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September 4, 2024 12 mins

Typical motivation just doesn’t work. We can’t get anyone to do something which they don’t want to do. Science has proven over and over again that motivational tools, like; incentives and rewards, in most cases, don’t produce better results. In fact most of these studies show that the higher the reward, the worse the performance.


Engaged, sustained, higher level performance does not occur by manipulating others through incentives, contests or rewards. It is less about “what people GET” and more about “How people FEEL.” Motivation is not a mathematical calculation it is rather an emotional mindset.


Listen-in as we discuss how to make motivation work for you.

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