or maintaining an extensive collection, these three days in September promise memorable encounters with exceptional whiskeys and the passionate people creating them.

Sign up at KYBourbonFestival.com to become an insider and secure your tickets when they go on sale May 16th. Join

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The Scotchy bourbon Boys are #3 in Feedspots Top 60 whiskey podcasts in the world
We love what we do.
We're drinking every fruit andwe're talking songs, but we're
telling the truth.
Yeah, we're the scotchy birdieboys Raising some hell and

(01:24):
making some noise.
Yeah, we're the scch andBurnham boys racing through hell
and making some noise.
Yeah, we're the Scotch andBurnham boys.
We're here to have fun and hopeand joy.
We're here to have fun.

Speaker 1 (01:54):
Yeah, all right, welcome back to another podcast
of the scotchy bourbon boys, andif I don't get to that suit,
it's gonna play another.
I knew it was gonna happen.
Damn quick.
Where is it there?
It is.
We get to hear it again.

(02:14):
Perfect, I'm just nailing ittonight.
There you go.
It was just gone off the screen.
I'm just like, uh-oh, I'm introuble.
It's gonna play again.

Speaker 3 (02:24):
This is like you don't get this on number five or
number four.
You get this only on numberthree, number three right here.

Speaker 1 (02:30):
Yeah, it's like I'm dropping right now in ratings,
just like right before your eyes.
You're seven eight right, not inthe top ten yeah, exactly um
congratulations on that yeah,yeah, everybody doesn't know,
but it was one of the.
I should do it again.

(02:50):
I should just look, it's righthere, take a victory lap.
That's awesome.
It's called Feed Spot and I gotan email this morning from them
and from them and I looked atit and they said well, you made
the top 60 in the world as topwhiskey podcast.
Now I've been on the number 16bourbon podcast.

(03:15):
I've been in that.
On that I was ranked there,which I was very happy with.
You know, we were very happy tobe 16.
Right, but at the same timethen all of a sudden I get this
one today and I think last timeI was like last time this was
out, I was like 31, 32, stillwas happy about that.
But then it was like what am Inow?
And it's number three and I'mlike no, that's impossible.

(03:40):
I said, yeah, it must be thetechnical screw ups.
Well, anyways, everybody,welcome to the podcast.
Tonight we have a special guest,our president, el presidente of
the Scotchy Bourbon Boys, randyPress, and honestly, it's so

(04:02):
great over the years that we'veknown each other for a while and
bourbon did bring us together,but also our association to
Wisconsin and growing up in thatarea, from the kind of from the
first time, I think, I emailedyou and then I knew that you had
worked at the state fair at thetime, that I lived in Wisconsin
and took my family to the statefair and took my family to the

(04:26):
state fair.
So it was kind of like both ofus had almost the same kind of
growing up experience of, youknow, of the Wisconsin type
thing.
So it was just kind of likefantastic from the start and I
consider you, you know, one ofmy best friends.

Speaker 3 (04:39):
It's like you've just been beside the Kentucky
Bourbon Festival and everythingbut all the fun that we've had
over the years, you know that'sjust been fantastic and it's
just great to be able to havethis part that we have where you
know promoting what you'redoing but also, you know, just
having a fantastic time doing it, and it's kind of like just

(05:03):
welcome to the podcast againwell, and thank you, and ditto
right back to you, friend, andyou know, I I remember the first
time we talked on the phone andyou were telling me about your
experience there, like in 2018or 19, and and I was coming in
and I wanted to create thismedia row and we really wanted
to take care of our podcastfriends and and so you actually

(05:26):
kind of helped me craft thefirst layout for for the very
humble little media row that wehad, and I was envisioning Derby
media row or Super Bowl mediarow, but we had our own version
of it for a couple of years, sothank you for that of it for a

(05:46):
couple years.

Speaker 1 (05:47):
So thank you for that .
Yeah, and it was, um, I mean, Imean even the evolution of
social media to I mean what,what it's?
It's so cool to be a part ofthis when you started and then
also knowing what it was.
You know what.
You know what I mean and whatit was was.
You know we don't, we don't, wedon't have to, but it was.
It was different than whatyou've evolved it to.
But even everything that you'vedone over the past, I think

(06:11):
it's.
You know this is going to beyour fifth festival.
It's sixth one being there, butyour fifth one that in person.
And each one evolves with notonly the bourbon market but
what's going on in the bourbonindustry.
You're partnered with everyone.
You're partnered with yourcustomers, you're partnered with

(06:31):
the distilleries, you'repartnered with the marketing.
It's all something that you'veput together, something you've
known how to do and, honestly,to watch it evolve over the
years.
And what you, the media tentswere a little bit different back
then, because you really neededsocial media for a little bit
different way back, because youwere converting it.

(06:52):
So you need to get the word outthat way.
And then also, um, how people.
You know how podcasts you knowwere.
Back then it was.
It's different than it is now.
Now there's a lot ofinfluencers, plus there's some
podcasts.
You know, back then it was.
It's different than it is now.
Now there's a lot ofinfluencers, plus there's some
podcasts.
You know I always have been.
I.
I take pride in being able tobe the one podcast that has been

(07:14):
there every year and weactually do podcasts you know,
yeah, and you know what.

Speaker 3 (07:21):
And that means so much to to me because I can tell
you in 2020 and even 2021 insome aspects, when I was telling
people what we were going to do, we had yet to do it.
You know, we had 18 months oftelling distilleries and the
media what we were going to doand how we were going to be
different than the other.
The other and we had to change.

(07:46):
I mean, this wasn't randycoming in and saying, oh, let's
just change it.
It was the distilleries tellingus that they were no longer
going to be able to align withthat festival in in its current
form and that this had to besomething that was more
meaningful for them.
And this was before the law.
You know, the laws hadn'tchanged yet.
Sampling was important to them.
The whole world revolved aroundus putting bourbon enthusiasts
in front of them to get samplesin their old Glen Cairns.

(08:06):
And then, when the laws changedagain for sales, now all of a
sudden, I mean we're reallyimportant to them now,
especially given the wholeclimate of the spirits industry.
You know, I've had thatconversation a couple of times
in the last two days.
That it was.
It was great what we were ableto do for the distilleries and
the brands and putting that sipsto lips and also along, you

(08:26):
know, creating that forum forpeople to buy hard-to-find
bottles or new releases thataren't available anywhere until
they come out during thefestival.
But that's something that'svery important and you guys were
there early on and I don't wantto turn this into the big
annual love fest, but you reallywere, or turn this into the big
annual love fest, but youreally were.
I mean, all of a sudden we havesocial media influencers and

(08:49):
podcasters and traditional medialining up and emailing and
reaching out to us now to comebe a part of the festival.
But you and a few others werethere early on and were kind of
early investors in helping ustell the message of what we're
going to do and why.
So thank you for that.

Speaker 1 (09:05):
Well, you're welcome, but there's another aspect to
it that I've always seen that Iwas able to because because I've
, I'm I'm not just a podcaster,I'm also a bourbon as you call
me fan boy, and I I'm a fan ofthe festival, but I'm also a fan
of bourbon itself, and part ofyou know, going out and growing

(09:25):
this podcast into the numberthree podcast was meeting all
the people.
You go out and you meet peopleand that's really, and I will
even say even for the festival,for yourself, it's not so much
as you have the bourbon there,but it's the connectivity of
what the bourbon leads to andthe friendships of everybody in

(09:45):
the industry, whether it's themaster distillers, the marketing
people, the people who do theday to day stuff.
You know the barrel roll, youknow you're the barrel
competition.
Everybody's there and it's likea big, giant family.
You know it's that's just whatit is giant family.
You know it's that's just whatit is.

(10:06):
Most people you meet in thisindustry are fantastic people,
but your vision of what you weredoing I could see as you could
buy bottles or you could selldrinks and cocktails that this
festival was going to besomething that you were going to
turn it into.
That's something that everybourbon connoisseur coming here

(10:27):
for what I think is the you caneven go over the tickets prices.
It's the three-day price ofthat is such a deal.
It's kind of like you walk inand and you go to.
You go to a theme park andthey're charging.
You know, you go into Disneyland.
It's like $85 or $125 for apass or whatever per day and

(10:52):
what this is is it's that, butthere's so much going on.
You can learn, you can, youknow, go to the classes, you can
go to the talks on stage, youcan sip at the different places.
All the master distillers arethere.
I mean all the distilleriesbring them out at least one of
the days and there's so muchgoing on the whole time while

(11:13):
you're meeting and having funwith your friends.
And then there's specialreleases and that's something
that I've always seen.
Initially you had the singlebarrels and the single barrels
were all there, but I knew thedistilleries once they got their
bearings that there's justgoing to be releases, that for
collectors, that you can onlyget at the festival.

Speaker 3 (11:32):
You know, not just the single barrels, and that's
key.
You know, I've kind of beenlikening what the Bourbon
Festival has become and I creditthe distilleries 100 percent
with our encouragement.
But it's like the ConsumerElectronics Show, Like all the
new release technology comes outduring the Consumer Electronics
Show and the Bourbon Festivalis becoming that where

(11:53):
distilleries are seeing theopportunity to reveal, launch
new product lines.
And I tell the story all thetime.
You know, last yearLawrenceburg Bourbon started the
festival on Friday asLawrenceburg and then they
revealed their new branding toLarrican at the festival.
And that's very humbling for usbecause we tried to create that

(12:13):
environment where thedistilleries know the top fans
of bourbon are there.
So why not use Bardistown,Kentucky, the bourbon capital of
the world, as that stage to dothe reveals?
And everyone is starting tocatch on to that and it's taken
a few years and but it's asimple model and it's something
that steve coombs and I came upwith the first week.

(12:34):
It's like what are we going tofocus on?
You know, festivals, you got tohave a focal point and ours
it's the, it's the distilleries,it's it's the whiskey and the
people who make it that.
That came out of that firstmeeting.
We remind each other of that tothis day.
Every time we talk, it's aboutwhiskey and the people who make
it the customers who buy thetickets, are always going to be

(12:54):
second to the distilleries.
And that's the model that works, Because as long as the
distilleries know that we'rereinvesting and showcasing them
and creating that environmentand putting the right people in
front of them, they're going tocontinue to innovate and figure
out new ways to get exciting.
You know engagements, and soit's just a really it's a great
model.
It's simple, really it's verysimple.

Speaker 1 (13:14):
Yeah, and for the people that are just listening
and you know for the first time,I mean, you're going to have a
lot of information tonight.
But what I always find is it'ssimple, but it's unlike, it's
not.
I've been to many festivalswhere either indoor, outdoor,
where they have a table, or theygot a tent that they set up and

(13:36):
everybody walks around and alot of times you're talking to
maybe a distributor locally orwhatever, and those are fine,
don't get me wrong.
But this is not that.
This is Kentucky BourbonFestival in Bardstown, kentucky,
and it delivers the Bardstownexperience and you have access

(13:57):
to all the people that are there.
You might not go to the IconsDinner, but of the, everybody at
the icons dinner, um, who arespeaking, are at the festival,
at their tents talking to at onepoint, talking to the consumer,
and that is something that isnot.

(14:17):
You know, you might just haveone distiller at a, you know, at
a festival or whatever, butit's still it's just like.
And then the way that the tentsare set up in the whole system,
it's like it almost feels likeyou've permanently put it there,
even though you break it downin 45 minutes after it's over I
mean and think about it likeI've done before doing this.

Speaker 3 (14:39):
Years ago I did craft beer festivals and we would
have 50 or 60 breweries butnever once did I ever have the
head brewer, the master brewer,whatever you want to call it
from that brewery there.
But here in Bardistan it's sucha special place because we
actually do have the masterdistillers, the master blenders,

(15:00):
the whatever the taste you knowthe top people that are making
the whiskey or they're talkingabout the product that's in the
bottle.
And one of my pet peeves isgoing to a tasting event a beer
festival, wine festival and youwalk up and you want to ask
about that particular beer orwine that you're drinking and
the volunteers like, I don'tknow, I just I put on a shirt,

(15:21):
I'm here to pour beer, so I'mpouring beer, and you have no
engagement.
So that's something that Staceyand I've worked really hard on
over the last years is,sometimes distilleries have to
hire a third party.
You know these, these agenciesthat go out and represent, but
make sure that they're educatedon the product.
You can put them in a shirtthat has your branding on it,
but make sure they're able totalk about your product when

(15:43):
people because our guests dowant to know that, they do ask
that.
So that's something that we'veworked really hard to keep it
very authentic.
But we have the access to, to,to the icons of the industry.
Why not put them on, you know,front and center, at all times?

Speaker 1 (15:58):
Agreed and it's, uh, I.
What I can't believe, and it'sjust probably because I'm
getting old.
What I can't believe, and it'sjust probably because I'm
getting old, is that the speedof how fast everything comes
around.
You know just, we were atKentucky Bourbon Festival, then
we were at the Packer game, thenyou guys were in New Orleans.

(16:19):
Now we're doing this, ticketsales are going to be going on
next, it'll all go on next weekand before you know it it's
going to be the festival again,and it just seems like I'm
trying to do so much but Ialways just run out of time to
be able to do it.
I get down to Kentucky so manytimes and I plan the trips, but

(16:41):
it's just like boom, boom, it'sjust like on top of you.
Many times and I plan the trips, but it's just like boom, boom,
it just like on top of you.
And that's one thing, that'sone thing I'm excited about,
because, before you know it,it's going to be September 3rd,
4th, 3rd, 4th, it's the 4th, 5thand 6th.

Speaker 3 (16:54):
But months from today it's all over and we're
starting on 2026 or 35thanniversary, but it does go by
that quickly and I've got aninternal clock mechanism and
when I was at Churchill Downsthe whole world went around
count down to Derby 100 days.
Now there are 20, whatever days, and I can't break that here
and I look at, okay, five monthsfrom now, what was I doing five

(17:16):
months ago?
So you back it up and you'relike Halloween and Thanksgiving,
that seemed like this yesterdayand that same kind of next five
months is going to move thatfast, like this yesterday, and
that same kind of next fivemonths is going to move that
fast, and it's just, it neverslows down.
So, um, right.
So people always ask me what doyou guys do the rest of the
year?
I'm like this is what we do.
This is year-round, full-timeto do this.
It's a small team and I alwaysjoke that it's a small but

(17:37):
mighty team and and tiny.
You know most of the players.
I mean they're very passionateand committed, um, and they're
not doing it for the money.
I can tell you that I meanthey're doing it because they
want to be a part of this teamand the excitement that we get.
So and thank you for your part,because without you helping us
tell the story it's not, andsocial media and podcasts are
absolutely what helps us driveticket sales and subscribers to

(18:01):
our newsletter.
You know, to get that insidertreatment.
When I started we had 2,800people and we were putting out
it looked like a nonprofitcharity newsletter and it was
the most boring thing ever.
So we stopped that and weslowly built it down.
We're at 44,000 people and wedon't overmarket to them, we
tell them news and insiderinformation about the festival

(18:22):
and we don't take advantage ofthat, having that database
available to us.
But social media and ourinfluencers and obviously the
podcasters I mean get in frontof the people who are the
biggest fans that are willing todedicate time on an evening,
like what we're doing right now,to sit and listen to.
You know what you're saying andwhat we're talking about.

Speaker 1 (18:39):
So yeah, and so honestly, I mean, right here is
the, the advertisement off ofthe American whiskey, but that's
the advertisement for the 2025.
And that's the kind of stuffthat you get.
I really like the.
I love the newsletter it givesyou.
It's it's always really wellthought out and there's there's

(19:01):
a piece of artwork or a headeryou know what I mean and it just
feels very, very professional,but it's just straight and to
the point.
You know, thank you, but buttell everybody, like for all the
people out there right now, howthey can get on, because that's
the one number one questionthis year that I've been and I
told everybody.
I tell them, but I can tellthem how they can get on.

(19:21):
That insider, you know, it'snot hard to do, it's easy.

Speaker 3 (19:25):
It's easy.
You go to KY Bourbon Festivaldot com and you, of course,
you'll get the age gateway.
Are you 21 or over?
Yes, no, but then right, thereis an opportunity for you to
sign up with your email and thenyou're an insider.
So when our tickets go on salenoon on the 16th next week, and

(19:49):
all 44000 people will have firstcrack at all the different
tickets discounted for generalmission but also for the vip.

Speaker 1 (19:53):
And then I got it right there.
Yeah, I put it up, can you seeit?
And yeah, all right.
Yeah, yep, keep talking, theycan hear you no, that's that's
it.

Speaker 3 (20:03):
That's just easy to get in and we don't overdo it.
We've got such an extremely lowunsubscriber percentage.
It blows me away, but we don'toverdo it.
And so we'll have, like Oriswatches, you know, the official
watch, the countdown to.
They're on there, jacobBromwell with their flasks as an
official long-term partner.

(20:23):
They're Jacob Bromwell withtheir flasks as an official
long-term partner.
There's very few messages thatwe send out that are advertising
to buy a product.
Most of it is just like this iswhat's going on with the
festival, and a month out we'llsend emails to people like your
wristbands are on the way,here's how to activate them, and
we get a little closer.
It's like what else to do whileyou're in town?
So it's really trying to justhold their hand of the guests,
to bring them in and make surethey have a great time, and it's

(20:46):
going to be something they'llnever experience anywhere else
in the world and that's also,you know, important to us and
that's going to get you on thatlist that we're gonna just.
Let's just go right into thetalk about the ticket sales
going on next week yeah, and youknow I mean we're every year I,
we talk within the team and atthe board level about the ticket

(21:06):
pricing and I'm so sensitive tothe ticket pricing that we pass
on to the guests that you knowwe go at $5 or maybe $10 a year
to kind of keep it affordable.
But we also put a lot moreimprovement into the actual
experience, more than offsetthat $10 increase.
Improvement into the actualexperience to more than offset

(21:27):
that $10 increase.
And this last year in theoff-season we had to have kind
of a difficult conversation withthe distilleries and tell them
look, this event has grown somuch that the expense is
outpacing the revenue streamscoming in between ticketing and
sponsorship.
And every single distillerysaid we don't want to pass that
on to the consumer, let us paymore.
So every one of thesedistilleries are stepping up and
paying more to keep itaffordable for the customers to

(21:50):
come through, because if thecustomers are turned off by the
ticket price then we all lose.
The distilleries don't havethose important consumers in
front of them, we don't have thefestival vibe that we're going
for.
So it was such a telling resultfrom those conversations, and
with mostly the big distilleriesbut we had several of the craft
, because, I mean, up until 2021, the craft distilleries were

(22:12):
not invited, included in thefestival.
So, and I would say 2019, withnine distilleries out on that on
that lawn, none of them weresampling or selling, and we grew
it to 34 in 2021 and half ofthem were craft.
So half of them were firsttimers and that has grown to
where we have 62 distilleriesand right about half are still
in that craft level.
Um, so we, we made it veryaffordable for them early on,

(22:34):
because we I didn't want thecost of participating in this
really unproven festival to bethe reason why why they wouldn't
.
And I knew that if we got themin and they started seeing what
we were doing, they'd want to bethere.
So now the same earlydistilleries that were here, the
little 10 by 10 tent, aredoubling their footprint or
they're stepping up into thenext upper, you know, mid-tier,
and we have that happen everyyear.
And now you know, with thesebottle sales, they're not just

(22:57):
covering their cost ofparticipating in the festival.

Speaker 1 (23:05):
They're cash flow, a positive, you know, with their
bottle sales, which is criticalfor us right now, for everybody.
Well, and then also about thetickets.
Um, I think, what?
What is the three-day pass?
This year?
The general mission 195, okay,so, so I think realistically how
I put it in perspective.
For people, it's three days,you're open from, uh, if it's
noon, noon to six, right, it'syeah, and if you have, if you

(23:26):
have access, it's 11 to 6, butanyways, if you're vip, if
you're vip with an early accessga.
It's noon to 6, noon to 6, sosix hours of of a festival and
basically it's one.
You said 190 or 95 95, okay,195.

Speaker 3 (23:41):
That is insiders.

Speaker 1 (23:42):
Insiders get a little bit of a discount on that oh, I
will tell you, though, in myhumble opinion I look at it like
with the, with the bourbonindustry and the actual price of
bottles, of really nice bottles.
That is a price that you'rewilling to pay for one bottle of
bourbon, you know if it's agood bottle of bourbon.
And this is for three days ofdrinking.

Speaker 3 (24:06):
I break it down, I take the whatever, the three-day
ticket and divide it by three,and then look at your bar tab on
what you've done, for you canhave a 60 bar tab in in 45
minutes at a bar if you'redrinking some of the higher end
pours that they offer there.

Speaker 1 (24:20):
And they're there.
I mean, you know, last year, Iswear to god, sweet wheat from
1792 was being.
They served it all weekend, allthree days.
You could walk in there andhave a pour of sweet wheat.
That is one of the.
You know that's fantastic thatyou don't even get that pour in
a bar.
No, no, you know you can't findit.
So and then you got the.
Then you got access to you knowthe, the releases and the

(24:41):
barrel picks.
And then this year you know thelast year there were not only
were there the kentucky bourFestival picks, which I think
there was 42 or 40, whatever itwas and then this year, but then
the distilleries were doing thepicks themselves, like they
would have two offerings They'dhave one that was through the
actual team that you puttogether officially and then

(25:02):
they'd have one that they'd havethere that was picked by them
for the festival.
And you know, I've alwaysthought that the festival picks
were always fantastic and Inever saw it being a losing
endeavor ever for thedistilleries because, honestly,
it's a Kentucky bourbon festival.
You're from Kentucky.
Whatever you don't sell there,you bring back and you sell it
in your gift shop, and it'sgoing to sell out like that too,

(25:24):
because people who weren't atthe festival would be like you
mean, I can have some access tothe festival pick, even though
they're going to buy that up too.
It's just how we are.

Speaker 3 (25:35):
And that's why we always talk about that you're
able to get whiskeys that you'renot going to get anywhere else
but at the festival, and thesingle barrel is proof of that.
And it's funny you mentionedthat because I just got the neck
tags or whatever you want tocall it for the this year's
night for distillers row for thedistillers row, just got him in
today.
So you know we've done six orseven picks already and got
another one coming tomorrow andum yep, and that one, that one

(25:58):
for everybody.
That was last year, so, and thenI mean it allows the
distilleries to have anexpression that isn't ever going
to hit the regular retail shelfat a bottle shop, and so our
guests come in and they can buythat.
And you know, there's otherdistilleries like being will, uh
, will come out with somethingthat they actually release and
they'll it's not gonna belimited really still sell as
many as they can as someonewants to buy.
But that's, that's the festival.

(26:19):
Now, you know, didn't you belike that?
But now they're like open theflood dates and let them come in
, buy as many bottles as theycan legally buy per day.
Why not, don't you know they'vegot more in the warehouse, so
oh yeah, and that was that'sjust.

Speaker 1 (26:30):
You know, in the big distilleries they basically I
mean, I really feel heaven hillwas the first one that first
year that they even got it onbourbon in the air that night
they were releasing and theythey had their private select
that they released that night,and then they the next day and
people went crazy because theyhad that ready for covid and
then covid hit and they didn'tknow what to do with it.

(26:52):
Well, they sold it and that waslike the buzz of the festival.
They could sell, and so that'sthe same thing.
They've really done a good job.
I really think kevin hill did agood job and then jim beam was
following the next year and theneverybody else.
I mean, then last year was just, it was, it was fantastic, and
stuff that you can't getthroughout the year is available
at this festival and it's notlike they just have three.

(27:14):
Yeah, they you might have to.

Speaker 3 (27:17):
You might have to wait in line a little bit, but
you're gonna get it still well,and people that have been coming
for the last couple of yearswill know that last year there
were longer lines and it was alittle bit unwieldy and kind.
I wasn't happy with the way itlooked or the way it felt.
So we started already last year, during the festival, talking
to the larger distilleries thatwere creating those lines about
how to fix it, improve it atleast for this year and then for

(27:38):
2025, we worked all in theoff-season with a new plan so we
can talk about that tonight aswell.
Yeah, we should get to that.
I want to protect the originalvibe.
That we wanted was a nicestroll through a park and, for
those of you who haven't been,it really it's two city blocks
of of just beautiful tree-lined,park-like setting and it's just

(27:59):
so cool.
And it is one of that kind ofand it kind of upset me last
year when, when, no, thedistillers are happy, so some
the customers are happy becausethey're buying, but just the
artistic, you know, the creativedirector, so to speak.
I wasn't happy with the way itlooked.
So I think this this comingyear you'll see the larger
distilleries that have hills and, you know, being able to be in
a better space, better locationto manage that and, uh, make it
a better experience for thepeople standing in line too.

Speaker 1 (28:21):
So well bourbon in the air.
I thought last year really,that event had that feel.
That night you had the reallycool projections, the trees were
lit up.
It was really, really a niceexperience.
The weather was uh, although itI think it rained a little bit
right at the end, it held out.
It was supposed to rain, but itheld out that night.
It was a fantastic experience.

(28:42):
And then, uh, I will get this alittle bit.
A lot I really felt that youhad.
The reason why it was a littlebit more crowded is that
everybody was there for thosethree days.
I mean, in the past there wasthat other festival that you
kind of shared the weekend with,and I think people divided
their time.
So the festival was a littlebit less attended.

(29:03):
Somebody came down, but theycould go one day here, one day
there.
Instead, you got three days ofeverybody there because that was
the hot thing to do.
Now, as a as an attendee, I didnot feel it was overcrowded at
all.
I mean, I think the linesometimes at one point where
this or that, but also I'm, Ihave a really good bourbon

(29:24):
perspective.
I don't have to get everysingle bottle and there are a
lot of people that are there.
They're there for those bottlesand you're taking care of that
this year, right.

Speaker 3 (29:32):
Yeah Well, I mean it's a combination of things and
people that have been thereknow we've got lockers that you
can buy bottles and put them ina locker for the day or rent
them for the weekend and keepyour treasures there and take
them home with you.
So we're trying to continue toadd to that convenience.
But convenience but also um,we're toying a little bit with
some direct consumerpartnerships.
Not really in a position to gotoo deep into the details of it,

(29:53):
but if you like something andyou have a qr code at that
distillery, you can click andthen buy it and it'll be at your
house when you get home fromyour kentucky prep.
So that that's something newfor this year.
It's gonna make it easier forthe customer but also make it
easier for the distilleries tosell more product and not even
have to necessarily touch theinventory.
So in the coming weeks and onwe'll hear more information that
we can share through ournewsletter and social media

(30:14):
about that.
But the layouts can besignificantly different better,
more uniform on the main lawn,but the church lot next door
that five years ago was vendorparking and went into food
trucks and last year kind of amix of our marketplace, vendors,
great tent, things like that.
This year are some of our topdistilleries.
Those that have the long signsare going to be out there and

(30:36):
the great tent is going from it.
There's a traditional tent with, with no sidewalls or anything
on it, out in the grass to whereit's going to be, double size
that we enclosed, airconditioned, broke down into
three distinct different roomsfor those programs, and instead
of two events on Friday, twoevents on Saturday and then one
bigger event on Sunday, we'regoing to have 20 events
throughout the whole weekend andso these little, faster, quick
hit type events where there'smore hands-on sampling or

(30:58):
cocktail mixing and culinary,more chef demonstrations and
things.
So we're really trying to openthat door, but people are going
to be blown away.
If you've ever seen the thirdparking lot any parking lot then
come in and see what we'regoing to transform it into this
year.
It's going to be pretty awesome.
It's the kind of stuff I usedto do for Kentucky Derby Day,
but we're going to do it forKentucky Burn Festival in
Bardstown.

Speaker 1 (31:18):
Okay, so there's a couple questions, so it was
based off of everybody whocaught their attention on
shipping, so details will comeon that.
But obviously, if you can'tship to a state, you can't ship
to a state correct.

Speaker 3 (31:32):
There's.
There's nine states that don'thave reciprocity with dc.
So the way this model wouldwork is if you live in those
nine states that we promoted,everybody knows, you should know
.
If you live in one of thestates you can't legally receive
, we'll know that, but anybodyelse the 41 other states that we
, that we can partner and shipto will be able to do that.
So that's what the details willbe coming with.
If you're watching, listeningand you know you're in one of

(31:54):
the nine states that doesn'thave the reciprocity with DC,
then that's not going to work.
But you can still buy a bigcell phone.
But if you live in one of thestates that can legally receive
shipping, then that's going tobe an option there too, and I
wanted to do that.
Three years before it was legalto sell, before the laws changed
, I want to figure out a way fordistilleries to sample and if
someone really liked that,there's a QR code that they
could tag on and and save it ontheir phone or whatever.

(32:14):
This is a, this is what you'rejust enjoying, and then you can
go to your favorite bottle shopor off the distillery to find it
.
And then, obviously, when, whenthe laws changed a couple years
ago to allow the onsitesselling of these.
Uh, but why not offer both?
Why not do cash carry from thefestival and why off the ability
to invite, conveniently andlegally buy things to their home
so they get home?
It's in there.
So now we still haven't had thedeal worked out.
We still have talked to thestories, but our kind of general

(32:36):
philosophy is why wouldn't adistillery want to do something
that's going to help them sellbottles?

Speaker 1 (32:41):
um, sanford, right here, said that if you're
shipping he could buy double theamount.
To buy double amount of bourbon, double amount of bourbon
because he doesn't, he can getit home and he doesn't have to
bring it home.

Speaker 3 (32:51):
So thank you so talk about this year's still going to
be bottles like our barrels.
There are going to be bottlesthat are in such limited
quantity, the limited releasethat won't be included in the
program.
So, um, the couple of largedistilleries that I've talked to
today, their wheels are turninglike, well, we can't put this
on there, but maybe we can offersomething exclusive to online
and they don't have to touch it.
They're right at the facility,site and scene, but it's got

(33:13):
enough volume, enough inventoryto make it work.
But I think, and when we'll,when we launch this will be the
first one market and will be theonly festival.
That's kind of offer.
This I mean that I like beingfirst, I like to be very
exclusive and I want thosedistilleries to associate that,
those sales and that activity,to what we're creating here, you
know, in a bigger like, biggersynergy.
So, um, but now it's a lotdifferent than what 2021, for
sure all right.

Speaker 1 (33:32):
So let's talk about the sponsor.
This year I've got that righthere.
I'm gonna pour a pour thatwe've got the anals envy and I'm
pouring it into my decanterglass that I got from the canter
club on the vip pour a littlebit in there I'm going old
school.

Speaker 3 (33:47):
I I'm on like year one, 21.
Vip, there you go.

Speaker 1 (33:50):
Now I will have to say this I still have not got a
crystal blank hand from thefestival.
I've tried and it's eluded me.
I've got decanters.
Have you ever asked me?
Yes, You're always sold out.
And then we have.

Speaker 3 (34:07):
We've got the mixer, which is actually one of my
favorites.
Oh, that is beautiful.
And then we've got that one.

Speaker 1 (34:12):
That one I got, I believe, last year.

Speaker 3 (34:16):
Wait till you see the one we got this year.
You're going to be blown away.
I've never actually seen it.
I've never seen a crystal fromGlencairn, so it's a little bit
of a laugh that we're workingwith on it.
I've got you.
I am not here.

Speaker 1 (34:28):
Yeah, yeah, well, okay.
But at the same time um knowthat our upcoming crystal
glencairn tasting is going to bein june at my base, so I it
might be far enough out that youguys could come up and do it.
But it's just for the people.
There's only right now 17people that have crystalline
carrots and everybody who has acrystal glencairn is invaded

(34:50):
come up and every year that'spart of the club of having a
crystal glen can.
Now it's like, just so, youknow, I look, I figure you're
gonna look at it like the packershareholder meeting.
You might go one time in yourlife, one year it might work,
but overall, you know, butthat's how I'm looking at it,
but I'm gonna do it every year.
You know, try and set up, atleast get three or four people
to be able to be here so I cando it, and then I'm going to

(35:10):
basically share my best bourbonsI've acquired.

Speaker 3 (35:13):
Packers.
Yep, you need to get ScottieGreenboy Crystal on Cairns.
You have one.
I have one.
I've got a no, not Crystal.
Yes, you do you asshole?

Speaker 1 (35:24):
Yeah, you do.
Do you have a crystal from me?
You're part of the crystal Igave you one ridiculous shelf.
All right, let's get back onsubject.
Back on subject yes, so we gotangels envy sponsoring it, but
let's talk about what's.
You talked about the setup, butlet's talk about you and
whatever.
Now, what's the cigar clubgonna be?

(35:47):
I mean that last year for mewas an epic experience.
You know what's it going to belike this year.

Speaker 3 (35:53):
Thank you for that and you're being very kind,
because it was kind of a cluster.
The attention was there.
I'm not a cigar spook so it's alittle difficult for me
sometimes to put theseexperiences within the
experience, but thank you forthat.
The intent was there to createthis literally elevated
experience on the second floorof that double deck structure
and create little private suites.
Uh, but on saturday we're justtalking.
Today our cigar game has beenlying and I've been working on

(36:15):
it for a number of years,actually making contacts, you
know, talking to the differentcigar focused magazines.
Like we have a mickey and andvibe and bourbon plus, but so
that's kind of to determinewe're committed to doing some
things.
And see a couple good ideas,say that she find it in my head
and that's typically what all ittakes me.
It going on idea.
So, um, obviously the starts inburn culture and then you throw
a throw.
You know horses know threethings we to the bluegrass a and

(36:38):
so we want to make sure they'reproperly presented.
But and it is funny, youprobably know this there are
some distorts.
That not only aligns the starculture, they actually have her
with the garmaers, you knowbourbon cigars, but then you
have other cigars.
I mean other distilleries thatdon't have a cigar smoker 100
feet within their tent becausethey feel like it negatively
impacts the sensory experience.
So it's within culture.
It's even kind of interestingto try to manage that and get

(37:00):
there right.
But we're going to keep tryingto culinary and cocktail because
really this year is what we'reputting a lot of our emphasis on
.
But the cigar culture has notbeen brought in just in our
small venue.
How do we get, how we fit inthere, make it work.
So it's always there in thepriorities and I told you angel
zambi is a featured distillery.
Okay, so in our world it's justvery good because there we have
one distillery that is overothers and that's when we go in

(37:23):
and sit down inside.
Special barrel from them as well, and that has been what the
guys have gotten in their, intheir packages.
Is that abf silver?
So this year's no differentthan that.
But they also, as you can seeon your own best, their angels
and it's a little extra love, uh, from from last year.
They are house.
This was dinner in a coupleweeks, three we will be teaching
on and angel will be unknowing.
Angels and official could be acocktail, uh, this year there's

(37:44):
just a number of things that wedo really kind of showcase them.
And the cool thing again aboutthis industry I started with
maker mark, my very first singlebarrel.
Samuel's finally making change.
He donated a barrel.
I'm like what the hell am Isupposed to do with the barrel?
That's how single barrel brandsare, and so every year makes
mark was the first year and wecame back with jimmy and nukri
was the feature brand and thencame back with our urban company
.
Last year was elijah, cravenhill, and this year angels.

(38:06):
And so well, it just allows onestory to kind of stop and get a
little extra love.
Everyone else in the historyhas been absolutely no one's.
There's one word about whatthey get.
I know it's.

Speaker 1 (38:14):
Everybody understand it's a chance to write through I
would say, though, after goingto all festivals and I 100 say
that angel and he isn't myfavorite, bourbon it's I was a
lot of.
Now this year with the castthat he put out I've had a
couple was the one I've gottenexcited about them.
They've really up their gamebut and they've stolen but they
but they've always, at thefestival, had their.

(38:36):
They brought the a game.
Last year they were the sponsoror the.
They were up in the cigar.
You know what I mean?
That's who was up there.
They had that spectacular kindof thing that it was really nice
.
It was a lounge.
There was like two things kickoff.
Like I said, with steven fang,I'd be up there with him.
I think it was one of the one ofthe.
I'll always remember thatexperience.
It was like one of those topexperiences in britain I've had.

(38:57):
And then it's the people andwhatnot.
But third year they had theyhave a big bar with the chair
set up and they had their ownlounge happening out, right out
there you can smoke.
Smoke.
It's always every single time,every year, when it comes to
being a game, this foreignvessel, how they get it, you
know, although you know they dida fantastic job.
I have to say that I've alwaysbeen impressed with what InterV

(39:18):
has brought to the vessel.

Speaker 3 (39:20):
And I agree.
And I'll tell you through mylearning and I'm not a fan of
saying I was at Churchill Downsright before I came on here I
had five bottles of mycollection.
It was all five of the olderbottles and I wasn't making them
.
So I came in and I immediatelyimmersed myself in learning.
And you know Maker Mark, thefirst one I saw, and everybody
knows Maker Mark, it wasn't asign of me, but when I got to
know the people, I got to meetBill and Robin Thomas Bolton,

(39:42):
and they started going throughit and falling in love with are
the family behind.
And I'll say same thing as withthe team.
We get to know the team friendswe bought and have fun when not
talking business.
You'll have help with the oldcrack stuff.
I mean we have fun with thatFirst brand company.
Every time I ask them forsomething I'll remind them
you're the only distiller.
It's never told me no, but wehave fun and we pay off each
other.
And you can say you know againwhen, owen, when you meet Owen,

(40:05):
their master is still relativelynew to what he's doing with the
innovative settings and thedifferent finishes.
I mean we've gone away.
You get to know people and youabsolutely fall in love with the
brand and it tastes better whenyou're sitting here with it in
your ass than when it was just abottle sitting here on the
shelf.
And I'll say the same thing.
I mean Greg's and I's producthas been affiliated with.
You get to know Greg and youlove what he does and everything
else that touches just thatmuch more important and that you

(40:26):
go all the way down throughmentioned a mean you know
earlier.
Um, it's over and over again.
You need to know people, findfriends and it's just that's
really the cool thing I enjoymore.
It's just getting to know.
Friends with people are makingthis skin and everything else
tastes better as a result if yourealize that it's family.

Speaker 1 (40:43):
It's like each of ciller is, no matter how big
they are I mean some, that iswhatever, but the people even
I'm just most of the peoplethere um are actually in a lot
of their family with each otherand even the family there.
You got family at logs.
You got all the stuff going onand honestly, and we did a part
of that and understand that thisis going.

(41:03):
This is history.
It's documented because thispart in this time is the boom
and that will go to your file.
People will talk about wherewe're going to be, but that is
why it's so much fun and Ireally think that the festival
showcases this so well thepresentation, unlike any other
festival.
So I just love the festival,anything about what it is.
And then your expertise hassent you out, you know, send out

(41:27):
at six anybody out of town andevery day all the young
distillers are usually hangingout at their hotels and
everybody's here.
There's this you know some ofthe people that come, that are
in the town, how they're there,how they get to there.
I mean, there's so much to dois the person is very small,
15,000 people.

Speaker 3 (41:41):
It's a very beautiful town.
It doesn't do any good if youtry Serenopolis and put some
stuff in a bottle and then yourelease people.
You know you're a sponsor ofthat way.
The eating time is most definedto produce.
But you've got all the waitingand then after a series of years
your life goes up.
And the first year I'm at COVIDthe distilleries weren't set up
to start hosting events.
You know people have been thereyears ago Bourbon Star Jazz.
Some of those events werepopular.

(42:02):
But now they they're figuringout and for us to people lose
six.
They go and they shower withthe dinner and then they've been
supposed to use by thedistilleries all over the place.
That mean that is crazy peopleand giving them a federal grant
and turning them loose.

Speaker 1 (42:15):
But they take the distillers well and then you can
also talk about.
What you're proud of is thebehavior of, and most people are
in this town of.
You're actually at half of atown of festivals.
You know another whole townadded in but the people behave
in a way that you know it's likeyou're.
You don't see it.

(42:36):
If someone does get whatever,there's just over them right
away and it's not like get yourbeer somewhere everybody's
nobody's over.
I mean overall.
I mean sometimes it's a littlehot and he gets a bite or
whatever.

Speaker 3 (42:47):
But overall I've just been impressed with the
festival and the people and sothey take care of each other and

(43:12):
don't want to ruin theexperience and I, on whatever
it's in front of our every yearand for our street closures and
inside taking over.
We've had one arrest related toany activities I would, but I'm
the chief of the sun box to seewhat's done or of.
We've got the, the departmentoutside the event, the earth,
kentucky abc has basically toldus that we're the whole standard

(43:32):
for events with, you know,spirit, alcohol service and any
startup level.
They'll recommend, they test,because, you know, buttoned up
it comes to doing so.
I am very I'm also cautious.
I always want to make sure thatwe make the safety of you know
space fun, but we we don't agree, you know oh yeah, I mean, and
because it's over at six andpeople have to go home, shower,
get ready, go back out.

Speaker 1 (43:51):
It's not that like any festival, you went, let's.
You went online 12 to 9.
You got three hours of nointerruption, and that's when
people you would find I thinkI've got to say three days of
six hours or two.
You know that's, that's perfect.
It's not it.
The kid is so people can keepthemselves and just separate
when they come.
No, they're with people,they're neat, they're all the

(44:12):
behavior.
They're just fantastic.
Just an environmental person,bourbon.

Speaker 3 (44:15):
Well, the whole bourbon culture is based on the
soul aspect, right, friends,friends, whatever.
But the other people's festivaldoes get a lot of focus because
it's always on the stories andthe saying and selling.
We selling, we create multiplelayers.
The trucks 15 trucks that are,there's got to eat.
You know three and a line.
Come in and get a chicken,whatever basket, they're not
having that time, they're eatingtheir water.
You know the marketplace,vendors, the shopping

(44:36):
opportunity theme of bourbonhoney, sandals, furniture,
things that, um, there's chancespeople sit down out of for 11.
There are, you mean, I do nothave.
No, it's not sad, it's a 30show at a people share in a
shaded area and hang out.
A 30 talk show.
We're putting top entry upthere and they're being
interviewed and like, if youneed, you know, johnny Carson
shows.
That stuff is entertaining andgot stages of music.

(44:56):
People can go and hang out andso there's a lot more.

Speaker 1 (44:58):
It's going to move on the line For us and I always
want to say Well, but everysingle time that you stop at,
like their booth that's set upand all set up in the same
booths.
It's a spaget.
You're going to deal with thecraft distillers I mean last
year and we're going to eat them.
They're there, they're talkingabout what they're doing and

(45:20):
then they'll sip a little bit.
They're going to tell you whatthey're trying to do and then
they're going to be blind withyou.
They're going with you, they'regonna listening.
It's also you're gonna friendand then they go to the one it's
and you can go out.
Often you can go visit a personlike makers mark and have a
drink there.
You can grab it and go over to,like you said, you go get the
gift area.
I know two uh one.
You know what you're doing.

(45:40):
I mean it's just like it's.

Speaker 3 (45:42):
It's just well, and the thing is, our is our 5d
wristbands, so we want the ranksof coming moon and therefore
not doing.
And of course, reader, you godo that back out of this.
Once you're in your Navy, comeagain.
So we taught rules and theredoesn't differ.
People like that area.
Yeah, you can't even ridepursuit.
Yeah, it's just quickly funded.
And let's see Bryce, right,right, no, or sitter the just

(46:03):
mean, and any Potter, when hewas maker's mark was there.
I was in the covers and they'rethere talking to you.
And then Jane of Coffin andDrain, you know they'll be there
talking.
So you guys knew it was the MrHeaven Hill and Maker's Mark.
And we went off to Lawns ofGrant.
Steve Nell and Bart's arecoming Hall of Fame.
He's there, and Elliot or Rosewill be standing there taking
pictures with people and modelsto move this forwarding for

(46:26):
their MSH.
It's just a really amazingopportunity.
You can get anywhere, I don'tcare, you can get in other
places that might be a lot ofholes and do kind of spendy
things, but you're not going tohave the icons of the industry
standing up being actuallyinterested in what you tell a
story and what you do, correct.
We'll ask the number stillreading.
You know they're probably goingto want to see it and I love
each other.
People love to drink with otherstuff.

Speaker 1 (46:46):
Well, walter Zausch from Whiskey.
He was, he's still, a bourbonfan.
He started this and he also.
But he was doing air picks, foryou know he loved bourbon, he
loves it.
So he'll be like, hey, did youever?
Did you ever get one of my airpicks from Woodford?
He's like you're handing me abottle from Woodford and you
know it was the same thing.

(47:07):
They love and they all know it.
They all know that it's not acondition.
You're producing good whiskey,you're not a conner, you're in
the ship, It'll be earned andwhiskey speaks for itself and
it's just something they knowand they can't make enough.
Well, some people got to thatpoint.

Speaker 3 (47:21):
Well, eric Stein's hanging on.
He attests that people aremaking whiskey.
They need to are.
You know that is a simple fightover the shelf space to make
was.
They don't care about, theyjust love being in business and
sharing, learn from each other.
You know they isn't thatpractical quarter inch bottle
hit in there.
That happens to salesmen,wholesalers in the real estate.
You make it, they just.

Speaker 1 (47:37):
It is the same and let's see what's gonna happen on
wednesday and there's next week.
Uh, you know what people expect, what they do, what's going on.
I mean, you got the urbaninsider for the east, I just
just gotta know that.
So we gotta do is got to go tothe website.
I'll chill on, then get theemail about what's hand talk
about that.
So we ask the reasons to startnow.
And you got to get your ticketsplus, okay, you have to look at

(47:59):
what places day we got.

Speaker 3 (48:01):
You know how to go to a festival bow and it's around
Barton's array and picks when itgets worse, and so and so is
our IP and I will let you knowthat if you want to event and
have to use your VPs, we'll do aVP.
It's not that special.
So two years ago they pulledout more minutes.

(48:24):
Last year I forget what it was.
They go past and come to sit intime, but you know we celebrate
money but that's the activity.
When your VP were on inclusive.
That year the IP lost largercondition up by a hot seafood
control bars catering all day.
It really experience comes andyou're overly one of the main
scenario.
But we want that national andwant that to be a sub.

(48:45):
So I don't know is that news?
And she worked on make surethat a website impression is.
I mean you, you can measure,you know, in the old and
parameters of go check theinternet said smells, their last
, just nails and nodes are skin.
They were things.
So we saw what I want to see.
Not sure that should hold for aminute.
I added a mentor, so it turnedout the feeling was not my
better.
No, we, your kid or taking youron that minutes to turn to me,

(49:08):
check what that was waiting inthe spheres, you know.
Third, or that words are.
So we're in that day event.
We've been a bit right 32 and ahalf or six, until you can buy
in Rio.
We spent a lot of time in thesystem, so that will be is that
you get email and I'm sister,that you know.
Then you're like alive and thenyou can go and in a first person
, the down from missions, justlike he's sure of a VA here's
get it what and the don't andstuff on the stay, anything that

(49:31):
you may have it got over on thesale that goes, pop computer's
on your mission tickets that wego, and once with the 50, 50 or
6 000 number, just a lot of yourcould always tell us about
getting our blends.
Make sure to now be this is thedealer thing and that you're
crazy.
So we're not alone.
It's how people can vote again.
You know, the world record isjust so serious with everybody
there.

Speaker 1 (49:49):
You realize that's what we want to be, but I mean
anymore.
It would um horrible.
People would have been spendingtwo timelines.
Oh, that's just not what youwant.
It'd be good or event withdecent disorders to go three
days.
You want people get those place.
I mean, you know actually the,the, the longer.
Uh, one year for single barrel.
There are people in at 12o'clock line, at clock.
They got they getting able tosome.

(50:10):
But flowers are people withflowers in line.
But you know, when you're at ayou're there to be tasting stuff
, not just.

Speaker 3 (50:17):
You know right, and you and you're roughing your
dust and stuff.
Yeah, and you know that wasobviously a little, because
you're waiting in line andyou're waiting to go to the port
and you're back to line.
That makes it what he wants todo.
So we'll have lines.
Well, people are used to doingthis day in and day out 100
calories in an hour before theyou and you'll be able to read
it in like an hour before thescreen opens.

(50:38):
You're going to have a goodletter.
But for people who are weak anddisabled and enjoy that, people
who are going to separate thoselines of the fly-by-by and what
you're picking up, I don't wait.
I've been to half of them.

Speaker 1 (50:52):
So I'm going to come and have that one-to-one.
So here's what I've got.
I'm going to have for thereleases, the um that is still
to be at the.

Speaker 3 (50:59):
At the end of those lines there'll be any models,
but they'll be aware, like youwere talking no, you can just
say, by the way, and I'm I'mindicating that, uh, but some
like hill and my slider, whenhe'll start on three and they're
going to look awesome, the team, so sure we're putting as the
anchor in the spark and we'regonna, if he has any port.
You know, if the line is, me atleast, but we have to, you know
, back or Much, as people arestanding on their shade.

Speaker 1 (51:22):
Just leave them out in the sun next to those angels.
I'm just kidding.

Speaker 3 (51:27):
Unwashed heathens.
We're talking to the dope I'mhaving you and it's where they
are, and you're buying people.
No one.
People that want to close werecommingled with a bang, and so
we decided in the soul and wefigured we.
People that wanted polls werecommingled with the bong, and so
we decided in the soul and wefigured we had an otherwise
contrived success.
So I mean, I credit all thecelebrating, the bleeding and
all the wanting to be a part ofthe solution maker experience.
And if you could pee throughyou'd make more money.

(51:48):
This is a second-hand moneymachine I've always tamed.
It'll blow my knees and thereain't just one ass or any one
fear.
The luckier they will be, themore.

Speaker 1 (51:55):
I'll just it's a crew .
The truth.
Are you gonna differ this?

Speaker 3 (51:58):
for the price, but most, most, same.
I'm a person now, perfect, Imean very in balance.
It's.
Those guys are awesome.
Yeah, wrong from one to Ross tobe a commercial.
He massation I should not dress.
A kitty.
Worked all festival night toinject.
That's we do.
You know you, you're down therefor three days, you know you
know I'm still gonna get out ofthe whole.

Speaker 1 (52:18):
The whole thing that I love about it is helping set
up.
You can lay a man and but likea podcast, and I and I let.
You guys are very generous onwhat we're allowed to have
access to, so we're always wantto do our motion of this and
everything opening.
We put every one of the shitgroup and they put those people.
We want them, but then oncewe're there, this is an

(52:38):
opportunity to have access toall everybody making shit, the
dillery's or whatever, and, uh,you know, I was there in 2019.
We have to festival.
At the moment, I guess we'rethere and no, I just I don't
know if I heard it, though it'slike what are the people?
And so much fun, it's just it'sit's.

Speaker 3 (52:52):
I mean you, you and I recognize you as the people, so
you know you're so not going tocare it.
You know, you guys here, what Iwanted just it's a big event.
I'm about.
I hope those and it the twogroups are dinner and gas have
had a couple be somethingmemorable.
One up to this thing.
Text a like me.
I want you to follow this andit we can meet comes because we

(53:14):
will.
You will change this into areasin that a lot of people in
there and wonder they're thefear it's with him, we couldn't
check in time and what up longevening happens card one people
and said who was it?
And but people can hear you'reright, you made it easy.
So me no dimension, or is youknow work, is it?
It doesn't you know she can't.

Speaker 1 (53:33):
You know we like it.
Anybody didn't know and metthrough my asset him.
Um, when the stuff happens,it's he, as is what happened.
As in anything where you putthere's everywhere, there's
gonna sting that you gotta kill.
And I'm gonna tell you, infestivals I've been at an event
that being taken.

(53:53):
Sometimes it's a great mood,but we're at this jump down to
the ball and jokes, so there'sno access to memory.
The fellow, he's makingeverybody's experience to be
worse.
I always know that's not thetime to ever have a question.
I truly respect when you talkabout how I handled it.
It was professional, there wasa link and everybody had to

(54:13):
happen.
Like you went to a dot, sothose experiences weren't
wrapped.
That's just the key to it.

Speaker 3 (54:20):
Well, you know, and since 35 or 60 years, things
that have been done in highscale.
If you get your cool, so youapologize if the experience is
affecting you're going to runthe fun mile.
I'm happy about it.
But you know what?
Most people have email businesscards, but we all want what was
alleged.
So if I go all the way over,you're going to have problems.
So if I don't think of all thewomen, you're gonna have
problems.
You're all just being in themiddle.
You got a time.
It's a cool moment in the room.

(54:41):
You know the goal is toeverybody on the team know that
You're right.
All other people may work.
We can say right now that if Ithink that we can do it tomorrow
, then we will.

Speaker 1 (55:01):
And first of all, is it a matter of course?
Will we to put it on?
Pretend it's the.
We all know it can't be in my,in my home, uh, uh, it's a pen.
Is that, when somebody's onthat, what to make your your it
is, there's no problem.
Is and it's something that youwant here and here, right, like
I, like, like I said I've had at-stage name I've never met,
maybe.

Speaker 3 (55:17):
And then he was about here and I'll tell you this is
that knew who she was.
You got her on your team.
You didn't like that firebuzzaround here.
You got her on your team.
She's on your team.
The third of her She'llre-relate and everything, but
we've got people that you neversee Again.
She'd over a box office, over asocial post.
Everything she has, alleducation is that it makes sense
.
People are unseen.
They didn't picture a festival.

(55:39):
You don't know what's going on.
I mean, it's kind of worryingthat something has grown and it
isn't a festival.

Speaker 1 (55:45):
Well, yeah, initially I remember your wife on the
first episode and all wasbringing in the working guys to
do it's just, it's not beinghelped out, and the same thing
about it.
Now that you have a committee,the first thing I really think
to her is a barbecue.
I would ask to you know theGreen Capital Barbecue.
It's fantastic, and I meetAntonio Riemann and then I met

(56:08):
Stacey and then I kind of got totalk to her and then she showed
me around working at her showthere at the whatever, and then
all of a sudden I knew she wason because she was just being on
tip.
You just knew what you need.
It was the person you needed ofwhat she's been taking care of
and that's a cheers to stay.
You know I don't have to botheryou about just Rand.
I don't have to go to AC.
You know we really appreciatethis for Woodford Double

(56:32):
favorite bourbons.
You can see part of that pickwith Coombs but does picks.
He has great and the and theburn.

Speaker 3 (56:41):
It's the kentucky bourbon festival well, I can see
that there are a few on here.
They see so importantly, that'sawesome in four days.
Uh, yeah, I wrote an offer inthe hospital but I wish I could
get that one, so I just I justremember it's an AR2.
I'm there on Fiend.
That's how our team is.

(57:03):
He was on that day in aninterview.
He was running.
He came and we hit him and he'ssitting on this team as some
natural women and having themcome forward with festival.

Speaker 1 (57:13):
Everyone brings their sneak.
I will also say that rememberhow you decided, how the day you
decided to pay off like two forthe week Weekend.

Speaker 3 (57:24):
Oh yeah, we made a joke starting June Rapples up
and it's not legal.
Sorry that Labor Day we mightburn your face, but still
they're damn legal.

Speaker 1 (57:34):
Oh yeah, you had a nice, you had that nice tank and
then, uh, it would've been yourthing and by that time it it
would've held it like muted, thetime being turned that one of
the things, yeah, the ER doctorhad known for months, like 11,
that I could do.

Speaker 3 (57:47):
um, is one of them?
Someone?
And then from the big rat, anyof us, and the sun, yeah let's
go to your feet.

Speaker 1 (57:55):
Let me read uh, this and people will.
It's like here you're reachingsomething.
Do we have a tent happening?
How is that working this year?
Because I'm just excited aboutit, about it oh, it's a double
this year.

Speaker 3 (58:08):
It was first was our own sisters was talked about
earlier.
With that one of them I sprungto have people talk about it.
Still this year we differentdistilleries are all interested
in uh, e-house action, bands,amazing action is a can of hands
, that-house of actually men'samazing first level there's

(58:34):
going to be larger for thestories that will be there.
The media has basically seendifferent masks just turned on.
Today they're back.
In a way it's going to have alot of their struggle in air
conditioning, upgrading peopletoo.
So everybody's starting to getyou know, they're starting to
see the opportunity and thenyou're going to see their
one-on-one day or a time when wedidn't talk about the press
club and I tuned in.
But if you're up here,officialties, the odds are 2 to

(58:56):
4 and I'll say they are.
They have their Airstream rule,airstream trailer, and if they
say, be watching it for days,consider it as a sports opening,
oh yeah, they're gonna be here,they're.
You know, you're both known.
This piece is like room for goodCome and I get to miss her so
incredibly.
Watch me or it's an ended run.
You know the retro one.
Penn's a liar.
It just describes a birth of aconsumer.

(59:17):
You should serve all yourproducts, or that's rather than
this.
I'm hoping that it will giveclosure to some other
antibiotics.
Sorry, but whenever you cantalk to students.

Speaker 1 (59:29):
Okay.
So one of the things that Iwant to know is why you're brand
marketing to people that cometo this festival and being a
destination to the people bythat kind of quality that are in
the apple.
And you know, I really feelthat at one point you might get
what you wanted to take.
It was the world burl I'mconducting, but it's still the

(59:50):
hockey festival, correct, andwhat is?
But no, I keep going.
These people, this people.
You have six thousand peoplethat are just bourbon
enthusiasts, people who arethere that are like this, and if
you're a beginner it's a greatshock.
Most of the people are wellwithin the venture and they

(01:00:13):
present them the cool thingsbourbon offers, whether it be
bourbon, the barrel, barrelpicks, which they're putting out
their best barrels, becausethis is the fuck away those
again.
That is like crap.
I take.
This is jim heaven hill or thisis angels envy.
I want to buy that the rest ofthe year on the store because I
really liked it and that'sreally what this is about.

(01:00:35):
But, like you said, youpersonally are doing
merchandising of higher qualitystuff because you appreciate
higher quality stuff and you'reputting it in, but you also have
convinced them.

Speaker 3 (01:00:47):
The president of the company.
He knows this was a late buttonand he's even the reason he
didn't email a client.
He knows what this is ever madebecause they've been spying.
They do sales.
I don't know what would come ofthem.
I don't know what would come ofthem.
I don't know what would come ofthem.
I was flying a picture phone.
I love Jane.
Well, here's the seat.

(01:01:13):
Come on and here's talking.
Well, o Boris, why is he onUrban Fun being people?
He just made it with his newresults.
I don't know if he's doing well, he loves to share, you know,
online.
So there's more out there tobuild.
That is called hat.

Speaker 1 (01:01:24):
If you're eating hat and ever, I'll ask you to order
more 3XLs.
It's the most of the time Ihave to ask them and then order.
So that's my more 3XLs.
But the sun.
Is there a point of just beingable to sell their merch?
They can add merch and liket-shirts up there Before I was
19, makers had like you couldhave um Blantons and whatever,

(01:01:48):
but that's available.
That is how I felt that theycould have it for themselves.

Speaker 3 (01:01:54):
They were doing that because they couldn't pull away.
It was a urban festival, sofirst order they asked about how
to meet that partner.
So Hillary's couldn't pull away.
It was a urban festival, so inthe first order they asked about
getting a company that was apartner with.
So distilleries couldn't be onthe track.
But even I went to this to besafe, not in your time To figure
it out.
An engagement is fucking sauce.
Ever In turn, I always cock androll fake words as fuck, which

(01:02:17):
means that whiskey and thepeople make it, and not that the
distilleries aren't rare.

Speaker 1 (01:02:30):
No, it's a cool thing .
That's what I thought.
It's just a piece of merchant,whether it be like maker's mark
oh, maker, could the contextual,that's only the best of all.
It was like yeah, I want that.
Well, that's always what it.
What happened?
And they don't know this.
Or a seller aged yeah, likethis, yeah, yeah, I know but the
person will talk about.

Speaker 3 (01:02:49):
you know, I know in all this.
So here, yeah, right again, weactually engagement.
It's not to be we small areas,but people have an image.
Have them is just that.
Well, that came as presidentsclub.
There are 20 people in the same.
We have small areas of people.
We have an industry.
We have them in a business.
That will.
That came to us President'sClub.
There are 20 people in thisone-day package For a dollar MP,
you get all the content in ourpenhouse Just $105.
It doesn't include our 20people will get a table, their

(01:03:12):
own reserve, their own privatebedroom.
The customer is providing.
So it's just like a wedding itso it's just like a wedding for
Ella.
That's very good.
How do you get it on?
The air.
The mail hall is designed to bein probably the highest-end
hotel resort in the area, andit's free Saturday, saturday,
and it's shot to the front andback all day and it's supposed
to be stable and to the full.
You can't it's just for thosetour people you don't have uh,

(01:03:37):
or a sister, samara Brown,member of the mm-hmm, host a
special with these four clubmembers, and and, then and, and,
and and and and, and, and, and,and, and, and, and, and, and,
and, and and and.
The minimum at the exact point,and it's thousand nine five.

(01:03:58):
So you go into a little bit.
You know you're not a tough.

Speaker 1 (01:04:01):
ET or a husband wife.

Speaker 3 (01:04:03):
I have to do whatever this is.
It's really thing for the morepresident ever that I do it.
So it'll be on, yeah, um, or,and I've got a little care of
like, but we'll do a private.
Them see something real, likean inner, or just, for example,
bruna and greet, uh, assholdersand or tent, it's not, we're not
going to let you look becauseoh yeah, by the way, from a lot

(01:04:26):
of expense, this, if we was thisexperience the riot and you
know we'll sit in the carpet.
We want 24 and find the misterfrom mcintyre.
We have an internet following,but we could have a big map, I
mean that's the price of aDisney.

Speaker 1 (01:04:41):
I'll do this what you just explained it on the pod.
I will say that I'm hoping thatit's accepting me and Rob as a
podcast team and I'm going to dothat too.
I apply I'm applying right nowthat if you need to immediately
cover offices, but at this timeit's spectacular, I'm kidding, I
don't think you're going toexperience.
If you need to meet thecovering officers, but at the
end it's spectacular, I'mkidding.
I don't think you're going towrite that.

(01:05:02):
The weird experience they'regetting killed.
It's not everybody, so thatcard definitely falling.
I'm going to tell a couple ofcouples I come to keep bourbon
fast, I got expendable orwhatever.
I think they would definitelybe pissed.

Speaker 3 (01:05:16):
And if you go to tell those states believe in the
other print would definitely bethis.
And if you go tell those statesbelieve they're in the other
three, it's right, the blue.
When you the blue out, there'san old buddy in where he bought.
He bought it and has been toour information enough for the
website.
But it's different.

Speaker 1 (01:05:32):
we do a high show of the measure, it's all right it's
irresistible, I mean, and thewatch is worth just the watch,
right, definitely no doubt aboutit.
I mean, it's a good deal andit's a love to pull more times
and really experience time totake a picture.
You're right Now.
What are?

Speaker 3 (01:05:51):
I talked to a guy that's here that has been in a
company and done a couple ofbarracks and one of them said
we're doing a bottle, so in thisand done a couple of bears
right and one on a single fileor do a bottle.
So we gave him some list ofcase or cousin every stupid.
We'll get another reason.

Speaker 1 (01:06:03):
That is on, yeah, he might all about this color is to
make it, and so I think we'llbuy, because for dogs what he
does yeah, yeah.

Speaker 3 (01:06:12):
No, I know, but I'm just trying to get one.
You, for some people say you'vebeen in there, re-renovate yeah
I said this guy's rivals 2019.

Speaker 1 (01:06:20):
I bought the vip, for I I the p-pack.
In a recent year, I bought thevip action.
I bought the thing penthouse,opposed to his before.
His is apple, glass, whiskey.
Competence.
It's your offices.
You, you, fully, you guysfinally made your offices at the

(01:06:40):
house and so can you get thatdoor off.
So go back, because for thelongest time, you guys were very
humble.
Your office, like your closet,yeah, but that those are
beautiful, you have beautifuloffices.
It's a beautiful thing that itit has a.
You got that whole thing thereright and I, courtesy of Taste
of Beers and everything on CHRDand a couple that are in, should

(01:07:04):
want to be.

Speaker 3 (01:07:07):
And I even know how to use Face.
I Blaze the other the othertime, the other one.
You're basically a bit clumsiedin it.
Army Swing and Tenfold Air wascurrently that.
But I'm like this is thehistory alone.

Speaker 1 (01:07:17):
It was news, I was about the risk that they're, um,
you know, cater up and that'sthat attack, the whole hate, the
whole thing.
It's like you know, eventuallyeverybody board for the thing
where you are, where you'relocated, you're this, uh, the
gets music with the.
You're on the third, you know,and then the house basement and

(01:07:38):
like whatever.
It seems like you find everybummer, but Rick house right
during the fact that a tapeerror.

Speaker 3 (01:07:44):
Anyway, when you're into base good, lunch I said I
always know it's just getting anopposite.
There's gonna be open for acase, no, and we're gonna, and
we're gonna.
Was it does it nothing.
Rain and sex.
You let's do this and then youopen will help.
Can you?
And it's ever with you, know Ifeel, feel like I was too busy
and how can you work?
And he can make me.

(01:08:04):
The bone isn't a warpy with thethe frame re-event, but conk is
a new success.

Speaker 1 (01:08:08):
Pre-sex but also, you gotta remember, you came in for
an out search to head at theChurchill Downs you had had
worked with.
You know, bill, you were thefirst to have met you.
I like you Ever You're trained,but also all your values that
you have to hold to a job.

(01:08:29):
People know initially, I cantell you, david Mandel, you know
there's certain people thatreally attach this A new war.
But for everybody in thecommunity to realize that you're
completely, 100% on board,you're doing this, it's an
opportunity for everybody tojust this level that nobody's
left out.

Speaker 3 (01:08:49):
Believe it or not, that for men.
I didn't go door to door.
I stopped on paper.
I could have been the order ofthat and I said you've been
staying back, Let me treat thepossible.
Make sure you're here to haveold table car.
People are coming here from meand why do you do invest you on
that?
I think that one is taken,roger, that hey, there them,
come in on a man, johnny.
Oh, there's a neck and I someadvocating you like, take on it.

(01:09:09):
That is what.
That's how you look the one.

Speaker 1 (01:09:13):
My is is that nobody values anything.
I'm sorry, this great city, hey, I else that this is a great
thing and they think they do it100%.
If you wave, there's nothing.
That had a human ass all daypercise.
My wife was like we needed anexperience and it wouldn't even

(01:09:34):
hurt.
So all of a sudden, the twicethey wouldn't call, she started
Well, there's a value to it andthey that's.
When then she realized thatit's just not for some.

Speaker 3 (01:09:43):
You go there and you didn't have to be there and out
bored last 25 years when I wasno breakers.
Right now, let's grow.
Well, the amazing put it everyand it was good and left it
because they're grabbing, eventhough that are.
So that's totally right and youknow the fear.
I thought they were the, theteen and fence around and and
it's why they don't workcreating here.

(01:10:05):
So that would make me stillhave things in the show.
People in town would see thatnot, depending on before and the
slow or maybe people want tonumber fear, bourbon and food.
You truly care and you want togo and buy to do that.
The real things are going to beand that's the point it'sow and
it gets a ride.

Speaker 1 (01:10:19):
And I don't mean that 19-aft in the E-Business wanted
to go to the Havs for thepeople of 11-aft Last bourbon
come at Don J's party was thenwe're at Tubbs and meeting at
her house at a local store andeverybody came to onion-aft into
the Havs' big house.
I mean you're there having whatyou never would.

(01:10:45):
Germany you like you come tothis internally.
This is the time you basicallyapple kentucky to know what you
want to.

Speaker 3 (01:10:52):
You know, thank you guys, it's case you're a fire
fire, fire, fire, fire, fire,fire, fire, fire, fire, fire,
fire, fire, fire fire fire, fire, fire, fire.

Speaker 1 (01:11:19):
more than a repeat of a dance time in the world.
It's more like 43 minutes Ifyou're on a bus, if you're on a
bus tour, I think they said it'sabout 30 minutes.
Well, if you're drinking, it'sprobably the right amount of
time.

Speaker 3 (01:11:31):
That's funny.
This is all.
What can they create for theircompany.
I knew I would get a time ofgood money.
They have done it.
I have this for last year, so,for whatever reason, no one can
tell it's a year and next year'sare a century, if we agree.
My produce is going to beresiding on this.

Speaker 1 (01:11:48):
Well, I think, I think I think we hear you some
new things, so they work theirway.
Plus, I mean, like you know,you've made them out of the base
.
Possibly can you, and I thinksome of this should assure you
much better hair.
But I think last year younailed it.
Arson was like this history wasperfect for craft to say what,
and then whatever.
And you had, then I, based onspace, I did do shitting or will

(01:12:11):
, said I felt illicit from themain festival.
I know that's what you weretalking about.

Speaker 3 (01:12:17):
It's going to be pain , it's going to be a destined
set of.
We hope it would have been way,but it's going to be.
It's just going to be thepeople that walk, because it's
going to be a week right and,from the rest, the craft is
that's buddy.
Can they do to get the peoplein there?
We ask that that's like yeah,and so it's gonna be amazing.

Speaker 1 (01:12:37):
You're part of the cool kids.
His cool kids is because of.

Speaker 3 (01:12:43):
So you know they, they get it.
I mean I will apologize fromnew solutions.
I apologize the same thing thebrother that he was on.
He says I had a folding tablechairs, no tablecloth.
But he actually told me don'tyou to me, me, show me my own
robot of a tier that he got?

Speaker 1 (01:12:59):
Exactly exactly what it is.
It's what they don't understand, is it?
You don't have to have atablecloth.
I remember I it's, it's youwhiskey, but but they, they,
they like to have some bells andwhistles.
I'm for.

(01:13:23):
I mean, I'm going to wait onSaturday because of the Booker's
box.
I love the whole experience ofBooker's but at the same time,
it's still about, and there'sbeen a lot of people that I've
met that it's a whiskey, Just awhiskey.

Speaker 3 (01:13:28):
It's all in mine.
Fred knows it.
It's a car and it's somethingthat's for me.
So talk to your friends with acup on it.

Speaker 1 (01:13:33):
That's a gift, oh.

Speaker 3 (01:13:35):
That's the thing, it's authentic.
I've never seen church derby inhere.
But it's not authentic.
But we're other.
That's romantic.

Speaker 1 (01:13:41):
But look at us, churchill's, down to the space,
not quite the access to eatingand everything they own it.
There's not a lot of access tothem for the general it's.
You're there on a generaladmission to have as much access
to these as the video, but theymight have some people Bourbon
is about the thing and that'sreally, and you're showing each

(01:14:02):
other those pieces around.

Speaker 3 (01:14:03):
You can't take that one clue.
Oh, it's all right, and I grewup watching.
It's like literally the timefor the soup.
I mean, I'm not wait.
The horses are starting therapyfor the 20 sauce.
That's the seat.
These are off.

Speaker 1 (01:14:18):
Right up for that 18 hours of breeze and two minutes
Two.

Speaker 3 (01:14:24):
Two At the bourbon festival.

Speaker 1 (01:14:26):
Yes, you know the trainers and go, they go out
into the community too, have ashot to be someplace in Pinellia
, or you might, and I can tellyou, the craft distillers in
Volstead the craft distillers inVolstead.

Speaker 3 (01:14:40):
you're gonna see Recepticon.
You know too much for anythingto come.
Tiny Supernat, ct, ct.

Speaker 1 (01:14:44):
He can brew when he has a disaster.

Speaker 3 (01:14:47):
Yeah, so hey.
We're on for the E5, thePiedmont side of the game.
At Nuts we're entering theregular fifth-gallon American
Winter.
It's still in America's mostpart of my gosh, the been the
old friends 20 are.

Speaker 1 (01:14:58):
Were 24 the who have her.
Basically, I've been trying,I've been to be signing up us to
be here and all the things theytake I leave, based off of this
year.
Last year I could feel the thein of an awful it would.
It can off but feel it going on.
I couldn't have it sold out,experiencing especially who does
, I'm deli sure take a Wednesdayand get this in her day.

Speaker 3 (01:15:19):
To be an entering person.
We didn't know that's a rockmonster.
What I'm seeing now is aninspiration within our hearts
that we still have a way fordistilleries to get in, and it
concerns when.
And the thing is they have agood set of spartan water
bottles.
The price could end up being apart of that showcase.

Speaker 1 (01:15:33):
for a second that's the one thing Bourbon's American
.
You can't buy canadian too highand oh, scotch gets too high by
burke's.
Prices aren't going to go upbecause I can't start the
challenge.
That's the whole purpose ofthat.
It's by what america's goingcrazy they need.
There's going to be a problemin the end secretary of

(01:15:56):
kentucky's.

Speaker 3 (01:15:56):
It's not just a big time off, we're important Cycle.

Speaker 1 (01:16:10):
Last year was 36 in the 49 and along with 10.
But what I will tell you and wethank you.
Ask you what time Eastern?

Speaker 3 (01:16:18):
Okay, randy Feature we're talking about, but what I
will tell you, and we thank you,is to ask you what time on
Easter.
Okay, randy, beat you up.
We're talking about going toeat.

Speaker 1 (01:16:25):
So I'll wrap up.
I think this is a particularweed-off subject.

Speaker 3 (01:16:29):
Oh, and I think this will get on point.

Speaker 1 (01:16:31):
It's just he's been.
Just give your last, give usyour best pitch that you give
everybody.

Speaker 3 (01:16:38):
Every year it's always fun.
Every year's it's always fun.
Every year it's different.
I haven't been here.
If you haven't, it's too many,so you put on a go, but you
though, still I don't think, Idon't think, I don't think, I
don't think, I don't think, Idon't think, I don't think.

Speaker 1 (01:16:54):
I don't think I the people on tonight and we'll send
it out, but then I'll finish upall right.
Um, that's guyscom for uh skypeor facebook number, uh,
facebook grams.
Oh, how long you're up, reallywater.
Uh, if then also I heartsovereign positive one, ronnie,
and so, no matter what you niceand good feedback and good

(01:17:15):
bourbon scoops and good friendsand your response, and live with
his uncut and little steeps.