Why is it so hard to change, even when we know exactly what steps to take? In this episode, we unpack the science and psychology behind the gap between knowing and doing. From the myths of laziness and willpower to the hidden forces of habits, ambivalence, and decision fatigue, we explore why change feels so elusive, and how to finally make it stick. Learn practical, research-backed strategies to design your life for success, align your goals with your values, and embrace small, sustainable actions for lasting transformation. Whether you’re tackling personal habits or guiding others through change, this episode is your roadmap to meaningful growth.
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