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November 10, 2025 33 mins

STOP posting on vibes. Plan around the life you’re actually living, holidays, launches, travel, family, and plug your offers where they fit.

In this episode, we show you how to plan calendar-first, mapping real life (holidays, launches, travel, family) into a simple two-week content plan.

We cover building a value to offer bridge that doesn’t feel salesy, how to stack formats that already work, and whitelisting/allow-listing so brand content can run from your handle without hijacking your feed.

Plus: mindset, capacity, and the one question to keep your calendar smart, not busy.


What you’ll learn

  • The calendar-first method (reverse-engineer the next 14 days)

  • Value to Offer bridge without sounding salesy

  • “Viral” vs. nurture (what actually sells)

  • Whitelisting/allow-listing basics so sponsored content doesn’t clog your feed

  • Mindset + capacity: build a smarter calendar, not a busier one

Episode Tools & Resources:

Jess Stapleton’s allow-listed brand partnership, why it worked and how to borrow the play: https://www.instagram.com/scrunchymomdotcom/


Repurpose.io: https://repurpose.io?fpr=311209&fp_sid=tsc Helps creators stay consistent by automating distribution; think “post once, publish everywhere.


Beacons: https://beacons.ai/signup?c=candace.wells A “link-in-bio” tool for creators. It lets you create a mini landing page where you can share all your important links in one place; social profiles, affiliate links, products, sign-ups, or even a storefront.


Maovo A04 Gen 2 Podcast Microphone:- https://linktw.in/puiZxn We record using the MAONO A04 Gen 2, our go-to for studio-quality sound that works anywhere. These mics deliver a warm, rich tone with advanced noise reduction and flexible USB or XLR connectivity.


Welcome to The Social Circle! The podcast for creators who want growth that actually lasts.Each week, hosts Candace and Jennifer cut through the noise of social media “hacks” and million-dollar formulas to bring you what’s really working for creators right now.

Inside every episode, we talk honest breakdowns of social trends and strategies, hacks you can use the same day, real creator success stories and highlights from inside our Social Circle VIP Skool community.

This isn’t about posting more, it’s about building a brand, an audience, and income you can control, without burning out and giving up.


💡 Want to learn beyond the podcast?

Follow us on Instagram https://www.instagram.com/thesocialcirclevip/

Join The Social Circle VIP: skool.com/the-social-circle-vip-1058

Our creator community with weekly live coaching, 80+ hours of training, and real strategies to grow with confidence.


🎙 New Podcast episodes every week!

Subscribe now:

Youtube: https://www.youtube.com/@Thesocialcirclevip

Spotify: https://open.spotify.com/show/0jZzLdBW9js6TklQHSU6Wg?si=mtCJuvpJRjG9YKm5gfd_8w

Apple Podcasts: https://podcasts.apple.com/us/podcast/the-social-circle/id1797627683

Amazon Podcasts: https://music.amazon.com/podcasts/068b8797-3aa8-47e5-89fb-d017cf01d863/the-social-circle

iHeartRadio: https://iheart.com/podcast/268858070/

JENNIFER OFFICIAL LINKS:

Instagram: https://www.instagram.com/jen_radolak/

YouTube: https://www.youtube.com/@jenniferradolak

TikTok: https://www.tiktok.com/@jenniferradolak

Facebook: https://www.facebook.com/Hellothere85


CANDACE OFFICIAL LINKS:

Instagram: https://www.instagram.com/justtheblendedwells/

YouTube: https://www.youtube.com/@justtheblendedwells

TikTok: https://www.tiktok.com/@justaflchick

Facebook: https://www.facebook.com/candace.monicaa


** This video was not created for children under the age of 13**

Affiliate Disclaimer: Some of these links may be affiliate links, meaning if you purchase, we may make a small percentage of the sale. This doesn’t affect you as the buyer, you will not pay more because of an affiliate link.

FTC: This video is not sponsored

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