What Happens When Passion Meets Purpose: Lessons from a Nine-Figure Entrepreneur

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Episode Transcript

Speaker 1 (00:01):
If the idea of tying your purpose to your passion and
creating profit from that isintriguing to you, then I
promise you you're going to wantto listen to this episode.
This is the Secret Sauce Podcastwith Chad Treese and Lacey
Moores, where we want to helppeople build big businesses and
live big lives, and we thinkthat there's not a magic bullet

(00:22):
for doing that, but there is asecret sauce, and we think that
there's not a magic bullet fordoing that, but there is a
secret sauce.
So a lot of these are going tobe just the ingredients that can
help you make up a secret sauceto build a big business and
live a big life.
Let's get into it.
Welcome back everybody.
I'm Chad Treece here with LaceyMoores and this is the Secret
Sauce Podcast, and we've got ouramazing guest, todd Screama.
We've got our amazing guest,todd Screama.

(00:44):
He is a genius, hugeinspiration to Lacey and I, my
personal coach right now, alsoyours, I believe, right, and
we're excited to share him withthe world once again.
So let's talk about purposepassion, profit, passion, profit

(01:06):
.

Speaker 2 (01:06):
So actually some of this was inspired through Lacey,
so I'll I'll tell that storyhere in a minute.
Um, I think so.
This is the easiest way I coulddescribe this concept.
If you, my, my stepmother, wasa fourth grade school teacher
for 35 years and if you askedher why she did it, she'd just

(01:28):
look at you with these big oldGarfield eyes and say I just
love those children and that'swhat made her such a great
school teacher.
And we're like, oh, todd,that's normal.
You know, my fourth gradeschool teacher was the same.
My mom's a school teacher, thesame, you know.
So it's so easy for someseemingly for some professions

(01:50):
to have so much purpose.

Speaker 1 (01:52):
Well, not too many people are teaching for the
profit.

Speaker 2 (01:55):
Yes, so I get that.
I have two of my friends thatwere college roommates and they
became firemen and they'repassionate about being firemen.
Yeah, like, really passionate.
Like you know the truck looksamazing and they do have some
stories about taking the kid outof the burning building.

(02:17):
You know it doesn't happen thatmuch, but the two or three
times in your life career thatit does, it's a big deal.
Yeah, hey, they would come homeand brag about hey, we stopped
this fire.
It was going to cost, you know,the insurance company at least
five million dollars on thisfactory.
We put it out so fast.
It's probably 500 000, you know, and they would, they were
proud of that, like that wasanother p in the fourth p.
Yes, big pride in that yes, thatwas a big deal to them.

(02:40):
Um, in in mortgage and realestate, you, the industry that
we are in, I have seen that thelast few years like this is the
long since the 80s, since we hadsuch a down market, okay, so
it's been hard.
So, and it's one of the thingsthat's been hard for me, is how

(03:01):
do you keep that same passionwhen you're not making as much
money but yet you're working asmuch or more?
I would say yeah so so you know,what is it that fires it up?
So about a year ago, uh, lacyand I were coaching, and we
coach in groups of three and andI was kind of on this kick and

(03:21):
I'm like you know what is?
What is your purpose behinddoing this, besides just making
money?
Because I would, I would.
If you're just doing somethingfor money, it's maybe like
eating Rice Krispies for dinner,like it just doesn't quite do
it.
You're like, well, todd, I workbecause I got to, you know, pay
the bills or whatever.
You especially find this withpeople that like you, guys that

(03:44):
are further along in your careerand you've saved money.
And I was in that same positionand at first, when I was in my
20s, it was just about makingmoney.
It was so exciting.

Speaker 1 (03:55):
I was going to say that I was going to say yeah for
a while.
There, it is enough, yeah, yeah, just the money, the thought of
the money is enough.

Speaker 2 (04:01):
Yeah, no problem.
But I will tell you it wasabout the eighth loan I closed
as a loan officer, 32, 33 yearsago.
And this young person calls meand finally I'm like, hey, you
sound kind of young, you'rereally getting a mortgage loan.
You've got to be 18 to buy ahouse, is what I'm thinking.
And she says I'm calling frommy parents.

(04:23):
She was 16, they're Vietnamese,they don't speak English.
I said, oh, they're buyinghouse.
Yeah, I said let me make thiseasy.
I'll just come to your house,you'll be the interpreter, it'll
be great.
So I sat down the living roomabout this size, there's 16
family members me and mom anddad and their daughter and you

(04:45):
know a bunch of others justhanging out watching us, you
know and took the loanapplication.
I go to leave and you know thisfamily didn't have a lot of
money.
She tries to slip me a hundreddollar bill.
I said, no, no, no, the companypays me.
I appreciate that Very honored.
Long story short.
Loan closes and there's areceptionist up front, giza, and

(05:08):
Giza says Todd, hey, you have abunch of people here in the
lobby, it's like 16 of them.
I'm like I don't have anappointment, but I'll be right
up.
So I go up there.
Here is this Vietnamese family.
They just closed and instead ofmoving there, they shut down
the the family.
Everyone came over and theymade four plates of Vietnamese

(05:29):
food, like 50 pounds each, likeliterally feed 40, 50 people.
And you know, we just we'rehugging and we're crying and uh,
you know, just was my firsttime I really felt, wow, I'm
doing something here.

Speaker 3 (05:46):
I love what.

Speaker 2 (05:47):
I do, yes, I'm making money, but I'm really doing
something here, and that is thatwhole tie-in.
So, if you think about it, ifyou find people that are really
top 10% of their profession, Iwould argue with you that they
have a deep passion behind whatthey're doing.

Speaker 1 (06:08):
With any longevity whatsoever.

Speaker 2 (06:11):
Yeah, people that have 20, 30, 40-year careers.
They have that passion and Ithink either some people have
lost it or they don't know howto maintain it.
It's easy to be passionate whenyou're making $100,000 a month,
but when you're not, you've gotto look in the mirror and say,

(06:31):
okay, I'm sure the market willrecover, right.
There's a bunch of weirdnessaround COVID and all the stuff
that happened, but do I stilllove what I do?

Speaker 1 (06:39):
Right.

Speaker 2 (06:39):
And why do I love it?
And only you can answer thosethings, like no one else can
answer those things.
So Lacey said hey, make sureyou be tactical.
So this is the emotional.
Tactics is if you wake up on aSaturday.
Now, for realtors that's normal, but for a lot of people it's
not.
But just to use that as ametaphor, your day off and

(07:01):
you're happy to work on aproject that involves your
business.
That's passion.

Speaker 1 (07:06):
Right.

Speaker 2 (07:07):
Secondly, when you talk to someone about it, it
lights you up, like youliterally see their face light
up, their eyes get wider, theysmile, they laugh.
That's passion.
Okay, watch people withchildren.
Right Last night I'm runningaround this one year old cutest
little niece I've ever had andI'm in pure joy and everything's

(07:31):
like a wonder to her.
Like a pencil, we were painting, we were doing arts and crafts.
It's just amazing that apaintbrush could paint on a
canvas.
And when you see that andpeople light up about whatever
that subject is, that meansthey're passionate about it.
And what was my third one?
I just forgot it.

(07:52):
If you love talking about it,yeah, no, it's.

Speaker 1 (07:53):
Saturday.
And what was my third one?
I just forgot it.
If you love talking about it.

Speaker 2 (07:56):
Yeah, no, it's.

Speaker 1 (08:00):
Saturday, if you wake up filled with passion to do it
.

Speaker 3 (08:03):
It turns into profit, though, or to money.

Speaker 2 (08:06):
Well, yeah, I'll think of the third one in a
minute, but I've actually seenthis with your uh hospitality
and I've seen this with your,with your purpose, with the
mission.
So this year, myself and mydaughter, my girlfriend, get to
go with you on that trip in a Idon't know four months or
something.
Um, so I, I'm pressing lacy on acoaching call, I don't know

(08:28):
roughly a year ago, and uh, shewrote out uh, and I can't, I
won't remember off the top of myhead, uh, but it was like I, my
results are this I do this andI give 10 of my income to an
orphanage, uh, you know, inmexico, to help support these
abused children, and so she wenteven where you're going?

Speaker 1 (08:48):
huh, you don't even know where you're going.
You're going to to Guatemala.

Speaker 2 (08:50):
Guatemala it's fine.

Speaker 1 (08:53):
It's on the calendar.
I know we booked it.
You're going.

Speaker 2 (08:57):
And so you know, Lacey tied her way of part of
the purpose of her business andnot just serving clients, not
just serving her family, but nowserving underprivileged
children, Absolutely.

Speaker 1 (09:10):
Yeah, that's a great tie-in.

Speaker 2 (09:11):
It doesn't really have a damn thing to do with
mortgage, but to you it does,because you made it that way
that's an end to a means, or ameans to an end.

Speaker 1 (09:18):
Yeah, that's a means to an end, right.

Speaker 2 (09:20):
Yeah, in your hospitality life I've seen you
have so much joy in that and itreally spread across the country
within our company.
People like what is Chad doing?
You've given talks about it,you've taught lunch and learns
on it and people are like wow, Ican really just make my purpose
to blow people away withservice level, with strategy,

(09:40):
with how to do this, how to getahead, and it really has taken
hold for you.
But then you're also giving itaway to other people that you
coach and within our company.
And I needed it just for therecord.
I know we're short on time here.

Speaker 3 (09:54):
You were crispy, I was, you were crispy.

Speaker 1 (09:57):
Post-COVID mortgage era, chad was not fun to be
around.
Prior to UnreasonableHospitality, I wasn't really
sure.

Speaker 3 (10:06):
I didn't love the business anymore.

Speaker 1 (10:09):
The money piece didn't mean as much to me
anymore after COVID, where itwas like literally just printing
money right, um, and it becamereally easy.
And so now it's hard again, andnow I have to figure out how to
go do this thing.
That's hard, that was so easy.
For the two years leading up tothat, like I was really.
I never voiced it, but I waslike in the back of my head, I
was like I don't know if I wantto keep doing this anymore.

(10:32):
Um, and so, yeah, that was just.
It came at the perfect time,like it was like delivered on a
silver platter to me.
The unreasonable hospitalitylike I know for a fact.
It was put in front of me for areason to like get my passion
back for it um and like, yeah,it's become contagious, our
whole team loves it.
but and like, yeah, it's becomecontagious, our whole team loves
it.

Speaker 2 (10:50):
But also important to know, whether it's me or you or
Lacey or anybody else,everyone's going to go through
those times.
Definitely so you're not like.
If you're listening to this andyou're like, yeah, I may have
lost my passion, it's normal togo through that, right.
And if you're like it hasn'thappened yet, it probably will,
yeah, right.

Speaker 1 (11:08):
Yeah.
It took it took 20, 22 years forthat to hit me, um, but it hit
me like a ton of bricks.
So, uh, refining something thatbrings that passion back,
because, yeah, unreasonablehospitality doesn't really have,
it's not directly tied tomortgages.
I don't need to do that to domortgages.
But if I wake up every day andthink my whole goal for today is

(11:29):
, can I make somebody's day, canI put a smile on somebody's
face, can I leave them betterthan I found them?
That jazzes me up and I amexcited to go to work.
I'm excited to work on otherprojects.
That, like it all now ties backto I have an opportunity,
through mortgage, to makepeople's day yeah, well, and
Chad, I think about that andjust go a little bit deeper with

(11:50):
it.

Speaker 3 (11:50):
I knew you way before you found reasonable,
unreasonable hospitalities.
We've worked together for years, we've been good friends for
years and, yes, I would be thefirst to say you were, you were
crispy like and it, you weren'tyou.
And when you found that I stillremember, when you know, at our
, our sales retreat, they putyou on the big stage and just
the passion of it and I was justso happy and I was so proud

(12:11):
because I'm like that's Chad,like people are finally getting
to see Chad with your passion.
And when you're passionateabout something, you bring it,
and I think that's everybody.
So that's why it's so importantyou bring so much more to life
in our industry and in ourrelationships friendship, I mean

(12:33):
, all those things and, gosh, itfeels good.
I remember texting Robin,because you know that's the chat
.
I know I was so proud and so itchanges everything.
Yeah, it does, for sure it's sogood when you can stop and you
do go through the season and youare crispy or whatever it is.
You don't have to stay thereand you have to find that and

(12:56):
you've got to figure out what itis.
But I mean, you had us gothrough and rewrite, because we
do change in our seasons, andrewrite your mission statement,
because it does change.
What does that look like?
And you made just spend sometime on it.
You're like, nope, go deeper.
Like I want you to think deeperon that, and okay, and you know
you do.
And then when you find it andwhen you do it again, it's like

(13:16):
you're excited about it.
You know, yeah, I've told youlike this last year, even though
it's been so hard, it's been myfavorite year in the industry
and that rocks people's world.
That I say that but it'sbecause I finally, like I'm so
passionate and happy about myteam, our size, what the impact

(13:37):
that we're having, like all ofthose things now, and I'm okay
with it.
I've been huge, I've been small, I've done all of this and, man
, this is where I love it and Ifeel so productive but also
balanced and all those things.
And so I wouldn't have reallytied all that together, had you
not pushed us into relooking atthat again.
And where are you at right now?

(13:57):
And it does, man.
It gets you fired up, doesn't?

Speaker 1 (14:00):
it, yeah, yeah, no doubt, like I mean, I'm I'm so
grateful for it, like it is themost been the most energizing
thing for me.

Speaker 2 (14:07):
For sure, I remember seeing you on the big stage that
you're talking about and peoplewere truly moved because your
passion and that also plays outwith individual clients it plays
out with your team- Like ifyou're, if you're, buzz killed
like I.
Always go back to this likepeople are, there's a big piece
of us that are animalistic andwe can pick up on things.

(14:29):
We pick up when people arescared.
We pick up, subconsciously,when people are depressed.
We pick up when they're, youknow, in their negative thoughts
or whatever it is.
It's just like that saying youwalk in your home, you know
after a long day and you kind oftell the mood that the spouse

(14:49):
is in right, that's that.
That's that.
That's that.
Well, anyone, everyone has that.
And so if you're sitting infront of a listing and you're
not that excited and the nextperson is, they can tell that
and they don't say that firstrealtor didn't seem excited.
They say you know, I just thinkCindy, the second one is going

(15:10):
to work hard for us.

Speaker 1 (15:11):
There's just something about her.

Speaker 2 (15:12):
There's something about her Right and that's how
that plays out.
And so people underestimatethat in sales and influence a
lot, and so when you do havethese things that you're
passionate about, it just showsup.
You know, I was excited I'd getup at four o'clock in the
morning this morning to drivehere.
And we're going to bed andadrian's like what are you doing

(15:32):
tomorrow?
I said we're shooting somepodcasts and then we're giving a
talk to some realtors and thenwe're having a barbecue at the
house with all the employees andit's going to be a great day.
She's like man, you get firedup about that stuff I'm like I
do.

Speaker 1 (15:43):
I think it's fun yeah , my wife doesn't understand it
either.
Uh, half the time when I'mtalking to her about stuff and
she's like I, I don't get it.
But like that's okay, otherpeople don't have to get it,
they just have to see it in you.
They have to like you're,you're just like emanating that
uh, is that the right word?
Like you're just vibrating at ahigher frequency and like that

(16:04):
is what it's all about.
When you find that purpose andyou tie it with passion, it just
changes everything in the waythat people view you, the way
that you are to people.
It's just different.

Speaker 2 (16:16):
It's an attractor and it's a sales skill or influence
.
People don't like that termsometimes, sales skill it's an
influence skill, right?
You walk in and I have thisfriend who's top 10 in the
country for AAA insurance and wewent to college together and
we've been friends ever sinceand she lights up a room and she
is fun and she is get it doneand I'm like it's no wonder she

(16:40):
had one year.
She was number one in thecountry.
But, she's always top 10 lastseveral years and people are
like how does she do that?
Listen to her.
I went to her office before tosign a policy and I was walking
towards her office and I couldhear her from 30 feet away.
She's so, you know, going afterthis client in a fun way and,

(17:01):
if that should be obvious to theother salespeople, there's like
20 other salespeople in heroffice.
She's number one in the country.
And it's obvious why RightPeople don't?
They're like, ah, she's justgot God gifted her with gab, or
you know.
They say all these things.
I'm like, no, she cares more.

Speaker 3 (17:19):
She has her passion and maybe you don't.

Speaker 2 (17:21):
Yes.

Speaker 3 (17:21):
And that's why it doesn't make sense to you,
that's why you don't understandhow she like.
And so, really, I think that'sthe point of this is, man, if
you're not feeling excited, ifyou're not like, if you're
comparing yourself to otherpeople and wondering how they do
, that it could totally comedown to the fact that you need
to figure out what that is orwhat's missing and why you don't

(17:42):
have that excitement, thatpassion.

Speaker 2 (17:45):
I always say business is like a game, so life is like
a game.
So when you're in halftime orthe end of the quarter, take
some time to reevaluate thatstuff, as we all did, right,
everyone has to go through this.
And there was a time, I know,probably a year and a half ago,
and it was like a month of funkand I'm like, okay, gotta talk

(18:07):
to some people.
I end up talking to Robin, Iend up talking to Jim, talk to
Dave Kammerer, and I'll kind ofreset my passion button, like,
okay, this is it right, changemy vision a little bit.
And I've been fired up eversince.
It's normal to go through thosequarters and those halftimes
where you got to reevaluate andif you're not sure what to do,
that's also normal.
Ask some smart people, right?

(18:29):
If you're in a coaching programor you know brainstorming with
you guys, if you're local, thosekinds of things.
That's what's going to work,that's what's going to allow you
to get out of that funkiness.
Right, you don't want to walkthrough your life like Thigpen.
You know that dark cloud andpeanuts hanging over him all the
time.
Yeah, you don't want to do that,right?
It's not a fun life.

Speaker 3 (18:49):
Chad.
What I'm hearing there like foryou and me, though, where Todd
blows us away is how often hetakes his temperature Right, and
I think that that's somethingthat we should take our
temperature more and I know ourlisteners, that's what I hear in
that you've learned a skill ofmaking yourself take that
temperature a lot faster, sowhen you do see yourself

(19:10):
struggling, you can figure itout and recorrect a lot faster,
so your recovery time is justfaster, and so I hear that a lot
, and I appreciate you push ussometimes to do that when you
see it in us, um, but I knowthere's people that I can help
do that as well, and then I canhelp um.
Let them see hey, you're inthis sooner, you know big time

(19:32):
and I that's.

Speaker 1 (19:33):
it's a really good reminder for me to like get out
of my own way on that piece ofit, as far as like going and
making sure that our partnersand the people yeah you know
realtor partners and ourpartners at home, like all those
people like checking in withthem and making sure that, like
can we lend a hand in that, um,because that's been an
uncomfortable place for me tolike not get into that before

(19:54):
and it's like now such a bigpiece.
I know that I would be foreverchanged a a different, negative
person without it.

Speaker 2 (20:01):
So like you know, sometimes people just need the
push or the judge, right yeah.

Speaker 3 (20:06):
Yeah, and same with your spouse, I mean you're.

Speaker 2 (20:08):
you know Jay Shetty says once a month.
I just asked my wife scale ofone to 10, how am I doing Right
and I do stuff like that.
I'm like if I'm less than aneight, okay what's one thing I
can do better.

Speaker 3 (20:19):
What's something?

Speaker 2 (20:19):
that's bugging you, you know.
You know that it's the same inyour personal life as it is your
business.
It's being self-aware andpushing yourself to be
uncomfortable, Like you justsaid that's hilarious, cause I
say that to my customers all thetime.

Speaker 1 (20:30):
I'm like, if you don't have a level of clarity,
that's at least an eight by thetime we leave here, wife.
So I'm always learning.
I'm always learning.

Speaker 3 (20:41):
That's a great tactic .
I love it.
Well, let's.
I think that.
I mean, I think that's good.

Speaker 1 (20:44):
I think.

Speaker 3 (20:45):
I think we've got some really good tactics.
I'm already my head's goingcrazy on the ways I can use it,
Definitely.

Speaker 1 (20:50):
You guys.
If this resonated with you, wewould love to chat with you more
about it.
Share it with somebody.
If you're a little lost in thatand want to brainstorm on it,
we are here for you.
Please reach out to us.
This is actually something welove talking about, so we would
love to do that with you.
More than anything, we're justglad that you're here.
Thanks for tuning in and we'llsee you next time.
Thanks.

Speaker 2 (21:08):
Todd, thanks for having me.
Yeah, thanks, todd.