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August 20, 2025 29 mins

#885 Social media isn't social anymore, it's just media. This fundamental shift is already having a massive impact on our results as creators and entrepreneurs. So what are the strategies that can help us master these online platforms? While we might be tempted to chase the latest trends and copy what everyone else is doing, that's not the key to success. In fact, it might be holding us back. Listen in on today's episode because I've analyzed and distilled the tactics behind the top creators of 2025. I’ll share the five principles I’ve uncovered and the lessons learned getting billions of views on my content. We’ll cover why precision beats breadth, how to go viral in your niche, and the mistake keeping most entrepreneurs stuck. You’ll learn why treating each platform like an island is key, the secret to crafting powerful hooks, and how to capture value beyond likes and views. Enjoy! Show notes and more at SmartPassiveIncome.com/session885.

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